IDEA Fund Partners is a venture capital firm based in Chapel Hill, North Carolina, founded in 2007. As one of the oldest and most active early-stage investment firms in the Southeast, it focuses on investing in entrepreneurs who leverage technology and innovative business models to disrupt industries at their earliest stages. The firm emphasizes funding opportunities that target underserved populations, regions, and developmental stages, with particular interest in sectors such as technology, software, automation, big data, and healthcare. IDEA Fund Partners operates as a Registered Investment Adviser, reflecting its commitment to providing strategic support to its portfolio companies.
Keep Company stops preventable attrition of parents & caregivers. For many, balancing work and family feels unsustainable - so top talent burns out or leaves. Our curriculum-based group coaching program equips members with the tools and support to better care for themselves and sustainably manage the demands of work and family. Beyond our unique approach to upskilling talent, we offer employers data-driven and actionable insights to beat burnout, drive retention and create cultures of belonging.
Cognota
Series A in 2023
Cognota is a cloud-based operations platform tailored for learning and development (L&D) teams, designed to manage all aspects of training operations in a single location. The platform simplifies training request management, enhances project planning, and facilitates collaboration with subject matter experts. By consolidating multiple tools into one, Cognota helps organizations optimize their L&D spending and improve overall productivity. Clients from various industries utilize the platform to streamline their processes, enabling their training teams to become more digital, agile, and efficient. Additionally, Cognota fosters a vibrant LearnOps Community, where L&D professionals can share insights, participate in discussions, and access curated resources to stay informed about industry trends.
EcoMap
Seed Round in 2023
EcoMap specializes in developing data and AI-driven solutions that enhance entrepreneurial ecosystems by centralizing vital information. The company partners with ecosystem builders, government agencies, and social impact organizations to improve resource connectivity. Its platform utilizes advanced algorithms to aggregate information about local organizations, resources, and activities, creating a continuously updated community hub. This enables entrepreneurs to easily access the resources they need to thrive within their local environments, while also personalizing and analyzing opportunities for various stakeholders involved in the ecosystem.
RightRev
Series A in 2023
RightRev provides an automated revenue recognition solution that helps businesses manage financial reporting in compliance with current accounting standards. The platform integrates seamlessly with sales operations and revenue accounting processes, facilitating accurate tracking of revenue across various models, including subscriptions, one-time sales, and services. By enhancing existing customer relationship management and configure, price, quote tools, RightRev's solution offers a comprehensive approach to revenue reporting, ensuring transparency and reducing the risk of financial misstatements. The platform is designed to support finance professionals in navigating complex revenue accounting requirements, such as those outlined in ASC 606 and IFRS 15.
Revcast
Seed Round in 2023
Revcast operates a revenue performance management platform designed to empower revenue operations leaders in planning, managing, and optimizing sales capacity. The platform facilitates collaboration and integrates seamlessly with customer relationship management systems, finance, and human resources systems. By providing actionable insights, Revcast enables revenue operations teams to identify risks and opportunities effectively, fostering data-driven decision-making. This approach enhances revenue performance through precise planning and real-time assessments of potential risks and opportunities.
Bionic Health
Seed Round in 2023
Bionic Health is a digital healthcare company focused on providing preventative health services, particularly for individuals experiencing chronic pain. The company has developed a platform that utilizes frequent diagnostics and machine learning to create personalized treatment plans. This approach emphasizes slowing down the aging process and offers patients tailored insights derived from ongoing assessments. By implementing an iterative journey, Bionic Health enables users to identify their unique health needs and make impactful lifestyle changes over time. Additionally, patients benefit from closely monitored preventative care throughout the year, enhancing their overall well-being.
Nestment
Pre Seed Round in 2023
Nestment is a real estate technology company that facilitates the co-buying process for groups of friends and family looking to purchase property together. By providing a platform that enables users to form groups, Nestment streamlines communication with lenders and real estate agents, allowing customers to leverage their collective buying power effectively. The company's focus is on simplifying the complexities of group property purchases, helping individuals realize their shared dreams of homeownership.
Get Spiffy
Series C in 2023
Get Spiffy, Inc. is a mobile service company based in Durham, North Carolina, that specializes in on-demand car washing, detailing, nano-ceramic coating, and oil change services. Founded in 2014, the company utilizes a smartphone application that facilitates both communication and payment for its services. Get Spiffy emphasizes environmental responsibility, ensuring that all car washes are eco-friendly. Through its innovative approach, the company aims to provide convenient and efficient automotive care to customers in the Triangle area and beyond.
InsightFinder
Series A in 2022
InsightFinder Inc. specializes in machine learning technology solutions tailored for information technology operational data. Founded in 2015 and based in Brooklyn, New York, the company offers various tools, including a metric intelligence engine for automatic anomaly detection, a log intelligence engine for real-time keyword extraction, and an alert intelligence engine designed to minimize alert fatigue by suppressing duplicate notifications. Additionally, InsightFinder provides an APM intelligence engine that identifies issues in both proprietary and third-party applications. Utilizing patented unsupervised machine learning algorithms, InsightFinder addresses complex challenges in enterprise AI and IT management, enabling organizations to automatically identify, diagnose, and remediate issues such as model drift and application failures. By focusing on predictive analytics and automated root cause analysis, InsightFinder supports large-scale AI platforms and IT infrastructures in preventing outages and enhancing overall performance.
PunchListUSA
Series A in 2022
PunchListUSA is the first online real estate platform digitizing national home inspection data to create instant repair estimates and online service orders for homeowners, brokers, and institutional investors. The platform is powered by proprietary technology and property data to deliver home repair, renovation and lifecycle services at scale through innovative products, process automation and direct integration with industry partners. Exclusive inspection data access will power end-to-end home lifecycle services and product offerings to homeowners through the PunchListUSA marketplace in its next phase of growth.
