Ulu Ventures

Ulu Ventures is a Palo Alto, California-based seed and early-stage venture capital firm that backs technology-driven startups across the United States. Founded in 2008, it focuses on internet-enabled consumer and business services and a broad range of sectors including EdTech, FinTech, healthcare, sustainability, enterprise IT, SaaS, IoT, digital media, mobile, agtech, and marketplaces. The firm emphasizes backing diverse entrepreneurial teams and typically engages in co-investments with other investors to pursue meaningful exits. It is described as the first Latina-led venture fund in Silicon Valley and is among the larger seed-focused vehicles in the region.

Andrea Bogarin

Senior Associate

Kathy Chen

Partner

Kevin Hoffberg

Venture Partner

Clint Korver Ph.D

Co-Founder and Managing Director

Stephen Malinak

Venture Partner

Steve Reale

Venture Partner

Miriam Rivera

Managing Director

Maria Salamanca

Partner

Nancy Torres

Partner

David White

Venture Partner

Past deals in San Francisco Bay Area

Wisetack

Venture Round in 2024
Wisetack operates a technology platform that enables in-person businesses to offer consumer-friendly financing options at the point of sale. Its platform integrates seamlessly with existing software platforms, allowing businesses to provide real-time lending solutions and enhance sales.

FarmRaise

Seed Round in 2021
Founded in 2020, FarmRaise operates a digital platform connecting farmers to funding opportunities like grants, loans, and programs. It offers financial consulting services and tools for managing farm cash flow and business.

Tinycare

Series A in 2021
Founded in 2018 by Michael Lai, Tinycare operates modern, micro daycare centers serving infants, toddlers, and preschoolers in San Francisco. It aims to provide safe, clean, high-quality care with a progressive learning approach.

Figure

Series D in 2021
Figure Technologies, Inc. is a fintech company based in San Francisco, California, that specializes in providing innovative consumer financial solutions. Founded in 2018, the company leverages blockchain technology, artificial intelligence, and advanced analytics to offer a range of financial products, including home equity lines of credit, home improvement loans, and home buy-lease back offerings. Figure aims to address consumer needs related to home improvement, debt consolidation, and retirement planning, allowing customers to access capital in as few as five days. Additionally, the company features Provenance, its blockchain platform designed for business applications, further enhancing its service offerings in the financial sector.

Truthset

Seed Round in 2021
Truthset, Inc. is a data validation platform based in San Francisco, California, founded in 2019 by industry veterans with experience from companies such as Nielsen and Salesforce. The company specializes in validating the accuracy and compliance of consumer data to enhance trust and improve decision-making across various sectors, including marketing and fraud prevention. Truthset employs an artificial intelligence-based algorithm known as Truthscores, which quantifies the accuracy of consumer data records. Unlike data brokers, Truthset does not sell data; instead, it provides a likelihood of truth for individual data entries, enabling businesses to validate data accuracy and facilitate more reliable consumer interactions.

Genesis Therapeutics

Series A in 2020
Founded in 2019, Genesis Therapeutics is a biotechnology company based in South San Francisco, California. It specializes in developing small molecule drug candidates for treating debilitating disorders using artificial intelligence-driven platforms.

Sail Internet

Series A in 2020
Sail Internet is a California-based internet service provider offering fiber-fast internet through a mix of fixed wireless and wired connections for residential and business customers. The company serves the San Francisco Bay Area and the Chula Vista region and is headquartered in Palo Alto. Founded in 2015, Sail Internet emphasizes simple plans with no bundles, no contracts, and unlimited data, aiming to improve the internet experience at home and at work through reliable, high-speed connectivity.

Genesis Therapeutics

Seed Round in 2020
Founded in 2019, Genesis Therapeutics is a biotechnology company based in South San Francisco, California. It specializes in developing small molecule drug candidates for treating debilitating disorders using artificial intelligence-driven platforms.

Truthset

Seed Round in 2020
Truthset, Inc. is a data validation platform based in San Francisco, California, founded in 2019 by industry veterans with experience from companies such as Nielsen and Salesforce. The company specializes in validating the accuracy and compliance of consumer data to enhance trust and improve decision-making across various sectors, including marketing and fraud prevention. Truthset employs an artificial intelligence-based algorithm known as Truthscores, which quantifies the accuracy of consumer data records. Unlike data brokers, Truthset does not sell data; instead, it provides a likelihood of truth for individual data entries, enabling businesses to validate data accuracy and facilitate more reliable consumer interactions.

Tinycare

Seed Round in 2020
Founded in 2018 by Michael Lai, Tinycare operates modern, micro daycare centers serving infants, toddlers, and preschoolers in San Francisco. It aims to provide safe, clean, high-quality care with a progressive learning approach.

Foundry College

Seed Round in 2019
Foundry College Inc. is an educational institution based in San Francisco, California, that specializes in providing online degree programs and courses tailored for working adults. Founded in 2018, the college focuses on delivering practical and relevant education that aligns with the skills and knowledge required by today's job market. Its offerings include two-year programs emphasizing business management and foundational skills, designed to equip students with competencies that are in high demand and resistant to automation. The institution utilizes an active, competency-based learning approach, featuring live instructor-led lectures and small group sessions, which fosters an interactive learning environment. Foundry College aims to prepare students for success in current and future careers, promoting a skilled and adaptive society.

