Sorenson Capital

Founded in 2017, GuideCX specializes in client onboarding and implementation software. Its platform streamlines tasks, status updates, and notes for users across various sectors such as SaaS, automotive, education, finance, and health.

Podium, Inc. is a technology company based in Provo, Utah, that specializes in customer communication and review management for businesses. Founded in 2013, Podium provides a mobile platform that enables businesses to collect and manage online reviews from customers at the point of transaction. Its features allow users to post reviews across multiple platforms like Google and Facebook, helping businesses to enhance their online reputation and customer engagement. The platform includes tools for managing customer interactions, offering messaging capabilities for businesses to communicate effectively with leads and customers. Through aggregation, analysis, and management of reviews, Podium aims to assist organizations in understanding customer feedback, increasing their online visibility, and influencing purchasing decisions.

Founded in 2017, GuideCX specializes in client onboarding and implementation software. Its platform streamlines tasks, status updates, and notes for users across various sectors such as SaaS, automotive, education, finance, and health.

Cream Analytics, founded in 2018 and headquartered in American Fork, Utah, is a software company specializing in enterprise resource planning solutions. The company focuses on delivering data analytics software that provides actionable insights to enhance business performance and financial health. Cream Analytics offers a suite of services that includes process automation, board reporting, and benchmarking. Its go-to-market analytics tool automates the provision of critical financial metrics, enabling enterprises to optimize their operations and improve decision-making. Through its innovative solutions, Cream Analytics aims to support businesses in achieving a better understanding of their performance and strategic positioning.

Jolt is a Utah-based company offering an operations management software suite designed for various industries. Its platform includes smart checklists, employee scheduling, time tracking, custom labeling, environment monitoring, and hardware integrations like printers and wireless sensors. Jolt serves prominent clients such as McDonald’s, LEGOLAND, and Chevron, demonstrating its effectiveness in streamlining daily operations across multiple brands.

ExpertVoice is an online marketing platform that connects brands with influencers to enhance product promotion. Founded in 2004 and headquartered in Salt Lake City, Utah, ExpertVoice enables brands to identify, educate, and reward trusted influencers, including retail sales associates and category professionals. The platform facilitates the creation of deals and discounts, allowing advocates to test products. By leveraging expert recommendations, brands can increase sales and build credibility in the marketplace.

Pluralsight is a global cloud-based technology learning platform founded in 2004. It offers over 3,000 expert-authored courses across various subjects to help individuals and teams acquire tech skills, assess their abilities, and align with organizational digital initiatives.

Zarbee's, Inc. is a health-focused company that manufactures and sells a range of products designed for cough and throat relief, immune support, and general wellness, including vitamins and supplements for both children and adults. Founded in 2007 and headquartered in Draper, Utah, Zarbee's aims to provide clinically proven, natural health solutions for families. The company distributes its products through various retail channels, both in physical stores and online. Additionally, Zarbee's has a location in Greenwich, Connecticut, and operates as a subsidiary of Johnson & Johnson Consumer Inc.

Workfront, Inc. is a provider of cloud-based enterprise work management solutions aimed at enhancing productivity and collaboration for marketing teams, IT departments, and various enterprise groups. Its flagship product, Workfront Enterprise Work Cloud, facilitates the management and collaboration of work across the entire lifecycle, reducing reliance on excessive emails and redundant meetings. The company also offers Workfront Fusion, an integration platform that connects its work management tools with other business applications. Workfront's solutions cater to diverse areas such as corporate application development, new product development, and project management for IT and marketing teams, including creative services and marketing agencies. Additionally, the company provides consulting, education, and support services to its clients. Founded in 2001 and based in Lehi, Utah, Workfront operates data centers in the United States, Ireland, and Germany, and serves a global clientele that includes notable enterprises. The company rebranded from AtTask, Inc. to Workfront, Inc. in January 2015 and is currently a subsidiary of Adobe Inc.

