Ulu Ventures

Ulu Ventures is a Palo Alto, California-based seed and early-stage venture capital firm that backs technology-driven startups across the United States. Founded in 2008, it focuses on internet-enabled consumer and business services and a broad range of sectors including EdTech, FinTech, healthcare, sustainability, enterprise IT, SaaS, IoT, digital media, mobile, agtech, and marketplaces. The firm emphasizes backing diverse entrepreneurial teams and typically engages in co-investments with other investors to pursue meaningful exits. It is described as the first Latina-led venture fund in Silicon Valley and is among the larger seed-focused vehicles in the region.

Kathy Chen

Partner

Kevin Hoffberg

Venture Partner

Clint Korver Ph.D

Co-Founder and Managing Director

Stephen Malinak

Venture Partner

Steve Reale

Venture Partner

Past deals in Mobile Apps

Leadsales

Seed Round in 2023
LeadSales is a developer of customer relationship management software tailored for small and medium-sized businesses in Latin America. The company focuses on transforming commerce by enabling businesses to manage their interactions with consumers through online conversational platforms, such as WhatsApp. Its software streamlines the handling of sales leads, assigns status to those leads, and facilitates the development of effective strategies to enhance business processes. By centralizing contacts and automating sales lead generation on social platforms, LeadSales empowers businesses to increase sales, improve customer service, and efficiently manage various aspects of their operations, including conversational sales, order fulfillment, and payments.

HUSSLUP

Seed Round in 2023
HUSSLUP is a platform designed to support creators in the media and entertainment industries by facilitating connections and collaboration. It provides users with personal profiles that feature verified credits and encrypted creative samples, helping to establish credibility within a diverse global community. The platform includes a Pro Search tool that allows executives, producers, and representatives to search for and connect with talent suited for their projects. Additionally, HUSSLUP enables creators to organize and share annotated contact lists by project, fostering networking opportunities. Through its marketplace, clients and brands can easily discover and engage with professionals, streamlining the hiring process and promoting collaboration on creative projects.

Leadsales

Seed Round in 2022
LeadSales is a developer of customer relationship management software tailored for small and medium-sized businesses in Latin America. The company focuses on transforming commerce by enabling businesses to manage their interactions with consumers through online conversational platforms, such as WhatsApp. Its software streamlines the handling of sales leads, assigns status to those leads, and facilitates the development of effective strategies to enhance business processes. By centralizing contacts and automating sales lead generation on social platforms, LeadSales empowers businesses to increase sales, improve customer service, and efficiently manage various aspects of their operations, including conversational sales, order fulfillment, and payments.

Snowball Wealth

Pre Seed Round in 2022
Snowball Wealth, Inc. is a financial management company based in San Mateo, California, founded in 2018. It specializes in providing personalized guidance for student loans and broader financial planning, focusing on debt management, retirement, and investment strategies. The company has developed a mobile platform that combines community engagement, social challenges, and AI-driven planning to assist users in addressing financial challenges. By fostering an open dialogue around debt, income, and investing, Snowball Wealth aims to alleviate the stigma associated with these topics. Its innovative approach empowers individuals to make informed financial decisions, manage their student debt effectively, and build generational wealth through tailored advice and resources.

Bridge Money

Seed Round in 2022
Bridge Money, Inc. is a financial technology company based in Chicago, Illinois, founded in 2018. It specializes in developing a mobile banking platform designed to enhance users' financial experience. The platform offers a range of services, including account activation, mobile check deposits, and free access to Automated Teller Machines (ATMs), along with zero overdraft fees. Additionally, Bridge Money provides a secure debit card without associated fees, aiming to simplify banking for its users and facilitate daily financial transactions.

Prixz

Series A in 2022
Prixz is a digital health provider offering a broad catalog of health products and services and an on-demand medicine delivery platform in Mexico. It connects with more than 2,000 pharmacies online to support the delivery of over 1 million orders annually. The platform enables users to order prescription, health, and wellness products via mobile and handles payment processing and medicine delivery within an hour.

