Rocana Ventures Partners

Cure is a VC-backed hydration brand based in New York City. We’re the only premium hydration brand with a science-backed formula, plant-based ingredients, no added sugar, and 4x the electrolytes of leading sports drinks. The product is based on the World Health Organization's formula for Oral Rehydration Solution that is proven to hydrate as effectively as an IV drip but, unlike other ORS products, the ingredients are non-GMO, sustainably sourced, and have no added sugar. Made with coconut water and pink Himalayan salt, Cure provides everything your body needs for daily hydration and nothing it doesn't. Cure is backed by a medical advisory board that includes Dr. Roshini Raj, Dr. Dana Cohen, and Brooke Alpert and is FSA/HSA Eligible. In just 4 years, Cure has expanded to over 13,000 retail stores nationwide including CVS, Walgreens, and Sprouts, and was named to the Inc. 5000 list of fastest-growing companies in America at #225 (#10 in Food and Beverage). Cure is a female-founded company, certified Plastic Neutral, and donates a serving for every purchase made to someone in need. Our investors include Lerer Hippeau, Valedor Partners, Rocana Ventures, Beliade, Silas Capital, Litani Ventures, Joyance Partners, Parallel Ventures, Great Oaks Venture Capital, Simple Food Ventures, Carly Strife (Founder of BARK), Kathleen King (Founder of Tate's Cookies), Philip Krim (CEO at Casper), Nick Green (CEO at Thrive Market), Nas, Andy Roddick and more.

Poppi is a beverage company that specializes in flavored sparkling probiotic drinks designed to enhance gut health. Their product lineup includes flavors such as Strawberry Lemon, Cream Soda, Peach, Cherry Limeade, and Cola, all crafted with real fruit and apple cider vinegar, and infused with prebiotics. These beverages are low in sugar, vegan-friendly, and carbonated for a refreshing taste. Available in convenient cans, Poppi occasionally introduces seasonal flavors and limited editions to cater to diverse consumer preferences.

Splendid Spoon is a food company that specializes in delivering ready-to-eat, plant-based meals directly to customers' doors. Its offerings include gluten-free smoothies, shots, soups, grain bowls, and noodles, all designed to provide the comfort of home-cooked meals while promoting a balanced lifestyle. The meals are pre-portioned, calorie-controlled, and made from whole ingredients, ensuring they are both nutritious and convenient. Splendid Spoon provides multi-day meal plans as well as an On Demand shop, allowing customers the flexibility to try individual meals without committing to a subscription. The company's mission focuses on making healthy eating accessible and enjoyable for everyone.

Olipop, Inc. is a beverage company based in Oakland, California, that specializes in producing sparkling tonics aimed at promoting digestive health. Founded in 2017, Olipop offers a range of flavors, including strawberry, vanilla, cinnamon, cola, and lemon, utilizing natural fibers, prebiotics, and botanical extracts. These beverages are designed to support the microbiome, enhance digestive function, and improve metabolic health, catering to consumer preferences for both taste and health benefits. Olipop positions itself as an affordable alternative to traditional soda, focusing on delivering clinically backed products that align with contemporary health trends.

Three Wishes is healthy cereal that tastes like childhood indulgence, led by the cereal aisle’s first female founder. It is high protein, low sugar, gluten and grain-free and made from ingredients like chickpeas, pea protein, and tapioca.

EVR Foods is a producer of plant-based foods intended to offer nourishing and functional food alternatives. Their products are naturally dairy-free, soy-free, and gluten-free and have a blend of creamy, sprouted pili nuts, and prebiotic-rich plantains, enabling consumers to adopt healthy eating habits without compromising on taste.

HumanCo is a disruptive mission-driven holding company that focuses on investing in Healthier Living. Despite all the advances in science and modern medicine, this is the first generation in recorded human history that is predicted to live a shorter lifespan than the previous generation. At HumanCo, it hopes to reverse this trend and effect meaningful change through the companies in which we invest and incubate.

Tiny Organics Inc. is a technology-driven company dedicated to providing personalized nutrition for babies and toddlers. Founded in 2018 and headquartered in New York, it focuses on creating a healthier generation of adventurous eaters by offering a wide range of organic, vegetable-first meals. These meals are crafted by neonatal nutritionists and chefs, ensuring they are nutrient-rich and suitable for developmental milestones. Tiny Organics allows parents to easily select meals through an online quiz, with products delivered directly to their homes. Each meal is 100% organic, contains no added sugar or salt, and is designed to provide a maximum of 5 grams of natural sugars per serving. The company has gained recognition in prominent publications and has attracted investments from notable figures in the industry.

A bit groggy, run-down, and over-caffeinated. Even though they were living a “healthy” lifestyle - no junk food, some exercise, and some label reading - they weren’t really thriving. So Jordan, their co-founder and corporate defector (he didn’t come from the food industry, but he’s in deep now), immersed himself in all things food: the gut-brain connection, systemic inflammation, the impact of certain foods and additives on their health, and where potentially harmful things are hiding in their food supply.

Bulletproof is a producer of nutritional products designed to enhance health and performance. The company offers a range of items, including clean coffee, keto-friendly snacks, and supplements, all formulated without GMOs, soy, or artificial fillers. Bulletproof aims to help individuals achieve high performance and realize their full potential, both mentally and physically, through a combination of ancient knowledge and modern technology supported by scientific research. Customers can expect noticeable improvements in their performance with these products, which are crafted to be the purest available. Additionally, Bulletproof is committed to environmental sustainability and ethical sourcing, ensuring that its offerings contribute to a healthier future for generations to come.