SortSpoke
Venture Round in 2022
SortSpoke specializes in automating the extraction of data from documents, leveraging artificial intelligence to streamline processes that are typically manual and labor-intensive. By utilizing its cloud-based service, SortSpoke learns how users categorize their documents and the specific data they require, ultimately performing these tasks autonomously. This software significantly reduces labor costs associated with data entry by efficiently extracting information from unstructured documents, including text and tables. As a result, businesses benefit from minimized manual errors and shortened cycle times in their document processing operations.
Klearly
Venture Round in 2022
Klearly is a developer of a SaaS-based marketing analytics platform aimed at enhancing the effectiveness of B2B revenue teams, including Sales, Marketing, and Customer Success. The platform employs data science and machine learning algorithms to provide actionable insights into customer behavior, track product sales, and evaluate the impact of marketing campaigns. By moving beyond traditional metrics, Klearly enables teams to identify which accounts to prioritize and which activities to undertake to maximize revenue growth. This approach allows sales and marketing leaders to adapt their strategies and engage more effectively with customers, ultimately driving innovation and improving return on investment.
Biospatial
Series A in 2022
Biospatial, Inc. is a company that develops a cloud-based platform aimed at enhancing public health by analyzing prehospital data. Founded in 2016 and located in Durham, North Carolina, the platform aggregates and processes electronic Patient Care Reports from state and local Emergency Medical Services (EMS) agencies. Utilizing machine learning and artificial intelligence, Biospatial's technology enables healthcare entities to visualize data, generate reports, and access real-time information, ultimately supporting informed emergency responses and improving patient outcomes across the healthcare system. The platform facilitates a national network of data partners, promoting collaboration within the public health sector to enhance overall population health and safety.
Smartcare Software
Venture Round in 2022
SMARTcare Software, Inc. is a provider of a comprehensive digital health platform designed for home care agencies. Established in 2013 and based in Eau Claire, Senegal, the company focuses on enhancing caregiver access to essential tools needed for effective care delivery. By utilizing machine learning, gamification, and advanced automation, SMARTcare addresses challenges in staffing and retention within the home healthcare sector. The platform promotes best practices in care while improving engagement and satisfaction for both patients and caregivers. It organizes, optimizes, and simplifies the care delivery process, ultimately aiming to enhance outcomes for home care providers across the United States and North America.
Boundless Life
Seed Round in 2022
Boundless Life empowers families to live, learn, work, and experience beautiful destinations around the world. The company builds a collection of thoughtfully designed communities located in beautiful destinations around the world comprised of private homes, co-working spaces, a school system based on experiential learning, and locally adapted recreational hubs. It was founded in 2021 and is located in Montreal, Canada.
Key
Seed Round in 2022
At Key, they're creating a world where real estate is a source of prosperity and freedom for everyone. Their patent-pending approach makes urban living possible again, free from the burdens of commuting, cost-prohibitive down payments, and the inflexibility that comes with a 25-year mortgage.
RightRev
Seed Round in 2021
RightRev provides an automated revenue recognition solution that helps businesses manage financial reporting in compliance with current accounting standards. The platform integrates seamlessly with sales operations and revenue accounting processes, facilitating accurate tracking of revenue across various models, including subscriptions, one-time sales, and services. By enhancing existing customer relationship management and configure, price, quote tools, RightRev's solution offers a comprehensive approach to revenue reporting, ensuring transparency and reducing the risk of financial misstatements. The platform is designed to support finance professionals in navigating complex revenue accounting requirements, such as those outlined in ASC 606 and IFRS 15.
Get Spiffy
Venture Round in 2021
Get Spiffy, Inc. is a mobile service company based in Durham, North Carolina, that specializes in on-demand car washing, detailing, nano-ceramic coating, and oil change services. Founded in 2014, the company utilizes a smartphone application that facilitates both communication and payment for its services. Get Spiffy emphasizes environmental responsibility, ensuring that all car washes are eco-friendly. Through its innovative approach, the company aims to provide convenient and efficient automotive care to customers in the Triangle area and beyond.
Pangea
Seed Round in 2021
For companies looking for high-quality, flexible specialists, Pangea unlocks a network of vetted, fractional talent - primarily marketers, designers, and operators. Pangea has helped more than 6,000 companies connect with top fractional talent. Our tech-powered process enables us to connect you with talent in 24 hours or less.
Pendo
Series F in 2021
Pendo is a technology company based in Raleigh, North Carolina, that provides a product experience platform designed to enhance user engagement with software products. The platform integrates analytics, user guidance, communication tools, and feedback mechanisms, allowing product teams to better understand user interactions and optimize trial conversions and onboarding processes. By leveraging actionable insights, Pendo enables businesses to make informed decisions about feature development and product adoption. Its client base includes notable organizations such as Verizon, Morgan Stanley, and Salesforce. Additionally, Pendo supports the global community of product and digital leaders through initiatives like Mind the Product and various sponsored events and podcasts.
InsightFinder
Venture Round in 2021
InsightFinder Inc. specializes in machine learning technology solutions tailored for information technology operational data. Founded in 2015 and based in Brooklyn, New York, the company offers various tools, including a metric intelligence engine for automatic anomaly detection, a log intelligence engine for real-time keyword extraction, and an alert intelligence engine designed to minimize alert fatigue by suppressing duplicate notifications. Additionally, InsightFinder provides an APM intelligence engine that identifies issues in both proprietary and third-party applications. Utilizing patented unsupervised machine learning algorithms, InsightFinder addresses complex challenges in enterprise AI and IT management, enabling organizations to automatically identify, diagnose, and remediate issues such as model drift and application failures. By focusing on predictive analytics and automated root cause analysis, InsightFinder supports large-scale AI platforms and IT infrastructures in preventing outages and enhancing overall performance.
