SV Angel

Founded in 2009, SV Angel is a San Francisco-based angel investment firm and service organization that backs early-stage startups, particularly in software and technology, by providing business development support, financing, strategic guidance on mergers and acquisitions, and other resources. It leverages a broad network to assist founders at critical inflection points, helping with market strategy, partnerships, and access to capital to build durable companies across the United States.

Ashvin Bachireddy

Managing Partner

Topher Conway

Managing Partner

Ronald Conway Sr.

Managing Partner

Ron Conway

Managing Partner

Sourav Gupta

Principal

Beth Turner

General Partner

Past deals in Personal Accessories

Curtsy

Seed Round in 2016
Founded in 2015, Curtsy is a mobile application that facilitates women to buy and sell clothing, shoes, handbags, jewelry, and accessories directly from each other. The platform uses machine learning and human review to assist sellers in merchandising their items effectively and provides shipping kits for seamless order fulfillment.

Hodinkee

Seed Round in 2014
Founded in 2008, Hodinkee is a leading online platform dedicated to the world of watches. It offers comprehensive reviews, news, and historical insights on timepieces, along with an e-boutique selling vintage watches, straps, menswear accessories, and other watch-related products. Hodinkee also operates pop-up shops in the United States.

PS Dept.

Venture Round in 2014
PS Dept. operates a mobile e-commerce application that focuses on personal shopping services. The platform provides users with direct access to personal shoppers at selected retail stores, bridging the gap between the convenience of online shopping and the personalized assistance of in-store experts. Through this application, users can search for and order accessories and apparel, benefiting from tailored suggestions made by qualified associates in the field. This service enhances the shopping experience by combining the ease of digital transactions with the expertise of professional shoppers, catering to individuals seeking a more guided approach to retail.

Bellabeat

Seed Round in 2014
Bellabeat, Inc. is a company that specializes in developing technology-driven wellness products specifically designed for women. Founded in 2014 and based in San Francisco, Bellabeat offers a range of products that include wearables like the Leaf and Ivy, which facilitate tracking of health metrics such as sleep, activity, and reproductive health. These devices empower women to monitor their overall well-being throughout various stages of life, thereby promoting a holistic approach to health. In addition to its product offerings, Bellabeat operates a research platform that enables users to assess wellness techniques and products, share encrypted data, and receive personalized insights. The company has gained recognition for its stylish designs and has successfully expanded into international markets, positioning itself as a leading brand in the wellness sector focused on women's health. Bellabeat's commitment to innovation has sparked industry conversations about the importance of tailored health solutions for women.

Bellabeat

Seed Round in 2014
Bellabeat, Inc. is a company that specializes in developing technology-driven wellness products specifically designed for women. Founded in 2014 and based in San Francisco, Bellabeat offers a range of products that include wearables like the Leaf and Ivy, which facilitate tracking of health metrics such as sleep, activity, and reproductive health. These devices empower women to monitor their overall well-being throughout various stages of life, thereby promoting a holistic approach to health. In addition to its product offerings, Bellabeat operates a research platform that enables users to assess wellness techniques and products, share encrypted data, and receive personalized insights. The company has gained recognition for its stylish designs and has successfully expanded into international markets, positioning itself as a leading brand in the wellness sector focused on women's health. Bellabeat's commitment to innovation has sparked industry conversations about the importance of tailored health solutions for women.

Vastrm

Seed Round in 2013
Vastrm, Inc., founded in 2010 and based in Burlingame, California, specializes in made-to-order sportswear for men. The company offers a range of customizable apparel, including hoodies, track jackets, mock neck pullovers, tailored polos, shirts, T-shirts, and other lightweight layering pieces. Vastrm caters to corporate clients and individual customers through its online store, providing products in various fabrics, colors, detailing, and sizes. The company also offers a home try-on program for clients and private-label services for retailers. Vastrm's platform allows customers to design their own apparel by selecting different trims and styles, ensuring a perfect fit for unique body types.

DailyLook

Seed Round in 2013
DailyLook, Inc. is an online fashion retailer based in Los Angeles, California, specializing in providing a premium personal styling experience for women. Founded in 1998, the company offers a diverse range of clothing, including blazers, dresses, jackets, leggings, and tops, as well as shoes and accessories like bags and jewelry. DailyLook's service focuses on curating stylish outfits tailored to individual body shapes, preferences, and lifestyles, allowing customers to try on selected pieces at home. With a straightforward process of purchasing items they love and returning the rest, DailyLook aims to simplify the shopping experience while promoting self-expression and confidence through fashion.

