Unilever Ventures

Unilever Ventures, established in 2002, is the venture capital and private equity arm of Unilever plc. Based in London with additional offices in Mumbai and San Francisco, it invests in early to late-stage companies and funds, primarily in Europe and the United States, with a focus on consumer-related sectors. These include home and personal care, digital media, e-commerce, consumer products, healthcare, and technology. The firm seeks minority stakes, typically investing between $0.5 million to $15 million, and may take a board seat or observer role in portfolio companies. Unilever Ventures provides access to Unilever's global ecosystem, assets, and expertise, aiming to accelerate the growth of promising startups in the consumer and digital spaces.

Gunita Bhasin

Investor

Pawan Chaturvedi

Partner-Asia

Olivier Garel

Managing Partner and Member of Investment Committee

Rachel Harris

Partner

Isabelle Hemington

Principal

Isabelle Hemington

Principal

Andrew Lane

Co-Founder and Director

Anna Ohlsson

Partner

Devesh Papney

Principal

Clementine Provost

Investor

Priyanka Thakkar

Investor

Stephen Willson

Managing Partner

Jelena Zec

Investor

Past deals in Beauty

Indewild

Seed Round in 2025
The First Ever Ayurvedic Beauty Brand, People Powered & Expert Backed. Combining 5000 Years Of Ayurvedic Rituals With Modern Dermatology & Clean Ingredients.

RAS Luxury Oils

Series A in 2025
RAS Luxury Oils provides natural and organic skincare products.

Arata

Series A in 2024
Arata is a company that specializes in high-performance, plant-based hair care and personal care products. Founded in 2017 by Dhruv Madhok and Dhruv Bhasin, the company is headquartered in New Delhi, India. Arata's offerings include a range of unisex products such as hair gel, shampoo, face and body wash, and hair cream. All products are vegan, cruelty-free, and formulated without harmful chemicals like SLS and parabens, making them suitable for all individuals. The company's commitment to sustainability and the use of clinically proven technology underscores its focus on providing natural, skin-friendly solutions for consumers seeking effective personal care products.

ClayCo. Cosmetics

Series A in 2024
ClayCo. Cosmetics brings ancient beauty rituals from across the world, in one platform.

Oak Essentials

Series A in 2024
Oak Essentials is a premium skincare brand that focuses on delivering effective, hydrating products to promote daily skincare routines and achieve youthful, healthy skin. Their range, suitable for all ages, emphasizes natural ingredients and simplicity, encouraging a holistic approach to beauty and wellness.

ESQA

Series B in 2024
ESQA Cosmetics offers a comprehensive range of make-up and personal care items. The company creates vegan products and formulated without harmful ingredients to enhance natural beauty. It was founded in 2016 and is headquartered in Jakarta, Indonesia.

STRAAND

Seed Round in 2023
STRAAND is a manufacturer specializing in retail health and personal care products, primarily focusing on hair care. The company produces prebiotic hair care products designed for scalp care, ensuring its formulations are both chemical-free and cruelty-free. STRAAND aims to improve the scalp microbiome, offering customers comprehensive hair care solutions at affordable prices.

WishCare

Series A in 2023
WishCare is a manufacturer and online retailer specializing in natural, toxin-free beauty and personal care products. The company provides a diverse selection of beauty kits and wellness items, including haircare and skincare solutions such as bond repair hair treatments, hair growth serums, face serums, sunscreens, and active-based body lotions. By focusing on sustainable and non-toxic formulations, WishCare aims to meet consumer needs while offering a unique and hassle-free shopping experience. The brand's commitment to health and sustainability enables customers to enhance their well-being and achieve a rejuvenated appearance.

The 7 Virtues Beauty

Venture Round in 2023
The 7 Virtues Beauty manufactures and markets perfumes to help finance causes for peace. Our contemporary collection includes: Orange Blossom Rose Amber, Vetiver Elemi, Grapefruit Lime, Patchouli Citrus, Jasmine Neroli and Vanilla Woods. We also have a peace blend box that empowers you to blend our fragrances and create your own signature peace fragrance.

