Lyra Growth Partners

Lyra Growth Partners Inc. is a principal investment firm based in Vancouver, Canada, founded in September 2015. The firm specializes in investing in emerging consumer brands, particularly those in sectors such as personal care, food and beverage, lifestyle, and beauty. Lyra targets companies with revenues exceeding $3 million and focuses on fast-growing businesses. In addition to providing non-institutional capital, Lyra offers brand-savvy coaching aimed at helping these brands accelerate growth and enhance their value. The firm's approach emphasizes strengthening the relationship between brands and their consumers while fostering a positive corporate culture. Lyra Growth Partners is dedicated to supporting both business and personal development for its partners.

Charles Chang

President and Founder

Maggie Ko

Director of Finance

Sebastian Kocsis

Managing Partner

Chelsea Stanimir

Principal

21 past transactions

BuildDirect

Post in 2022
BuildDirect Technologies Inc. operates an online marketplace that connects homeowners and home improvement professionals in North America with global suppliers of building materials. Founded in 1999 and based in Vancouver, Canada, the company offers a wide range of products, including flooring, decking, tiles, and other building materials. Its platform facilitates the buying and selling of these materials, enhancing accessibility for consumers and professionals alike. BuildDirect's services also include BuildDirect Gateway, a global supply chain platform that provides third parties with access to advanced warehousing and logistics solutions, streamlining the shipping process from manufacturing to last-mile delivery. The company generates the majority of its revenue from its primary platform in the United States.

BuildDirect

Post in 2022
BuildDirect Technologies Inc. operates an online marketplace that connects homeowners and home improvement professionals in North America with global suppliers of building materials. Founded in 1999 and based in Vancouver, Canada, the company offers a wide range of products, including flooring, decking, tiles, and other building materials. Its platform facilitates the buying and selling of these materials, enhancing accessibility for consumers and professionals alike. BuildDirect's services also include BuildDirect Gateway, a global supply chain platform that provides third parties with access to advanced warehousing and logistics solutions, streamlining the shipping process from manufacturing to last-mile delivery. The company generates the majority of its revenue from its primary platform in the United States.

BuildDirect

Post in 2022
BuildDirect Technologies Inc. operates an online marketplace that connects homeowners and home improvement professionals in North America with global suppliers of building materials. Founded in 1999 and based in Vancouver, Canada, the company offers a wide range of products, including flooring, decking, tiles, and other building materials. Its platform facilitates the buying and selling of these materials, enhancing accessibility for consumers and professionals alike. BuildDirect's services also include BuildDirect Gateway, a global supply chain platform that provides third parties with access to advanced warehousing and logistics solutions, streamlining the shipping process from manufacturing to last-mile delivery. The company generates the majority of its revenue from its primary platform in the United States.

Bonsai

Series A in 2022
Bonsai is a technology company focused on enhancing the online shopping experience by integrating commerce directly into content. Founded in 2016, it originally started as a streetwear news app and evolved into a platform that partners with 30 publishers and incorporates 1,200 brands. Bonsai's discovery commerce technology enables users to buy products seamlessly while engaging with content, allowing them to complete purchases in just two taps. This innovative approach not only facilitates immediate transactions when consumer interest peaks but also provides publishers with a revenue model that reduces reliance on intrusive advertisements. By streamlining the path from product discovery to purchase, Bonsai aims to transform how consumers shop online.

BuildDirect

Post in 2022
BuildDirect Technologies Inc. operates an online marketplace that connects homeowners and home improvement professionals in North America with global suppliers of building materials. Founded in 1999 and based in Vancouver, Canada, the company offers a wide range of products, including flooring, decking, tiles, and other building materials. Its platform facilitates the buying and selling of these materials, enhancing accessibility for consumers and professionals alike. BuildDirect's services also include BuildDirect Gateway, a global supply chain platform that provides third parties with access to advanced warehousing and logistics solutions, streamlining the shipping process from manufacturing to last-mile delivery. The company generates the majority of its revenue from its primary platform in the United States.