Payzer
Series D in 2021
Payzer is a developer of a mobile and internet payment application designed to facilitate payments and provide credit with instant approvals. Its cloud-based platform enables customers to accept credit cards, debit cards, and electronic checks both in the field and at their home offices. With features that include real-time tracking, Payzer's solution helps contractors manage their operations more efficiently, allowing them to streamline their payment processes and enhance business growth.
Fenris Digital
Venture Round in 2021
Fenris Digital is a technology company based in Glen Allen, Virginia, that focuses on enhancing the customer acquisition and retention processes for property and casualty insurers. Founded in 2016, Fenris offers a cloud-based platform that integrates a suite of APIs designed to streamline workflows and improve underwriting efficiency. Their solutions include a proprietary data repository that matches applicants to in-house records and enriches data to assess customer propensity and credit risk. The company’s machine learning analytics engine refines predictive scoring, facilitating quicker and more accurate quoting processes. Fenris also provides TouchQuote, a mobile-first quoting platform, enabling insurers to deliver a seamless customer experience akin to leading e-commerce platforms. With coverage of 95% of the U.S. population and extensive data on households and businesses, Fenris empowers its clients, including agencies and carriers, to enhance conversion rates and optimize their marketing efforts.
Poppy Flowers
Seed Round in 2021
Poppy Flowers is the only way to buy full-service wedding florals online. Our convenient customer portal, farm-direct sourcing, and network of 500 dedicated floral designers ensure that we deliver the highest quality, most affordable wedding florals in the market -- with the ease that modern, savvy couples expect. Floral designers across the country love working for Poppy because we make it easy for them to do what they love--floral design--without the headaches of business ownership. Poppy was founded in 2019 by Cameron Hardesty and is based in Washington, District of Columbia.
Finmark
Seed Round in 2020
Finmark is a financial planning software company based in Raleigh, North Carolina, founded in 2020 by Greg Lissy, Jeremy Neuberger, and Rami Essaid. The platform is designed to simplify financial management for startups, enabling them to efficiently handle their runway, hiring plans, and cash flow. By transforming complex financial concepts into an intuitive interface, Finmark allows companies to easily create, update, and share their financial metrics. This functionality supports startups at various stages, from pre-revenue to pre-IPO, facilitating team alignment, collaboration, and cost reduction. Through its user-friendly approach, Finmark empowers founders and firms to build and manage their financial strategies effectively.
PunchListUSA
Funding Round in 2020
PunchListUSA is the first online real estate platform digitizing national home inspection data to create instant repair estimates and online service orders for homeowners, brokers, and institutional investors. The platform is powered by proprietary technology and property data to deliver home repair, renovation and lifecycle services at scale through innovative products, process automation and direct integration with industry partners. Exclusive inspection data access will power end-to-end home lifecycle services and product offerings to homeowners through the PunchListUSA marketplace in its next phase of growth.
Reveal Mobile
Series A in 2020
Reveal Mobile, Inc. operates a comprehensive platform focused on location-based advertising and analytics. The company offers several products, including VISIT Local for foot traffic attribution and audience building, VISIT Match for instant audience scaling, and VISIT Data, a customizable location-data solution. These tools cater to a diverse range of clients, including agencies, media companies, and brands, enabling them to understand the demographics of their audience and enhance advertising strategies through targeted digital outreach. Reveal Mobile emphasizes privacy compliance, maintaining membership in the Network Advertising Initiative and undergoing annual privacy certifications. Founded in 2004 and based in Raleigh, North Carolina, the company was formerly known as StepLeader, Inc., a name it changed in March 2015. Reveal Mobile operates as a subsidiary of CBC New Media Group, LLC.
ChoiceWORX
Seed Round in 2020
ChoiceWORX is an intelligent automation software company that is revolutionizing IT Operations. Its AI-driven solutions leverage the power and scalability of AI to automate End-user IT support and RPA operations and management. ChoiceWORX's solutions allow companies to significantly reduce costs, drastically improve worker productivity, and reduce dependence on human labor.
PunchListUSA
Seed Round in 2019
PunchListUSA is the first online real estate platform digitizing national home inspection data to create instant repair estimates and online service orders for homeowners, brokers, and institutional investors. The platform is powered by proprietary technology and property data to deliver home repair, renovation and lifecycle services at scale through innovative products, process automation and direct integration with industry partners. Exclusive inspection data access will power end-to-end home lifecycle services and product offerings to homeowners through the PunchListUSA marketplace in its next phase of growth.
InsightFinder
Seed Round in 2019
InsightFinder Inc. specializes in machine learning technology solutions tailored for information technology operational data. Founded in 2015 and based in Brooklyn, New York, the company offers various tools, including a metric intelligence engine for automatic anomaly detection, a log intelligence engine for real-time keyword extraction, and an alert intelligence engine designed to minimize alert fatigue by suppressing duplicate notifications. Additionally, InsightFinder provides an APM intelligence engine that identifies issues in both proprietary and third-party applications. Utilizing patented unsupervised machine learning algorithms, InsightFinder addresses complex challenges in enterprise AI and IT management, enabling organizations to automatically identify, diagnose, and remediate issues such as model drift and application failures. By focusing on predictive analytics and automated root cause analysis, InsightFinder supports large-scale AI platforms and IT infrastructures in preventing outages and enhancing overall performance.
