Unpopular Ventures

Founded in 2019 and headquartered in San Francisco, Unpopular Ventures is a venture capital firm that invests in technology companies. Since its inception, it has invested $75 million across approximately 500 startups, supporting innovative ventures such as Zepto, Jeeves, and Yassir.

Peter Livingston

General Partner

Sergii Zhuk

Venture Partner

Past deals in Latin America

Hapi

Seed Round in 2023
Hapi is a stock trading app that aims to democratize access to the financial markets for consumers in Latin America. It offers a user-friendly platform where individuals can register in just a few minutes and begin trading stocks and exchange-traded funds (ETFs) without incurring any commission fees or minimum investment requirements. Hapi allows users to transfer funds, execute real-time transactions, and monitor their investment returns easily. In addition to traditional stock trading, the platform has expanded its offerings to include the ability to buy, hold, and sell cryptocurrencies, further enhancing its appeal to a diverse range of investors.

DonRep

Seed Round in 2023
DonRep is an online marketplace for auto parts serving Latin America. The platform connects buyers with multiple vendors, allowing users to browse vehicle spare parts, receive quotes, and compare options. It also provides guidance on part quality to help customers choose the right part, enabling one-stop shopping for auto parts.

GoJom

Seed Round in 2023
GoJom is a Web / Mobile platform that boosts the real estate sector in Latin America by creating a One stop Shop for real estate information and solutions. Through partnerships le directly, GoJom offers IBuy, financial services and digital Brokerage, among other services.

Palomma

Pre Seed Round in 2023
Palomma is a technology company that specializes in providing a payment method that allows customers to make secure transactions directly from their bank accounts. By offering a streamlined, one-click payment solution, Palomma helps merchants reduce card processing fees while enhancing customer conversion rates. The company's platform is built on a robust application programming interface (API) tailored for the Latin American market, focusing on instant account-to-account payments. Additionally, Palomma enables users to earn rewards at affiliated businesses, further incentivizing the use of its payment method. Through its innovative approach, Palomma aims to create cost-effective payment solutions that benefit both merchants and consumers.

EQUIP

Seed Round in 2022
EQUIP is an online platform designed to streamline the procurement of construction materials for small and medium-sized construction businesses in Latin America. By addressing the challenges faced by these companies, which often rely on local hardware stores with high markup prices, EQUIP provides a more efficient and cost-effective solution. The platform enables contractors to source a wide range of materials and equipment, ensuring convenient delivery and flexible payment options. With a founding team possessing strong backgrounds in technology and construction, EQUIP aims to enhance access to essential building supplies, thereby contributing to improved housing availability in the region. The company has garnered support from notable investors, including venture capital firms and angels associated with prominent companies.

Figuro

Funding Round in 2022
Figuro is a technology company that specializes in transforming traditional insurance agents and brokers into modern insurtech firms. It offers a specialized Workflow Productivity System designed to address the inefficiencies commonly faced by these professionals. The platform centralizes data from multiple insurance carriers, streamlines administrative and sales tasks, and automates document generation, including the automatic completion of PDF forms. Additionally, it provides tools for data analysis and decision-making, enabling agents and brokers to enhance their workflows and improve accuracy. By empowering these professionals with a digital-first approach, Figuro facilitates a transition from conventional methods to innovative insurtech solutions, ultimately enhancing the client experience in the insurance sector, particularly in Latin America.

Drip

Seed Round in 2022
Drip is a fintech company that provides innovative payment solutions designed for online shopping. It offers a smart alternative to traditional payment methods by allowing customers to make purchases without a down payment and pay in three monthly installments. Retailers can seamlessly integrate Drip's payment system, which utilizes the Pix payment method, into their checkout processes. This approach enhances the shopping experience by making it more accessible and flexible for consumers.

Hapi

Seed Round in 2022
Hapi is a stock trading app that aims to democratize access to the financial markets for consumers in Latin America. It offers a user-friendly platform where individuals can register in just a few minutes and begin trading stocks and exchange-traded funds (ETFs) without incurring any commission fees or minimum investment requirements. Hapi allows users to transfer funds, execute real-time transactions, and monitor their investment returns easily. In addition to traditional stock trading, the platform has expanded its offerings to include the ability to buy, hold, and sell cryptocurrencies, further enhancing its appeal to a diverse range of investors.

