Waterfall Asset Management

Iwoca is a London-based provider of small business finance offering unsecured and short-term loans to UK retailers, restaurants, hotels and service providers. The company furnishes financing for working capital, inventory, technology, staff and expansion, with flexible repayment terms from 1 day to 24 months and no penalties for early repayment. Access to funding is available through an online application, enabling businesses to bridge cashflow gaps and pursue growth opportunities. Founded in 2011, Iwoca focuses on helping small businesses manage cash flow and invest in their operations.

Sunbit, Inc., incorporated in 2015 and based in Los Angeles, California, specializes in financing services that allow consumers to split purchases into manageable payments. The company develops a pay-over-time platform that utilizes artificial intelligence and machine learning to approve a majority of applicants, making financial services accessible to a broad audience. Sunbit offers point-of-sale lending technology applicable to various service sectors, including auto dealership service centers, optical practices, dental offices, and specialty healthcare services. Their commitment to reducing financial stress for consumers is reflected in the convenience of their services, which are also accessible through mobile applications on both major platforms. Additionally, Sunbit provides tablets, scanners, signs for stores, and informational sheets for customers to enhance their offerings in retail environments.

Abound is a consumer lending startup based in London, United Kingdom, that aims to provide low-cost personal credit as an alternative to expensive payday loans. Founded in 2020, the company leverages the UK’s Open Banking standard to analyze consumers' historical bank statement data. This approach allows Abound to develop a detailed understanding of customers' financial situations, enabling them to assess affordability more accurately while reducing dependence on traditional credit reference agency scores. By focusing on individuals with low credit scores, Abound seeks to expand access to affordable credit, thereby promoting financial inclusion.

Sunbit, Inc., incorporated in 2015 and based in Los Angeles, California, specializes in financing services that allow consumers to split purchases into manageable payments. The company develops a pay-over-time platform that utilizes artificial intelligence and machine learning to approve a majority of applicants, making financial services accessible to a broad audience. Sunbit offers point-of-sale lending technology applicable to various service sectors, including auto dealership service centers, optical practices, dental offices, and specialty healthcare services. Their commitment to reducing financial stress for consumers is reflected in the convenience of their services, which are also accessible through mobile applications on both major platforms. Additionally, Sunbit provides tablets, scanners, signs for stores, and informational sheets for customers to enhance their offerings in retail environments.

Future Finance is a non-government lender specializing in student loans, founded in 2014 by Brian Norton and Vishal Garg. Headquartered in Dublin, the company aims to eliminate financial barriers to education, allowing students to focus on their studies and career aspirations. Future Finance offers straightforward loan facilities designed for both undergraduate and postgraduate students, covering tuition fees and living expenses. By providing accessible financing options, the company seeks to empower individuals from diverse financial backgrounds to achieve their educational goals without the stress of financial constraints.

BorrowersFirst is a Delaware-based company that specializes in providing personal loans through an innovative online consumer lending platform. The company aims to connect consumers to credit by streamlining the lending process with secure technology, allowing for quick loan approvals in seconds and funding within as little as two days. BorrowersFirst is committed to offering competitive fixed rates and affordable monthly payments that remain stable over time, ensuring that customers receive the best possible terms without unnecessary perks or additional costs.