Klearly
Seed Round in 2019
Klearly is a developer of a SaaS-based marketing analytics platform aimed at enhancing the effectiveness of B2B revenue teams, including Sales, Marketing, and Customer Success. The platform employs data science and machine learning algorithms to provide actionable insights into customer behavior, track product sales, and evaluate the impact of marketing campaigns. By moving beyond traditional metrics, Klearly enables teams to identify which accounts to prioritize and which activities to undertake to maximize revenue growth. This approach allows sales and marketing leaders to adapt their strategies and engage more effectively with customers, ultimately driving innovation and improving return on investment.
Get Spiffy
Series C in 2019
Get Spiffy, Inc. is a mobile service company based in Durham, North Carolina, that specializes in on-demand car washing, detailing, nano-ceramic coating, and oil change services. Founded in 2014, the company utilizes a smartphone application that facilitates both communication and payment for its services. Get Spiffy emphasizes environmental responsibility, ensuring that all car washes are eco-friendly. Through its innovative approach, the company aims to provide convenient and efficient automotive care to customers in the Triangle area and beyond.
Qoreboard
Seed Round in 2019
They give your people actionable insights and motivational messages based on their performance using microgoals™ similar to health trackers that breakdown insurmountable goals into achievable hourly and daily activities. They also replace generic coaching based on "gut-feel" with specific, individualized, and motivational coaching based on data.
Allvision
Seed Round in 2019
Allvision is a software company providing high definition, time-based maps for mobility, infrastructure, and transportation. The company's core product is a platform that aggregates multiple sources of 3D data and, through the power of Machine Learning and Cloud Computing, provides analysis to derive actionable information. It enables street-level analytics on a global scale, making sense of our dynamic environment to solve the world’s most pressing problems. Allvision's goal is to improve the world by connecting decision-makers with rich sources of spatial data and analytics. We take data meant for robots and use them to arms companies and institutions with insights and intelligence from the ever-changing world around them.
LiveSource
Venture Round in 2018
LiveSource, Inc. is a provider of cloud-based supplier management solutions tailored for manufacturers in highly regulated industries such as automotive, aerospace, and defense, as well as medical sectors. Founded in 2018 and headquartered in Atlanta, Georgia, the company offers a platform that consolidates various business processes, including supplier risk management, sourcing, tooling management, part quality, and program management. Its services encompass strategic sourcing, which includes requisitions, e-sourcing, cost analysis, and savings tracking, as well as comprehensive supplier management features like onboarding, compliance, and contract management. LiveSource aims to facilitate supplier interactions throughout the supply chain, helping clients mitigate risks, reduce costs, and enhance service quality.
Get Spiffy
Series B in 2018
Get Spiffy, Inc. is a mobile service company based in Durham, North Carolina, that specializes in on-demand car washing, detailing, nano-ceramic coating, and oil change services. Founded in 2014, the company utilizes a smartphone application that facilitates both communication and payment for its services. Get Spiffy emphasizes environmental responsibility, ensuring that all car washes are eco-friendly. Through its innovative approach, the company aims to provide convenient and efficient automotive care to customers in the Triangle area and beyond.
Biospatial
Seed Round in 2018
Biospatial, Inc. is a company that develops a cloud-based platform aimed at enhancing public health by analyzing prehospital data. Founded in 2016 and located in Durham, North Carolina, the platform aggregates and processes electronic Patient Care Reports from state and local Emergency Medical Services (EMS) agencies. Utilizing machine learning and artificial intelligence, Biospatial's technology enables healthcare entities to visualize data, generate reports, and access real-time information, ultimately supporting informed emergency responses and improving patient outcomes across the healthcare system. The platform facilitates a national network of data partners, promoting collaboration within the public health sector to enhance overall population health and safety.
Ceterus
Series B in 2018
Ceterus, Inc. is a technology company that focuses on providing web-based accounting and financial reporting solutions. Founded in 2008 and headquartered in Charleston, South Carolina, with an additional office in Kalamazoo, Michigan, Ceterus offers its proprietary cloud-based software, Ceterus Edge. This platform automates bookkeeping and financial reporting, delivering timely and accurate insights, peer benchmarks, and key performance metrics to various industries, including restaurants, fitness, wellness, retail, education, and beauty. Ceterus empowers entrepreneurs by enabling them to monitor their business health, compare financial performance with peers, and make informed decisions through real-time data and alerts.
Impossible Objects
Series A in 2017
Impossible Objects is a developer of a 3D printing technology used to make objects from sheets of kevlar, carbon fiber, and fiberglass. Its composite-based additive manufacturing (CBAM) technology combines high-performance polymers like nylon and PEEK with long-fiber carbon and fiberglass sheets to deliver complex parts at production speeds and volumes that enable clients to churn out parts that are ready to use in cars, planes, computers, and more. It was founded in 2011 and is headquartered in Northbrook, Illinois.
Sense Photonics
Seed Round in 2017
Sense Photonics, Inc. specializes in developing advanced light detection and ranging (LiDAR) solutions for various applications, including autonomous vehicles, drones, and industrial automation. Founded in 2016 and based in Durham, North Carolina, the company offers solid-state LiDAR sensors that utilize proprietary laser arrays and modular architectures to create high-performance, reliable 3D maps of surroundings in diverse conditions. Their technology is distinguished by its lack of moving parts, which enhances durability and lowers maintenance needs. With over 200 patents, Sense Photonics aims to meet the demanding performance and cost requirements of the automotive and industrial sectors, facilitating advancements in both assisted and autonomous driving technologies.
Second Nature
Series B in 2017
Second Nature Brands, Inc. is a consumer goods company that specializes in subscription-based delivery of air filters for heating, ventilation, and air conditioning (HVAC) systems. Founded in 2012 and based in Raleigh, North Carolina, the company offers a web-based platform that allows customers to easily sign up for automatic, regular shipments of the correct size air filters delivered directly to their homes or offices. This service not only simplifies the process of maintaining indoor air quality but also helps protect HVAC systems. In addition to air filter subscriptions, Second Nature provides health, vision, and dental insurance solutions. The company was formerly known as FilterEasy Inc. before rebranding in 2019.
