SOSV

SOSV, established in 1995 and headquartered in Princeton, New Jersey, is a global venture capital firm specializing in early-stage investments. It focuses on deep tech innovations in the health and environmental sectors, supporting founders with breakthrough technologies through its HAX and IndieBio startup development programs. SOSV provides resources, facilities, and lab equipment to accelerate product development and scale, with a track record of helping its portfolio companies secure subsequent funding rounds led by top-tier investors.

Hugh Bowen

Associate

Navin Danapal

Director, South East Asia

Weichang Ge

Analyst

Bradford Higgins

Venture Partner

Katie Hoffman

General Partner

Mohan Iyer

General Partner

Benjamin Joffe

Partner

Ji Ke

Partner

Stephen McCann

CFO and General Partner

Carthach McCarthy

CFO

Paul Monaghan

Principal

Brian Murphy

Finance Director

Eric Ramsay

Analyst

Sabriya Stukes Ph.D

Partner

Past deals in Advertising

Woovly Shop Socially

Venture Round in 2023
Woovly India Pvt. Ltd operates a social media platform designed for users to share, connect, and explore diverse bucket list ideas and experiences, including photography, sports, adventure activities, travel, food, hobbies, and fitness. Founded in 2017 and based in Bengaluru, India, the platform caters primarily to Tier 2 and Tier 3 millennials, facilitating social commerce through engaging short video content created by micro and nano influencers. Woovly incentivizes these influencers with cash rewards for content that generates user engagement and drives sales, creating a dynamic environment for discovery and shopping of lifestyle products.

Flickstree

Series A in 2022
Flickstree is a company that specializes in creating and aggregating short, engaging videos for various publishers, including websites and apps. Its video player can be embedded by publishers without any investment, allowing them to enhance user engagement and monetize their traffic. The content produced includes entertainment, performance marketing, and user-generated videos, which are localized in multiple languages. Flickstree partners with OTT platforms and telecom companies to license its video content. Entertainment videos are monetized through branding campaigns featuring pre-roll and mid-roll ads, while performance marketing videos utilize a Cost Per Sale model, offering competitive affiliate commissions on product sales across diverse categories. The company's extensive reach of over 50 million users facilitates effective brand campaigns through its "Glocal" publisher network. Flickstree employs artificial intelligence to create compelling video content at scale, enhancing the efficiency of affiliate marketing efforts for brands. The company has received backing from notable investors, including Samsung Ventures Investment and the Facebook FBStart program.

SuperWorld

Convertible Note in 2021
SuperWorld is a company focused on creating a community in augmented reality (AR) using blockchain technology. It has developed a marketplace for AR real estate and advertising, allowing users to purchase virtual plots of land linked to real-world locations. Users can personalize their surroundings by adding photos, videos, texts, and 3D objects in AR, which can then be shared with their followers. This platform enables users to engage in the buying and selling of virtual land, transforming real-world locations into monetizable assets while encouraging user participation and interaction within the AR space.

SuperWorld

Seed Round in 2021
SuperWorld is a company focused on creating a community in augmented reality (AR) using blockchain technology. It has developed a marketplace for AR real estate and advertising, allowing users to purchase virtual plots of land linked to real-world locations. Users can personalize their surroundings by adding photos, videos, texts, and 3D objects in AR, which can then be shared with their followers. This platform enables users to engage in the buying and selling of virtual land, transforming real-world locations into monetizable assets while encouraging user participation and interaction within the AR space.

ARO Entertainment

Seed Round in 2021
ARO Entertainment is a unique provider of retail and brand management services that specializes in the distribution of celebrity brands in China, the world’s largest e-commerce market. As the only company focused exclusively on this niche, ARO Entertainment facilitates the entry of celebrity brands into the Chinese market, enabling them to reach and engage with approximately 120 million fans of Western celebrities. The company offers a comprehensive suite of services, including market positioning, brand strategy, product design and development, as well as supply chain logistics and operations management. By leveraging its expertise, ARO Entertainment helps celebrities effectively market and sell their products directly to consumers in China.