Hooray Foods

Seed Round in 2021
Hooray Foods, Inc. is a San Francisco-based company founded in 2019 that specializes in producing plant-based meat products, specifically designed to mimic the taste and cooking experience of traditional bacon. Utilizing a proprietary fat encapsulation technique, Hooray Foods creates products that sizzle, smell, and taste like real bacon while being gluten-free, soy-free, nitrite-free, and hormone-free. The company aims to provide consumers with a healthy, affordable, and flavorful alternative to bacon, catering to those looking to reduce meat consumption without sacrificing taste. Hooray Foods sells its products through various partners, markets, and cafes, making plant-based options accessible to a wider audience.

Schoolyard Snacks

Series A in 2020
Schoolyard Snacks is a food startup founded in March 2019 that specializes in producing and selling low-carb, high-protein, and sugar-free cereals and snacks. The company offers a range of products, including sugar-free cheese puffs and cereals, which substitute traditional carbs and sugars with high-quality protein and monk fruit. This innovative approach allows customers to enjoy healthier snack options without sacrificing taste. While the primary focus of Schoolyard Snacks is on direct-to-consumer sales, its commitment to providing nutritious alternatives positions it as a notable player in the health-conscious food market.

Atolla

Seed Round in 2020
Atolla is a company focused on revolutionizing the skincare industry by offering personalized skin health solutions. Utilizing a patented process developed at MIT, Atolla creates custom skincare routines tailored to individual skin needs. Customers begin their experience by taking a skin test with a provided kit, which allows the company to formulate serums composed of ingredients specifically designed to address their unique skin concerns. This personalized approach not only enhances the effectiveness of the products but also empowers consumers with the tools and guidance necessary to maintain optimal skin health over time.

Vitruvi

Series A in 2020
Vitruvi is a Vancouver-based company founded in 2014 by siblings Sean and Sara Panton, specializing in the development of natural scent products that enhance the home environment. The company offers a diverse range of products, including diffusers, humidifiers, and a selection of non-toxic essential oils, all aimed at creating a pleasant and safe ambiance within living spaces. Vitruvi has gained recognition for its innovative approach, earning accolades such as placements on Fast Company’s Most Innovative Companies list and Forbes 30 Under 30. By focusing on pure, quality ingredients, Vitruvi enables customers to enjoy a healthier way of home scenting and air care.

FaceTory

Venture Round in 2020
Facetory, Inc. is a California-based company that specializes in a monthly subscription service for Korean sheet masks. Established in 2014 and headquartered in Brea, the company curates and delivers themed boxes containing a selection of sheet masks to its subscribers. Two primary offerings include the FOUR-ever FRESH box, which contains four masks, and the SEVEN LUX box, featuring seven masks. Facetory aims to make it easier for consumers to access a variety of popular and trending Korean sheet masks, which can often be difficult to find outside of Korea. Each month, subscribers receive carefully selected masks that are presented in an engaging manner, appealing to both newcomers and seasoned enthusiasts of sheet masking.

Puris Proteins

Venture Round in 2020
Puris Proteins, LLC is a family-owned company that specializes in producing plant-based, non-GMO food ingredients for the food industry. Founded in 1985 and headquartered in Minneapolis, Minnesota, Puris operates additional facilities in Oskaloosa, Iowa; Randolph, Minnesota; Turtle Lake, Wisconsin; and Wilmington, Illinois. The company cultivates organic and non-GMO crops, providing sustainable alternatives to genetically modified organisms and animal proteins. Puris is recognized for its exclusive production of pea protein, starches, fibers, and various non-GMO ingredients derived from soy, pulses, lentils, and corn. Its commitment to quality ensures that its products are vegan, gluten-free, dairy-free, and allergen-free, catering to a growing demand for clean-label ingredients in the food manufacturing sector. With over 30 years of experience in non-GMO natural breeding, Puris maintains strong partnerships with domestic growers to support its mission of delivering pure and sustainable food solutions.

Direct Tap

Venture Round in 2020
Direct Tap is a logistics company based in Vancouver, Canada, specializing in providing comprehensive services to craft liquor manufacturers. Established in 2014, the company focuses on enhancing logistical operations within British Columbia, addressing the unique challenges faced by the industry. Direct Tap offers a range of services including storage, distribution, and administration, while also providing software solutions that facilitate order placement for its partners. The company's team brings extensive experience in navigating the complexities of the logistics sector, aiming to foster strong relationships with the brands they serve to ensure mutual success.