Pendo
Series C in 2017
Pendo is a technology company based in Raleigh, North Carolina, that provides a product experience platform designed to enhance user engagement with software products. The platform integrates analytics, user guidance, communication tools, and feedback mechanisms, allowing product teams to better understand user interactions and optimize trial conversions and onboarding processes. By leveraging actionable insights, Pendo enables businesses to make informed decisions about feature development and product adoption. Its client base includes notable organizations such as Verizon, Morgan Stanley, and Salesforce. Additionally, Pendo supports the global community of product and digital leaders through initiatives like Mind the Product and various sponsored events and podcasts.
Ceterus
Series A in 2017
Ceterus, Inc. is a technology company that focuses on providing web-based accounting and financial reporting solutions. Founded in 2008 and headquartered in Charleston, South Carolina, with an additional office in Kalamazoo, Michigan, Ceterus offers its proprietary cloud-based software, Ceterus Edge. This platform automates bookkeeping and financial reporting, delivering timely and accurate insights, peer benchmarks, and key performance metrics to various industries, including restaurants, fitness, wellness, retail, education, and beauty. Ceterus empowers entrepreneurs by enabling them to monitor their business health, compare financial performance with peers, and make informed decisions through real-time data and alerts.
MATI Energy
Series A in 2017
MATI Energy is a producer of organic caffeinated energy drinks, established in 2012 and headquartered in Durham, North Carolina. The company focuses on providing a refreshing and energizing alternative for health-conscious consumers seeking to enhance their daily performance. MATI Energy's product line features no-spike, no-crash energy drinks that include a variety of canned carbonated mixtures. These beverages are designed to deliver an energy boost while prioritizing taste and healthy ingredients, catering to active individuals who want to achieve their natural potential without compromising their health.
First
Seed Round in 2017
First is a software company that uses artificial and predictive intelligence on when and why people move to predict sales and marketing. It brings predictive marketing to real estate. Fundamentally changing how service providers find their next customer. They discover when and why people will buy or sell a house, so they can connect realtors with new clients at the perfect time. Thus, the company predicts who will sell by tracking 700+ signals across 214 million people nationwide.
Get Spiffy
Series A in 2017
Get Spiffy, Inc. is a mobile service company based in Durham, North Carolina, that specializes in on-demand car washing, detailing, nano-ceramic coating, and oil change services. Founded in 2014, the company utilizes a smartphone application that facilitates both communication and payment for its services. Get Spiffy emphasizes environmental responsibility, ensuring that all car washes are eco-friendly. Through its innovative approach, the company aims to provide convenient and efficient automotive care to customers in the Triangle area and beyond.
Pendo
Series B in 2016
Pendo is a technology company based in Raleigh, North Carolina, that provides a product experience platform designed to enhance user engagement with software products. The platform integrates analytics, user guidance, communication tools, and feedback mechanisms, allowing product teams to better understand user interactions and optimize trial conversions and onboarding processes. By leveraging actionable insights, Pendo enables businesses to make informed decisions about feature development and product adoption. Its client base includes notable organizations such as Verizon, Morgan Stanley, and Salesforce. Additionally, Pendo supports the global community of product and digital leaders through initiatives like Mind the Product and various sponsored events and podcasts.
Payzer
Series B in 2016
Payzer is a developer of a mobile and internet payment application designed to facilitate payments and provide credit with instant approvals. Its cloud-based platform enables customers to accept credit cards, debit cards, and electronic checks both in the field and at their home offices. With features that include real-time tracking, Payzer's solution helps contractors manage their operations more efficiently, allowing them to streamline their payment processes and enhance business growth.
Ceterus
Series A in 2016
Ceterus, Inc. is a technology company that focuses on providing web-based accounting and financial reporting solutions. Founded in 2008 and headquartered in Charleston, South Carolina, with an additional office in Kalamazoo, Michigan, Ceterus offers its proprietary cloud-based software, Ceterus Edge. This platform automates bookkeeping and financial reporting, delivering timely and accurate insights, peer benchmarks, and key performance metrics to various industries, including restaurants, fitness, wellness, retail, education, and beauty. Ceterus empowers entrepreneurs by enabling them to monitor their business health, compare financial performance with peers, and make informed decisions through real-time data and alerts.
Windsor Circle
Series B in 2016
Windsor Circle, Inc. is a provider of Software-as-a-Service customer retention software tailored for the retail industry. Founded in 2011 and based in Durham, North Carolina, the company offers a comprehensive marketing automation platform that assists retailers in enhancing customer loyalty and retention through data-driven campaigns. Its services include lifecycle marketing, loyalty programs, product recommendations, and automated recovery strategies for abandoned carts and browsing activity. The platform integrates eCommerce and email systems to facilitate real-time customer segmentation based on purchase history, enabling retailers to execute targeted marketing actions efficiently. Windsor Circle's predictive marketing capabilities leverage big data to empower retailers to increase customer lifetime value and optimize their retention strategies. In 2019, Windsor Circle was acquired by WhatCounts, Inc.
Antenna
Seed Round in 2016
Our mobile-first, real-time feedback platform captures true audience sentiment, increasing participation and conversions. We are personalized, two-way feedback for the mobile generation.
Lucerno Dynamics
Seed Round in 2016
Lucerno Dynamics' breakthrough system can dynamically detect, quantify, and record with high-fidelity the presence of radiolabeled biomarkers in tissue quickly, safely, and inexpensively. This technology has potential human applications in assuring the quality of PET injections, measuring arterial input function non-invasively, assessing inflammation, monitoring therapy response of superficial tumors, and several others. Related technology has been developed for use in animal research for preclinical evaluation of compounds. It was founded in 2011 and headquartered in Cary, North Carolina.