Sophie Society

Seed Round in 2021
Sophie Society is a company dedicated to enhancing sales conversion and traffic for small to medium-sized e-commerce businesses on Amazon. Comprised of top-tier marketplace experts, the organization offers comprehensive services that span high-level strategy, Amazon advertising, content generation, and account management. In addition to its focus on e-commerce, Sophie Society provides data discovery services designed to analyze and uncover effective strategies for business success. By delivering global coverage and promoting visual branding, the company equips its clients with the tools necessary to increase website traffic and effectively convert leads into sales.

BE TAGGED

Convertible Note in 2020
Be Tagged is an Influencer marketing company and platform which gives advertisers data and deep analytics on influencers in Indonesia. It enables brands and agencies analyze, engage, launch and measure influencer campaigns in Indonesia with the platform leveraging technology to automate much of the process.

BE TAGGED

Seed Round in 2020
Be Tagged is an Influencer marketing company and platform which gives advertisers data and deep analytics on influencers in Indonesia. It enables brands and agencies analyze, engage, launch and measure influencer campaigns in Indonesia with the platform leveraging technology to automate much of the process.

GetCraft

Seed Round in 2020
GetCraft is a leading creative directory in Southeast Asia that connects innovative companies with vetted marketing, content, and media providers. The platform facilitates the discovery of content creators and marketers, allowing businesses to source high-quality content for their marketing needs, including influencer marketing and native advertising. To date, GetCraft has successfully linked over 1,500 large companies with more than 10,000 providers, facilitating projects valued at over US$24 million. By streamlining the process of finding and managing content creators, GetCraft enables companies and agencies to access effective marketing solutions at competitive prices.

Flickstree

Series A in 2020
Flickstree is a company that specializes in creating and aggregating short, engaging videos for various publishers, including websites and apps. Its video player can be embedded by publishers without any investment, allowing them to enhance user engagement and monetize their traffic. The content produced includes entertainment, performance marketing, and user-generated videos, which are localized in multiple languages. Flickstree partners with OTT platforms and telecom companies to license its video content. Entertainment videos are monetized through branding campaigns featuring pre-roll and mid-roll ads, while performance marketing videos utilize a Cost Per Sale model, offering competitive affiliate commissions on product sales across diverse categories. The company's extensive reach of over 50 million users facilitates effective brand campaigns through its "Glocal" publisher network. Flickstree employs artificial intelligence to create compelling video content at scale, enhancing the efficiency of affiliate marketing efforts for brands. The company has received backing from notable investors, including Samsung Ventures Investment and the Facebook FBStart program.

Unboxed.network

Seed Round in 2020
Unboxed UAB is a Lithuanian company founded in 2016 that specializes in blockchain-based software for managing advertising campaigns. The platform serves as a marketplace that connects marketers with content creators, enabling brands and agencies to collaborate with online influencers for the promotion of their campaigns. Through this system, Unboxed facilitates the creation of consumer-personalized social media content on-demand, matching products with target audiences to generate user-generated content globally. Content creators utilize the Unboxed app to receive assignments, submit their work, and earn rewards, thus fostering a dynamic ecosystem for both marketers and creators in the digital advertising space.

The Futures

Seed Round in 2020
The Futures is a provider of graphic design services that specializes in transforming ideas into visual stories. The company offers a range of services, including the creation of brochures, advertisements for digital platforms as well as newspapers and magazines, social media graphics, and video content. By delivering high-quality designs in less than 24 hours, The Futures caters to a diverse clientele, including business owners, agencies, entrepreneurs, and marketers, enabling them to effectively create marketing, advertising, and sales materials in both digital and printed formats.