Pop & Bottle is a producer of flavored almond beverages intended to offer variety of delicious flavored milk beverages.The company's beverages are made from pure, organic, plant-rich nut milks and lattes using wholesome and simple ingredients specializing in organic cold-press almond and sold through its online retail platform, enabling customers to get tasty milk flavors which is 100% plant-based and free of dairy, emulsifiers, thickeners and refined sugars.

Olipop, Inc. is a beverage company based in Oakland, California, that specializes in producing sparkling tonics aimed at promoting digestive health. Founded in 2017, Olipop offers a range of flavors, including strawberry, vanilla, cinnamon, cola, and lemon, utilizing natural fibers, prebiotics, and botanical extracts. These beverages are designed to support the microbiome, enhance digestive function, and improve metabolic health, catering to consumer preferences for both taste and health benefits. Olipop positions itself as an affordable alternative to traditional soda, focusing on delivering clinically backed products that align with contemporary health trends.

Good Catch specializes in developing plant-based seafood alternatives. It offers vegetarian shredded tuna, crab cakes, and fish patties made of lentils, chickpeas, fava beans, and other legumes. The company was founded in 2016 and is headquartered in Newtown, Pennsylvania.

Gathered Foods produces plant-based products intended to provide an alternative to seafood and other plant-based proteins. Its plant-based seafood products are developed using a six-legume blend, including peas, chickpeas, lentils, soy, fava beans, and navy beans, and also seaweed, algae extract to create the umami flavor and natural taste without the use of dairy, gluten, or GMO, enabling consumers to enjoy seafood in a cruelty-free manner.

Recess is a consumer wellness brand creating products and experiences designed to help people feel balanced, centered, and inspired so that they can be their most productive and creative selves despite an increasingly stressful world. Its products include sparkling water infused with hemp extract and adaptogens for balance and clarity. Founded in 2017, Recess is headquartered in New York.

WTRMLN WTR is a New York-based maker of cold-pressed watermelon water. Each hand-selected, hand skinned melon is cold-pressed using the rind and flesh, treated with a short, innovative nutrient preserving process, and refrigerated until consumed in BPA-free plastic bottles. The company magical tale begins with their own WTRMLN whisperer, whose gift of hand-selecting and harvesting the earth’s ripest, conscientiously grown melons is unparalleled. WTRMLN WTR delivers thirst-quenching benefits to help consumers hydrate faster and recover more efficiently than regular water. Like all WTRMLN WTR products, it starts at the source with the ripest and juiciest watermelons, which deliver one of the cleanest, most hydrating water sources on the planet.

Après, a digital-first company based in San Francisco, offers a plant-based protein beverage developed specifically for premium whole-body replenishment

Tiny Organics Inc. is a technology-driven company dedicated to providing personalized nutrition for babies and toddlers. Founded in 2018 and headquartered in New York, it focuses on creating a healthier generation of adventurous eaters by offering a wide range of organic, vegetable-first meals. These meals are crafted by neonatal nutritionists and chefs, ensuring they are nutrient-rich and suitable for developmental milestones. Tiny Organics allows parents to easily select meals through an online quiz, with products delivered directly to their homes. Each meal is 100% organic, contains no added sugar or salt, and is designed to provide a maximum of 5 grams of natural sugars per serving. The company has gained recognition in prominent publications and has attracted investments from notable figures in the industry.

Kuli Kuli produces nutritional moringa products in the United States. It offers moringa bars, moringa powders, green energy shots, herbal teas, and sampler packs. Kuli Kuli sells its products through retail stores, as well as online. Anne Tsuei, Jordan Moncharmont, Lisa Curtis, and Valerie Popelka founded Kuli Kuli on September 21, 2011, with its headquarters in Oakland in California.

Kettle & Fire is a food and beverage company based in Austin, Texas, founded in 2013. The company specializes in producing bone broth by slowly simmering marrow bones from grass-fed, grass-finished organic cows and pasture-raised chickens with organic vegetables and filtered water in steel kettles for 20-24 hours at a low temperature. This meticulous process allows nutrients, collagen, and amino acids to be extracted into the broth. Kettle & Fire prioritizes high standards in sourcing, ensuring that all animals are raised humanely without the use of antibiotics or hormones. Their bone broth products are designed to provide health benefits, including support for skin, hair, joints, and nails, while containing no artificial flavors or colors.

Good Catch specializes in developing plant-based seafood alternatives. It offers vegetarian shredded tuna, crab cakes, and fish patties made of lentils, chickpeas, fava beans, and other legumes. The company was founded in 2016 and is headquartered in Newtown, Pennsylvania.

The idea originated after founders and new parents, Julie and Brad Podolec failed at several attempts to find a frozen fruit bar they felt comfortable giving their teething infant. Options fell short. They skimped on fruit, had too much sugar, added juices, vegetable stabilizers, and difficult to pronounce ingredients. It was time for the old classic to evolve, and they decided that there was no better place for this to take root than in Southern California

Après, a digital-first company based in San Francisco, offers a plant-based protein beverage developed specifically for premium whole-body replenishment