Service Provider Capital

Service Provider Capital is a venture capital firm established in 2014 and located in Golden, Colorado. The firm focuses on co-investing in seed and series A rounds, primarily in collaboration with institutional venture funds. It targets a diverse range of sectors, including artificial intelligence, machine learning, blockchain, cannabis, cybersecurity, e-commerce, education technology, fintech, hardware, information technology, robotics, and health. By concentrating on these industries, Service Provider Capital aims to support innovative companies at critical stages of their development.

Patrick Cerone

Managing Director

Edward Hill

Managing Director

Ned Hill

Managing Director - Southeast Fund I

Galen Mason

Managing Director - Midwest Fund I

Jody Shepherd

Founder / Managing Director - Rocky Mountain Fund

Past deals in Colorado

Outrider

Series D in 2024
Outrider, Inc. is a software company that specializes in automating logistics hubs through the use of electric, self-driving trucks. Established in 2017 and based in Golden, Colorado, Outrider provides a software-as-a-service (SaaS) solution designed for customer-owned freight and transportation fleets. The company offers a comprehensive system comprised of web-based management software, autonomous driving controls for electric yard trucks, and necessary site infrastructure. Its technology automates various yard operations, including the movement of trailers and the engagement and disengagement of trailer connections, thereby eliminating hazardous and repetitive manual tasks. By focusing on the development of zero-emission systems, Outrider aims to enhance safety and efficiency for large enterprises reliant on logistics.

Respondology

Series A in 2023
Respondology LLC operates a Cost-Per-Click (CPC) advertising platform that transforms social media channels into effective advertising mediums. By analyzing millions of social posts daily, the platform identifies customer sentiment and intent, delivering timely marketing responses. The company also offers tools for marketers to estimate and optimize return on investment (ROI) through the use of keywords, key phrases, and emojis. In addition, Respondology provides a customizable comment moderation tool that helps businesses manage their online reputation by swiftly removing harmful comments and spam across various social media platforms. With real-time reporting technology, it allows users to track replies, clicks, and conversions, empowering brands to maintain control over their social media presence. Founded in 2008 and based in Boulder, Colorado, Respondology's solutions are designed to enhance marketing effectiveness while safeguarding brand integrity.

Kinspire

Seed Round in 2023
Kinspire is a pediatric support platform that specializes in delivering occupational therapy through telehealth, focusing on the developmental needs of children and their families. Established in April 2020 in Denver, Colorado, Kinspire employs an asynchronous approach to therapy, allowing parents to engage with therapists at their convenience. This model fosters collaboration between families and therapists in creating a tailored Family Action Plan for each child. Parents can participate actively in the therapeutic process, accessing instructional sessions and reaching out with questions at any time. In addition to therapy sessions, Kinspire provides offline activities and educational resources designed to enhance family engagement, offering children opportunities to earn digital prizes through completed tasks. This comprehensive approach supports both the developmental needs of children and the convenience required by busy families.

Pomp

Seed Round in 2021
Pomp is a technology-driven marketplace and vertical SaaS solution focused on supporting estheticians and customers in the skincare sector. Founded in 2020 and based in Denver, Colorado, Pomp offers a virtual platform that empowers estheticians and medical spas to manage and enhance client relationships beyond traditional treatments. The platform provides access to clinical-grade skincare products, free consultations with professional estheticians, and tools for creating personalized at-home skincare routines. This approach not only enables customers to achieve optimal skincare results but also fosters long-term loyalty, addressing the needs of a historically overlooked profession in the beauty industry.

SparkPlug

Seed Round in 2021
SparkPlug provides performance management software specifically designed for the cannabis retail industry. Founded in 2017 and headquartered in Boulder, Colorado, the company focuses on enhancing sales effectiveness at the point of sale. Its platform allows retailers and brands to incentivize retail salespeople through gamified commissions, contests, and personalized goals. Key features include point-of-sale integrations, automated sales reporting, commission tracking, and customizable prizes and rewards. By offering tools that motivate and engage sales employees, SparkPlug enables retailers to drive revenue and improve customer service in a competitive market.

