The London Fund

The London Fund, established in 2003 and based in London, United Kingdom, is a venture capital firm that focuses on investing in high-growth companies rich in intellectual property, particularly in the business-to-consumer and emerging technology sectors. The firm partners with entrepreneurs whose companies generate between $1 million and $100 million in revenue, providing early-stage and growth capital ranging from $200,000 to $50 million. The London Fund emphasizes transformative technologies and supports its portfolio companies through various strategies, including mergers and acquisitions, financing, and intellectual property development. By leveraging a proprietary process for real-time due diligence, the firm aims to identify promising investment opportunities and assist founders in enhancing and protecting their intellectual property assets, ultimately fostering substantial growth and innovation.

Caroline Brennan

Managing Director, Strategy

Jack McDermott

Portfolio Partner

23 past transactions

Love.com

Seed Round in 2024
Love.com is an online marketplace focused on providing sustainable and quality products. The platform features a diverse selection of items, including fitness supplements, food and beverages, wearables, and personal care products. Emphasizing small businesses and eco-friendly ingredients, Love.com aims to offer customers a variety of choices while promoting sustainability. This approach aligns with the growing consumer demand for products that are both environmentally conscious and health-oriented.

Artisse AI

Seed Round in 2024
Artisse is more than an app—it's an innovation in personal photography. Our unique AI algorithm doesn’t just transform your selfies into high-quality images, it allows you to personalize every detail. Visualize yourself in a myriad of scenarios, outfits, hairstyles, and more. Even adjust lighting and ambiance to match your mood. Artisse can deliver hyper realistic imagery at scale by combining leading generative AI technology, a global licensed talent pool and finished art services. Our consumer app is the world's first AI-driven photography app that allows users to create entirely new, personalized photos instantly. Since launched, it has been ranked as the top new photo app in 20 countries and featured in TechCrunch, Daily Mail, and Forbes. Artisse offers business solutions across numerous sectors such as advertising, modeling, lifestyle, tourism, and intellectual property, focusing on leveraging image AI to bring a transformative edge to conventional practices in these industries. Artisse expands creative horizons, scales operations and delivers unique variations at scale for companies to connect meaningfully with their customers.

Influence

Seed Round in 2023
Influence uses AI-based technology to convert social and conventional media into an investable medium dubbed INFLUENCE®, opening the door for a new type of venture capital.

Engin Sciences

Seed Round in 2023
Engin Sciences develops AI-Driven HR software that plugs into existing job boards, giving companies access to a virtual talent management system for hourly jobs, allowing HR managers to gamify the job application process on any site, quickly evaluating applicants, engaging and routing viable candidates to the jobs to which they’re best suited. Saving time and reducing churn, Engin saves companies thousands of dollars in HR personnel expenses.

Elo Health

Series A in 2023
Elo Health is a provider of personalized nutrition services that focus on promoting health and wellness through tailored supplements. The company utilizes biomarkers, artificial intelligence, and expert guidance to create nutrition solutions that cater to individual needs. By analyzing blood tests, activity data, and offering one-on-one support from dietitians, Elo Health identifies and addresses nutrient gaps specific to each customer. Its Smart Nutrition products are designed based on scientifically proven ingredients, enabling users to adopt and maintain healthier lifestyles effectively.

Price.com

Seed Round in 2023
Price.com is a money savings platform that facilitates comparison shopping by providing users with access to discounts, cashback, coupons, and price history. Founded in 2016 by RJ Rain in San Francisco, the platform employs a patented AI-powered matching algorithm to help consumers discover a wide range of products, including new, used, refurbished, and rental items. Available as a desktop and mobile website, browser extension, native app, and chatbot, Price.com offers a comprehensive and transparent shopping experience. It enables users to compare prices across various retail marketplaces, allowing them to make informed purchasing decisions and maximize their savings.

Hulah

Seed Round in 2022
Hulah is a dating platform designed to empower women in their dating experiences by allowing them to take control and endorse men for other women to consider. The app fosters a sense of accountability by ensuring that every man on the platform has been endorsed by a woman, creating a safer environment for users. Hulah offers features such as face-to-face video calls and a secure messaging system, enhancing the online dating experience. Women can join as ringleaders, promoting quality men and earning points for endorsing good behavior, which can lead to rewards. This innovative approach aims to connect women with better matches, making Hulah an appealing choice for those seeking a fun, safe, and empowering dating experience.

