Threshold Ventures

Threshold Ventures is a venture capital firm based in Menlo Park, California. It pursues a high-conviction, early-stage investment strategy and partners with entrepreneurs to build technology-driven companies in consumer, enterprise, and healthcare sectors. The firm provides venture and growth capital to technology companies and has historical ties to the broader Draper Fisher Jurvetson network. Threshold focuses on supporting early-stage ventures across software, consumer, and healthcare technologies, and seeks to back innovative teams aiming to reach market leadership.

Brian Akin

Associate

William (Bill) Bryant

General Partner

Chirag Chotalia

Partner

Rob Ciechowski

Associate

Katie Evans

Associate

Randall Glein

Co-Founder and Partner

Mohammad Islam

General Partner

Justin Kao

Partner

Megan Kelly

Principal

Emily Melton

Managing Partner

Arpit Mittal

Principal

William Morrison

Principal

Heidi Roizen

Partner

Ramin Sayar

Venture Partner

Chris Shanahan

Principal

Sam Shapiro

Principal

Andreas Stavropoulos

Partner

Josh Stein

Managing Partner

Kevin Tu

Principal

Past deals in Sales Automation

Suger

Series A in 2025
Suger is a technology company that provides a management platform specifically designed for Software as a Service (SaaS) businesses to facilitate sales on multiple cloud marketplaces, including AWS, Azure, GCP, Red Hat, Snowflake, and Databricks. The platform offers comprehensive features for managing product listings, offers, contracts, metering, and billing across these marketplaces. Suger’s solution automates the lifecycle management of contracts, including renewals, plan changes, and upselling, which helps businesses streamline their operations and enhance their B2B sales processes. By enabling companies to efficiently navigate the complexities of multi-cloud environments, Suger supports them in accelerating their sales efforts without limitations.

Databook

Series B in 2022
Databook is a technology company that builds a customer intelligence platform for enterprise sales teams. Its award‑winning solution combines licensed data, patented algorithms and domain expertise to help sales organizations identify high‑value accounts, prioritize key buyers, and tailor messaging that resonates with buyer pain points. The platform delivers customized recommendations and content that enable teams to align solutions with customer needs, resulting in larger deals and faster sales cycles. Clients such as Salesforce, Microsoft and Databricks report significant improvements in deal size and cycle time after adopting Databook.

Rippling

Series C in 2021
Rippling provides an integrated platform that combines HR, IT, payroll, and spend management to streamline the entire employee lifecycle. It automates onboarding, offboarding, payroll processing, benefits administration, and tax forms, and centralizes employee data and access management (devices, software, and email accounts) to reduce administrative work. The platform supports compliance monitoring, real-time financial visibility, and dynamic spend policies, enabling seamless IT provisioning, access control, and unified management. By removing manual tasks and enabling faster onboarding, Rippling helps companies save time, cut costs, and focus on growth.

Databook

Series A in 2021
Databook is a technology company that builds a customer intelligence platform for enterprise sales teams. Its award‑winning solution combines licensed data, patented algorithms and domain expertise to help sales organizations identify high‑value accounts, prioritize key buyers, and tailor messaging that resonates with buyer pain points. The platform delivers customized recommendations and content that enable teams to align solutions with customer needs, resulting in larger deals and faster sales cycles. Clients such as Salesforce, Microsoft and Databricks report significant improvements in deal size and cycle time after adopting Databook.

Talkdesk

Series C in 2020
Talkdesk Inc., founded in 2011 by Cristina Fonseca and Tiago Paiva, specializes in browser-based cloud contact center software for small businesses. Headquartered in San Francisco with offices across Europe and North America, Talkdesk offers an end-to-end solution that optimizes customer engagement, workforce management, and analytics. Its platform enables users to identify callers before answering, provides comprehensive customer insights from various sources, monitors call performance in real-time, and offers intelligent customer self-service data for agents. With over 1,400 enterprise clients worldwide, including IBM and Acxiom, Talkdesk helps businesses enhance customer satisfaction, productivity, and cost savings through its adaptable platform.

Databook

Seed Round in 2020
Databook is a technology company that builds a customer intelligence platform for enterprise sales teams. Its award‑winning solution combines licensed data, patented algorithms and domain expertise to help sales organizations identify high‑value accounts, prioritize key buyers, and tailor messaging that resonates with buyer pain points. The platform delivers customized recommendations and content that enable teams to align solutions with customer needs, resulting in larger deals and faster sales cycles. Clients such as Salesforce, Microsoft and Databricks report significant improvements in deal size and cycle time after adopting Databook.

Outreach

Series E in 2019
Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Rippling

Series A in 2019
Rippling provides an integrated platform that combines HR, IT, payroll, and spend management to streamline the entire employee lifecycle. It automates onboarding, offboarding, payroll processing, benefits administration, and tax forms, and centralizes employee data and access management (devices, software, and email accounts) to reduce administrative work. The platform supports compliance monitoring, real-time financial visibility, and dynamic spend policies, enabling seamless IT provisioning, access control, and unified management. By removing manual tasks and enabling faster onboarding, Rippling helps companies save time, cut costs, and focus on growth.