Beam Impact

Series A in 2022
Beam Impact is a tech company that connects consumers with mission-driven brands through its e-commerce platform. Users can discover brands aligned with their values, choose a nonprofit at checkout, and the brand donates a portion of the purchase to the selected charity.

Ugami

Seed Round in 2022
Ugami is a developer of a financial mobile application that offers financial rewards services specifically tailored for gamers. The platform allows users to earn points through virtual card purchases made with debit and credit cards, which can be redeemed in its store for a variety of gaming-related items, such as merchandise, digital goods, hardware, and software. Additionally, users can gain preferred access to exclusive game sessions and esports events. Ugami aims to enhance the gaming experience by enabling players to earn rewards while also providing tools for personal finance education and safe fund management.

Big Wolf Games

Seed Round in 2021
Big Wolf Games is a mobile game developer and publisher focused on creating engaging narrative-driven games. The company aims to provide accessible and entertaining gaming experiences by leveraging technology to enhance gameplay. In addition to developing its own games, Big Wolf Games also offers services in game marketing and development, catering to a diverse range of gaming preferences for its customers. Through its innovative approach, Big Wolf Games seeks to deliver enjoyable gaming experiences that resonate with a wide audience.

Schmooze Dating

Pre Seed Round in 2021
Schmooze Dating is an app that has introduced a new feature called schmooze flirts which selects memes from the app's algorithm that a match is likely to laugh at and encourages users to send the meme to their match in order to start a conversation. The user has 48 hours to message the other person before the chat disappears. The app also includes icebreakers to help to get started before a match is removed.

TomoCredit

Seed Round in 2021
Founded in 2018, TomoCredit is a fintech company based in San Francisco. It offers an AI-powered platform designed for millennials and small business owners to build credit history and qualify for loans using alternative data sources. The company provides a smart credit card and a mobile application for account management.

SALT

Seed Round in 2021
SALT is an app that helps women bring intuition back to money.

Bridge Money

Seed Round in 2020
Bridge Money, Inc. is a financial technology company based in Chicago, Illinois, founded in 2018. It specializes in developing a mobile banking platform designed to enhance users' financial experience. The platform offers a range of services, including account activation, mobile check deposits, and free access to Automated Teller Machines (ATMs), along with zero overdraft fees. Additionally, Bridge Money provides a secure debit card without associated fees, aiming to simplify banking for its users and facilitate daily financial transactions.

TomoCredit

Seed Round in 2020
Founded in 2018, TomoCredit is a fintech company based in San Francisco. It offers an AI-powered platform designed for millennials and small business owners to build credit history and qualify for loans using alternative data sources. The company provides a smart credit card and a mobile application for account management.

Snowball Wealth

Seed Round in 2019
Snowball Wealth, Inc. is a financial management company based in San Mateo, California, founded in 2018. It specializes in providing personalized guidance for student loans and broader financial planning, focusing on debt management, retirement, and investment strategies. The company has developed a mobile platform that combines community engagement, social challenges, and AI-driven planning to assist users in addressing financial challenges. By fostering an open dialogue around debt, income, and investing, Snowball Wealth aims to alleviate the stigma associated with these topics. Its innovative approach empowers individuals to make informed financial decisions, manage their student debt effectively, and build generational wealth through tailored advice and resources.

Beam Impact

Seed Round in 2018
Beam Impact is a tech company that connects consumers with mission-driven brands through its e-commerce platform. Users can discover brands aligned with their values, choose a nonprofit at checkout, and the brand donates a portion of the purchase to the selected charity.

NowRx

Seed Round in 2018
NowRx, Inc. is a technology-enabled pharmacy based in Mountain View, California, that operates in California and Arizona. Founded in 2015, the company offers an on-demand digital pharmacy service that allows users to send prescriptions through a mobile application for convenient same-day delivery. Utilizing proprietary pharmacy software, robotics, artificial intelligence, and an advanced logistics platform, NowRx ensures efficient and timely delivery of medications directly to customers' doorsteps. The company’s pharmacy management system, QuickFill, is uniquely designed for same-day delivery and is certified by Surescripts, connecting it to over 1.5 million physicians nationwide. With DEA-certified micro-fulfillment pharmacies, NowRx has successfully delivered over 200,000 medications to more than 28,000 customers, minimizing the need for individuals to visit traditional pharmacies.

