Star is a global consultancy that integrates insights, strategy, design, engineering, and marketing services to support its clients through various stages of their business journeys. Founded in 2008 and headquartered in Sunnyvale, California, the company has expanded its presence with offices in major cities worldwide, including San Francisco, Austin, Detroit, New York, Boston, London, Munich, Copenhagen, Wroclaw, Kyiv, and Tokyo. Star offers a range of services, such as embedded and hardware engineering, mobile engineering, and web engineering, catering to diverse sectors including automotive, consumer electronics, IoT, manufacturing, adtech, martech, fintech, and health and wellness. Formerly known as Cogniance, Inc., the company rebranded to Star in February 2019, emphasizing its commitment to delivering exceptional results and commercial success for its clients.