Pinto

Venture Round in 2020
Pinto operates an online platform focused on food, grocery, and consumer packaged goods (CPG) data and analytics. The company aims to make food and nutrition information accessible and personalized, serving businesses of all sizes. Pinto’s platform enables clients to track essential nutrients, ingredients, and various food data points, which helps them optimize product assortments and provide detailed information that aligns with shoppers' health and lifestyle needs. By offering tools that assist in personalizing shopping experiences, Pinto enhances the decision-making process for consumers seeking to make informed dietary choices.

Social Nature

Seed Round in 2019
Social Nature is a product launch platform focused on emerging consumer packaged goods (CPG) brands that offers users the opportunity to try natural and organic products for free in exchange for writing reviews on social media. The platform enables consumers to discover and test new products while providing valuable insights that retailers can use to inform their stocking decisions. By facilitating product trials and encouraging user-generated reviews, Social Nature bridges the gap between brands and consumers, fostering a community centered around natural products.

bellroy

Series A in 2019
Bellroy is a retail brand specializing in luxury leather accessories designed to enhance the travel experience. The company offers a diverse range of stylish, thin, and durable products that include carry goods, tech solutions, and work accessories, all crafted from all-natural materials. Bellroy focuses on creating functional designs that prioritize protection and organization, catering to the needs of consumers who carry various items daily. Committed to sustainability, the company aims to produce long-lasting products that withstand extreme weather conditions while minimizing environmental impact.

Rise

Private Equity Round in 2019
Rise provides kombucha goods. They have recipes for things like the rising sun, rising tide, crimson moon, lost island sour, raspberry basil breeze, and passion. They provide a range of goods.

BuildDirect

Series D in 2018
BuildDirect Technologies Inc. operates an online marketplace that connects homeowners and home improvement professionals in North America with global suppliers of building materials. Founded in 1999 and based in Vancouver, Canada, the company offers a wide range of products, including flooring, decking, tiles, and other building materials. Its platform facilitates the buying and selling of these materials, enhancing accessibility for consumers and professionals alike. BuildDirect's services also include BuildDirect Gateway, a global supply chain platform that provides third parties with access to advanced warehousing and logistics solutions, streamlining the shipping process from manufacturing to last-mile delivery. The company generates the majority of its revenue from its primary platform in the United States.

Tentree

Venture Round in 2018
At tentree, Their goal is to become the most environmentally progressive brand on the planet. We don’t want to just reduce the negative impact of the apparel industry, we want to use it as a vehicle for change. Our purpose is to revitalize our environment and inspire a generation to believe that they can do the same.

SBFC Finance

Private Equity Round in 2017
SBFC Finance Ltd is a systemically important non-deposit-taking non-banking finance company specializing in providing secured Micro, Small, and Medium Enterprises (MSME) loans and loans against gold. The company primarily serves entrepreneurs, small business owners, self-employed individuals, and salaried professionals. Offering competitive interest rates starting at 12.50% per annum, SBFC Finance focuses on various credit facilities, including business loans and working capital finance. Its unique PhyGital model merges technology with personal service to facilitate loan applications, allowing customers to engage directly with staff at their own pace. The majority of the company’s revenue is derived from interest income generated through these loan products.

FreshTAP

Venture Round in 2017
FreshTAP Logistics Inc. is a Vancouver-based company specializing in the packaging and distribution of wine, particularly focusing on the growing wine-on-tap market in Canada. Established in 2011, the company offers a comprehensive range of services for local and international wineries, including cleaning, sterilization, testing, and filling of wines into kegs. FreshTAP also provides keg rental services for storage and distribution, alongside sales and marketing support. By streamlining the process of bringing fresh wine to consumers, FreshTAP aims to deliver a cost-effective and reliable solution for wineries and their licensees.

BuildDirect

BuildDirect Technologies Inc. operates an online marketplace that connects homeowners and home improvement professionals in North America with global suppliers of building materials. Founded in 1999 and based in Vancouver, Canada, the company offers a wide range of products, including flooring, decking, tiles, and other building materials. Its platform facilitates the buying and selling of these materials, enhancing accessibility for consumers and professionals alike. BuildDirect's services also include BuildDirect Gateway, a global supply chain platform that provides third parties with access to advanced warehousing and logistics solutions, streamlining the shipping process from manufacturing to last-mile delivery. The company generates the majority of its revenue from its primary platform in the United States.
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