Interviewing.io

Seed Round in 2019
Founded in 2015, Interviewing.io operates a platform that connects software engineers with senior engineers from top tech companies for anonymous mock interviews. This approach helps candidates prepare for technical job interviews and saves hiring managers time by fast-tracking strong performers.

Wisetack

Series A in 2019
Wisetack operates a technology platform that enables in-person businesses to offer consumer-friendly financing options at the point of sale. Its platform integrates seamlessly with existing software platforms, allowing businesses to provide real-time lending solutions and enhance sales.

Sail Internet

Seed Round in 2019
Sail Internet is a California-based internet service provider offering fiber-fast internet through a mix of fixed wireless and wired connections for residential and business customers. The company serves the San Francisco Bay Area and the Chula Vista region and is headquartered in Palo Alto. Founded in 2015, Sail Internet emphasizes simple plans with no bundles, no contracts, and unlimited data, aiming to improve the internet experience at home and at work through reliable, high-speed connectivity.

Figure

Series B in 2019
Figure Technologies, Inc. is a fintech company based in San Francisco, California, that specializes in providing innovative consumer financial solutions. Founded in 2018, the company leverages blockchain technology, artificial intelligence, and advanced analytics to offer a range of financial products, including home equity lines of credit, home improvement loans, and home buy-lease back offerings. Figure aims to address consumer needs related to home improvement, debt consolidation, and retirement planning, allowing customers to access capital in as few as five days. Additionally, the company features Provenance, its blockchain platform designed for business applications, further enhancing its service offerings in the financial sector.

Wisetack

Seed Round in 2019
Wisetack operates a technology platform that enables in-person businesses to offer consumer-friendly financing options at the point of sale. Its platform integrates seamlessly with existing software platforms, allowing businesses to provide real-time lending solutions and enhance sales.

Coding Dojo

Venture Round in 2018
Coding Dojo, Inc. is an education technology company that provides comprehensive programming training services through both online and onsite formats. Founded in 2012 and headquartered in San Jose, California, the company operates multiple locations across the United States, including Seattle, Silicon Valley, Los Angeles, Chicago, Dallas, Tysons Corner, and Tulsa. Coding Dojo offers a variety of coding boot camps that cover three full technology stacks, as well as courses in Data Science, Cybersecurity, and other emerging technologies. Its innovative 14-week curriculum is designed to equip students with essential coding skills, regardless of their prior technical experience, fostering self-sufficiency in software development. The program includes mentored guidance, feedback, and access to curated course content, aimed at ensuring effective learning through intensive training.

Figure

Series A in 2018
Figure Technologies, Inc. is a fintech company based in San Francisco, California, that specializes in providing innovative consumer financial solutions. Founded in 2018, the company leverages blockchain technology, artificial intelligence, and advanced analytics to offer a range of financial products, including home equity lines of credit, home improvement loans, and home buy-lease back offerings. Figure aims to address consumer needs related to home improvement, debt consolidation, and retirement planning, allowing customers to access capital in as few as five days. Additionally, the company features Provenance, its blockchain platform designed for business applications, further enhancing its service offerings in the financial sector.

Sail Internet

Seed Round in 2018
Sail Internet is a California-based internet service provider offering fiber-fast internet through a mix of fixed wireless and wired connections for residential and business customers. The company serves the San Francisco Bay Area and the Chula Vista region and is headquartered in Palo Alto. Founded in 2015, Sail Internet emphasizes simple plans with no bundles, no contracts, and unlimited data, aiming to improve the internet experience at home and at work through reliable, high-speed connectivity.

Interviewing.io

Seed Round in 2017
Founded in 2015, Interviewing.io operates a platform that connects software engineers with senior engineers from top tech companies for anonymous mock interviews. This approach helps candidates prepare for technical job interviews and saves hiring managers time by fast-tracking strong performers.

Zum

Series A in 2017
Zum Services, Inc., established in 2014, specializes in safe and reliable transportation services for children and youth in the San Francisco Bay Area, Los Angeles, Orange County, and San Diego. The company offers scheduled or on-demand rides, as well as care services like nannies, for school drops and pickups, sports activities, and other needs. Zum's services include single family or carpool rides, one-off rides, babysitting, and stay and watch services, all facilitated through a network of vetted drivers and advanced scheduling technology.

Sail Internet

Seed Round in 2017
Sail Internet is a California-based internet service provider offering fiber-fast internet through a mix of fixed wireless and wired connections for residential and business customers. The company serves the San Francisco Bay Area and the Chula Vista region and is headquartered in Palo Alto. Founded in 2015, Sail Internet emphasizes simple plans with no bundles, no contracts, and unlimited data, aiming to improve the internet experience at home and at work through reliable, high-speed connectivity.

