Second Alpha Partners is a New York-based private equity firm that specializes in secondary investments in private companies, acquiring shares from existing shareholders and providing direct capital. It targets opportunities in the United States and Canada, with a focus on technology, media, telecommunications, software, SaaS, and technology-enabled services. The firm pursues growth equity and investments in middle-market and late-stage, venture-backed companies across the technology, media, telecom, and related sectors, with offices in New York and Cambridge.
tvScientific is a platform that makes TV advertising accessible and measurable for brands and apps of all sizes. It leverages data to prove the value of TV ads, simplifies buying and optimization processes, and provides real-time reporting. Its Always-On Incrementality testing feature offers insights into the incremental value of CTV campaigns.
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