Talkdesk

Series B in 2018
Talkdesk Inc., founded in 2011 by Cristina Fonseca and Tiago Paiva, specializes in browser-based cloud contact center software for small businesses. Headquartered in San Francisco with offices across Europe and North America, Talkdesk offers an end-to-end solution that optimizes customer engagement, workforce management, and analytics. Its platform enables users to identify callers before answering, provides comprehensive customer insights from various sources, monitors call performance in real-time, and offers intelligent customer self-service data for agents. With over 1,400 enterprise clients worldwide, including IBM and Acxiom, Talkdesk helps businesses enhance customer satisfaction, productivity, and cost savings through its adaptable platform.

Outreach

Series D in 2018
Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

InsightSquared

Series D in 2018
InsightSquared develops a comprehensive Revenue Intelligence Platform, integrating six solutions. It empowers revenue professionals with real-time analytics to drive predictable growth. The platform helps businesses worldwide improve pipeline health, conversion rates, coaching effectiveness, forecast accuracy, and win rates.

Outreach

Series C in 2017
Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Anaplan

Series E in 2016
Anaplan, Inc. offers a cloud-based connected planning platform that enables organizations to unify disparate data structures across various business functions, including finance, sales, supply chain, marketing, human resources, and operations. Founded in 2008 and headquartered in San Francisco, Anaplan provides its services through a subscription model, allowing users to access its platform over the Internet. The company focuses on enhancing decision-making and collaboration within organizations by delivering business planning and performance management solutions from a single hub. In addition to its core platform, Anaplan offers professional services, including consulting, implementation, training, and planning transformation advisory services. With operations in multiple countries and a network of expert partners, Anaplan supports large and fast-growing organizations in streamlining their planning processes and making informed decisions.

Talkdesk

Series A in 2015
Talkdesk Inc., founded in 2011 by Cristina Fonseca and Tiago Paiva, specializes in browser-based cloud contact center software for small businesses. Headquartered in San Francisco with offices across Europe and North America, Talkdesk offers an end-to-end solution that optimizes customer engagement, workforce management, and analytics. Its platform enables users to identify callers before answering, provides comprehensive customer insights from various sources, monitors call performance in real-time, and offers intelligent customer self-service data for agents. With over 1,400 enterprise clients worldwide, including IBM and Acxiom, Talkdesk helps businesses enhance customer satisfaction, productivity, and cost savings through its adaptable platform.

Talkdesk

Series A in 2015
Talkdesk Inc., founded in 2011 by Cristina Fonseca and Tiago Paiva, specializes in browser-based cloud contact center software for small businesses. Headquartered in San Francisco with offices across Europe and North America, Talkdesk offers an end-to-end solution that optimizes customer engagement, workforce management, and analytics. Its platform enables users to identify callers before answering, provides comprehensive customer insights from various sources, monitors call performance in real-time, and offers intelligent customer self-service data for agents. With over 1,400 enterprise clients worldwide, including IBM and Acxiom, Talkdesk helps businesses enhance customer satisfaction, productivity, and cost savings through its adaptable platform.

InsightSquared

Series C in 2014
InsightSquared develops a comprehensive Revenue Intelligence Platform, integrating six solutions. It empowers revenue professionals with real-time analytics to drive predictable growth. The platform helps businesses worldwide improve pipeline health, conversion rates, coaching effectiveness, forecast accuracy, and win rates.

Anaplan

Series D in 2014
Anaplan, Inc. offers a cloud-based connected planning platform that enables organizations to unify disparate data structures across various business functions, including finance, sales, supply chain, marketing, human resources, and operations. Founded in 2008 and headquartered in San Francisco, Anaplan provides its services through a subscription model, allowing users to access its platform over the Internet. The company focuses on enhancing decision-making and collaboration within organizations by delivering business planning and performance management solutions from a single hub. In addition to its core platform, Anaplan offers professional services, including consulting, implementation, training, and planning transformation advisory services. With operations in multiple countries and a network of expert partners, Anaplan supports large and fast-growing organizations in streamlining their planning processes and making informed decisions.

Selligy

Series A in 2013
Selligy is a mobile service that enhances the productivity of salespeople and their enterprises through a sophisticated smartphone application and robust back-end system. The company integrates seamlessly with existing customer relationship management (CRM) systems, enabling sales professionals to access vital information that aids in closing deals. Selligy also empowers sales managers by directing their teams towards the most promising opportunities, thereby optimizing sales management efforts. Through its innovative platform, Selligy aims to improve overall sales performance by streamlining processes and providing actionable insights for both sales teams and their leaders.

