Matchstick Ventures

Parallax, founded in 2019 and based in Edina, Minnesota, develops innovative tools designed to foster a shared perspective across organizations. The company focuses on assisting digital services firms in enhancing their profit margins, increasing revenue, and achieving sustainable growth through predictive resourcing and active forecasting. By providing a curated perspective and an integrated toolset, Parallax aims to empower growth-oriented digital service providers to make informed strategic decisions. This approach minimizes the emotional and operational challenges associated with traditional in-house tools and monolithic platforms that often isolate critical data and decision-making processes.

Upsie Technology Inc. operates a mobile application that simplifies the process of purchasing extended warranties for consumer electronics and durable goods. Founded in 2015 and based in Minneapolis, Minnesota, Upsie allows users to buy warranties for a range of products, including televisions, laptops, home appliances, and more, at competitive prices without the typical sales pitches or markups. The app provides users with transparent pricing and coverage options, enabling them to easily compare warranties. Additionally, it allows for the storage of digital receipts and tracking of warranty expirations, streamlining the management of product protection. Users can purchase coverage, initiate claims, and even scan barcodes while shopping to check warranty availability for specific items.

Parallax, founded in 2019 and based in Edina, Minnesota, develops innovative tools designed to foster a shared perspective across organizations. The company focuses on assisting digital services firms in enhancing their profit margins, increasing revenue, and achieving sustainable growth through predictive resourcing and active forecasting. By providing a curated perspective and an integrated toolset, Parallax aims to empower growth-oriented digital service providers to make informed strategic decisions. This approach minimizes the emotional and operational challenges associated with traditional in-house tools and monolithic platforms that often isolate critical data and decision-making processes.

Upsie Technology Inc. operates a mobile application that simplifies the process of purchasing extended warranties for consumer electronics and durable goods. Founded in 2015 and based in Minneapolis, Minnesota, Upsie allows users to buy warranties for a range of products, including televisions, laptops, home appliances, and more, at competitive prices without the typical sales pitches or markups. The app provides users with transparent pricing and coverage options, enabling them to easily compare warranties. Additionally, it allows for the storage of digital receipts and tracking of warranty expirations, streamlining the management of product protection. Users can purchase coverage, initiate claims, and even scan barcodes while shopping to check warranty availability for specific items.

Upsie Technology Inc. operates a mobile application that simplifies the process of purchasing extended warranties for consumer electronics and durable goods. Founded in 2015 and based in Minneapolis, Minnesota, Upsie allows users to buy warranties for a range of products, including televisions, laptops, home appliances, and more, at competitive prices without the typical sales pitches or markups. The app provides users with transparent pricing and coverage options, enabling them to easily compare warranties. Additionally, it allows for the storage of digital receipts and tracking of warranty expirations, streamlining the management of product protection. Users can purchase coverage, initiate claims, and even scan barcodes while shopping to check warranty availability for specific items.

Kidizen, Inc. operates a peer-to-peer resale marketplace that enables parents in the United States to buy and sell pre-loved clothing, gear, toys, and accessories for children. Founded in 2010 and based in Minneapolis, Minnesota, the platform allows parents, particularly mothers, to create storefronts, earn money, and connect with one another through shared experiences and styles. Kidizen offers a mobile application for iOS and Android that facilitates communication, purchasing, and selling of children's items. The marketplace is designed to be trustworthy and environmentally friendly, allowing users to easily list items without incurring listing fees, thus promoting sustainability while helping parents find the latest trends for their children. The company was previously known as Itizen, LLC before rebranding to Kidizen, Inc. in May 2014.

Learn To Live LLC is a provider of online programs that utilize cognitive behavioral therapy (CBT) to help individuals address mental health issues, including social anxiety, depression, and stress. Founded in 2012 and headquartered in Minneapolis, Minnesota, the company aims to increase access to mental healthcare for those who may feel uncomfortable seeking traditional help or who have had difficulty finding available therapists. Learn To Live offers self-help resources and skill development programs grounded in CBT principles, designed to educate users about the thought and behavior patterns contributing to their challenges. The company's mission focuses on reaching individuals who seek effective digital solutions for mental health support.

Kipsu, Inc. is a cloud-based technology company based in Minneapolis, Minnesota, founded in 2014. It specializes in a software platform that enhances guest engagement for service-driven brands, particularly in the hospitality, retail, and healthcare sectors. Kipsu enables businesses to connect with their customers through real-time digital communication channels, including SMS, internet chat, and social messaging. This platform allows customer-focused companies to interact with patrons at critical moments, providing insights, answering inquiries, and addressing concerns efficiently. Its tools are designed for customer service and front-desk teams, facilitating seamless communication, request fulfillment, and access to consumer analytics, ultimately helping businesses foster stronger relationships with their clients.