What's Up Wellness

Seed Round in 2023
What's Up Wellness is a digital wellness brand focused on promoting health and well-being through its range of healthcare supplements. The company offers products such as biotin gummies and multivitamins designed to support hair growth, enhance skin brightness, and strengthen nails. Additionally, its offerings aim to foster relaxation and improve sleep quality, positioning themselves as effective solutions for both wellness and beauty needs. Through its products, What's Up Wellness seeks to create a healthy community that encourages individuals to prioritize their overall wellness.

STRAAND

Pre Seed Round in 2023
STRAAND is a manufacturer specializing in retail health and personal care products, primarily focusing on hair care. The company produces prebiotic hair care products designed for scalp care, ensuring its formulations are both chemical-free and cruelty-free. STRAAND aims to improve the scalp microbiome, offering customers comprehensive hair care solutions at affordable prices.

ESQA

Series A in 2022
ESQA Cosmetics offers a comprehensive range of make-up and personal care items. The company creates vegan products and formulated without harmful ingredients to enhance natural beauty. It was founded in 2016 and is headquartered in Jakarta, Indonesia.

Rael

Series B in 2022
Rael is a Los Angeles-based company that specializes in menstrual care and feminine wellness, offering a range of high-quality products made from natural and organic ingredients. Founded by three female entrepreneurs, Rael aims to empower women by providing safe and healthy alternatives to conventional feminine care items. The product line includes organic cotton pads, pantyliners, tampons, period underwear, feminine washes, and wipes, all designed to meet everyday personal care needs. Additionally, Rael has ventured into the clean beauty sector with its "period beauty" products. Since its establishment in 2017, the company has gained significant traction, becoming a bestseller on Amazon and expanding its availability to 13 countries, including retail partnerships with Target. Rael's commitment to delivering chemical-free and effective products reflects its mission to prioritize women's health and well-being in the feminine care industry.

Plum

Series C in 2022
Plum is a skincare and beauty company that focuses on providing chemical-free and vegan products designed for personal wellness. The company's offerings include a range of skincare items such as night gels, face washes, moisturizing creams, and face oils. Plum emphasizes the importance of safety and environmental responsibility by ensuring its products are free from harmful chemicals, including sodium lauryl sulfate, parabens, and phytates. Additionally, Plum's haircare line is specifically formulated to be silicone-free and sulfate-free, catering to individuals with damaged hair or dandruff concerns. Overall, Plum aims to deliver effective beauty solutions that prioritize health and sustainability.

DealShare

Series E in 2022
DealShare is a social e-commerce startup that operates an online platform focused on multi-category consumer products, primarily targeting the growing base of users in non-metro and rural markets in India. The company aims to serve the 500 million users who are less familiar with online shopping and predominantly engage through mobile and social media. DealShare simplifies the purchasing process, allowing users to buy products with just a few clicks, and encourages them to share deals with friends. The platform features a diverse product catalog, including fruits, vegetables, grocery items, fashion accessories, and home décor. By leveraging demand aggregation and social virality, DealShare reduces operational costs and offers discounts based on group purchases, making it more affordable for users. The company emphasizes a curated assortment of products to enhance capital and price efficiency.

Minimalist

Series A in 2021
Minimalist is a rapidly growing skincare brand known for its commitment to Transparent Beauty and a clean approach to skincare. The company offers an extensive range of products designed to address various skin concerns, including anti-acne solutions, toners, and serums. Minimalist is recognized for its transparency regarding ingredient sourcing and formulation, ensuring that customers are well-informed about what they apply to their skin. Key offerings include popular products featuring ingredients such as Niacinamide, Salicylic Acid, and Alpha Arbutin. By focusing on affordability and accessibility, Minimalist aims to provide high-quality skincare options for all consumers.

Exponent Beauty

Seed Round in 2021
Exponent Beauty is a skincare company founded by Liz Whitman in March 2019, focused on providing clinically proven skincare solutions. The company develops formulations that maintain their effectiveness throughout their product lifecycle. Exponent Beauty utilizes tools that help consumers identify their specific skin concerns, allowing them to access tailored product recommendations and ingredient information. Among its offerings is a vitamin C test kit, which aids in selecting the most suitable skincare products. Through these resources, Exponent Beauty empowers customers to make informed choices for more effective skincare.