Wilson Electronics is a manufacturer of cellular signal booster systems and related components, including antennas and accessories, for residential, commercial, vehicle, marine, and industrial use in the United States and internationally. The company develops and sells consumer-focused weBoost products and enterprise-grade WilsonPro solutions that strengthen cellular signal to provide reliable voice and data coverage, reduce dead zones, and improve upload and download speeds across mobile, indoor, and machine-to-machine environments. Its product line includes professional tools such as the Pro Signal Meter and in-vehicle boosters designed for cars, trucks, RVs, and boats; boosters are distributed through authorized resellers. Headquartered in St. George, Utah, Wilson Electronics supports global customers across multiple markets.

AccessData Group develops and delivers digital forensics and e-Discovery software solutions for a global clientele including corporations, law enforcement, government agencies, and law firms. Its e-Discovery solutions encompass platforms like Summation and AD eDiscovery, which facilitate legal review, data processing, and case management. The company's digital forensics offerings include Forensic Toolkit, Mobile Phone Examiner Plus (MPE+), nFIELD, AccessData Lab, AD QBlaze, AD Enterprise, and AD Triage, each serving various investigative needs. Additionally, AccessData Group provides services such as data acquisition, preservation, host and network analysis, auditing, monitoring, expert witness testimony, and litigation support. Founded in 1987 and based in Orem, Utah, the company has a significant global presence with offices in Sterling, Virginia; London, United Kingdom; Frankfurt am Main, Germany; and Dubai, United Arab Emirates. AccessData Group is also renowned for its digital forensics training and certification programs.

Suncrest Solar Energy, established in 2013, specializes in the sale and installation of rooftop solar systems for residential customers in California and surrounding regions. Headquartered in Salt Lake City, Utah, with offices across California and South Carolina, the company provides clean, cost-effective electricity by harnessing solar power from panels installed on homeowners' roofs, meeting a significant portion of their energy needs.

TruHearing Inc. is a provider of discounted digital hearing aids and instruments aimed at individuals experiencing hearing loss. Founded in 2003 and based in West Jordan, Utah, the company serves plan members, their families, and extended families through partnerships with health plans and enrolled employer groups. TruHearing offers a range of hearing benefits products and has established collaborations with various health plan providers across the nation, ensuring a consumer-centric experience for those seeking hearing aids. As of April 2018, TruHearing operates as a subsidiary of Sivantos Pte. Ltd., further enhancing its capabilities in the hearing aid market.

Founded in 2008, BambooHR specializes in providing cloud-based HR software for small and medium-sized businesses. Its platform offers modules such as Applicant Tracking System, employee database management, human resource information system, and payroll services, all accessible via a mobile application.

InMoment, Inc. is a company that specializes in customer experience optimization through its cloud-based InMoment XI Platform. This platform enables brands to leverage customer feedback and insights to inform business decisions and foster relationships with customers and employees. InMoment's offerings include a comprehensive suite of Voice of Customer (VoC), Voice of Employee (VoE), and Employee Experience technologies, powered by an AI-based analytics engine. The company serves a diverse range of industries, including automotive, financial services, healthcare, retail, and technology, among others. Established in 2002 and originally named Mindshare Technologies, InMoment is headquartered in South Jordan, Utah, with additional offices in various locations worldwide, including Canada, the United Kingdom, and Australia. With over 350 leading brands relying on its solutions across 95 countries, InMoment aims to enhance customer engagement and drive meaningful business outcomes through actionable insights.

Imagine Learning, Inc. is an education technology company based in Provo, Utah, that specializes in developing language and literacy solutions for elementary students both in the United States and internationally. Founded in 2004, the company provides a range of educational software programs, including Imagine Learning, which features interactive activities, videos, and games designed to enhance literacy skills. Its offerings also include Imagine Learning v14, which ensures device compatibility and provides reporting tools, and Imagine Learning Cloud, a web-based platform for teachers and administrators that includes interactive data tools. Additionally, Imagine Learning Español focuses on building literacy and language proficiency in Spanish for pre-K and kindergarten students. Through these innovative solutions, Imagine Learning aims to support educators in driving student growth and improving learning outcomes.

Omniture offers a suite of web analytics tools designed to enhance business performance. Their services include advanced analytics, segmentation, search marketing, optimization, and integration platforms.

Omniture offers a suite of web analytics tools designed to enhance business performance. Their services include advanced analytics, segmentation, search marketing, optimization, and integration platforms.