Unpopular Ventures

Unpopular Ventures, founded in 2019 and based in Seattle, Washington, is a venture capital firm that focuses on investing in technology companies that are often overlooked by traditional investors. Since its inception, the firm has allocated $75 million across approximately 500 startups, demonstrating a commitment to identifying and supporting innovative ventures. Unpopular Ventures actively invests in 30 to 40 companies each quarter, although it may not consistently update its public investment records. The firm operates as a Registered Investment Adviser, emphasizing its dedication to guiding and nurturing emerging businesses in the tech landscape.

Sergii Zhuk

Venture Partner

Past deals in Series I

Loadsmart

Funding Round in 2022
Loadsmart operates an online platform designed to streamline the process of booking trucks for shippers and carriers. The company's technology enables users to obtain real-time bookable rates instantly, facilitating efficient interactions between shippers and carriers. Loadsmart was founded in 2014 by Felipe Capella and Ricardo Salgado and is headquartered in Chicago, Illinois, with an additional office in New York, New York.
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