InsightSquared

Series B in 2013
InsightSquared develops a comprehensive Revenue Intelligence Platform, integrating six solutions. It empowers revenue professionals with real-time analytics to drive predictable growth. The platform helps businesses worldwide improve pipeline health, conversion rates, coaching effectiveness, forecast accuracy, and win rates.

Xtime

Venture Round in 2012
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.

isocket

Series A in 2012
iSocket is a technology platform purpose-built to simplify the buying and selling of fixed price, premium, reserved inventory. iSocket For Publishers (iFP) sales automation and programmatic direct tools allow top publisher sales teams to focus on relationships and strategy, while iSocket For Advertisers (iFA) makes it easier for agencies, brands, and buying and planning platforms to execute orders of well-defined, guaranteed inventory directly with top publishers. Through automation, iSocket is able to eliminate many of the errors and overhead costs that plague the manual media sales process.

SugarCRM

Venture Round in 2012
SugarCRM is a global provider of customer relationship management software offering an open-source CRM platform for sales, service, marketing and IT. It serves sectors including manufacturing, financial services, insurance, consulting and professional services and supports a range of applications such as campaign management, opportunity tracking, account management, sales forecasting, customer support, product extensions and training. Founded in 2004 and headquartered in Cupertino, California, SugarCRM maintains offices worldwide to serve customers in many countries and languages, emphasizing a user-friendly experience across roles and enabling stronger customer relationships and data-driven decision making.

isocket

Seed Round in 2009
iSocket is a technology platform purpose-built to simplify the buying and selling of fixed price, premium, reserved inventory. iSocket For Publishers (iFP) sales automation and programmatic direct tools allow top publisher sales teams to focus on relationships and strategy, while iSocket For Advertisers (iFA) makes it easier for agencies, brands, and buying and planning platforms to execute orders of well-defined, guaranteed inventory directly with top publishers. Through automation, iSocket is able to eliminate many of the errors and overhead costs that plague the manual media sales process.

SugarCRM

Series D in 2008
SugarCRM is a global provider of customer relationship management software offering an open-source CRM platform for sales, service, marketing and IT. It serves sectors including manufacturing, financial services, insurance, consulting and professional services and supports a range of applications such as campaign management, opportunity tracking, account management, sales forecasting, customer support, product extensions and training. Founded in 2004 and headquartered in Cupertino, California, SugarCRM maintains offices worldwide to serve customers in many countries and languages, emphasizing a user-friendly experience across roles and enabling stronger customer relationships and data-driven decision making.

Xtime

Series E in 2005
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.

SugarCRM

Series C in 2005
SugarCRM is a global provider of customer relationship management software offering an open-source CRM platform for sales, service, marketing and IT. It serves sectors including manufacturing, financial services, insurance, consulting and professional services and supports a range of applications such as campaign management, opportunity tracking, account management, sales forecasting, customer support, product extensions and training. Founded in 2004 and headquartered in Cupertino, California, SugarCRM maintains offices worldwide to serve customers in many countries and languages, emphasizing a user-friendly experience across roles and enabling stronger customer relationships and data-driven decision making.

SugarCRM

Series B in 2005
SugarCRM is a global provider of customer relationship management software offering an open-source CRM platform for sales, service, marketing and IT. It serves sectors including manufacturing, financial services, insurance, consulting and professional services and supports a range of applications such as campaign management, opportunity tracking, account management, sales forecasting, customer support, product extensions and training. Founded in 2004 and headquartered in Cupertino, California, SugarCRM maintains offices worldwide to serve customers in many countries and languages, emphasizing a user-friendly experience across roles and enabling stronger customer relationships and data-driven decision making.

SugarCRM

Series A in 2004
SugarCRM is a global provider of customer relationship management software offering an open-source CRM platform for sales, service, marketing and IT. It serves sectors including manufacturing, financial services, insurance, consulting and professional services and supports a range of applications such as campaign management, opportunity tracking, account management, sales forecasting, customer support, product extensions and training. Founded in 2004 and headquartered in Cupertino, California, SugarCRM maintains offices worldwide to serve customers in many countries and languages, emphasizing a user-friendly experience across roles and enabling stronger customer relationships and data-driven decision making.

Xtime

Series D in 2004
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.

Xtime

Series C in 2002
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.

Xtime

Series B in 2001
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.

Xtime

Venture Round in 2000
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.

Xtime

Venture Round in 2000
Xtime is a provider of hosted customer relationship management and scheduling software for automotive service departments in North America. The platform integrates marketing, sales, service and operations workflows to streamline appointment scheduling, customer engagement and service inspection, delivering a cohesive consumer experience. It serves more than 3,000 dealerships, has over 1 million registered customers and handles more than 1 million appointments each month. The company counts automakers such as Lexus, Toyota, BMW, Mercedes-Benz, Nissan, Infiniti, Volkswagen and Audi among its partners, as well as large dealership groups like AutoNation and Group 1 Automotive. Headquartered in Redwood Shores, California.
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