Upfront Ventures
Upfront Ventures is a California-based early-stage venture capital firm focused on seed and Series A rounds for technology-led startups. Founded in 1996 and headquartered in Santa Monica with an additional office in Los Angeles, the firm backs companies across software, SaaS, fintech, health tech, AI, consumer internet, gaming, hardware, and related sectors. It pursues opportunities primarily in North America with a concentration in Southern California and also considers investments in Europe and other regions. Typical checks range from 0.5 million to 15 million in seed rounds and 2 million to 5 million in Series A rounds, reserving capital for follow-ons and often taking a board seat in portfolio companies. Upfront has supported notable founders and startups across technology sectors, including Ring, TrueCar, Bird, Maker Studios, GOAT, Apeel Sciences, thredUP, Invoca, and Kyriba, reflecting a long-term partner approach to building scalable businesses.
Top Regions
https://crunchbase.com/organization/***
https://linkedin.com/company/***
https://signal.nfx.com/firms/***
Past deals in Mobile Advertising
Adway
Seed Round in 2021
Adway International, Inc., established in 2018 and based in Beverly Hills, California, specializes in out-of-home advertising services. It offers a digital advertising platform enabling advertisers to launch and monitor their campaigns, and provides vehicle-based advertisement display services using projection technology to show static images and full HD video. This innovative approach allows for flexible and targeted geo-fencing, making Adway a unique player in the advertising industry.
Adway
Seed Round in 2019
Adway International, Inc., established in 2018 and based in Beverly Hills, California, specializes in out-of-home advertising services. It offers a digital advertising platform enabling advertisers to launch and monitor their campaigns, and provides vehicle-based advertisement display services using projection technology to show static images and full HD video. This innovative approach allows for flexible and targeted geo-fencing, making Adway a unique player in the advertising industry.
Factual
Venture Round in 2018
Factual Inc. is a location data company that specializes in providing accurate and comprehensive data for mobile advertising, developers, and enterprise solutions. Founded in 2007 and headquartered in Los Angeles, California, with additional offices in New York and Shanghai, Factual offers various services, including local business and point of interest data through APIs, geofencing capabilities for targeted advertising, and a UPC-centric dataset for consumer packaged goods. The company also features Geotag, a reverse geocoder designed for high-volume geotagging. Factual's platform supports product and engineering teams, marketers, and data analysts by enabling them to build digital products and execute impactful marketing strategies based on reliable location data. As of April 2020, Factual operates as a subsidiary of Foursquare Labs, Inc.
Factual
Series B in 2015
Factual Inc. is a location data company that specializes in providing accurate and comprehensive data for mobile advertising, developers, and enterprise solutions. Founded in 2007 and headquartered in Los Angeles, California, with additional offices in New York and Shanghai, Factual offers various services, including local business and point of interest data through APIs, geofencing capabilities for targeted advertising, and a UPC-centric dataset for consumer packaged goods. The company also features Geotag, a reverse geocoder designed for high-volume geotagging. Factual's platform supports product and engineering teams, marketers, and data analysts by enabling them to build digital products and execute impactful marketing strategies based on reliable location data. As of April 2020, Factual operates as a subsidiary of Foursquare Labs, Inc.
Gradient X
Seed Round in 2012
Gradient X is a programmatic marketing platform specifically designed for mobile advertising, leveraging advanced technologies to enable advertisers to maximize the potential of mobile media. Built from the ground up by seasoned professionals in the ad tech industry, Gradient X addresses the unique challenges faced by marketers in mobile environments, providing feature parity with more established advertising channels. The company's cloud-based infrastructure supports on-demand solutions, integrating emerging technologies to enhance advertising strategies. The founding team comprises experts who have previously held significant roles in successful companies, accumulating extensive experience across various advertising formats, including social, display, and video. Gradient X has secured substantial investment from a range of institutional firms and angel investors, affirming its position as a leader in mobile advertising innovation.
Factual
Series A in 2010
Factual Inc. is a location data company that specializes in providing accurate and comprehensive data for mobile advertising, developers, and enterprise solutions. Founded in 2007 and headquartered in Los Angeles, California, with additional offices in New York and Shanghai, Factual offers various services, including local business and point of interest data through APIs, geofencing capabilities for targeted advertising, and a UPC-centric dataset for consumer packaged goods. The company also features Geotag, a reverse geocoder designed for high-volume geotagging. Factual's platform supports product and engineering teams, marketers, and data analysts by enabling them to build digital products and execute impactful marketing strategies based on reliable location data. As of April 2020, Factual operates as a subsidiary of Foursquare Labs, Inc.
mFoundry
Series C in 2007
mFoundry is a leading provider of mobile financial services based in Larkspur, California. Established in 2004 by Drew Sievers and Rodney Aiglstorfer, the company specializes in delivering award-winning mobile banking solutions to over 800 banks and credit unions nationwide through its SaaS platform, mBanking. mFoundry's extensive partner network, including FIS, NCR, CO-OP, and PayPal, facilitates swift deployment of these solutions. Beyond mobile banking, mFoundry has pioneered successful mobile payment programs like Starbucks Card Mobile, used across over 6,800 locations.
mFoundry
Series B in 2006
mFoundry is a leading provider of mobile financial services based in Larkspur, California. Established in 2004 by Drew Sievers and Rodney Aiglstorfer, the company specializes in delivering award-winning mobile banking solutions to over 800 banks and credit unions nationwide through its SaaS platform, mBanking. mFoundry's extensive partner network, including FIS, NCR, CO-OP, and PayPal, facilitates swift deployment of these solutions. Beyond mobile banking, mFoundry has pioneered successful mobile payment programs like Starbucks Card Mobile, used across over 6,800 locations.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.