BYBI

Series A in 2020
BYBI is a vegan and sustainable skincare brand founded in 2017 by beauty bloggers Elsie and Dominika, who are trained formulators and skincare experts. The company specializes in creating natural, vegan, and cruelty-free skincare products designed to optimize skin health. BYBI's product range includes lip scrubs, lip balms, face mists, natural charcoal, and clay masks, all made from natural ingredients. Their formulations aim to promote skin health and well-being while minimizing side effects, catering to consumers seeking effective and environmentally conscious skincare solutions.

Plum

Series B in 2020
Plum is a skincare and beauty company that focuses on providing chemical-free and vegan products designed for personal wellness. The company's offerings include a range of skincare items such as night gels, face washes, moisturizing creams, and face oils. Plum emphasizes the importance of safety and environmental responsibility by ensuring its products are free from harmful chemicals, including sodium lauryl sulfate, parabens, and phytates. Additionally, Plum's haircare line is specifically formulated to be silicone-free and sulfate-free, catering to individuals with damaged hair or dandruff concerns. Overall, Plum aims to deliver effective beauty solutions that prioritize health and sustainability.

MIRA BEAUTY™

Seed Round in 2020
MIRA BEAUTY is the world’s first universal store and collaborative library for makeup and skincare — made up of over 100,000 products and counting — which translates over 10 million product pages, reviews, and videos into one clear, simple, and personalized shopping experience. Community members are able to add products, post reviews, and answer each other’s questions based on their own, unbiased experience, all while shopping for the best products for their unique features and approach to beauty. For more information, please visit mirabeauty.com and @officialmirabeauty.

Rael

Series A in 2020
Rael is a Los Angeles-based company that specializes in menstrual care and feminine wellness, offering a range of high-quality products made from natural and organic ingredients. Founded by three female entrepreneurs, Rael aims to empower women by providing safe and healthy alternatives to conventional feminine care items. The product line includes organic cotton pads, pantyliners, tampons, period underwear, feminine washes, and wipes, all designed to meet everyday personal care needs. Additionally, Rael has ventured into the clean beauty sector with its "period beauty" products. Since its establishment in 2017, the company has gained significant traction, becoming a bestseller on Amazon and expanding its availability to 13 countries, including retail partnerships with Target. Rael's commitment to delivering chemical-free and effective products reflects its mission to prioritize women's health and well-being in the feminine care industry.

ZitSticka

Series A in 2019
ZitSticka, Inc. is a skincare company founded in 2017 and based in New York, specializing in acne treatments that address various stages of acne development. The company is known for its innovative KILLA patch, which features self-dissolving microdarts infused with dermatologically supported ingredients designed to disrupt early-stage zits. ZitSticka's product line includes these patches along with priming CLEANA swabs, which are sold together in kits. The company's offerings are available through wholesalers and online, adhering to all FDA cosmetic regulatory standards. Founded by Robbie Miller and Daniel Kaplan, ZitSticka emphasizes evidence-based solutions for acne, providing consumers with effective spot treatment options.

Kopari Beauty

Series A in 2019
Kopari Beauty is a brand focused on creating a diverse range of beauty products that harness the benefits of 100% pure organic coconut oil. The company emphasizes a healthy and mindful lifestyle, offering products that enhance natural beauty and promote vitality. Kopari's product line includes deodorants, face cleansers, and body moisturizers, all formulated without harmful ingredients such as sulfates, silicones, and parabens. By using coconut oil as a key ingredient, Kopari aims to provide effective solutions that nourish and regenerate hair and skin, celebrating the natural radiance within each individual.

Scentials

Series A in 2019
Scentials is a beauty brands studio that specializes in the development of skincare and fragrance products, leveraging partnerships with prominent Indian celebrities from sports, film, and entertainment. This unique platform focuses on rapid innovation across various beauty categories, offering an extensive range of fragrances, skincare, makeup, and men's grooming items. By collaborating with well-known personalities, Scentials enhances its brand visibility and outreach through traditional and social media channels, ensuring that customers have access to authentic products at affordable prices.