PS Dept.

Seed Round in 2013
PS Dept. operates a mobile e-commerce application that focuses on personal shopping services. The platform provides users with direct access to personal shoppers at selected retail stores, bridging the gap between the convenience of online shopping and the personalized assistance of in-store experts. Through this application, users can search for and order accessories and apparel, benefiting from tailored suggestions made by qualified associates in the field. This service enhances the shopping experience by combining the ease of digital transactions with the expertise of professional shoppers, catering to individuals seeking a more guided approach to retail.

Shop Hers

Seed Round in 2012
Shop Hers is an online marketplace that specializes in pre-owned designer fashion, focusing exclusively on luxury clothing and accessories. Founded in 2012 and headquartered in Santa Monica, California, the company curates its community to ensure the authenticity and quality of the items listed for sale. By providing a dedicated platform for users to buy and sell high-end fashion, Shop Hers aims to create a trusted environment for luxury shopping.

Fancy Hands

Venture Round in 2012
Fancy Hands, Inc. is a New York-based company that provides a range of assistant services aimed at supporting both individuals and businesses. Founded in 2010, the company offers solutions that include managing expense reports, creating target lists, finding contact information, and performing data entry. Additionally, Fancy Hands assists with personal tasks such as scheduling appointments, planning events, and making purchases. The company's personal assistant application enables users to manage to-do lists, conduct research, and organize their calendars efficiently. It caters to various needs, from handling business-related inquiries to personal errands, thus enhancing productivity for its users. Fancy Hands also provides tools and software development kits for developers, further extending its service offerings.

Shoptiques

Seed Round in 2012
Shoptiques is an online platform that connects shoppers with unique fashion items from independent boutiques worldwide. It offers personalized shopping experiences, aggregating inventory from various boutiques, providing integrated order management, and streamlined shipping.

Fancy Hands

Convertible Note in 2011
Fancy Hands, Inc. is a New York-based company that provides a range of assistant services aimed at supporting both individuals and businesses. Founded in 2010, the company offers solutions that include managing expense reports, creating target lists, finding contact information, and performing data entry. Additionally, Fancy Hands assists with personal tasks such as scheduling appointments, planning events, and making purchases. The company's personal assistant application enables users to manage to-do lists, conduct research, and organize their calendars efficiently. It caters to various needs, from handling business-related inquiries to personal errands, thus enhancing productivity for its users. Fancy Hands also provides tools and software development kits for developers, further extending its service offerings.

Fab

Series A in 2011
Fab, Inc. is an e-commerce company specializing in the sale of everyday design products. Founded in 2009 and headquartered in New York, it offers a wide range of products including furniture, kitchen and dining ware, bed and bath items, art, jewelry, and personal accessories. Fab serves customers in the United States, Canada, and Australia. Since 2015, it has operated as a subsidiary of PCH International Ltd.

Fab

Seed Round in 2011
Fab, Inc. is an e-commerce company specializing in the sale of everyday design products. Founded in 2009 and headquartered in New York, it offers a wide range of products including furniture, kitchen and dining ware, bed and bath items, art, jewelry, and personal accessories. Fab serves customers in the United States, Canada, and Australia. Since 2015, it has operated as a subsidiary of PCH International Ltd.

Style for Hire

Seed Round in 2011
Style for Hire is a stylist agency based in Brooklyn, New York, with an additional location in Washington, D.C. The company operates a national network of trained and certified personal stylists who provide a range of services aimed at enhancing clients' wardrobes. These services include stylist introductions, closet audits, closet shopping, personal shopping, and custom appointments. Additionally, Style for Hire organizes styling parties and offers assistance for special projects and events. Co-founded by celebrity stylist Stacy London, known for her role on TLC's What Not to Wear, the agency focuses on delivering affordable in-home wardrobe advice and shopping assistance to customers.

Jawbone

Series A in 2007
Jawbone specializes in designing personal technology products that are comfortable, usable, and aesthetically pleasing. Initially known for its Bluetooth headsets featuring NoiseAssassin™ technology, which enhances call clarity by eliminating background noise, the company has since expanded into developing smart fitness tracking devices.
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