Bubbleye

Series A in 2019
Bubbleye is a rapidly growing AI startup specializing in mobile marketing solutions. With its research and development headquarters in Taipei and business development teams worldwide, the company focuses on addressing inefficiencies in mobile user acquisition through advanced automation and inferential algorithms. Founded by a diverse team of AI experts and mobile gaming enthusiasts from Italy, Taiwan, the USA, and the UK, Bubbleye is committed to innovation and disruption in the mobile marketing sector. The firm serves a global clientele of leading game publishers across the Americas, Europe, and Asia. Supported by backers including prominent angel investors and venture funds, Bubbleye is positioned at the forefront of the global mobile user acquisition landscape, leveraging its unique technology and skilled team to significantly enhance marketing performance for its clients.

Goblin

Seed Round in 2019
Goblin is a New York-based technology company that operates a content delivery network (CDN). It specializes in distributing premium digital content directly to users via a widget, reducing potential abuse or blocking issues. Goblin facilitates content streaming and monetization for website owners through resource sharing and cryptocurrency payments, offering an alternative revenue model to traditional ads and paywalls.

Woovly Shop Socially

Seed Round in 2019
Woovly India Pvt. Ltd operates a social media platform designed for users to share, connect, and explore diverse bucket list ideas and experiences, including photography, sports, adventure activities, travel, food, hobbies, and fitness. Founded in 2017 and based in Bengaluru, India, the platform caters primarily to Tier 2 and Tier 3 millennials, facilitating social commerce through engaging short video content created by micro and nano influencers. Woovly incentivizes these influencers with cash rewards for content that generates user engagement and drives sales, creating a dynamic environment for discovery and shopping of lifestyle products.

Bubbleye

Convertible Note in 2019
Bubbleye is a rapidly growing AI startup specializing in mobile marketing solutions. With its research and development headquarters in Taipei and business development teams worldwide, the company focuses on addressing inefficiencies in mobile user acquisition through advanced automation and inferential algorithms. Founded by a diverse team of AI experts and mobile gaming enthusiasts from Italy, Taiwan, the USA, and the UK, Bubbleye is committed to innovation and disruption in the mobile marketing sector. The firm serves a global clientele of leading game publishers across the Americas, Europe, and Asia. Supported by backers including prominent angel investors and venture funds, Bubbleye is positioned at the forefront of the global mobile user acquisition landscape, leveraging its unique technology and skilled team to significantly enhance marketing performance for its clients.

Advanced Planet

Seed Round in 2019
In the age when personal data is treated as commodity, we created LeapMe. LeapMe is an Android/IOS app that enables Users to own and share their data with Brands in exchange for better deals, rewards and quality content.

Flickstree

Seed Round in 2018
Flickstree is a company that specializes in creating and aggregating short, engaging videos for various publishers, including websites and apps. Its video player can be embedded by publishers without any investment, allowing them to enhance user engagement and monetize their traffic. The content produced includes entertainment, performance marketing, and user-generated videos, which are localized in multiple languages. Flickstree partners with OTT platforms and telecom companies to license its video content. Entertainment videos are monetized through branding campaigns featuring pre-roll and mid-roll ads, while performance marketing videos utilize a Cost Per Sale model, offering competitive affiliate commissions on product sales across diverse categories. The company's extensive reach of over 50 million users facilitates effective brand campaigns through its "Glocal" publisher network. Flickstree employs artificial intelligence to create compelling video content at scale, enhancing the efficiency of affiliate marketing efforts for brands. The company has received backing from notable investors, including Samsung Ventures Investment and the Facebook FBStart program.

YuzzBuzz

Seed Round in 2018
YuzzBuzz is an advertising agency. They offer various solutions including digital strategy, SEO, social media, email marketing, analytics, web development, PPC, paid social ads, display ads, logo design, brand guidelines, business cards, business letterhead, and more.

Unboxed.network

Seed Round in 2018
Unboxed UAB is a Lithuanian company founded in 2016 that specializes in blockchain-based software for managing advertising campaigns. The platform serves as a marketplace that connects marketers with content creators, enabling brands and agencies to collaborate with online influencers for the promotion of their campaigns. Through this system, Unboxed facilitates the creation of consumer-personalized social media content on-demand, matching products with target audiences to generate user-generated content globally. Content creators utilize the Unboxed app to receive assignments, submit their work, and earn rewards, thus fostering a dynamic ecosystem for both marketers and creators in the digital advertising space.