Dr Roebuck's

Venture Round in 2019
Dr Roebuck's is a skin care brand focused on delivering effective solutions for dry, sensitive skin and conditions like eczema. The company utilizes clean, cruelty-free formulations that emphasize minimal, yet potent ingredients, many of which are sourced from Australia. Each product is designed to provide nourishment while being free from parabens, sulfates, gluten, fillers, synthetic fragrances, and harmful chemicals. Dr Roebuck's commitment to sustainability is reflected in its use of fair-trade and personally vetted ingredients, ensuring that every vitamin, antioxidant, and active component is both skin-safe and environmentally responsible. The brand caters to a wide range of skin types, promoting a positive and healthy approach to skin care.

MIRA BEAUTY™

Seed Round in 2019
MIRA BEAUTY is the world’s first universal store and collaborative library for makeup and skincare — made up of over 100,000 products and counting — which translates over 10 million product pages, reviews, and videos into one clear, simple, and personalized shopping experience. Community members are able to add products, post reviews, and answer each other’s questions based on their own, unbiased experience, all while shopping for the best products for their unique features and approach to beauty. For more information, please visit mirabeauty.com and @officialmirabeauty.

Plum

Series A in 2018
Plum is a skincare and beauty company that focuses on providing chemical-free and vegan products designed for personal wellness. The company's offerings include a range of skincare items such as night gels, face washes, moisturizing creams, and face oils. Plum emphasizes the importance of safety and environmental responsibility by ensuring its products are free from harmful chemicals, including sodium lauryl sulfate, parabens, and phytates. Additionally, Plum's haircare line is specifically formulated to be silicone-free and sulfate-free, catering to individuals with damaged hair or dandruff concerns. Overall, Plum aims to deliver effective beauty solutions that prioritize health and sustainability.

Beauty Bakerie Cosmetics Brand

Series A in 2018
Beauty Bakerie Cosmetics Brand, Inc. is a cosmetics manufacturer based in San Diego, California, founded in 2011. The company produces a diverse range of beauty products, including liquid lipsticks, lip care items, setting powders, illuminators, glitter, face oils, eyebrow gels, eyeshadows, and eyeliners. Beauty Bakerie sells its products through an online platform as well as in over 1,000 retail locations worldwide, including major retailers like ULTA, Nordstrom, and Target. The brand has gained significant recognition for its unique aesthetic and product offerings, earning accolades from prestigious publications such as Allure, Cosmopolitan, and Forbes. With a growing social media presence boasting over one million followers, Beauty Bakerie has established itself as a rapidly expanding player in the cosmetics industry. The brand is led by its founder, who is instrumental in shaping its vision and product development. As a subsidiary of Unilever N.V., Beauty Bakerie continues to innovate and engage with its customer base effectively.

True Botanicals

Series A in 2018
True Botanicals, Inc. is a manufacturer of luxury natural skincare and personal care products based in San Francisco, California. Founded in 2014, the company specializes in creating nontoxic products that include cleansers, toners, face oils, serums, sunscreens, and hair care items. True Botanicals emphasizes the use of concentrated bio-active ingredients sourced from vegan materials, ensuring that its offerings are free from harmful toxins and fillers. The company's approach goes beyond traditional anti-aging skincare, targeting specific skin concerns such as acne, hyperpigmentation, and wrinkles. True Botanicals provides personalized skincare routines based on individual user profiles and offers ongoing support to enhance the overall user experience. Its products are available for purchase both online and in physical stores.

Trinny London

Venture Round in 2018
Trinny London Limited is a cosmetic brand founded in 2017 by Trinny Woodall, based in Saffron Walden, United Kingdom. The company specializes in cream-based makeup products designed for women, emphasizing versatility and personalization. Trinny London's innovative Match2Me online tool analyzes individual characteristics such as eye, hair, and skin color, providing tailored product recommendations. Its product range includes face items like BFF cream, foundation, and highlighters, as well as cheek and eye products such as Lip2cheek and eye shades. Additionally, the brand features a lip collection comprising glosses and colors. Trinny London operates primarily through an online platform, allowing customers to conveniently access and order personalized makeup solutions directly to their homes. The company is a subsidiary of Unilever N.V.