PastureMap

Seed Round in 2016
Founded in 2014, PastureMap develops software for ranchers and farmers to optimize grazing practices. Its platform combines intelligent mobile records with aerial imaging, soil maps, and rainfall data to improve land use efficiency, reduce resource requirements, and facilitate grass-fed certifications.

Hashed

Venture Round in 2014
Hashed is a US-based company that offers a smart search application specifically for social media platforms, primarily Instagram. Founded in October 2014 by Agatha Precourt and Wendy Grad, Hashed enables users to efficiently find and follow content using hashtags. The application not only facilitates the discovery of topics of interest but also provides notifications on these subjects, enhancing user engagement and experience on the platform.

InsideMaps

Seed Round in 2014
InsideMaps Inc. is a technology company that specializes in creating photorealistic 3D models and floor plans of home interiors, facilitating an enhanced visualization experience for potential home buyers and homeowners. Founded in 2013 and based in Mountain View, California, InsideMaps offers a user-friendly smartphone and tablet application that allows users to generate immersive, web-based 3D environments of their homes. This platform enables users to experiment with virtual interior design, including changing paint colors, flooring, and arranging furniture, as well as customizing retailer offerings. By combining high-definition photography with detailed floor plans, InsideMaps provides clients and real estate owners with comprehensive tools for visualizing properties and planning interior improvements.

Juntos

Seed Round in 2013
Juntos Finanzas, Inc. was founded in 2010 out of the Stanford d.school with a mission to build digital mobile tools that create financial stability for low-income consumers. Our products empower individuals to take control of their financial lives and achieve their dreams. Today, we serve low-income consumers in emerging markets who are entering financial institutions for the first time: banking, insurance, loans, etc. By partnering with banks, we distribute our products to this new market, increasing account activity, boosting deposits, and creating the foundation of financial security.

Proven

Series A in 2012
Proven is a hiring tool tailored for small businesses, providing an employment application software that simplifies the recruitment process. Founded in 2009 and headquartered in San Francisco, California, the platform allows employers to manage hiring tasks directly from their smartphones or tablets. Users can post job openings on platforms like Craigslist, as well as review resumes, respond to candidates, and contact them efficiently. Proven's fully native apps for iOS and Android enhance the hiring experience by making it accessible and convenient for busy employers.

DermLink

Seed Round in 2012
DermLink, Inc. is a leading provider of online dermatology services, founded in 2011 and based in Atherton, California. The company operates a web-based application that allows patients with various skin conditions to receive accurate diagnoses remotely, using their computers, tablets, or smartphones. This innovative platform connects users to a network of dermatologists across more than 35 states, facilitating access to both clinical and cosmetic dermatological care. DermLink also develops customer relationship management software tailored for physicians, enhancing their practice management capabilities. Notably, the company's technology has been instrumental in detecting multiple skin cancer cases, underscoring its commitment to improving patient outcomes. The DermLink iPhone app has gained recognition as one of Apple's best new medical apps, further establishing the company's presence in the digital health landscape.

LearnZillion

Seed Round in 2012
LearnZillion, Inc. is an educational technology company based in Washington, District of Columbia, founded in 2011. It specializes in providing open and cloud-based curricula to schools, primarily focusing on mathematics and English. The company's platform offers a range of instructional materials, including video lessons and practice problems, which support teachers in delivering effective instruction and tracking student performance. LearnZillion's solutions are designed to cater to the specific needs of students, promoting interactive learning through task-implementation guides. Additionally, the company's services are accessible via a mobile application, enhancing the teaching and learning experience. As of January 2020, LearnZillion operates as a subsidiary of Weld North Education, LLC.

