High Alpha

High Alpha, established in 2015 and based in Indianapolis, Indiana, operates as a B2B SaaS venture studio and private equity firm. The organization focuses on conceiving, launching, and scaling B2B SaaS companies through a combination of studio services, which encompass design, finance, talent acquisition, marketing, branding, and go-to-market strategies. Additionally, High Alpha Capital invests in both its studio companies and emerging B2B SaaS entities, targeting early-stage technology firms within the United States. This integrated approach represents a distinctive model for entrepreneurship, aimed at reducing friction and increasing the operational velocity of startups, ultimately helping them achieve enterprise-scale growth.

Seth Corder

Partner

Mike Fitzgerald

Partner and Co-Founder

Samantha Ginther

Associate

Katie Kopan

Investor

Blake Koriath

CFO

Mike Langellier

Partner

Ryan Larcom

Investor

Katelyn Vierk

Investor

Past deals in Marketing

DemandWell

Seed Round in 2022
Operator of a digital marketing platform intended to help in achieving repeatable organic growth. The company's platform offers SEO service, content marketing, social media marketing, SEO strategy, and marketing strategy to dominate search rankings and connect with customers by consolidating keyword clusters, clear optimization recommendations, and seamless execution, enabling businesses to turn organic search into a source of repeatable revenue through software.

The Juice

Seed Round in 2022
The Juice is a business-to-business content discovery platform that specializes in curating and consolidating marketing-related content. Its platform serves as an on-demand hub where users can access, consume, and organize a variety of thought leadership and educational materials, including articles, podcasts, videos, and ebooks. By tailoring content to users' specific interests and professional roles, The Juice enables marketing and sales professionals to efficiently connect with valuable resources from across the internet, enhancing their knowledge and effectiveness in their fields.

Malomo

Seed Round in 2021
Malomo, Inc. is an information technology company based in Indianapolis, Indiana, that specializes in shipment marketing for e-commerce businesses. Established in 2018, Malomo has developed a platform that transforms the shipment tracking experience into a marketing channel, allowing e-commerce brands to enhance customer engagement and drive revenue. The platform facilitates communication by enabling brands to send tracking information and branded content directly to customers, creating a more personalized experience. By integrating with customers' e-commerce sites and shipping providers, Malomo helps businesses improve customer retention and loyalty while simplifying the tracking process.

Malomo

Seed Round in 2020
Malomo, Inc. is an information technology company based in Indianapolis, Indiana, that specializes in shipment marketing for e-commerce businesses. Established in 2018, Malomo has developed a platform that transforms the shipment tracking experience into a marketing channel, allowing e-commerce brands to enhance customer engagement and drive revenue. The platform facilitates communication by enabling brands to send tracking information and branded content directly to customers, creating a more personalized experience. By integrating with customers' e-commerce sites and shipping providers, Malomo helps businesses improve customer retention and loyalty while simplifying the tracking process.

Malomo

Seed Round in 2020
Malomo, Inc. is an information technology company based in Indianapolis, Indiana, that specializes in shipment marketing for e-commerce businesses. Established in 2018, Malomo has developed a platform that transforms the shipment tracking experience into a marketing channel, allowing e-commerce brands to enhance customer engagement and drive revenue. The platform facilitates communication by enabling brands to send tracking information and branded content directly to customers, creating a more personalized experience. By integrating with customers' e-commerce sites and shipping providers, Malomo helps businesses improve customer retention and loyalty while simplifying the tracking process.

Pattern89

Seed Round in 2020
Pattern89 Inc. develops a predictive marketing artificial intelligence platform for marketers and ad agencies to maximize digital and social media ad performance. Its tool identifies trends, automates campaign selection, drills analysis of data elements, optimizes campaign spending, and offers real time campaign performance and reporting. Pattern89 Inc. was formerly known as Quantifi, Inc. and changed its name to Pattern89 Inc. in April 2018. The company was incorporated in 2016 and is headquartered in Indianapolis, Indiana.

Malomo

Seed Round in 2019
Malomo, Inc. is an information technology company based in Indianapolis, Indiana, that specializes in shipment marketing for e-commerce businesses. Established in 2018, Malomo has developed a platform that transforms the shipment tracking experience into a marketing channel, allowing e-commerce brands to enhance customer engagement and drive revenue. The platform facilitates communication by enabling brands to send tracking information and branded content directly to customers, creating a more personalized experience. By integrating with customers' e-commerce sites and shipping providers, Malomo helps businesses improve customer retention and loyalty while simplifying the tracking process.