Mybrana

Seed Round in 2017
Mybrana is a technology company based in Valencia, Spain, specializing in augmented reality (AR) solutions that incorporate computer vision features like face recognition and 3D location mapping. Founded in 2012, the company aims to empower brands to launch innovative social interactive AR campaigns, whether on users' faces or in urban environments. Mybrana's cutting-edge technology supports the development of advanced advertising and shopping formats, enhancing how brands engage with consumers in social networks and e-commerce. With a team of skilled professionals, Mybrana aspires to become a leading reference for the next generation of advertising and shopping platforms.

Mybrana

Seed Round in 2016
Mybrana is a technology company based in Valencia, Spain, specializing in augmented reality (AR) solutions that incorporate computer vision features like face recognition and 3D location mapping. Founded in 2012, the company aims to empower brands to launch innovative social interactive AR campaigns, whether on users' faces or in urban environments. Mybrana's cutting-edge technology supports the development of advanced advertising and shopping formats, enhancing how brands engage with consumers in social networks and e-commerce. With a team of skilled professionals, Mybrana aspires to become a leading reference for the next generation of advertising and shopping platforms.

Crowdly

Venture Round in 2016
Crowdly is an advocate marketing platform based in Boston, Massachusetts, founded in 2011. The company specializes in connecting large consumer brands with their authentic advocates, facilitating the activation of these advocates to enhance word-of-mouth promotion and brand advocacy. By leveraging its platform, Crowdly enables brands to understand advocate behavior, which in turn helps them drive stronger branding and achieve a greater return on investment. The company's focus spans various sectors, including finance, social media, advertising, and social media marketing, positioning it as a key player in the advocate marketing landscape.

Bubbleye

Seed Round in 2016
Bubbleye is a rapidly growing AI startup specializing in mobile marketing solutions. With its research and development headquarters in Taipei and business development teams worldwide, the company focuses on addressing inefficiencies in mobile user acquisition through advanced automation and inferential algorithms. Founded by a diverse team of AI experts and mobile gaming enthusiasts from Italy, Taiwan, the USA, and the UK, Bubbleye is committed to innovation and disruption in the mobile marketing sector. The firm serves a global clientele of leading game publishers across the Americas, Europe, and Asia. Supported by backers including prominent angel investors and venture funds, Bubbleye is positioned at the forefront of the global mobile user acquisition landscape, leveraging its unique technology and skilled team to significantly enhance marketing performance for its clients.

Face8

Seed Round in 2015
Face8 is a company that develops innovative technology devices aimed at enhancing image-based entertainment experiences. Its primary offerings include interactive kiosks that provide various services such as free Wi-Fi, photo printing, movie downloading, and postcard mailing. These kiosks are strategically designed to alleviate boredom for individuals, particularly travelers at boarding gates, while also serving as a platform for brands to advertise their products and messages. By combining entertainment and advertising, Face8 creates engaging environments that benefit both consumers and brands.

Crowdly

Venture Round in 2015
Crowdly is an advocate marketing platform based in Boston, Massachusetts, founded in 2011. The company specializes in connecting large consumer brands with their authentic advocates, facilitating the activation of these advocates to enhance word-of-mouth promotion and brand advocacy. By leveraging its platform, Crowdly enables brands to understand advocate behavior, which in turn helps them drive stronger branding and achieve a greater return on investment. The company's focus spans various sectors, including finance, social media, advertising, and social media marketing, positioning it as a key player in the advocate marketing landscape.

Skybus Airlines

Venture Round in 2015
Skybus Airlines, Inc., founded in 2003 and based in Columbus, Ohio, operates as a commercial airline with a focus on budget travel. The company aims to transform the travel experience by offering affordable flying options for passengers. In addition to its low-cost flights, Skybus Airlines generates revenue by renting advertising space on both the exteriors and interiors of its aircraft fleet, allowing for a unique blend of transportation and marketing. This innovative approach positions Skybus as a distinctive player in the airline industry, catering to cost-conscious travelers while also leveraging advertising opportunities.