BetterUp

Seed Round in 2016
BetterUp Inc. is a leadership development company that offers an innovative online platform aimed at enhancing the personal and professional growth of individuals and organizations. Founded in 2013 and headquartered in San Francisco, BetterUp specializes in virtual coaching, providing users with personalized guidance through one-on-one sessions with a network of over 3,000 coaches available in 46 languages across more than 90 countries. The platform focuses on fostering mental fitness, career and leadership development, and social connection, thereby enabling employees to develop new behaviors and skills that promote high performance in a rapidly changing work environment. With a client base that includes prominent organizations such as NASA, Google, and Hilton, BetterUp has established itself as a leader in the field of mental health and coaching. The company is supported by a distinguished Science Board composed of experts in positive psychology and human performance, further enhancing its credibility and impact in the industry.

Zum

Seed Round in 2016
Zum Services, Inc., established in 2014, specializes in safe and reliable transportation services for children and youth in the San Francisco Bay Area, Los Angeles, Orange County, and San Diego. The company offers scheduled or on-demand rides, as well as care services like nannies, for school drops and pickups, sports activities, and other needs. Zum's services include single family or carpool rides, one-off rides, babysitting, and stay and watch services, all facilitated through a network of vetted drivers and advanced scheduling technology.

BetterUp

Seed Round in 2016
BetterUp Inc. is a leadership development company that offers an innovative online platform aimed at enhancing the personal and professional growth of individuals and organizations. Founded in 2013 and headquartered in San Francisco, BetterUp specializes in virtual coaching, providing users with personalized guidance through one-on-one sessions with a network of over 3,000 coaches available in 46 languages across more than 90 countries. The platform focuses on fostering mental fitness, career and leadership development, and social connection, thereby enabling employees to develop new behaviors and skills that promote high performance in a rapidly changing work environment. With a client base that includes prominent organizations such as NASA, Google, and Hilton, BetterUp has established itself as a leader in the field of mental health and coaching. The company is supported by a distinguished Science Board composed of experts in positive psychology and human performance, further enhancing its credibility and impact in the industry.

NovoEd

Seed Round in 2013
NovoEd, Inc. is a software company that provides a collaborative online learning platform aimed at enhancing experiential learning and driving business performance. Founded in 2012 in San Francisco, NovoEd's platform enables organizations to design and deliver educational experiences that foster collaboration, mentorship, and purposeful practice among participants. The company offers a range of professional services, including instructional design, course construction, and learning analytics, tailored to meet the diverse needs of clients across various sectors such as healthcare, technology, and education. NovoEd's solutions encompass leadership development, digital transformation, employee onboarding, and diversity and inclusion training, facilitating the development of essential skills for employees, executives, and students. With a focus on connecting learners, mentors, and leaders, NovoEd aims to unlock collective knowledge and achieve measurable outcomes for organizations worldwide.

Taulia

Series A in 2010
Founded in 2009, Taulia develops AI-driven supply chain management software. It offers dynamic discounting, cash forecasting, invoice automation, supplier management solutions for buyers, and early payment, e-invoicing services for suppliers. With strategic alliances like KPMG, Taulia operates globally with offices across North America, Europe, and Australia.

Krux

Seed Round in 2010
Krux Digital Inc. develops a cloud-based data management platform designed for marketers, media companies, publishers, and agencies on a global scale. The platform consolidates consumer data from various sources and devices, analyzes individual preferences, and activates this data in real time across multiple channels, including desktop, mobile, social, and video. Founded in 2010 and headquartered in San Francisco, Krux operates additional offices in major cities worldwide. The company provides a comprehensive range of services, including audience data management, identity management, and cross-channel frequency management. With its platform, Krux enables businesses to deliver tailored content, advertising, and shopping experiences, making it easier to engage audiences effectively. As of November 2016, Krux operates as a subsidiary of Salesforce.com.

Inkling Systems

Angel Round in 2010
Inkling Systems, Inc. is a San Francisco-based company that specializes in cloud publishing platforms designed to create and publish interactive content. Its primary offerings include Inkling Knowledge, a mobile workforce enablement platform that facilitates the creation and distribution of training materials; Inkling Notices, which allows users to share updates and analyze engagement with field workers; Inkling Collaboration, a platform aimed at enhancing in-store execution through connectivity among frontline employees; and Learning Pathways, which guides employees through training processes while enabling managers to track and verify skills. Inkling's solutions cater to various sectors, including field reference, sales enablement, retail operations, training, and franchise operations. Founded in 2009 and originally named Standard Nine Inc., the company rebranded to Inkling Systems, Inc. in June 2011.

Huddler

Seed Round in 2008
Huddler is a digital media company based in San Francisco that specializes in enhancing online enthusiast communities. Its proprietary technology platform allows existing discussion forums to integrate various features, including product reviews, wiki articles, image galleries, and blogs, thereby increasing user engagement. Huddler connects brands with over 24 million passionate consumers across various interest areas, such as parenting, fashion and beauty, consumer technology, and outdoor sports. Through its platform, Huddler provides marketers with opportunities for targeted advertising campaigns, brand ambassador programs, and market research, all within a contextually relevant environment. This innovative approach fosters meaningful interactions between consumers and brands, making Huddler a significant player in the digital media landscape.
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