Craft Ventures is a venture capital firm based in San Francisco, California, founded in 2017. Specializing in early-stage and growth investments, the firm focuses on building innovative companies across various sectors, including consumer products, enterprise solutions, financial services, information technology, e-commerce, and blockchain. With a team of 15 experienced investors and operators, Craft Ventures combines entrepreneurial experience with investment expertise to identify and support promising startups. The firm values strong founding teams with clear visions and scalable business models, demonstrating a commitment to nurturing the next generation of impactful companies while respecting the founders behind them.
Operating Partner, Community and Executive Briefing Center
Margarita Del Coto
Chief of Staff to Jeff Fluhr and General Partner
Kevin Gabura
Vice President
Jessica Hoffman
Operating Partner and Head of Platform Team
Ryan Hrabak
Principal
Bill Lee
Co-Founder and Venture Partner
Kindle Van
Vice President
Arra Malekzadeh
Principal
Mike Marg
Partner and Investor
Lainy Painter
Partner
Sitara Ramesh
Associate and Investor
Bryan Rosenblatt
Partner
Ethan Ruby
Partner, Analytics
Jennifer Sui
Associate and Investor
Sean R. Whitney
Principal
Jeff Fluhr
Co-Founder and Partner
Past deals in Project Management
GreenLite Technologies
Series A in 2024
GreenLite Technologies is a prop-tech company focused on enhancing the development process in America by facilitating collaboration among developers, builders, and local regulatory authorities. The company offers a software platform that streamlines construction permitting and city planning, making these processes faster, more transparent, and efficient. Through advanced automation and digital tools, GreenLite’s platform reduces errors and delays by simplifying communication among developers, contractors, property owners, and regulatory agencies. It also helps users monitor key project dates and manage resources effectively, ensuring compliance with local regulations and improving overall project management. The company serves a diverse clientele, including large public retailers, developers, and production home builders.
Northspyre
Series B in 2022
Northspyre, Inc. is a company that develops a cloud-based intelligence platform aimed at real estate professionals. Founded in 2017 and based in Brooklyn, New York, Northspyre provides a project delivery solution that utilizes automation, data analytics, and artificial intelligence to assist real estate teams in making data-driven decisions on development, capital, and asset projects. The platform simplifies workflows, saves time, and enhances visibility into project metrics, ultimately enabling users to identify cost-saving opportunities and achieve more predictable outcomes on complex projects. Its clientele includes owners, developers, project management firms, and internal corporate and institutional real estate teams.
Visor
Seed Round in 2021
Visor is a platform designed for engineering and product managers, providing a comprehensive tool for project planning and tracking. Founded in 2016 and headquartered in New York, Visor combines functionalities similar to a spreadsheet with robust integrations, particularly with Jira, to facilitate project management for businesses of all sizes. The platform offers real-time collaboration features, ensuring that teams can work together efficiently, while its flexible design adapts to evolving project needs. By unifying essential capabilities into a single product, Visor aims to streamline workflows and enhance productivity across various projects.
Clickup
Series B in 2020
ClickUp is a workplace productivity platform that provides customizable solutions for various departments within organizations. Founded in 2017 by Zeb Evans and Alex Yurkowski, the company is headquartered in San Diego, California. ClickUp's platform enables teams to plan, organize, and collaborate on projects effectively, offering features such as task management, documents, wikis, chat, and integrations with other popular tools. With a focus on enhancing team productivity, ClickUp includes functionalities like reminders, goals, and calendars to help team members stay synchronized and achieve their objectives. The platform is available through a subscription model, making it accessible to a wide range of users.
Clickup
Series A in 2020
ClickUp is a workplace productivity platform that provides customizable solutions for various departments within organizations. Founded in 2017 by Zeb Evans and Alex Yurkowski, the company is headquartered in San Diego, California. ClickUp's platform enables teams to plan, organize, and collaborate on projects effectively, offering features such as task management, documents, wikis, chat, and integrations with other popular tools. With a focus on enhancing team productivity, ClickUp includes functionalities like reminders, goals, and calendars to help team members stay synchronized and achieve their objectives. The platform is available through a subscription model, making it accessible to a wide range of users.
Northspyre
Series A in 2020
Northspyre, Inc. is a company that develops a cloud-based intelligence platform aimed at real estate professionals. Founded in 2017 and based in Brooklyn, New York, Northspyre provides a project delivery solution that utilizes automation, data analytics, and artificial intelligence to assist real estate teams in making data-driven decisions on development, capital, and asset projects. The platform simplifies workflows, saves time, and enhances visibility into project metrics, ultimately enabling users to identify cost-saving opportunities and achieve more predictable outcomes on complex projects. Its clientele includes owners, developers, project management firms, and internal corporate and institutional real estate teams.
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