Honeydrop

Seed Round in 2022
Honeydrop is a lifestyle brand focused on health and wellness, offering a range of beverages that combine the natural benefits of honey with organic ingredients. The company produces a variety of nourishing juices and teas that are enriched with raw, local, and antimicrobial honey, ensuring minimal processing to maintain their health benefits and flavor. Honeydrop is also committed to environmental sustainability, contributing 1% of its profits to support local beekeepers in combating Colony Collapse Disorder, a significant threat to the global bee population. Through its products, Honeydrop aims to promote healthy living while fostering a positive impact on the ecosystem.

Dollar Donation Club

Seed Round in 2022
Dollar Donation Club is a monthly micro-subscription to solve humanity's greatest challenges.

Coupond

Seed Round in 2021
coupond drives revenue in complex markets (e.g. cannabis, alcohol). Competition forces 10%+ of GMV and 50%+ of cannabis transactions to be discounted; launching promos can take 90+ days. coupond enables fast promo planning, reporting, and reconciliation for brands and retailers, generating fees for each redeemed coupond—now tracking $120M+ GMV, and earning a part of revenue as each industry grows.

Engin Sciences

Seed Round in 2021
Engin Sciences develops AI-Driven HR software that plugs into existing job boards, giving companies access to a virtual talent management system for hourly jobs, allowing HR managers to gamify the job application process on any site, quickly evaluating applicants, engaging and routing viable candidates to the jobs to which they’re best suited. Saving time and reducing churn, Engin saves companies thousands of dollars in HR personnel expenses.

Find Your Grind

Seed Round in 2020
Find Your Grind offers an educational platform focused on self-discovery and career exploration. The company utilizes an AI-driven approach to provide personalized insights into users’ skills and potential career paths. It features a comprehensive database of future-oriented careers along with access to mentors who share their experiences and guidance on navigating various professional journeys. Find Your Grind aims to empower schools by equipping students with essential tools and resources for success in their chosen fields. In addition to its online platform, the company also organizes live events to enhance learning opportunities.

Gryphon Digital Mining

Private Equity Round in 2019
Gryphon Digital Mining is a bitcoin mining company headquartered in Denver, Colorado, focused on creating environmentally sustainable and carbon-neutral mining operations. The company develops advanced bitcoin miners that utilize application-specific integrated circuit (ASIC) chips to efficiently solve complex cryptographic algorithms, thereby supporting the Bitcoin blockchain. Gryphon's mission is to establish itself as a leader in net carbon-neutral bitcoin mining, emphasizing profitability while maintaining a commitment to environmental responsibility. Through its innovative approach, Gryphon aims to combine financial agility with eco-friendly practices in the burgeoning digital asset sector.

Beatchain

Seed Round in 2019
Beatchain is an innovative marketing platform that leverages artificial intelligence to provide free global music distribution and website-building solutions for artists. Its platform is designed to enhance branding and promotion within the music industry by facilitating the discovery of emerging artists and helping them build their fan bases across social media. Beatchain focuses on improving fan engagement and fostering collaborations among artists who share similar musical interests, thereby creating a supportive community that encourages competition and growth. Through its comprehensive tools, Beatchain aims to transform how artists connect with fans and promote their work.

EdCast

Series C in 2018
EdCast Inc. is a technology company that operates an artificial intelligence-powered knowledge cloud platform designed to enhance personalized learning and knowledge management within enterprises. The company's main offerings include the EdCast Learning Experience Platform (LXP) and the MyGuide Digital Adoption Platform, which together facilitate employee development by providing tailored learning experiences and automating repetitive tasks. EdCast serves a diverse range of industries, including banking, healthcare, hospitality, and technology, helping organizations improve workforce engagement and productivity through effective onboarding, upskilling, and knowledge sharing. The platform aggregates content from various sources, ensuring users receive relevant and contextual information, thus supporting a culture of continuous learning and career mobility. Founded in 2013 and headquartered in Mountain View, California, EdCast has garnered recognition as a Technology Pioneer by the World Economic Forum and supports a wide array of clients, from large multinational corporations to small businesses.