Flyreel

Series A in 2020
Flyreel, Inc. is a technology company that develops a platform to assist with property insurance underwriting. Based in Denver, Colorado, the company utilizes artificial intelligence and insurance-specific computer vision to guide users through self-service inspections and claims processes. The platform captures comprehensive data about properties, including risks, hazards, features, and materials, creating a detailed record for policyholders. By enabling insurance carriers to make data-driven underwriting and policy decisions, Flyreel aims to enhance underwriting efficiency, improve risk management, and increase customer satisfaction. Originally incorporated as MyFactals, Inc. in 2013, the company rebranded to Flyreel, Inc. in March 2018.

Highwing

Seed Round in 2020
Highwing is an insurance technology company that develops an open-data platform for commercial insurance brokers and carriers to automate workflows. The InsurTech software is an offering for brokers and carriers to connect, access, and leverage insurance data analytics throughout every step of the customer lifecycle. It aims to help brokers and carriers grow sales, speed workflows, and elevate the customer experience without adding headcount. Highwing is backed by Baldwin Risk Partners, BrokerTech Ventures, Holmes Murphy, The ABD Team, Conner Strong & Buckelew, Heffernan Insurance Brokers, SkyKnight Capital, Revolution’s Rise of the Rest Seed Fund, SpringTime Ventures, Cameron Ventures, and Service Provider Capital. It was headquartered in Denver, Colorado.

Resurface Labs

Seed Round in 2020
Resurface Labs Inc. specializes in developing a commercial database designed to log and analyze the real usage of online services and APIs. Founded in 2019 and headquartered in Boulder, Colorado, the company offers products that create flexible data pipelines for logging, searching, and analyzing API calls made by its clients' customers. These products enable clients to capture and search user sessions, GraphQL payloads, JSON and HTML content, cookies, and other specific customer details. By transforming user API calls into durable transactions, Resurface Labs facilitates troubleshooting and remediation while providing rich data sets for its users.

Copper Labs

Seed Round in 2019
Copper Labs, Inc. is a company based in Boulder, Colorado, that specializes in developing Internet of Things (IoT) products and services aimed at enhancing energy management for utilities and consumers. Founded in 2016, Copper Labs has created a wireless energy monitoring system that provides real-time data on electric, gas, and water usage, functioning effectively with or without smart meters. The platform employs machine learning to generate revenue-grade insights, enabling utilities to engage consumers more effectively, manage energy demand, and stabilize the grid. By offering actionable alerts during peak usage periods, Copper Labs empowers consumers to reduce their energy costs and contribute to more efficient energy consumption.

Flowhub

Series A in 2019
Flowhub is a cannabis retail software company based in Denver that provides a customizable platform designed to enhance the operations of dispensaries. The company offers tools for compliance, point of sale, inventory tracking, and business intelligence, enabling cannabis retailers to streamline their processes and improve customer experiences. Flowhub's innovative features include mobile check-in and inventory management applications, which contribute to its processing of over one billion dollars in cannabis sales annually. With a client base of more than 700 cannabis retailers, Flowhub aims to support their partners in growing revenue and simplifying compliance while ensuring efficient checkouts and effective inventory management.

Hyperia

Seed Round in 2019
Hyperia, Inc. is a technology company based in Denver, Colorado, founded in 2017. It specializes in developing an artificial intelligence platform aimed at enhancing corporate communications and meetings. The company's flagship product, People +, functions as an AI meeting assistant that transcribes and analyzes conversations, transforming them into actionable insights and searchable knowledge. By capturing and extracting key events from calls and meetings, Hyperia helps organizations understand customer interactions better, enabling them to identify needs, risks, and opportunities effectively.