Gallinée

Series A in 2018
Gallinée Ltd is an innovative skincare and body care brand that focuses on nurturing the skin's microbiome, the protective ecosystem of good bacteria. Developed by a pharmacist, the company offers a range of products designed to protect and enhance skin health through a patented blend of prebiotics, probiotics, and lactic acid. These formulations are grounded in the latest microbiological research and aim to support the skin's natural microflora, particularly for those with sensitive skin. By prioritizing the health of beneficial bacteria, Gallinée provides effective solutions for maintaining skin balance and overall wellness.

Beauty Bakerie Cosmetics Brand

Seed Round in 2017
Beauty Bakerie Cosmetics Brand, Inc. is a cosmetics manufacturer based in San Diego, California, founded in 2011. The company produces a diverse range of beauty products, including liquid lipsticks, lip care items, setting powders, illuminators, glitter, face oils, eyebrow gels, eyeshadows, and eyeliners. Beauty Bakerie sells its products through an online platform as well as in over 1,000 retail locations worldwide, including major retailers like ULTA, Nordstrom, and Target. The brand has gained significant recognition for its unique aesthetic and product offerings, earning accolades from prestigious publications such as Allure, Cosmopolitan, and Forbes. With a growing social media presence boasting over one million followers, Beauty Bakerie has established itself as a rapidly expanding player in the cosmetics industry. The brand is led by its founder, who is instrumental in shaping its vision and product development. As a subsidiary of Unilever N.V., Beauty Bakerie continues to innovate and engage with its customer base effectively.

Blow

Series A in 2017
Blow Ltd is a leading app-based provider of on-demand beauty services in London, specializing in fast beauty solutions that include expert blow dries, makeup, and nail care. Customers can access these services at their convenience, whether at home, work, hotels, or events, as well as in the company's flagship beauty bars located in Covent Garden and Canary Wharf. Operating from early morning until late at night, Blow Ltd offers appointments that can be as short as 30 minutes. The company's stylists are thoroughly vetted and trained at their beauty bars to ensure high-quality service. Clients can easily book appointments through a user-friendly mobile app available on both iOS and Android platforms, eliminating the need for cash transactions. Additionally, Blow Ltd features a curated selection of over 1,000 premium beauty products that are used and recommended by their professionals.

Sachajuan

Venture Round in 2016
Sachajuan AB is a Swedish company founded in 1997 and headquartered in Stockholm, specializing in the hair care industry. The company operates hair salons and manufactures a range of premium hair care products, including shampoos, conditioners, and specialized treatments designed for cleansing, conditioning, and styling. Sachajuan's product line focuses on delivering optimal quality by addressing three key dimensions: surface, structure, and shape, which are essential for achieving desired hair styles. With a commitment to timeless design and effectiveness, Sachajuan serves both professional and consumer markets, providing solutions that enhance hair beauty and health.

Iluminage Beauty

Venture Round in 2013
Iluminage Beauty is dedicated to providing innovative and high-performance beauty solutions, enabling consumers to use professional-level devices in the comfort of their homes. Established in November 2013 as a joint venture between Syneron Medical and Unilever Ventures, the company merges Syneron's expertise in aesthetic home-use technology with Unilever's extensive experience in developing and marketing luxury beauty products. Iluminage Beauty focuses on creating advanced beauty devices that empower users, offering a blend of professional efficacy and convenience for at-home beauty care.

Lumi Shanghai

Series A in 2012
Shanghai Lumi Information Technology Limited Company (Lumi胶原蛋白/禄美) is dedicated to research and development of beauty and health series products. Lumi is mainly engaged in the R&D, brand building, and market promotion of brand cosmetology and health products, and it is a matchless brand of collagen protein in the domestic industry. Lumi owns its market by new marketing modes, which now possesses a self-constructed call center with over a 100people and plans to extend the number to more than 200 people within the year.
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