Upfront Ventures
Upfront Ventures is a California-based early-stage venture capital firm focused on seed and Series A rounds for technology-led startups. Founded in 1996 and headquartered in Santa Monica with an additional office in Los Angeles, the firm backs companies across software, SaaS, fintech, health tech, AI, consumer internet, gaming, hardware, and related sectors. It pursues opportunities primarily in North America with a concentration in Southern California and also considers investments in Europe and other regions. Typical checks range from 0.5 million to 15 million in seed rounds and 2 million to 5 million in Series A rounds, reserving capital for follow-ons and often taking a board seat in portfolio companies. Upfront has supported notable founders and startups across technology sectors, including Ring, TrueCar, Bird, Maker Studios, GOAT, Apeel Sciences, thredUP, Invoca, and Kyriba, reflecting a long-term partner approach to building scalable businesses.
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Past deals in Child Care
HopSkipDrive
Series D in 2022
HopSkipDrive, Inc. is a transportation service provider that specializes in ridesharing for children aged five and older. Founded in 2014 and headquartered in Los Angeles, California, the company offers a platform that allows parents to pre-schedule rides for their children with vetted drivers, ensuring safe and reliable transportation to schools and activities. HopSkipDrive serves a diverse clientele, including families, schools, and government agencies, and has established contracts with over 400 school districts. The company operates in 21 major markets across 12 states, having successfully transported 2 million riders to more than 16,000 schools while covering over 20 million miles. Its focus on child safety and dependable service distinguishes it in the transportation sector.
Nanit
Series C in 2021
Nanit is a company that specializes in developing advanced monitoring devices for infants, utilizing artificial intelligence and computer vision technologies. Its innovative products are designed to track and analyze baby sleep behavior and patterns in real-time. By employing cutting-edge algorithms, Nanit's devices provide parents with valuable insights into their children's sleep, including behavioral analysis, expert advice, and nightly video summaries. The firm comprises a team of scientists, parents, and designers who are dedicated to enhancing the early stages of human life through safer and smarter solutions. With a background from notable companies, the team is committed to creating products that support parents in caring for their children effectively.
Nanit
Series B in 2020
Nanit is a company that specializes in developing advanced monitoring devices for infants, utilizing artificial intelligence and computer vision technologies. Its innovative products are designed to track and analyze baby sleep behavior and patterns in real-time. By employing cutting-edge algorithms, Nanit's devices provide parents with valuable insights into their children's sleep, including behavioral analysis, expert advice, and nightly video summaries. The firm comprises a team of scientists, parents, and designers who are dedicated to enhancing the early stages of human life through safer and smarter solutions. With a background from notable companies, the team is committed to creating products that support parents in caring for their children effectively.
HopSkipDrive
Venture Round in 2020
HopSkipDrive, Inc. is a transportation service provider that specializes in ridesharing for children aged five and older. Founded in 2014 and headquartered in Los Angeles, California, the company offers a platform that allows parents to pre-schedule rides for their children with vetted drivers, ensuring safe and reliable transportation to schools and activities. HopSkipDrive serves a diverse clientele, including families, schools, and government agencies, and has established contracts with over 400 school districts. The company operates in 21 major markets across 12 states, having successfully transported 2 million riders to more than 16,000 schools while covering over 20 million miles. Its focus on child safety and dependable service distinguishes it in the transportation sector.
Nanit
Series B in 2018
Nanit is a company that specializes in developing advanced monitoring devices for infants, utilizing artificial intelligence and computer vision technologies. Its innovative products are designed to track and analyze baby sleep behavior and patterns in real-time. By employing cutting-edge algorithms, Nanit's devices provide parents with valuable insights into their children's sleep, including behavioral analysis, expert advice, and nightly video summaries. The firm comprises a team of scientists, parents, and designers who are dedicated to enhancing the early stages of human life through safer and smarter solutions. With a background from notable companies, the team is committed to creating products that support parents in caring for their children effectively.