Shotzr

Seed Round in 2019
Shotzr, Inc. operates a platform that provides fresh, locally-sourced, and on-brand photo feeds for social media marketers. Founded in 2016 and based in Denver, Colorado, Shotzr employs data-driven machine learning models to automate the selection of images, ensuring that marketers receive the most relevant visuals for their campaigns. The platform caters to various digital marketing needs, including social media campaigns on platforms like Facebook and Instagram, search engine marketing landing pages, and dynamic creative projects. By focusing on contextual imagery that resonates with targeted audiences, Shotzr enhances customer engagement and improves marketing performance across digital channels.

Apostrophe

Seed Round in 2018
Apostrophe, Inc. is a fintech company headquartered in Denver, Colorado, that specializes in providing a healthcare savings platform for self-insured employers. Founded in 2016, Apostrophe negotiates competitive rates for medical services and pays providers directly, enabling significant cost savings that are then passed on to its clients. The company's intelligent health benefits platform is designed to deliver effective benefits at lower costs, offering a plug-and-play health plan that can be easily adopted by self-insured employers of various sizes. Apostrophe primarily serves self-insured employers in rural Colorado and other regions, ensuring that its members receive the necessary support alongside their savings.

Sopris Health

Venture Round in 2018
Sopris Health, Inc. is a Denver-based company that specializes in developing an automated digital assistant software aimed at enhancing healthcare documentation. The company’s innovative application functions as a voice-driven medical scribe, capturing conversations between healthcare providers and patients to generate clinical notes in real time. This technology significantly reduces the time physicians spend on documentation and data entry, allowing them to focus more on direct patient interaction. By addressing clinical inefficiencies, Sopris Health aims to alleviate the administrative burdens faced by healthcare professionals, ultimately striving for improved patient outcomes. Founded in 2015, the company was previously known as Listen.Md, Inc. and continues to advance its artificial intelligence capabilities in the medical field.

TurboTenant

Venture Round in 2018
TurboTenant, Inc. is a rental property management software company based in Fort Collins, Colorado, founded in 2015. It provides independent landlords and property managers with tools to manage their rental properties effectively. The software allows users to market rental listings, receive online rental applications, and screen potential tenants through credit and background checks. Additionally, TurboTenant facilitates the collection of online rent payments and enables the electronic signing of legal documents. Its features also include the generation of property flyers, rent estimate reports, and state-specific legal forms. By offering these services, TurboTenant helps landlords streamline their operations and improve the performance of their rental investments, making tools that were once exclusive to large property management companies accessible to smaller landlords.

Walkthrough

Seed Round in 2018
Walkthrough, Inc. specializes in property photography services, offering a comprehensive range of visual solutions for real estate agents and property owners in the Denver Metro area. Founded in 2016 and based in Denver, Colorado, the company provides high dynamic range (HDR) photos, 3D virtual tours, aerial photography and videography, and customized listing websites. Walkthrough facilitates an efficient booking process through its application and website, allowing agents to secure the services they require at competitive prices without compromising on quality. As of 2019, Walkthrough operates as a subsidiary of iPlan LLC.

SonderMind

Venture Round in 2018
SonderMind is a digital health and telehealth company based in Denver, Colorado, that aims to enhance access to behavioral health services. Founded in 2014, it operates an online directory connecting individuals with independent professionals offering mental health, massage, acupuncture, and nutrition services. The platform simplifies the process of finding well-matched therapists, allowing consumers to quickly access trusted care while enabling therapists to concentrate on patient treatment without the burden of administrative tasks. SonderMind combines various software tools and an integrated provider network to deliver high-quality behavioral healthcare, serving consumers, employers, and health systems effectively. The company's mission is to make behavioral health services more accessible and utilized.

RemoteLock

Series A in 2018
RemoteLock, a subsidiary of LockState, Inc., specializes in cloud-based smart lock management systems aimed at enhancing secure and remote access control for both commercial and residential markets. Founded in 2016 and based in Denver, Colorado, the company provides a range of products that facilitate remote access for managers of vacation rental properties, retail establishments, commercial spaces, and apartments. Their offerings include a Wi-Fi-enabled lock system that allows users to manage doors remotely through unique access codes, while also providing notifications for door activity. This technology enables clients to efficiently control access for guests, employees, and support staff, ultimately leading to savings in time, money, and manpower.