Kashin

Venture Round in 2022
Kashin is a microlending application that provides small loans to underbanked individuals. The platform assesses risk by utilizing social reputation scores and smartphone-based variables. Users have the ability to increase their credit limits and lower interest rates based on their credit behavior and the actions of their first-degree referrals. This approach aims to enhance access to credit for those who may have limited options in traditional lending markets.

MegaBite Food

Seed Round in 2022
MegaBite is a multibrand cloud kitchen restaurant that specializes in offering premium gastronomic brands at midrange prices targeted at the middle class in Latin America. The company operates exclusively through digital channels, utilizing integrated kitchen software and hardware to facilitate efficient order processing. MegaBite runs its operations from rented dark kitchens, which allows for a modular growth model that enhances scalability. This innovative approach enables the opening of new kitchens with significantly lower capital expenditure and much faster timelines compared to traditional restaurants. Operating in Mexico and Peru, MegaBite has achieved impressive growth, averaging 30% month-over-month since its inception. The platform provides customers with access to a variety of virtual restaurant brands, enhancing their culinary choices while ensuring a seamless online ordering and delivery experience.

Koban

Pre Seed Round in 2022
Koban is a fintech company dedicated to simplifying finance and transforming how money works in Latin America. It offers user-friendly digital financial services, including payments, transfers, savings tools, and credit facilities, all securely accessible through its platform.

EQUIP

Pre Seed Round in 2022
EQUIP is an online platform designed to streamline the procurement of construction materials for small and medium-sized construction businesses in Latin America. By addressing the challenges faced by these companies, which often rely on local hardware stores with high markup prices, EQUIP provides a more efficient and cost-effective solution. The platform enables contractors to source a wide range of materials and equipment, ensuring convenient delivery and flexible payment options. With a founding team possessing strong backgrounds in technology and construction, EQUIP aims to enhance access to essential building supplies, thereby contributing to improved housing availability in the region. The company has garnered support from notable investors, including venture capital firms and angels associated with prominent companies.

GoJom

Seed Round in 2022
GoJom is a Web / Mobile platform that boosts the real estate sector in Latin America by creating a One stop Shop for real estate information and solutions. Through partnerships le directly, GoJom offers IBuy, financial services and digital Brokerage, among other services.

Riogrande

Seed Round in 2022
Riogrande is a developer of an e-commerce platform focused on acquiring, building, and scaling online brands in the Latin American market. The company collaborates with e-commerce entrepreneurs to enhance and strengthen their brands, aiming to optimize and integrate operations for improved efficiency. By leveraging its platform, Riogrande seeks to create a new generation of online brands, offering businesses the opportunity to achieve greater economies of scale and reach higher performance targets.

Kitchenita

Funding Round in 2022
Kitchenita is a Latin American startup focused on transforming the food delivery industry through innovative, data-driven concepts. The company partners with leading food and beverage brands as well as renowned chefs to develop online-native food brands that can rapidly achieve significant market presence. By leveraging data analysis and proprietary technology, Kitchenita effectively creates virtual restaurants, allowing for cost-efficient operations and streamlined digitization processes. This approach not only enhances the efficiency of existing restaurants but also enables them to expand their offerings conveniently and affordably. Through its strategic initiatives, Kitchenita aims to position its food brands among the top competitors in various food categories within a short timeframe.

Valia

Seed Round in 2022
Valia is an online real estate platform that facilitates the buying, selling, and renting of properties in Latin America. The company provides a professional networking site specifically designed for real estate agents, enabling them to connect and collaborate effectively with one another and their clients. Valia's platform employs performance metrics and client reviews to match customers with suitable real estate agents, ensuring a reliable and seamless experience in the property market. Through its innovative approach, Valia aims to enhance the efficiency of real estate transactions and foster collaboration within the industry.

Foodology

Series A in 2021
Foodology operates delivery-focused digital restaurant brands across Latin America, specializing in scaling these brands via cloud kitchen networks. With over 80 kitchens in Colombia, Mexico, Brazil, and Peru, the company leverages technology and infrastructure to streamline food processing, enabling brands to rapidly iterate concepts without substantial setup costs.