Fooze

Seed Round in 2015
Fooze, Inc. is a New York-based company that specializes in a mobile application designed for the delivery of late-night meals. Launched in 2015, Fooze offers a convenient service for customers seeking quality late-night dining options. The application features a nightly rotating selection of three meals from signature local restaurants, focusing on delivering piping hot food in as little as 20 minutes. By providing an accessible platform for ordering, Fooze aims to offer better alternatives to typical processed late-night food options, enhancing the late-night dining experience for consumers. The company also supports local establishments through advertising and marketing services, creating a mutually beneficial ecosystem.

Launchpilots

Seed Round in 2014
Launchpilots Limited is a marketplace that facilitates connections between university students and brands through campus event sponsorships. Based in China, the company offers a platform where student leaders can apply for brand sponsorships that align with their event needs. Launchpilots aggregates campus event information, enabling both students and brands to effectively engage in sponsorship opportunities. Additionally, the company's performance-based pricing system tailors millennial campaigns to specific brand objectives and key performance indicators, enhancing the effectiveness of marketing efforts. By leveraging social media, Launchpilots helps students promote their sponsored events and attract attendees, thereby creating a dynamic ecosystem for event sponsorship on campuses across Asia.

Hexology

Seed Round in 2013
Hexology is a company that provides a marketing and information platform designed to integrate digital media with the physical world. Its platform enables users to access and share exclusive content in specific locations, creating an interactive experience for individuals seeking information about music, literature, or local events. Through its free app, Hexology allows users to broadcast messages that can be discovered by others nearby, facilitating communication without the need for an internet connection. The company aims to empower individuals and brands to connect and share information seamlessly, thus enhancing the way people experience their surroundings.

Unboxed.network

Seed Round in 2013
Unboxed UAB is a Lithuanian company founded in 2016 that specializes in blockchain-based software for managing advertising campaigns. The platform serves as a marketplace that connects marketers with content creators, enabling brands and agencies to collaborate with online influencers for the promotion of their campaigns. Through this system, Unboxed facilitates the creation of consumer-personalized social media content on-demand, matching products with target audiences to generate user-generated content globally. Content creators utilize the Unboxed app to receive assignments, submit their work, and earn rewards, thus fostering a dynamic ecosystem for both marketers and creators in the digital advertising space.

Launchpilots

Venture Round in 2013
Launchpilots Limited is a marketplace that facilitates connections between university students and brands through campus event sponsorships. Based in China, the company offers a platform where student leaders can apply for brand sponsorships that align with their event needs. Launchpilots aggregates campus event information, enabling both students and brands to effectively engage in sponsorship opportunities. Additionally, the company's performance-based pricing system tailors millennial campaigns to specific brand objectives and key performance indicators, enhancing the effectiveness of marketing efforts. By leveraging social media, Launchpilots helps students promote their sponsored events and attract attendees, thereby creating a dynamic ecosystem for event sponsorship on campuses across Asia.

Adconnect

Seed Round in 2012
AdConnect.com is a service of AdJungle, Inc. which was incorporated in the State of California in 1999. Founded by the same team that created EPage.com Classifieds and AdJungle.com (among other sites), AdConnect.com is dedicated to providing the highest level of service to their customers, AdConnect was created to affordable allow anyone to offer a full service classifieds or auction site to their users. Because AdConnect hosts the service, you do not have to worry about platform compatibility, merchant accounts, customer support, training, server uptime, bandwidth costs, or the time to set up and fiddle with a software package. Your time is free to do what is really important, promote your own Web site and make money. There are no time consuming future upgrades to worry about, because with AdConnect you will always have the latest version of the software. Sites can be configured and operational in a matter of minutes. It only takes (at most) a few hours to fully set up a site with custom pricing and categories.
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