Rachio

Series B in 2018
Rachio is a Denver-based software and hardware company focused on improving the water efficiency of homes. The company's Smart Controller enables to control outdoor sprinkler system from the palm of the user's hand, using a WiFi-enabled iOS or Android device. Rachio’s cloud-based software allows customers to manage their sprinkler systems from anywhere.

Stateless

Seed Round in 2017
Stateless is a company based in Boulder, Colorado, focused on transforming connectivity through its software-defined interconnect (SD-IX) solutions. The platform enables colocation providers to offer scalable and flexible routing, security, and automation services at network interconnection points. By integrating software-based network functions with network function virtualization, Stateless allows providers to manage and connect various endpoints, including data centers, tenant sites, and hyperscale clouds. This innovative approach facilitates the creation of multi-tenant connectivity services, making it easier and more cost-effective for cloud service providers to deliver essential network services. Founded by Murad Kablan and Eric Keller, Stateless is a spinoff of their research aimed at enhancing network functionality and efficiency.

Backbone PLM

Seed Round in 2017
Backbone PLM, Inc. provides a cloud-based product lifecycle management solution specifically designed for the fashion and consumer goods industries. Founded in 2014 and based in Greeley, Colorado, Backbone PLM offers a comprehensive platform that facilitates product development through features such as file management, storage, and collaboration tools. Its offerings include a tech pack editor to centralize product data, customizable product templates, and project file storage capabilities. The platform aims to streamline complex design and development processes, enabling teams to manage product information effectively and collaborate seamlessly with suppliers. By improving efficiency and reducing time to market, Backbone PLM supports brands in innovating and scaling their product offerings.

Automox

Seed Round in 2017
Automox Inc. is a company that specializes in cloud-based patch management solutions, aimed at automating the configuration and maintenance of operating systems across Windows, Linux, and macOS environments. Founded in 2015 and based in Boulder, Colorado, Automox provides a platform that simplifies patch remediation without the need for additional servers or complicated setups. Its offerings include visibility into system inventory, vulnerability status, and policy compliance, enabling organizations to manage their IT infrastructure effectively from a single dashboard. By utilizing AI-powered automation, Automox helps IT professionals address critical vulnerabilities more swiftly, thereby reducing costs and complexity while enhancing productivity. The company was previously known as PatchSimple, Inc. before rebranding in 2016.

CirrusMD

Series A in 2017
CirrusMD Inc. operates a healthcare communication platform that connects patients and doctors in the United States. Founded in 2012 and headquartered in Denver, Colorado, the CirrusMD platform allows patients to send secure messages, share images, and schedule video chats with local physicians, providing 24/7 access to medical care. The platform's text-first approach eliminates barriers to communication, enabling timely and convenient interaction with healthcare professionals. By prioritizing direct messaging and video consultations, CirrusMD aims to enhance the patient experience and improve access to frontline medical services. The company's technology is designed to facilitate a more personal and efficient way for patients to receive guidance and care beyond traditional primary care settings.

Notion

Series A in 2017
Notion is a smart self-monitoring system that empowers home and property owners to be proactive in protecting their spaces, people, and possessions. The company offers data analytics, intuitive user experience, and an all-in-one, the oreo-sized sensor that allows for real-time alerts ranging from motion and temperature to water leaks and alarms so that customers can be notified of issues at home instantly. The company was established by Brett Jurgens and Ryan Margoles in 2013 and it is headquartered in Denver, Colorado.

Shinesty

Venture Round in 2017
Shinesty is a vintage clothing brand that aims to bring an outlandish collection of clothing. The company was founded in 2014 and is based in Boulder, Colorado.

SecureSet

Series A in 2017
SecureSet, founded in 2014 and based in Denver, Colorado, specializes in addressing the cybersecurity talent shortage through its educational programs. SecureSet Academy offers aspiring professionals a streamlined pathway into the cybersecurity industry, providing them with essential technical knowledge and hands-on experience. The curriculum includes practical instruction in a state-of-the-art lab, guided product training, and preparation for key industry certifications. By focusing on the development of skilled cybersecurity personnel, SecureSet plays a vital role in enhancing the supply of qualified professionals to meet the growing demands of the cybersecurity sector.