Melvi

Seed Round in 2021
Melvi is a Brazilian marketplace founded in 2021 by Mariana Paixão, Marcela Sobrinho, and Nino Vashakidze, headquartered in São Paulo. The platform connects patients with clinics, allowing them to easily find and book same-day appointments tailored to their needs at affordable prices. Melvi serves as a resource for patients seeking consultations across various medical specialties, including psychiatry, psychology, and nutrition. Additionally, it enhances clinic occupancy rates by driving a steady volume of new patients. The platform also offers a range of services, including remote consultations and discounted examinations, with convenient online payment options.

Yummy

Seed Round in 2021
Yummy Inc. is a food delivery application company founded in 2020 by Vicente Zavarce, with its headquarters located in San Francisco, California, and an additional office in Caracas, Venezuela. The Yummy app operates across Latin America, allowing users to order and pay for meals through both mobile and web platforms. It offers various payment options, including foreign credit cards and cash, making it convenient for users to enjoy their food at their preferred locations.

99 Minutos

Series B in 2021
99 minutos is a last-mile logistics disruptor for LatAm's burgeoning e-commerce space. The company enables enterprise e-commerce clients to reliably same-day deliver products at low cost - a first for the region. Currently operating in Mexico, Chile, Colombia, and Peru. The company was founded in 2014 by Alexis Patjane and is headquartered in Mexico City, Mexico.

Houm

Seed Round in 2021
Houm is a digital property management platform focused on transforming the leasing and selling of properties in Latin America. By utilizing technology, data, and design, the company aims to simplify and enhance the traditionally cumbersome process for both property owners and tenants or buyers. The platform allows users to rent, buy, and sell residential properties online, bypassing outdated notary and paperwork requirements. This streamlined approach enables renters to swiftly find and move into new homes while alleviating the typical challenges associated with traditional renting.

Tributi

Seed Round in 2021
Founded in 2017, Tributi is a Colombian fintech company that simplifies income tax return preparation for individuals. Its online platform automates the process, considering all legal deductions and ensuring secure data processing.

Foodology

Convertible Note in 2020
Foodology operates delivery-focused digital restaurant brands across Latin America, specializing in scaling these brands via cloud kitchen networks. With over 80 kitchens in Colombia, Mexico, Brazil, and Peru, the company leverages technology and infrastructure to streamline food processing, enabling brands to rapidly iterate concepts without substantial setup costs.

99 Minutos

Series A in 2020
99 minutos is a last-mile logistics disruptor for LatAm's burgeoning e-commerce space. The company enables enterprise e-commerce clients to reliably same-day deliver products at low cost - a first for the region. Currently operating in Mexico, Chile, Colombia, and Peru. The company was founded in 2014 by Alexis Patjane and is headquartered in Mexico City, Mexico.

Picap

Seed Round in 2020
Picap is a Colombian mobility and logistics platform that operates a mototaxi and ride-hailing service, connecting people who need transportation with motorcycle or car drivers who provide rides or share their vehicle for income. Headquartered in Bogotá, it serves multiple Colombian cities and enables users to access transportation options via its platform. In addition, Picap offers a business-oriented logistics platform that provides a dedicated fleet and warehousing services to store and deliver merchandise to customers within stated timeframes, helping clients move goods efficiently.

Picap

Seed Round in 2019
Picap is a Colombian mobility and logistics platform that operates a mototaxi and ride-hailing service, connecting people who need transportation with motorcycle or car drivers who provide rides or share their vehicle for income. Headquartered in Bogotá, it serves multiple Colombian cities and enables users to access transportation options via its platform. In addition, Picap offers a business-oriented logistics platform that provides a dedicated fleet and warehousing services to store and deliver merchandise to customers within stated timeframes, helping clients move goods efficiently.

MegaBite Food

MegaBite is a multibrand cloud kitchen restaurant that specializes in offering premium gastronomic brands at midrange prices targeted at the middle class in Latin America. The company operates exclusively through digital channels, utilizing integrated kitchen software and hardware to facilitate efficient order processing. MegaBite runs its operations from rented dark kitchens, which allows for a modular growth model that enhances scalability. This innovative approach enables the opening of new kitchens with significantly lower capital expenditure and much faster timelines compared to traditional restaurants. Operating in Mexico and Peru, MegaBite has achieved impressive growth, averaging 30% month-over-month since its inception. The platform provides customers with access to a variety of virtual restaurant brands, enhancing their culinary choices while ensuring a seamless online ordering and delivery experience.
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