Bright Pixel (formerly Sonae IM)
Sonae IM is the corporate venturing arm of the Sonae Group, specializing in investments in technology-driven companies aligned with Sonae's core business sectors. Operating with a flexible investment strategy, Sonae IM combines its technological expertise and brand capital with a global network to support its portfolio companies. The organization's history of corporate venturing dates back to initiatives such as the establishment of revenue assurance leader WeDo in 2001 and the successful spin-off of Mainroad in 2003. Sonae IM has also made strategic investments in the cybersecurity sector, notably in the Spanish company s21sec, and in location analytics through its investment in Movvo. Since its formal launch in 2015, Sonae IM has invested in companies like InovRetail, StyleSage, and Sysvalue, further enhancing its portfolio. The firm has also engaged in the acquisition of stakes in funds managed by ES Ventures and launched Bright Pixel, a company builder studio. Sonae IM operates from Porto, Portugal, and reflects Sonae's long-standing commitment to corporate venturing.
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Past deals in Portugal
Reckon.ai
Seed Round in 2021
Reckon.ai is a technology company based in Lisbon, Portugal, founded in 2017, that specializes in developing a cloud platform known as Reckon. This platform is designed for smart retail product analysis and price comparison, leveraging machine learning algorithms, data fusion, and computer vision. Reckon.ai addresses the challenges of competitive analysis in the retail sector by providing tools that enable retailers to track and optimize their pricing strategies against competitors. The platform also assists retailers in inventory management, helping them allocate products more effectively across different store locations by forecasting potential revenue based on various factors such as demographics and customer behavior. Through its innovative solutions, Reckon.ai aims to enhance the efficiency and effectiveness of retail operations in a rapidly evolving digital landscape.
Replai
Seed Round in 2020
Replai is a technology company that specializes in creating a platform for generating short esports videos through artificial intelligence. Founded in 2019, the company is headquartered in Porto, Portugal, with additional offices in London and San Francisco. Replai's innovative platform connects live streaming events, automatically generates highlights, calculates sponsorship value, and adapts content to enhance viewer engagement. By leveraging advanced computer vision and AI algorithms, Replai addresses a significant challenge for brands, enabling them to optimize their video creatives for better performance and growth. The company collaborates with major global brands and mobile app companies, positioning itself as a leader in the creative insights space.
Movvo
Series A in 2016
Movvo, Inc. is a company that specializes in developing an indoor-tracking and real-time analytics platform aimed at enhancing the understanding of shopper behavior in physical spaces. Established in 2009 and headquartered in Oporto, Portugal, with additional offices in London and Hong Kong, Movvo serves a diverse clientele, including shopping malls, retail stores, airports, hospitals, and other entertainment venues. The platform leverages advanced wireless sensor technology and integrates various public and private datasets, applying machine learning to deliver actionable insights and facilitate rapid scenario planning. By analyzing in-store browsing and shopping patterns, Movvo enables businesses to optimize retail performance, improve asset management decisions, and enhance the overall visitor experience in commercial real estate.
Saphety
Funding Round in 2000
Saphety Level - Trusted Services, S.A. is a leading technology company based in Lisbon, Portugal, specializing in electronic document exchange, invoicing, and data synchronization solutions. Founded in 2000, the company provides a range of services, including electronic bill presentment, procurement, billing analytics, automated negotiation, and catalogue management. With a diverse clientele that includes prominent names like Coca Cola, Samsung, and NOS, Saphety aims to enhance business processes for its customers by maximizing efficiency and reducing costs. The company operates a global network that supports over 5,000 businesses and 350,000 users across 40 countries and four continents. Saphety also maintains strategic partnerships with various firms to bolster its service offerings and has local offices in Brazil and operations in Colombia.
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