Ascent360

Seed Round in 2017
Ascent360 is a software company based in Golden, Colorado, founded in 2013. It specializes in providing a cloud-based marketing platform designed to enhance revenue growth and customer engagement through data-driven strategies. The platform facilitates omnichannel marketing by analyzing customer data to identify purchase trends and preferences. This allows marketers to create customized campaigns and target specific audience segments effectively. Additionally, Ascent360 ensures compliance with data privacy regulations by integrating customer information from various sources, empowering businesses to derive actionable insights and maximize their marketing efforts.

Red Canary

Series A in 2016
Red Canary, Inc. is a cybersecurity technology company that specializes in endpoint security and cyber threat detection solutions. Founded in 2013 and based in Denver, Colorado, the company provides various services that enhance security for organizations of all sizes. Its offerings include Red Canary Record, which collects telemetry data for real-time visibility and long-term storage; Red Canary Detect, which identifies critical threats and suspicious behaviors across different operating systems; Red Canary Investigate, which alerts users to confirmed threats with minimal false positives; and Red Canary Act, which automates responses to threats and gathers forensic data. These services are designed to help security teams effectively prepare for, detect, and respond to security incidents, ultimately reducing risk and exposure to emerging attack techniques.

Wunder

Series A in 2016
Wunder is a company based in Boulder, Colorado, specializing in financing and developing large-scale solar projects across the United States. Established in 2013, Wunder provides construction and term financing for various commercial solar initiatives, including power purchase agreements, feed-in tariffs, and community solar developments. The company collaborates with solar organizations and financial institutions to facilitate the creation of solar projects for businesses, municipalities, nonprofits, and communities. Additionally, Wunder operates solar investment funds that connect individual and institutional investors with solar projects, leveraging proprietary software to conduct thorough project evaluations. This approach enables accredited investors to build diversified solar portfolios, traditionally accessible only to larger entities.

Parkifi

Series A in 2016
Parkifi, Inc. is a technology company based in Denver, Colorado, that specializes in IoT-enabled parking solutions. Founded in 2014, the company offers a platform that allows users to locate available parking spaces in real time, thus easing the search for parking and reducing unnecessary driving, which contributes to urban congestion and environmental impact. Parkifi's offerings cater to a variety of clients, including private parking operators, property managers, and city parking services. The company's app enables users to find open parking spots and facilitates payment at select locations, with plans to expand services to metered street parking. Parkifi has raised $13.5 million in venture capital and was recognized as a “Denver Gazelles” company in 2016. Formerly known as Krumly LLC, Parkifi operates as a subsidiary of DISH Network Corporation as of 2018.

IP Commerce

Series A in 2016
IP Commerce is a privately held software company serving small and medium sized businesses (SMBs). Its flagship solution, Commerce Sync, simplifies accounting for thousands of SMBs, helping business owners realize valuable time savings, increased accuracy, and complete business visibility. The Company is headquartered in Denver, Colorado.

Kindara

Seed Round in 2015
Kindara, Inc. specializes in developing fertility awareness solutions aimed at empowering women to understand and manage their reproductive health. The company offers the Kindara Fertility Trackr, a mobile application available for iPhone and Android, which assists women in tracking their menstrual cycles, optimizing their chances of conception, or avoiding pregnancy naturally. In addition, Kindara provides Wink, an oral fertility thermometer that records basal body temperature and syncs automatically with the fertility tracking application. Founded in 2012 and based in Boulder, Colorado, Kindara operates as a subsidiary of Prima-Temp, Inc. The company is dedicated to equipping women with the tools, knowledge, and support necessary to take charge of their fertility and achieve their reproductive goals.