Pattern89

Seed Round in 2018
Pattern89 Inc. develops a predictive marketing artificial intelligence platform for marketers and ad agencies to maximize digital and social media ad performance. Its tool identifies trends, automates campaign selection, drills analysis of data elements, optimizes campaign spending, and offers real time campaign performance and reporting. Pattern89 Inc. was formerly known as Quantifi, Inc. and changed its name to Pattern89 Inc. in April 2018. The company was incorporated in 2016 and is headquartered in Indianapolis, Indiana.

Sigstr

Venture Round in 2018
Sigstr, Inc. develops a cloud-based email signature marketing application. It offers Sigstr, a platform that gives marketers the ability to target their top contacts and accounts with relevant ads where they're spending their time. The company’s platform also helps companies to get more out of their employee email by turning it into a channel that understands and engages their important audiences. Sigstr, Inc. was incorporated in 2015 and is based in Indianapolis, Indiana. As of December 17, 2019, Sigstr, Inc. operates as a subsidiary of Terminus Software, LLC.

Integrate

Series E in 2018
Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

Cordial

Series B in 2018
Creating engaging, tailored customers experiences is difficult with rigid legacy architecture and fragmented data. Cordial enables you to collect, normalize, and activate real-time data from anywhere in your technology stack to create and deliver tailored messages that flex and adapt to changing customer signals. Over 200 brands, including 1-800 Contacts, La Quinta and Revolve, use Cordial to consolidate redundant technology, eliminate data silos, remove internal friction, and create brand experiences that drive bottom-line impact.

Integrate

Series E in 2018
Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

Sigstr

Series A in 2017
Sigstr, Inc. develops a cloud-based email signature marketing application. It offers Sigstr, a platform that gives marketers the ability to target their top contacts and accounts with relevant ads where they're spending their time. The company’s platform also helps companies to get more out of their employee email by turning it into a channel that understands and engages their important audiences. Sigstr, Inc. was incorporated in 2015 and is based in Indianapolis, Indiana. As of December 17, 2019, Sigstr, Inc. operates as a subsidiary of Terminus Software, LLC.

Integrate

Series D in 2017
Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

Pattern89

Seed Round in 2017
Pattern89 Inc. develops a predictive marketing artificial intelligence platform for marketers and ad agencies to maximize digital and social media ad performance. Its tool identifies trends, automates campaign selection, drills analysis of data elements, optimizes campaign spending, and offers real time campaign performance and reporting. Pattern89 Inc. was formerly known as Quantifi, Inc. and changed its name to Pattern89 Inc. in April 2018. The company was incorporated in 2016 and is headquartered in Indianapolis, Indiana.

Terminus

Series B in 2017
Founded in 2014 and headquartered in Atlanta, Terminus is a pioneering company in account-based marketing. Its platform allows B2B marketers to effectively target companies and engage decision-makers through tailored digital advertising campaigns. By utilizing data from customer relationship management systems, Terminus enables marketers to run comprehensive marketing initiatives that enhance collaboration between sales and marketing teams, ultimately improving close rates and accelerating pipeline velocity. The platform is already employed by notable brands such as Dun & Bradstreet, SalesLoft, and Influitive, showcasing its effectiveness in driving success in account-based marketing strategies.

Cordial

Series A in 2017
Creating engaging, tailored customers experiences is difficult with rigid legacy architecture and fragmented data. Cordial enables you to collect, normalize, and activate real-time data from anywhere in your technology stack to create and deliver tailored messages that flex and adapt to changing customer signals. Over 200 brands, including 1-800 Contacts, La Quinta and Revolve, use Cordial to consolidate redundant technology, eliminate data silos, remove internal friction, and create brand experiences that drive bottom-line impact.

Sigstr

Seed Round in 2015
Sigstr, Inc. develops a cloud-based email signature marketing application. It offers Sigstr, a platform that gives marketers the ability to target their top contacts and accounts with relevant ads where they're spending their time. The company’s platform also helps companies to get more out of their employee email by turning it into a channel that understands and engages their important audiences. Sigstr, Inc. was incorporated in 2015 and is based in Indianapolis, Indiana. As of December 17, 2019, Sigstr, Inc. operates as a subsidiary of Terminus Software, LLC.
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