Sift Media
Series A in 2016
Sift MediaSift Media is leveraging advanced AI and machine learning algorithms to hyper-target app install ads for its clients. They sift through 50 billion mobile ad requests daily, leveraging advanced AI & machine learning algorithms to hyper-target app install ads for our clients. To date, Sift has served 40B+ mobile ads and delivered 25M+ app installs for thousands of advertisers. In January 2016, Sift announced $3.25 million in funding led by Wakefield Group, with participation from Piedmont Capital, Alerion Ventures, IDEA Fund Partners, and several angel investors.
WedPics
Series B in 2015
WedPics is a mobile and web-based photosharing app created specifically to capture the entire wedding experience. Available on both iPhones and Androids, guests can share their photos to one single album for the Bride and Groom, solving the universal problem for Wedding Couples everywhere. WedPics is fully interactive with the ability to comment, "Love" and share with existing social networks. They’ve included 5 custom filters to make every guest a personal wedding photographer on these special occasions. For those who choose to capture these special moments on traditional digital cameras, they can upload their photos via the web directly to the Wedding Couple’s WedPics album. WedPics replaces the need for the archaic, low-quality use of disposable cameras and brings Weddings into the era of smartphone/mobile technology. WedPics is developed by Deja mi Inc., a Raleigh, North Carolina based mobile/web photo app development company. Their initial app, also named "Deja mi," allowed users to explore and discover venues around them-through crowdsourced content-in real-time. The team's focus shifted in early 2012 to a more niche market: weddings. Shortly after they launched WedPics.
Switchboard Live
Pre Seed Round in 2015
Switchboard Live Inc. operates a live video streaming and syndication platform designed to connect brands and advertisers with targeted audiences across various online channels. Founded in 2014 and based in Philadelphia, Pennsylvania, the company facilitates the management of multiple live streams through a unified dashboard, allowing content creators to efficiently distribute live videos to social media platforms and web pages. Its offerings include the Producer solution, which tailors audience access based on budget and demographic targets, as well as Joicaster, a stream-sharing tool that consolidates live chats into a cohesive cross-platform experience. Serving a diverse range of sectors such as entertainment, government, gaming, and sports, Switchboard Live aims to enhance audience engagement and boost subscriptions for its clients. The company was previously known as Joicaster Inc. before rebranding in February 2016.
Pendo
Series A in 2015
Pendo is a technology company based in Raleigh, North Carolina, that provides a product experience platform designed to enhance user engagement with software products. The platform integrates analytics, user guidance, communication tools, and feedback mechanisms, allowing product teams to better understand user interactions and optimize trial conversions and onboarding processes. By leveraging actionable insights, Pendo enables businesses to make informed decisions about feature development and product adoption. Its client base includes notable organizations such as Verizon, Morgan Stanley, and Salesforce. Additionally, Pendo supports the global community of product and digital leaders through initiatives like Mind the Product and various sponsored events and podcasts.
Sarda
Seed Round in 2015
Sarda’s disruptive voltage regulator products significantly improve the energy efficiency of cloud computing systems, enabling them to keep up with the Internet's exponential growth.
Canopy Lawn Care
Seed Round in 2015
Canopy Lawn Care, Inc. is a landscaping company based in Cary, North Carolina, founded in 2014. It specializes in providing lawn maintenance services to homeowners, offering a diverse range of options such as weed control, fertilization, aeration, seeding, bed maintenance, pruning, and mosquito management. The company emphasizes environmentally responsible practices and employs technology to enhance service delivery and communication, aiming to create a superior experience for both employees and customers. Canopy Lawn Care focuses on science-based methods to improve soil health and promote vibrant, healthy lawns.
Reveal Mobile
Venture Round in 2015
Reveal Mobile, Inc. operates a comprehensive platform focused on location-based advertising and analytics. The company offers several products, including VISIT Local for foot traffic attribution and audience building, VISIT Match for instant audience scaling, and VISIT Data, a customizable location-data solution. These tools cater to a diverse range of clients, including agencies, media companies, and brands, enabling them to understand the demographics of their audience and enhance advertising strategies through targeted digital outreach. Reveal Mobile emphasizes privacy compliance, maintaining membership in the Network Advertising Initiative and undergoing annual privacy certifications. Founded in 2004 and based in Raleigh, North Carolina, the company was formerly known as StepLeader, Inc., a name it changed in March 2015. Reveal Mobile operates as a subsidiary of CBC New Media Group, LLC.
Distil Networks
Series B in 2015
Distil Networks, Inc. is a cybersecurity company that specializes in protecting websites and applications from malicious bots and automated attacks. Founded in 2011 and based in Arlington, Virginia, the firm offers cloud-based security software that effectively blocks harmful traffic while ensuring legitimate users are not affected. Distil's solutions address various threats, including web scraping, competitive data mining, form spam, click fraud, and API vulnerabilities. The company employs machine learning to analyze attack patterns in real-time, enabling it to automatically block 99.9% of malicious traffic. Additionally, Distil provides services like Bot Defense for API and the Analyst Managed Service, which combines automated technology with human oversight to enhance bot mitigation efforts. As of 2019, Distil Networks operates as a subsidiary of Imperva, Inc. and serves enterprise customers globally.
CloudTags
Series A in 2015
CloudTags is a developer of a digital platform designed to enhance the shopping experience in physical retail stores. The platform provides retailers with insights into customer behavior, specifically identifying products that customers consider but do not purchase. Additionally, it captures email information for customers who are not ready to buy, allowing retailers to engage with these customers effectively. By leveraging this data, CloudTags enables retailers to better understand their customers' preferences and optimize their outreach strategies.