Apto

Series B in 2015
Apto, Inc. is a company that develops a cloud-based customer relationship and deal management software tailored for commercial real estate brokers. The platform provides tools for managing contacts, properties, listings, and deals, streamlining the entire deal lifecycle from prospecting to closing. Apto's software consolidates, organizes, and securely stores data in the cloud, ensuring that brokers can find, win, and execute deals efficiently while minimizing the risk of overlooking important details. Established in 2011 and headquartered in Denver, Colorado, Apto was previously known as McLabs, LLC.

GoSpotCheck

Series A in 2015
GoSpotCheck, Inc. offers a Software-as-a-Service platform designed for field-based teams to efficiently conduct surveys, audits, and reports. With its web and mobile applications, the company enables businesses to utilize their employees to gather real-time retail intelligence. This information is presented on a web dashboard, allowing managers to identify trends and address urgent issues swiftly. GoSpotCheck's solutions encompass a range of applications, including audits and inspections, field sales performance, merchandising, food safety, and asset management. The company serves various industries, including consumer goods, retail, healthcare, and facilities management. Founded in 2011 and headquartered in Denver, Colorado, GoSpotCheck operates as a subsidiary of WorldAPP, Inc. since December 2020.

SlamData

Seed Round in 2015
SlamData software is a solution for data integration and preparation of any data stored in S3, Azure, and Google. It gives more analytics-ready, regardless of complexity. SlamData has connectors to MongoDB, MarkLogic, Couchbase, and Hadoop and employs the industry's first “in-database” analytics solution to keep data processing and analytics close to the data. It was founded in 2014 and is headquartered in Boulder, Colorado.

Parkifi

Convertible Note in 2015
Parkifi, Inc. is a technology company based in Denver, Colorado, that specializes in IoT-enabled parking solutions. Founded in 2014, the company offers a platform that allows users to locate available parking spaces in real time, thus easing the search for parking and reducing unnecessary driving, which contributes to urban congestion and environmental impact. Parkifi's offerings cater to a variety of clients, including private parking operators, property managers, and city parking services. The company's app enables users to find open parking spots and facilitates payment at select locations, with plans to expand services to metered street parking. Parkifi has raised $13.5 million in venture capital and was recognized as a “Denver Gazelles” company in 2016. Formerly known as Krumly LLC, Parkifi operates as a subsidiary of DISH Network Corporation as of 2018.

Avanoo

Seed Round in 2015
Avanoo, Inc. operates StoryApp, an online platform that provides personalized 30-day programs designed to help employees adopt behaviors and mindsets that enhance individual and team performance. Founded in 2013 and based in Boulder, Colorado, Avanoo offers assessments, micro-learning, and predictive analytics, including daily video lessons. The platform enables users to measure the impact of their learning and performance, fostering engagement and cultural transformation within organizations. By utilizing AI-driven technology, Avanoo allows employees to share their stories in a manner that promotes positive change and drives a strong organizational culture. The company was previously known as Placebo, Inc. before rebranding in June 2015.

Parkifi

Seed Round in 2015
Parkifi, Inc. is a technology company based in Denver, Colorado, that specializes in IoT-enabled parking solutions. Founded in 2014, the company offers a platform that allows users to locate available parking spaces in real time, thus easing the search for parking and reducing unnecessary driving, which contributes to urban congestion and environmental impact. Parkifi's offerings cater to a variety of clients, including private parking operators, property managers, and city parking services. The company's app enables users to find open parking spots and facilitates payment at select locations, with plans to expand services to metered street parking. Parkifi has raised $13.5 million in venture capital and was recognized as a “Denver Gazelles” company in 2016. Formerly known as Krumly LLC, Parkifi operates as a subsidiary of DISH Network Corporation as of 2018.

Dizzion

Series A in 2015
Dizzion [rhymes with vision] is bringing the power of cloud computing to the desktop by enabling employees to securely access their applications and data from any device, anytime, anywhere while enjoying the same access, security, and productivity as they do in their office environment. Its proprietary managed desktop service is built on enterprise technology that includes infrastructure, software licensing, management, support, and security for a monthly fee. Dizzion was founded in 2011 and is based in Denver, Colorado, United States.
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