Solo Sciences

Seed Round in 2018
Solo Sciences, Inc. specializes in anti-counterfeiting technology specifically designed for the legal cannabis industry. Founded in 2017 and based in Boston, Massachusetts, the company offers a unique system that serializes and encrypts cannabis packaging, allowing distributors to verify the authenticity of their products. As the first cryptographically secure cannabis product authentication system globally, Solo Sciences utilizes a mobile app that decodes uniquely encoded labels to identify verified products. This innovative approach fosters transparency and trust among consumers, creators, and retailers, while helping to combat the issue of counterfeit products in the cannabis market. Solo Sciences operates as a subsidiary of Akerna Corp.

Good&Co

Seed Round in 2014
In a nutshell, think of Good.Co as "Myers Briggs meets LinkedIn". Even during the early (IP development and science evolution) phase, our platform has amassed 1.5M+ profiles, 21M+ friends, 15m+ questions answered, and 1,200+ company cultures decoded + several enterprise deals. Good.Co has already become the largest psychometric database in the world. The combination of a playful experience & potent science helps us solve quantify and solve the biggest problem facing people and companies today - retention & hiring for culture-fit. Our mission is to unlock the power of teams by helping employees find their superpowers through science & peer-driven insights. MASHABLE: See how well your personality matches companies and employees FASTCOMPANY: Want a work environment that makes you happy? Find your culture fit with any company! USNEWS: Don't let the fun behind the questions let you think there isn't any science behind it. PANDODAILY: The job-hunting lovechild of eHarmony and LinkedIn

Good&Co

Seed Round in 2013
In a nutshell, think of Good.Co as "Myers Briggs meets LinkedIn". Even during the early (IP development and science evolution) phase, our platform has amassed 1.5M+ profiles, 21M+ friends, 15m+ questions answered, and 1,200+ company cultures decoded + several enterprise deals. Good.Co has already become the largest psychometric database in the world. The combination of a playful experience & potent science helps us solve quantify and solve the biggest problem facing people and companies today - retention & hiring for culture-fit. Our mission is to unlock the power of teams by helping employees find their superpowers through science & peer-driven insights. MASHABLE: See how well your personality matches companies and employees FASTCOMPANY: Want a work environment that makes you happy? Find your culture fit with any company! USNEWS: Don't let the fun behind the questions let you think there isn't any science behind it. PANDODAILY: The job-hunting lovechild of eHarmony and LinkedIn

DRAFT

Seed Round in 2011
Draft is a daily fantasy sports company that focuses on providing a simplified and enjoyable experience for players. Unlike traditional salary cap formats, Draft allows users to engage in snake drafts, similar to those conducted at the beginning of season-long fantasy leagues, but these drafts are quick and can last for just one day or week. The platform aims to create a fair and straightforward environment, enhancing players' chances of winning significantly compared to other major competitors. Draft was acquired by Paddy Power Betfair in 2017 and has been recognized for its user-friendly mobile applications, catering to fantasy sports enthusiasts seeking an engaging and accessible way to play for real money.

StarStreet

Seed Round in 2010
StarStreet is a platform that offers users the opportunity to engage in fantasy sports for monetary rewards. It features a stock-market style system where participants can buy and sell shares in players, allowing them to cash out at the end of the season. The platform operates in both the United States and Canada, providing contest opportunities across major sports leagues, including Major League Baseball, the National Football League, and Canadian Football. Additionally, StarStreet's platform is accessible on mobile devices, enhancing user engagement and accessibility.

Plej

Series A in 2003
Plej is a software provider that helps retailers and affinity groups leverage traditional payment networks to develop and implement innovative new marketing programs. PLEJ's technology augments existing payment processing infrastructures and offers merchants easily configurable, rules-based merchandising solutions, such as stored-value and credit cards with user- specific properties, enhanced security, and automatic inclusion in extra value programs.

BlackDuck

Seed Round in 2003
Black Duck secures and manages open source software worldwide, eliminating open source security vulnerabilities and license compliance pain. With the rapid, widespread adoption of open-source software, Black Duck is a key component of Synopsys’ Software Integrity Platform, the most comprehensive solution for integrating security into the SDLC and software supply chain. Black Duck was established in 2002 and is based in Burlington, Massachusetts, United States.
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