Walled City

Tazah's mission is to improve the lives of producers, businesses and consumers by building a tech-enabled OS for food and agri supply chain of Pakistan

Jugnu operates a B2B e-commerce marketplace designed to enhance the livelihoods of small to medium-sized retailers in Pakistan. The platform connects brands directly with grocery stores, providing them with access to a wide range of products, transparent pricing, and reliable service. Jugnu facilitates next-day delivery for all purchases, allowing retailers to efficiently procure inventory for their businesses. By simplifying the ordering process and offering financial services, Jugnu aims to uplift the local economy and support the growth of small retailers across the country.

Founded in 2019, Airlift is on a mission to build a world of self-empowerment using technology-backed logistics solutions that enable safe, reliable and affordable access to necessities. Airlift scaled Pakistan's largest decentralized transportation network to change the way people move, shifting away from private vehicles towards shared mobility and affordable mass transport. In 2020, Airlift diversified into last-mile delivery through Airlift Express, delivering essentials across households in 30 minutes across Lahore, Karachi, Islamabad and Rawalpindi. Airlift Express spans across food supplies, household supplies, pharmacy, stationery, pet food, fresh fruits and vegetables, small electronics and more. On this mission to enable self-empowerment in the region, Airlift is backed by First Round Capital and has recently raised over $24m in financing.

The craftsmanship and techniques used in the creation of each outfit are inspired from our traditions and heritage, hence the name SOUCHAJ, derived from two Punjabi words “soucha”-meaning pure and “chajj”-meaning perfection and the love for finesse. The philosophy behind Souchaj is not only to create pure and perfect couture, but to break the dominating euro-centricity in the modern epochs and to promote the original Eastern outfits, particularly the Pakistani style of dressing. Our ideas are accompanied by the traditional tekhné and craftsmanship, or Chaj, if to put it in Souchaj’s way. There is a lot more to come from Souchaj owing to our inspiration from a vast and beautiful culture that has developed over centuries. The brand evolves around the meaning of its name, from the local roots & culture to the legacy of our land; SOUCHAJ is all about originality, purity & heritage, to which it aspires people to be associated. SOUCHAJ was founded on the basis of the prime objective which is to promote the Pakistani culture and traditions through fashion, with classic handwork, timeless silhouettes, luxe fibres & exotic colours; the regal craftsmanship to the royal artisanship; all the luxurious knots, stitches & attention to detail in between; SOUCHAJ is the heirloom passed down generation to generation. Our focus is on couture, luxury & bridal aspects of fashion & our aim is to create an impact in the market with a unique but traditional style and signature artistry with emphasis on quality and consistency to serve our customers with the best of services and abilities.