WedPics
Series B in 2015
WedPics is a mobile and web-based photosharing app created specifically to capture the entire wedding experience. Available on both iPhones and Androids, guests can share their photos to one single album for the Bride and Groom, solving the universal problem for Wedding Couples everywhere. WedPics is fully interactive with the ability to comment, "Love" and share with existing social networks. They’ve included 5 custom filters to make every guest a personal wedding photographer on these special occasions. For those who choose to capture these special moments on traditional digital cameras, they can upload their photos via the web directly to the Wedding Couple’s WedPics album. WedPics replaces the need for the archaic, low-quality use of disposable cameras and brings Weddings into the era of smartphone/mobile technology. WedPics is developed by Deja mi Inc., a Raleigh, North Carolina based mobile/web photo app development company. Their initial app, also named "Deja mi," allowed users to explore and discover venues around them-through crowdsourced content-in real-time. The team's focus shifted in early 2012 to a more niche market: weddings. Shortly after they launched WedPics.
Royalty Exchange
Venture Round in 2014
Royalty Exchange is an online platform for buying and selling royalties and a member company of Techstars Music Accelerator. It offers a centralized, open marketplace to conduct royalty auctions, bringing transparency to a historically private process. The result maximizes value for royalty owners and provides a standardized and secure alternative investment opportunity for buyers and investors.
Windsor Circle
Series B in 2014
Windsor Circle, Inc. is a provider of Software-as-a-Service customer retention software tailored for the retail industry. Founded in 2011 and based in Durham, North Carolina, the company offers a comprehensive marketing automation platform that assists retailers in enhancing customer loyalty and retention through data-driven campaigns. Its services include lifecycle marketing, loyalty programs, product recommendations, and automated recovery strategies for abandoned carts and browsing activity. The platform integrates eCommerce and email systems to facilitate real-time customer segmentation based on purchase history, enabling retailers to execute targeted marketing actions efficiently. Windsor Circle's predictive marketing capabilities leverage big data to empower retailers to increase customer lifetime value and optimize their retention strategies. In 2019, Windsor Circle was acquired by WhatCounts, Inc.
71lbs
Angel Round in 2014
71lbs helps small and medium businesses save money on shipping by providing analytics and reporting tools to help businesses understand their costs. We have been in the parcel shipping business for decades. We have shipped thousands of packages, negotiated many shipping contracts, and also worked for the major parcel shipping carriers. After all of our time in the industry, we have become all too familiar with the differences of their shipping services, their strengths and also their weaknesses. We bring all this experience to help you. We have used all that what we know to simplify shipping for you. We help you understand your shipping costs. We help you save money on shipping.
Distil Networks
Series A in 2014
Distil Networks, Inc. is a cybersecurity company that specializes in protecting websites and applications from malicious bots and automated attacks. Founded in 2011 and based in Arlington, Virginia, the firm offers cloud-based security software that effectively blocks harmful traffic while ensuring legitimate users are not affected. Distil's solutions address various threats, including web scraping, competitive data mining, form spam, click fraud, and API vulnerabilities. The company employs machine learning to analyze attack patterns in real-time, enabling it to automatically block 99.9% of malicious traffic. Additionally, Distil provides services like Bot Defense for API and the Analyst Managed Service, which combines automated technology with human oversight to enhance bot mitigation efforts. As of 2019, Distil Networks operates as a subsidiary of Imperva, Inc. and serves enterprise customers globally.
WedPics
Series A in 2014
WedPics is a mobile and web-based photosharing app created specifically to capture the entire wedding experience. Available on both iPhones and Androids, guests can share their photos to one single album for the Bride and Groom, solving the universal problem for Wedding Couples everywhere. WedPics is fully interactive with the ability to comment, "Love" and share with existing social networks. They’ve included 5 custom filters to make every guest a personal wedding photographer on these special occasions. For those who choose to capture these special moments on traditional digital cameras, they can upload their photos via the web directly to the Wedding Couple’s WedPics album. WedPics replaces the need for the archaic, low-quality use of disposable cameras and brings Weddings into the era of smartphone/mobile technology. WedPics is developed by Deja mi Inc., a Raleigh, North Carolina based mobile/web photo app development company. Their initial app, also named "Deja mi," allowed users to explore and discover venues around them-through crowdsourced content-in real-time. The team's focus shifted in early 2012 to a more niche market: weddings. Shortly after they launched WedPics.
Windsor Circle
Series A in 2013
Windsor Circle, Inc. is a provider of Software-as-a-Service customer retention software tailored for the retail industry. Founded in 2011 and based in Durham, North Carolina, the company offers a comprehensive marketing automation platform that assists retailers in enhancing customer loyalty and retention through data-driven campaigns. Its services include lifecycle marketing, loyalty programs, product recommendations, and automated recovery strategies for abandoned carts and browsing activity. The platform integrates eCommerce and email systems to facilitate real-time customer segmentation based on purchase history, enabling retailers to execute targeted marketing actions efficiently. Windsor Circle's predictive marketing capabilities leverage big data to empower retailers to increase customer lifetime value and optimize their retention strategies. In 2019, Windsor Circle was acquired by WhatCounts, Inc.
Distil Networks
Seed Round in 2013
Distil Networks, Inc. is a cybersecurity company that specializes in protecting websites and applications from malicious bots and automated attacks. Founded in 2011 and based in Arlington, Virginia, the firm offers cloud-based security software that effectively blocks harmful traffic while ensuring legitimate users are not affected. Distil's solutions address various threats, including web scraping, competitive data mining, form spam, click fraud, and API vulnerabilities. The company employs machine learning to analyze attack patterns in real-time, enabling it to automatically block 99.9% of malicious traffic. Additionally, Distil provides services like Bot Defense for API and the Analyst Managed Service, which combines automated technology with human oversight to enhance bot mitigation efforts. As of 2019, Distil Networks operates as a subsidiary of Imperva, Inc. and serves enterprise customers globally.
