SSM Partners

SSM Partners is a Tennessee-based private equity firm that focuses on growth-equity investments in technology-facing companies across the United States. The firm targets B2B companies in healthcare software and services, information technology, financial services, software and technology, and related internet and consumer sectors, with activity centered in the US and Canada. It partners with entrepreneurs to guide growth through the company lifecycle, emphasizing collaboration and a practical understanding of scalable business models. Typical investments involve equity capital to fuel expansion in rapidly growing firms that have proven and differentiated business models and strong growth trajectories. The firm is anchored in Memphis, Tennessee, pursuing opportunities where technology and software enable scalable value creation.

Jacob Ginsburg

Associate

Marsha Hefner

Vice President of Finance

James Lackey Jr.

Operating Partner

Chris McGanity JD

Principal

Edward Nenon

Principal

Kalen Smith

Principal

Nikolay Stoykov

Associate

David Swenson

Venture Partner

Casey West

Managing Partner

Jim Witherington

Advisory Partner

Hunter Witherington

Managing Partner

Past deals in Tennessee

ProviderTrust

Venture Round in 2018
ProviderTrust offers a SaaS platform that automates healthcare compliance tasks. It specializes in exclusion list checks, license verifications, sanction screening, and vendor monitoring for providers, organizations, and staffing agencies in the U.S.

GoNoodle

Venture Round in 2015
GoNoodle is a media and technology company that provides active engagement products for kids and families. It offers movement videos and games that promote physical activity and mindfulness in classrooms and at home, including short interactive activities like dancing, stretching, and breathing exercises. The platform supports teachers and parents with GoNoodle Plus to increase engagement and learning, and it operates a mobile app as well as an online store selling branded merchandise. Since its launch in 2013, GoNoodle has reached millions of monthly users and aims to improve behavior, focus, and classroom cohesion by turning screen time into active, educational experiences.

Complete Holdings Group

Private Equity Round in 2012
Complete Holdings Group, Inc., based in Franklin, Tennessee, specializes in providing workers' compensation revenue management services primarily for hospitals and health systems in the United States. Through its subsidiary, EnableComp, the company offers a suite of services designed to optimize the management of workers' compensation claims. These services include CompDirect for day-one outsourcing of claims, CompRecover for reviewing zero balance claims over multiple years, CompResolve for the collection of aged accounts, CompAdvocate for negotiating settlements, and ContractVue for analyzing and benchmarking workers' compensation agreements. The company's solutions aim to help healthcare providers recover rightful revenue from insurance companies while assisting insurers and self-insured entities in recapturing overpayments to healthcare providers. Complete Holdings Group was incorporated in 2000.

GoNoodle

Series C in 2011
GoNoodle is a media and technology company that provides active engagement products for kids and families. It offers movement videos and games that promote physical activity and mindfulness in classrooms and at home, including short interactive activities like dancing, stretching, and breathing exercises. The platform supports teachers and parents with GoNoodle Plus to increase engagement and learning, and it operates a mobile app as well as an online store selling branded merchandise. Since its launch in 2013, GoNoodle has reached millions of monthly users and aims to improve behavior, focus, and classroom cohesion by turning screen time into active, educational experiences.

Plan Express

Venture Round in 2005
Plan Express, Inc. is a document management, printing, and logistics company specializing in the reproduction and distribution of construction documents, including plans and contract specifications. Founded in 1994 and headquartered in Memphis, Tennessee, the company provides a range of services, such as centralized print ordering, online plan rooms, revision tracking, digital archiving, and document storage. Additionally, Plan Express offers distribution and logistics solutions, as well as color reproduction services. The company serves a diverse clientele, including engineers, architects, owners, construction managers, and contractors. With strategic partnerships and hub print fulfillment centers located across major U.S. cities, including Chicago, New York, and Dallas, Plan Express is well-positioned to meet the needs of the construction industry.

Healthcare Management Directions

Venture Round in 2003
Healthcare Management Directions, Inc. is a hospital development consulting company based in Brentwood, Tennessee, operating in the United States. Founded in 2001, the company offers a range of services including project planning, start-up assistance, operational project management, and post-opening services for healthcare facilities. These services encompass areas such as project feasibility studies, physician and community support development, facility design, staff hiring and training, technology deployment, patient flow procedures, and customer service improvement. With a focus on assisting hospitals in their development and operational processes, Healthcare Management Directions aims to ensure the efficient and effective management of healthcare facilities to provide quality patient care.

Passport Health Communications

Series A in 1999
Passport Health Communications, Inc. is a software-as-a-service company specializing in revenue cycle management solutions for healthcare organizations, including hospitals, physician offices, and outpatient centers in the United States. The company offers a comprehensive suite of tools designed to streamline various aspects of the revenue cycle. Key products include the eCare Patient Access Suite, which facilitates patient demographic and insurance verification, compliance, and payment management; OrderChecker for validating outpatient diagnosis and procedure codes; and IntelliSource, an integrated system for patient access. Other offerings include the Patient Payment Estimator, eCashiering for processing payments, and a Claims Management Suite for claims submission and reimbursement. Passport Health Communications also provides automation solutions such as BatchSource, which enhances transaction processing. With a focus on improving efficiency and compliance, the company helps healthcare providers manage patient payments and insurance eligibility, thereby supporting effective financial operations in the healthcare sector. Founded in 1996 and headquartered in Franklin, Tennessee, the company was formerly known as InterMed, LLC before rebranding in 1998.
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