HopSkipDrive
Series A in 2017
HopSkipDrive, Inc. is a transportation service provider that specializes in ridesharing for children aged five and older. Founded in 2014 and headquartered in Los Angeles, California, the company offers a platform that allows parents to pre-schedule rides for their children with vetted drivers, ensuring safe and reliable transportation to schools and activities. HopSkipDrive serves a diverse clientele, including families, schools, and government agencies, and has established contracts with over 400 school districts. The company operates in 21 major markets across 12 states, having successfully transported 2 million riders to more than 16,000 schools while covering over 20 million miles. Its focus on child safety and dependable service distinguishes it in the transportation sector.
Nanit
Series A in 2017
Nanit is a company that specializes in developing advanced monitoring devices for infants, utilizing artificial intelligence and computer vision technologies. Its innovative products are designed to track and analyze baby sleep behavior and patterns in real-time. By employing cutting-edge algorithms, Nanit's devices provide parents with valuable insights into their children's sleep, including behavioral analysis, expert advice, and nightly video summaries. The firm comprises a team of scientists, parents, and designers who are dedicated to enhancing the early stages of human life through safer and smarter solutions. With a background from notable companies, the team is committed to creating products that support parents in caring for their children effectively.
Nanit
Seed Round in 2016
Nanit is a company that specializes in developing advanced monitoring devices for infants, utilizing artificial intelligence and computer vision technologies. Its innovative products are designed to track and analyze baby sleep behavior and patterns in real-time. By employing cutting-edge algorithms, Nanit's devices provide parents with valuable insights into their children's sleep, including behavioral analysis, expert advice, and nightly video summaries. The firm comprises a team of scientists, parents, and designers who are dedicated to enhancing the early stages of human life through safer and smarter solutions. With a background from notable companies, the team is committed to creating products that support parents in caring for their children effectively.
HopSkipDrive
Series A in 2016
HopSkipDrive, Inc. is a transportation service provider that specializes in ridesharing for children aged five and older. Founded in 2014 and headquartered in Los Angeles, California, the company offers a platform that allows parents to pre-schedule rides for their children with vetted drivers, ensuring safe and reliable transportation to schools and activities. HopSkipDrive serves a diverse clientele, including families, schools, and government agencies, and has established contracts with over 400 school districts. The company operates in 21 major markets across 12 states, having successfully transported 2 million riders to more than 16,000 schools while covering over 20 million miles. Its focus on child safety and dependable service distinguishes it in the transportation sector.
HopSkipDrive
Seed Round in 2015
HopSkipDrive, Inc. is a transportation service provider that specializes in ridesharing for children aged five and older. Founded in 2014 and headquartered in Los Angeles, California, the company offers a platform that allows parents to pre-schedule rides for their children with vetted drivers, ensuring safe and reliable transportation to schools and activities. HopSkipDrive serves a diverse clientele, including families, schools, and government agencies, and has established contracts with over 400 school districts. The company operates in 21 major markets across 12 states, having successfully transported 2 million riders to more than 16,000 schools while covering over 20 million miles. Its focus on child safety and dependable service distinguishes it in the transportation sector.
EcoMom
Series A in 2011
EcoMom is an online shopping platform designed to cater to parents seeking eco-conscious products for their children and families. Founded by parents and professionals, EcoMom aims to simplify the process of making healthy and mindful purchasing decisions. The platform offers a diverse range of products, including baby care items, holiday gifts, bath and body essentials, feeding and nursing supplies, health and wellness products, as well as organic baby food, toys, books, and clothing. In addition to its product offerings, EcoMom provides valuable information and expert opinions from reputable organizations and professionals in health, nutrition, and mindful living, ensuring that parents have access to the resources they need for raising healthy children. By focusing on eco-friendly options, EcoMom makes it easy for families to choose products that align with their values while supporting the development of healthy lifestyles.
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