Videokits

Angel Round in 2012
Videokits is a mobile application designed to capture, organize, and analyze video and survey responses, allowing users to gain insights into customer feedback. The platform enables users to shoot and edit videos with a variety of filters and effects, making it accessible on iPhone, iPad, iPod touch, and Android devices. By providing tools for both video production and analysis, Videokits helps users document and share significant moments in a unique way, enhancing their ability to connect with audiences and understand customer experiences.

Loki Studios

Seed Round in 2011
Loki Studios is a developer of location and environment-aware smartphone games, established with the aim of enhancing the role of digital devices in daily life. The company distinguishes itself in the competitive mobile gaming market by focusing on creating innovative games that cater to the interests of gamers. Loki Studios is best known for its flagship product, Geomon, a location-aware monster battle game that integrates real-world environments into gameplay, thereby providing a unique and engaging experience for players.

Motion Math

Seed Round in 2011
Motion Math Inc. is an educational game developer based in San Francisco, California, that focuses on creating engaging mobile games to help children develop a love for math and intellectual challenges. Established in 2010, the company offers a suite of movement-based games that facilitate the understanding of fundamental math concepts, particularly fractions, through interactive visuals and adaptive content. These games connect various representations of fractions, such as numerators, denominators, percents, and pie charts, to their positions on a number line, thereby enhancing learners' perceptual skills. Motion Math's offerings include over 900 levels of adaptive content accessible via web and iPad applications, aligning with K-6 educational standards and fostering math fluency and conceptual understanding based on growth mindset research. Since November 2017, Motion Math has operated as a subsidiary of Curriculum Associates LLC.

Proven

Seed Round in 2011
Proven is a hiring tool tailored for small businesses, providing an employment application software that simplifies the recruitment process. Founded in 2009 and headquartered in San Francisco, California, the platform allows employers to manage hiring tasks directly from their smartphones or tablets. Users can post job openings on platforms like Craigslist, as well as review resumes, respond to candidates, and contact them efficiently. Proven's fully native apps for iOS and Android enhance the hiring experience by making it accessible and convenient for busy employers.

StarMaker Interactive

Seed Round in 2010
StarMaker Interactive Inc. is a technology company based in San Francisco, California, founded in 2010. The company develops a mobile application that allows users to sing, record, and share music videos, facilitating content creation and talent discovery in the digital space. Its flagship applications, StarMaker and The Voice, provide users with access to music catalogs, as well as information on contests, auditions, music video releases, and artist interviews. By combining advanced recording studio technology with a wide-reaching online network, StarMaker empowers artists to manage their careers independently while integrating major media brands and recording artists into its platform. This approach supports the sharing and promotion of user-generated content, moving away from traditional entertainment models.

Krux

Seed Round in 2010
Krux Digital Inc. develops a cloud-based data management platform designed for marketers, media companies, publishers, and agencies on a global scale. The platform consolidates consumer data from various sources and devices, analyzes individual preferences, and activates this data in real time across multiple channels, including desktop, mobile, social, and video. Founded in 2010 and headquartered in San Francisco, Krux operates additional offices in major cities worldwide. The company provides a comprehensive range of services, including audience data management, identity management, and cross-channel frequency management. With its platform, Krux enables businesses to deliver tailored content, advertising, and shopping experiences, making it easier to engage audiences effectively. As of November 2016, Krux operates as a subsidiary of Salesforce.com.

Inkling Systems

Angel Round in 2010
Inkling Systems, Inc. is a San Francisco-based company that specializes in cloud publishing platforms designed to create and publish interactive content. Its primary offerings include Inkling Knowledge, a mobile workforce enablement platform that facilitates the creation and distribution of training materials; Inkling Notices, which allows users to share updates and analyze engagement with field workers; Inkling Collaboration, a platform aimed at enhancing in-store execution through connectivity among frontline employees; and Learning Pathways, which guides employees through training processes while enabling managers to track and verify skills. Inkling's solutions cater to various sectors, including field reference, sales enablement, retail operations, training, and franchise operations. Founded in 2009 and originally named Standard Nine Inc., the company rebranded to Inkling Systems, Inc. in June 2011.
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