Matchstick Ventures

Parallax, founded in 2019 and headquartered in Edina, Minnesota, specializes in developing tools designed to enhance organizational alignment and decision-making. The company focuses on empowering digital services firms to improve their operational efficiency and financial performance through predictive resourcing and active forecasting. By offering a curated perspective and an integrated toolset, Parallax alleviates the challenges posed by traditional in-house tools and monolithic platforms that often silo critical data and decision-making processes. This approach enables teams to navigate uncertainties with greater confidence and to make informed strategic decisions that drive growth and increase profitability.

Upsie Technology Inc is a mobile application developer based in Minneapolis, Minnesota, founded in 2015. The company specializes in providing consumers with an accessible platform to purchase extended warranties for a variety of consumer durables and electronic goods, including TVs, laptops, and home appliances. Upsie's application allows users to obtain warranty coverage at competitive prices without the pressure of sales pitches or hidden markups. The platform enables users to compare warranty options, store digital receipts, and track warranty expirations, making it easier to manage and protect their purchases. By offering a straightforward and user-friendly experience, Upsie Technology seeks to simplify the warranty buying process and enhance consumer protection for everyday products.

Parallax, founded in 2019 and headquartered in Edina, Minnesota, specializes in developing tools designed to enhance organizational alignment and decision-making. The company focuses on empowering digital services firms to improve their operational efficiency and financial performance through predictive resourcing and active forecasting. By offering a curated perspective and an integrated toolset, Parallax alleviates the challenges posed by traditional in-house tools and monolithic platforms that often silo critical data and decision-making processes. This approach enables teams to navigate uncertainties with greater confidence and to make informed strategic decisions that drive growth and increase profitability.

Upsie Technology Inc is a mobile application developer based in Minneapolis, Minnesota, founded in 2015. The company specializes in providing consumers with an accessible platform to purchase extended warranties for a variety of consumer durables and electronic goods, including TVs, laptops, and home appliances. Upsie's application allows users to obtain warranty coverage at competitive prices without the pressure of sales pitches or hidden markups. The platform enables users to compare warranty options, store digital receipts, and track warranty expirations, making it easier to manage and protect their purchases. By offering a straightforward and user-friendly experience, Upsie Technology seeks to simplify the warranty buying process and enhance consumer protection for everyday products.

Upsie Technology Inc is a mobile application developer based in Minneapolis, Minnesota, founded in 2015. The company specializes in providing consumers with an accessible platform to purchase extended warranties for a variety of consumer durables and electronic goods, including TVs, laptops, and home appliances. Upsie's application allows users to obtain warranty coverage at competitive prices without the pressure of sales pitches or hidden markups. The platform enables users to compare warranty options, store digital receipts, and track warranty expirations, making it easier to manage and protect their purchases. By offering a straightforward and user-friendly experience, Upsie Technology seeks to simplify the warranty buying process and enhance consumer protection for everyday products.

Kidizen operates a resale marketplace in the United States, connecting parents to buy and sell pre-loved clothing, gear, toys, and accessories for children. Its platform enables users to create storefronts, earn money, and engage with other mothers through shared experiences and styles. Kidizen offers an iOS and Android application, catering to products for girls, boys, toddlers, and babies.

Learn to Live LLC is a provider of online programs focused on cognitive behavioral therapy (CBT) to address various psychological issues, including social anxiety, depression, and stress. Founded in 2012 and headquartered in Minneapolis, Minnesota, the company aims to enhance access to mental health care through effective digital solutions. Its programs are designed to educate individuals on identifying and overcoming negative thought and behavior patterns associated with their mental health challenges. By offering self-help resources and skill development based on CBT principles, Learn to Live seeks to support those who may feel uncomfortable seeking traditional therapy or have become disillusioned with conventional self-help methods.

Kipsu is a cloud-based frontline customer experience platform that enables service-driven brands to connect with guests in real time through SMS, internet chat, and social messaging. Founded in 2014 and based in Minneapolis, the company provides software that helps front-desk and customer-service teams manage communications, respond to questions, fulfill requests, and engage in internal collaboration. The platform emphasizes streamlined messaging, data-driven performance metrics, and sentiment analysis to deliver personalized and efficient service across hospitality, retail, and healthcare. By converting in-the-moment interactions into actionable insights, Kipsu supports brands in improving guest satisfaction, operational efficiency, and responsiveness while offering analytics and reporting to monitor performance.