Venrex X

Venrex Investment Management is a venture capital firm based in London, United Kingdom, founded in 2002. The firm specializes in investing in consumer industries that are influenced by technology, supporting innovative businesses led by creative founders. Emphasizing diversity, Venrex has a notable commitment to backing female entrepreneurs, with a significant percentage of its investments involving female founders or co-founders. Through its efforts, Venrex aims to foster the growth of early-stage companies that are poised to disrupt traditional markets and create impactful solutions.

Robert Diamond

Investor

Mark Esiri

Founder and Chairman

Tom Fleming

Partner

Tilly Fleming

Analyst

Ian Goldberg

Principal at Venrex

Marina Mincheva

Investor

Al Russell

Investor

Sasha Trower

Partner

Josie Buck

Principal / Investment Director

Lilac Watt

Analyst

Past deals in Sports

Midnite

Series B in 2025
Midnite is a platform building the future of esports betting by offering sports betting and casino features that let users bet on football matches and players, compete with others, and win prizes. The platform supports online gaming and esports tournaments and enables participation in online fantasy football leagues, providing a convenient, secure, and hassle-free experience for gamers and multiplayer enthusiasts to engage with the expanding esports ecosystem.

SponsWatch

Seed Round in 2025
SponsWatch is a company focused on accurately measuring sponsorship exposure value across various media platforms. It has developed a brand exposure measuring tool that leverages artificial intelligence, computer vision, and social media analytics. This platform analyzes and assesses brand exposure and sponsor performance, allowing businesses to optimize their marketing strategies and effectively utilize sports sponsorships. By providing insights into sponsorship effectiveness, SponsWatch helps clients maximize the value of their investments in sponsorship opportunities.

GoJoe

Venture Round in 2024
GoJoe is a social fitness application that aims to motivate users to engage in physical exercise through a collaborative and interactive platform. The app transforms solitary workouts into motivating, team-oriented experiences by allowing users to create, explore, and join customizable fitness challenges. It caters to a diverse audience, including business owners, managers, employees, and fitness enthusiasts, enabling them to connect with friends, celebrities, and a global community. Through its innovative approach, GoJoe integrates elements such as teamwork and social engagement to enhance the user's fitness journey.

Runna

Venture Round in 2023
Runna is a running coaching app that provides personalized training plans, holistic support and expert-led strength training for endurance athletes across distances from 5k to ultramarathon. The platform combines structured guidance with a community-driven environment to help runners improve performance and prepare for peak events.

Runna

Seed Round in 2022
Runna is a running coaching app that provides personalized training plans, holistic support and expert-led strength training for endurance athletes across distances from 5k to ultramarathon. The platform combines structured guidance with a community-driven environment to help runners improve performance and prepare for peak events.

Midnite

Series A in 2022
Midnite is a platform building the future of esports betting by offering sports betting and casino features that let users bet on football matches and players, compete with others, and win prizes. The platform supports online gaming and esports tournaments and enables participation in online fantasy football leagues, providing a convenient, secure, and hassle-free experience for gamers and multiplayer enthusiasts to engage with the expanding esports ecosystem.

Aphetor

Seed Round in 2021
Aphetor operates a digital platform connecting content creators, brands, and destinations. It facilitates influencer marketing, sponsorship activations, and product placements through curated creator campaigns in unique locations, engaging the born-digital generation measurably while supporting local communities.

Midnite

Seed Round in 2020
Midnite is a platform building the future of esports betting by offering sports betting and casino features that let users bet on football matches and players, compete with others, and win prizes. The platform supports online gaming and esports tournaments and enables participation in online fantasy football leagues, providing a convenient, secure, and hassle-free experience for gamers and multiplayer enthusiasts to engage with the expanding esports ecosystem.

Aphetor

Seed Round in 2019
Aphetor operates a digital platform connecting content creators, brands, and destinations. It facilitates influencer marketing, sponsorship activations, and product placements through curated creator campaigns in unique locations, engaging the born-digital generation measurably while supporting local communities.

Midnite

Seed Round in 2019
Midnite is a platform building the future of esports betting by offering sports betting and casino features that let users bet on football matches and players, compete with others, and win prizes. The platform supports online gaming and esports tournaments and enables participation in online fantasy football leagues, providing a convenient, secure, and hassle-free experience for gamers and multiplayer enthusiasts to engage with the expanding esports ecosystem.

Midnite

Pre Seed Round in 2017
Midnite is a platform building the future of esports betting by offering sports betting and casino features that let users bet on football matches and players, compete with others, and win prizes. The platform supports online gaming and esports tournaments and enables participation in online fantasy football leagues, providing a convenient, secure, and hassle-free experience for gamers and multiplayer enthusiasts to engage with the expanding esports ecosystem.

CricViz

Seed Round in 2015
CricViz is a data analytics company that applies a proprietary computer model to cricket matches, generating predictions of outcomes, detailed performance metrics, and visualizations. By simulating thousands of possible continuations of a game using historical and current data, it estimates probabilities for team results, scores, and individual contributions. The platform offers tools for teams, broadcasters, and fans to assess batting, bowling, and fielding performance, enhancing strategic decisions and fan engagement.

365Scores

Series B in 2014
365Scores is a cross-platform application designed to provide sports enthusiasts with a personalized sports experience. The platform gathers real-time data, including live scores, news, video highlights, statistics, fixtures, and standings from various media sources, allowing users to tailor their own sports channel. Covering over ten major sports, 365Scores supports more than twenty languages, ensuring accessibility for a diverse global audience. By delivering relevant and timely updates, the application enhances how fans engage with their favorite sports, enabling them to receive customized notifications and news on any device.

Mitoo

Angel Round in 2013
Mitoo Inc. is a San Francisco-based company that develops a mobile application aimed at enhancing the experience of players, leagues, clubs, and governing bodies in team sports. The platform serves as a comprehensive resource for managing sports-related activities, providing a social hub and management tools that facilitate organization and communication among recreational sports teams, players, and league organizers. By delivering valuable information and streamlined management capabilities, Mitoo aims to support the growing needs of the sports community.

Mitoo

Seed Round in 2012
Mitoo Inc. is a San Francisco-based company that develops a mobile application aimed at enhancing the experience of players, leagues, clubs, and governing bodies in team sports. The platform serves as a comprehensive resource for managing sports-related activities, providing a social hub and management tools that facilitate organization and communication among recreational sports teams, players, and league organizers. By delivering valuable information and streamlined management capabilities, Mitoo aims to support the growing needs of the sports community.
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