Windsor Circle
Venture Round in 2012
Windsor Circle, Inc. is a provider of Software-as-a-Service customer retention software tailored for the retail industry. Founded in 2011 and based in Durham, North Carolina, the company offers a comprehensive marketing automation platform that assists retailers in enhancing customer loyalty and retention through data-driven campaigns. Its services include lifecycle marketing, loyalty programs, product recommendations, and automated recovery strategies for abandoned carts and browsing activity. The platform integrates eCommerce and email systems to facilitate real-time customer segmentation based on purchase history, enabling retailers to execute targeted marketing actions efficiently. Windsor Circle's predictive marketing capabilities leverage big data to empower retailers to increase customer lifetime value and optimize their retention strategies. In 2019, Windsor Circle was acquired by WhatCounts, Inc.
Automated Insights
Series A in 2011
Automated Insights Inc. is an artificial intelligence company based in Durham, North Carolina, specializing in content automation solutions. The company's primary product, Wordsmith, is a natural language generation platform that transforms raw data into human-readable narratives, summaries, and visualizations, facilitating the creation of millions of personalized reports efficiently. Wordsmith serves a variety of data-driven industries, including finance, e-commerce, real estate, and media, enabling organizations to scale their content production and enhance personalization. With over 200 clients, such as Allstate and The Associated Press, Automated Insights generates more than 1.5 billion pieces of content annually. Established in 2007 and previously known as StatSheet, Inc., the company rebranded in 2011 and operates as a subsidiary of STATS LLC.
Argyle Social
Seed Round in 2010
Argyle Software provides a Social Media Marketing Solution that enables marketers to generate more prospects, qualify more leads, and create greater engagement across their social base. Argyle Social integrates with Pardot, Marketo, and soon with Silverpop as well, to provide marketers with the only way to tie social in to the efforts of the rest of the marketing department. Hundreds of mid-sized businesses - including Uservoice, Backupify, Sharefile, and Global Giving - rely on Argyle to power their social media marketing programs.
Automated Insights
Series A in 2010
Automated Insights Inc. is an artificial intelligence company based in Durham, North Carolina, specializing in content automation solutions. The company's primary product, Wordsmith, is a natural language generation platform that transforms raw data into human-readable narratives, summaries, and visualizations, facilitating the creation of millions of personalized reports efficiently. Wordsmith serves a variety of data-driven industries, including finance, e-commerce, real estate, and media, enabling organizations to scale their content production and enhance personalization. With over 200 clients, such as Allstate and The Associated Press, Automated Insights generates more than 1.5 billion pieces of content annually. Established in 2007 and previously known as StatSheet, Inc., the company rebranded in 2011 and operates as a subsidiary of STATS LLC.
Social Solutions
Series B in 2009
Social Solutions has developed a results-oriented software to relate efforts of the social service industry to their evaluation and performance. Social Solutions was launched to promote the benefits of relating efforts to outcomes to improve the effectiveness of social service delivery. They help nonprofits get to the heart of their data so they can understand the full impact of their work. With the insights and evidence they gain from their software, their clients know how to maximize their efforts to do even more good.
BrightDoor
Venture Round in 2008
BrightDoor is a sales and marketing platform for residential planned developers, homebuilders and general brokerages.
Social Solutions
Series A in 2008
Social Solutions has developed a results-oriented software to relate efforts of the social service industry to their evaluation and performance. Social Solutions was launched to promote the benefits of relating efforts to outcomes to improve the effectiveness of social service delivery. They help nonprofits get to the heart of their data so they can understand the full impact of their work. With the insights and evidence they gain from their software, their clients know how to maximize their efforts to do even more good.
Oncoscope
Seed Round in 2008
Oncoscope, Inc. operates as a medical device company. It develops optical imaging systems for epithelial tissues in the oral cavity, esophagous, stomach, colon, lung, cervix, and bladder. Its systems provide in vivo measurements of the diameter and density of cell nuclei. The company was founded in 2006 and is based in Durham, North Carolina.
iContact
Series A in 2007
iContact is the largest private provider of email marketing and social media marketing software and services to small and mid-sized companies globally. It is based in Morrisville, NC. iContact makes it easy to create, send, and track email newsletters, surveys, autoresponders. iContact's products include iContact, iContact Enterprise, iContact Agency, iContact for Salesforce, iContact Free Edition and Ettend.com. As a B Corporation, iContact utilizes the 4-1s Corporate Social Responsibility Model, donating 1% of employee time to community volunteering, 1% of payroll, 1% of equity, and 1% of product to its local and global community as part of its social mission. iContact works hard to maintain a fun, creative, energetic, challenging, and community-oriented company culture. iContact was founded in 2003 by Ryan Allis and Aaron Houghton in Chapel Hill, NC.
iContact
Seed Round in 2006
iContact is the largest private provider of email marketing and social media marketing software and services to small and mid-sized companies globally. It is based in Morrisville, NC. iContact makes it easy to create, send, and track email newsletters, surveys, autoresponders. iContact's products include iContact, iContact Enterprise, iContact Agency, iContact for Salesforce, iContact Free Edition and Ettend.com. As a B Corporation, iContact utilizes the 4-1s Corporate Social Responsibility Model, donating 1% of employee time to community volunteering, 1% of payroll, 1% of equity, and 1% of product to its local and global community as part of its social mission. iContact works hard to maintain a fun, creative, energetic, challenging, and community-oriented company culture. iContact was founded in 2003 by Ryan Allis and Aaron Houghton in Chapel Hill, NC.
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