HearstLab
HearstLab is the corporate venture capital arm of Hearst Communications, based in New York. It invests in women-led startups, primarily in technology and technology-enabled sectors such as enterprise software, data analytics, health, fintech, transportation, and media, focusing on early-stage opportunities in the United States. The firm typically participates in seed and Series A rounds and often acts as a co-investor in follow-on rounds. Beyond capital, HearstLab provides a year of hands-on services drawn from Hearst's resources to help portfolio companies scale, including assistance with commercial deals, privacy and security, legal, marketing, and fundraising. It maintains a dedicated team delivering support in UI/UX, DevOps engineering, data security, data science, brand storytelling, financial modeling, and business development. Portfolio companies also benefit from strategic guidance and networking via HearstLab Scouts, comprised of women leaders across Hearst who share networks and expertise.
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Past deals in Elderly
Mon Ami
Seed Round in 2023
Mon Ami is a platform-based company that serves both individuals and care providers for seniors. Its consumer-facing application connects college students with seniors and families to arrange companionship and support for conditions including dementia, Alzheimer’s, Parkinson’s, autism, and cancer. The company also offers a HIPAA-compliant software platform for aging and disability service providers that digitizes care delivery, streamlines operations, increases care capacity, and enables reporting on senior well-being. By partnering with agencies nationwide, Mon Ami aims to digitize frontline care and improve outcomes through a single integrated platform. The company was founded in 2018 and is based in Palo Alto, California, with operations across California.
Wellthy
Venture Round in 2023
Wellthy, Inc. is a family care concierge service based in New York, established in 2014. The company specializes in assisting individuals and families managing complex care situations, particularly those involving chronic illnesses, aging-related issues, or disabilities. Wellthy connects families with dedicated Care Coordinators who help navigate the logistical and administrative challenges of caregiving. This includes organizing appointments, managing contacts, and storing essential documents. The service is designed to support families dealing with a range of health conditions, such as dementia, diabetes, heart disease, and cancer, as well as those requiring assistance with childcare and special needs. Through its platform, Wellthy aims to alleviate the burden of care management, allowing families to focus on their loved ones’ well-being.
Wellthy
Series B in 2021
Wellthy, Inc. is a family care concierge service based in New York, established in 2014. The company specializes in assisting individuals and families managing complex care situations, particularly those involving chronic illnesses, aging-related issues, or disabilities. Wellthy connects families with dedicated Care Coordinators who help navigate the logistical and administrative challenges of caregiving. This includes organizing appointments, managing contacts, and storing essential documents. The service is designed to support families dealing with a range of health conditions, such as dementia, diabetes, heart disease, and cancer, as well as those requiring assistance with childcare and special needs. Through its platform, Wellthy aims to alleviate the burden of care management, allowing families to focus on their loved ones’ well-being.
Mon Ami
Venture Round in 2021
Mon Ami is a platform-based company that serves both individuals and care providers for seniors. Its consumer-facing application connects college students with seniors and families to arrange companionship and support for conditions including dementia, Alzheimer’s, Parkinson’s, autism, and cancer. The company also offers a HIPAA-compliant software platform for aging and disability service providers that digitizes care delivery, streamlines operations, increases care capacity, and enables reporting on senior well-being. By partnering with agencies nationwide, Mon Ami aims to digitize frontline care and improve outcomes through a single integrated platform. The company was founded in 2018 and is based in Palo Alto, California, with operations across California.
Silver Bills
Seed Round in 2021
SilverBills specializes in bill-paying technology aimed at alleviating the burden of managing bills for seniors. The company offers a service that receives clients' bills electronically, carefully reviews them, and processes payments using secure technology. This system is designed to simplify daily financial management, allowing elderly Americans and their families to maintain their independence and live comfortably in their homes. SilverBills charges a straightforward, flat monthly fee for its services, thereby reducing the stress and anxiety often associated with bill payments.
Soundmind
Seed Round in 2019
Soundmind Intelligence, Inc. is a company based in Brooklyn, New York, that provides a platform featuring conversational A.I. voice assistants specifically designed for senior care providers. Founded in 2018, the company's technology aims to reduce social isolation among older adults by enhancing communication and connectivity. Its voice assistants enable caregivers and administrators to manage accounts for elder residents, offering personalized features such as care plans, calendars, reminders, messaging, and entertainment. By streamlining these functions through voice interaction, Soundmind facilitates improved communication between caregivers, residents, and their families, ultimately supporting better care in senior living environments.
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