Innbeauty Project
Series B in 2022
Innbeauty Project is a skincare brand focused on providing effective, clean, and accessible cosmetic products for the next generation. The company specializes in non-toxic, vegan, and cruelty-free formulations aimed at promoting healthy skin while prioritizing environmental sustainability. Their product range includes face moisturizers, lip balms, face glazes, cleansers, drying pastes, and face masks, all made from plant-based ingredients. By catering to consumers who are increasingly aware of the importance of clean beauty, Innbeauty Project seeks to combine skincare efficacy with a commitment to ethical practices.
Clio Snacks
Venture Round in 2022
Clio Snacks is a consumer goods company based in Roselle, New Jersey, founded in 2015. The company specializes in manufacturing yogurt bars, offering a convenient and health-conscious snacking option. Clio Snacks produces on-the-go Greek yogurt bars that come in a variety of sweet and tart flavors, made with whole milk yogurt and wrapped in dark chocolate. This innovative approach combines the nutritional benefits of yogurt with the convenience of snack bars, catering to consumers seeking clean and guilt-free snacking alternatives.
Clio Snacks
Venture Round in 2020
Clio Snacks is a consumer goods company based in Roselle, New Jersey, founded in 2015. The company specializes in manufacturing yogurt bars, offering a convenient and health-conscious snacking option. Clio Snacks produces on-the-go Greek yogurt bars that come in a variety of sweet and tart flavors, made with whole milk yogurt and wrapped in dark chocolate. This innovative approach combines the nutritional benefits of yogurt with the convenience of snack bars, catering to consumers seeking clean and guilt-free snacking alternatives.
LOLA
Venture Round in 2020
LOLA is a New York-based company that specializes in feminine care products, founded in 2014. The company offers a subscription service that delivers essential items such as organic cotton tampons, eco-friendly pads, and sexual wellness products made from natural ingredients, free of toxins and dyes. By focusing on transparency and authenticity, LOLA aims to empower women with reliable resources and gynecologist-approved products, enhancing their comfort and safety during their menstrual cycles. Through its commitment to reproductive health, LOLA positions itself as a lifelong brand dedicated to addressing the unique needs of women.
Milk Makeup
Venture Round in 2019
Milk Makeup LLC, founded in 2014 and headquartered in New York, specializes in manufacturing and selling a diverse range of cosmetics, including products for the eyes, lips, face, skin, and nails. The company is known for its innovative, high-tech formulas designed for convenience, catering to consumers seeking beauty solutions that fit their busy lifestyles. In addition to traditional makeup items, Milk Makeup offers unique products such as tattoo stamps, eyelash curlers, and various beauty kits. Committed to ethical practices, all of its cosmetics are cruelty-free, paraben-free, and 100% vegan, incorporating vitamins, minerals, and antioxidants to nourish and hydrate the skin. The company sells its products both online and in physical retail locations, making them accessible to a wide audience. Milk Makeup operates as a subsidiary of Milk Studios, LLC.
Smashmallow
Private Equity Round in 2019
Smashmallow, LLC is a Sonoma, California-based company that specializes in producing premium snacking marshmallows made from organic cane sugar and natural ingredients. Founded in 2016, Smashmallow offers a diverse range of flavors, including mint chocolate chip, toasted coconut pineapple, strawberries and cream, root beer float, lemon chia seed, cinnamon churro, and espresso bean. The marshmallows are designed to be gluten-free, low in calories, and low in fat, with an average serving containing around 80 calories and less than 1 gram of fat. By focusing on quality and health-conscious ingredients, Smashmallow aims to provide consumers with a guilt-free indulgence suitable for any time of day. The company's products are available for purchase online.
LOLA is a New York-based company that specializes in feminine care products, founded in 2014. The company offers a subscription service that delivers essential items such as organic cotton tampons, eco-friendly pads, and sexual wellness products made from natural ingredients, free of toxins and dyes. By focusing on transparency and authenticity, LOLA aims to empower women with reliable resources and gynecologist-approved products, enhancing their comfort and safety during their menstrual cycles. Through its commitment to reproductive health, LOLA positions itself as a lifelong brand dedicated to addressing the unique needs of women.
Founded in 2012, Harry's is a New York-based company that manufactures and sells high-quality shaving products. Its product range includes razors, shaving creams, grooming kits, and face care products, available both individually and through a subscription service.
Pacifica Beauty
Private Equity Round in 2016
Pacifica Beauty LLC is a manufacturer of natural beauty and lifestyle products, committed to providing vegan, cruelty-free, and plant-based options. Founded in 1997 and based in Portland, Oregon, the company offers a diverse range of products, including makeup for the face, eyes, lips, and nails, as well as skincare items such as cleansers, serums, and moisturizers. Additionally, Pacifica provides suncare products, hair care essentials, bath and body items, perfumes, and wellness products like beauty powders and gummies. The brand aims to make clean beauty accessible and affordable for everyone, distributing its products through both retail stores and online platforms.
Cookie Chips
Private Equity Round in 2016
Originally conceived by Founder & CEO Joanne Adirim, a pastry chef, Cookie Chips offers snacks made with non-GMO ingredients including real butter and cage-free eggs, and contain no artificial flavors, sweeteners, coloring, preservatives or trans-fats. The company currently sells an assortment of six core flavors (Original, Chocolate Chip, Dark Chocolate Chocolate Chip, Cinnamon Sugar, Sea Salted Peanut Butter and Oatmeal Raisin), three gluten free flavors (Chocolate Chip, Lemon Sugar and Snappy Ginger), and two seasonal flavors (Gingered Gingerbread and Harvest Pumpkin).
Live Better Brands
Private Equity Round in 2015
Live Better Brands, LLC, operating under the brand name Way Better Snacks, specializes in the production and distribution of sprouted snacks, including a variety of tortilla chips and crackers. Founded in 2011 and based in Minneapolis, Minnesota, the company offers products in flavors such as Sriracha, Black Bean, Sweet Potato, and several others. Way Better Snacks are notable for their commitment to health and quality, featuring gluten-free, kosher, and non-GMO ingredients while avoiding MSG, trans fats, and high fructose corn syrup. The use of sprouted beans, grains, and seeds in their snacks is claimed to enhance nutritional value and support digestion, distinguishing the brand in the competitive snack market.
Ripple Brand Collective
Private Equity Round in 2014
At ripple brand collective we believe that sometimes it’s the simple ideas that make the largest impact. Driven by natural ingredients, unique product forms and inspirational packaging, we are committed to bringing innovative twists on traditional favorites to the marketplace.
Babyganics
Private Equity Round in 2011
Babyganics is a baby-focused brand offering plant-derived personal and home care products for babies and children. The product range includes bathing and skincare, oral care, sun protection, insect repellents, hand hygiene, surface cleaners, laundry products, dish soaps, diapers and wipes, as well as creams and wellness items. The formulations are free from parabens, phthalates and synthetic fragrances.