Soma Capital

Soma Capital is a venture capital firm established in 2015 and headquartered in San Francisco, California. It focuses on investing in seed-stage startups primarily in the software sector, with a particular interest in areas such as B2B SaaS, artificial intelligence, fintech, clean-tech, frontier-tech, prop-tech, cryptocurrency, health tech, and consumer industries. Soma Capital aims to support founders by leveraging insights from its own founding experience. The firm has successfully invested in several high-profile startups, which collectively are valued at over $60 billion, including notable companies such as Cruise, Rappi, Ironclad, Human Interest, Razorpay, Rippling, and Lambda School. Soma Capital operates as a Registered Investment Adviser and targets opportunities across diverse regions, including Africa, the Middle East, South America, and Asia.

Juan Abundes

Venture Partner

Willem van den Bosch

Investment Partner

Douglas Carney

Investor

Mir Faiyaz

Partner and Head of Growth Investments

Fouad Farhat

Investment Partner

Juliet Fern

Investor

Nikhita Jaaswal

Investment Partner

Taryn Livingstone

Investor

Vishnu Srinivasan

Investor

Past deals in Marketplace

GroMo

Series A in 2022
GroMo is a fintech marketplace focused on providing access to financial products such as loans, insurance, and investments to underserved markets, particularly in Tier 2 cities and beyond, which they refer to as The Real Bharat. The company employs a digitally enabled social commerce model that facilitates partnerships between users and financial institutions, including banks and non-banking financial companies (NBFCs). This platform empowers micro-entrepreneurs, including chartered accountants, property dealers, travel agents, and students, to engage in the distribution of financial products, thereby generating additional income and enhancing financial inclusion within their communities.

Rider

Seed Round in 2022
Developer of a logistics platform designed for online sellers in Pakistan. The company delivers e-commerce products from online stores and marketplaces to the customers' doorstep, also provides cash on delivery and cash now, and delivers later service, enabling vendors to receive payments early and deliver goods to their customers on time.

Village Labs

Pre Seed Round in 2022
Village Labs is a developer of a customer relationship management (CRM) platform designed to automate segmentation, incentives, and communications for businesses. Its platform enhances operational efficiency by automating manual processes, thereby reducing costs and increasing revenue. By providing tools for user acquisition, engagement, and retention, Village Labs enables businesses to lower customer acquisition costs while improving customer loyalty. The solutions offered by Village Labs, including automated incentives, revenue sharing, and referral programs, create a seamless flow of value that helps businesses differentiate themselves in a competitive market.

Daohq

Seed Round in 2022
Developer of an online platform designed to help facilitate the discovery, investment, and maintenance of DAOs globally. The company's platform specializes in fuelling the decentralized future by building the original decentralized autonomous organization marketplace, enabling users with a one-stop shop to manage organizations and companies on the blockchain.

Sotira

Pre Seed Round in 2022
Developer of a B2B (business-to-business) SaaS (software-as-a-service) platform and integrated artificial intelligence marketplace designed to help surplus inventory suppliers to buyers. The company's platform offers financial tracking, analytics and optimization, profit forecasting, expense tracking, and pricing discovery tools, it connects suppliers and buyers so suppliers can accelerate working capital for surplus, slow-moving, or dead inventory and unlock cash-enabling D2C (direct-to-consumer) brands, e-commerce stores, and retailers to optimize the highest returns on excess and dead inventory.

Cococart

Seed Round in 2022
Cococart is an e-commerce platform designed to help small businesses establish online shops quickly and efficiently. It enables local businesses to accept online orders within a minute, allowing them to manage their own sales without the need for complex applications or incurring high fees and commissions typically associated with other marketplaces. The platform provides a user-friendly experience, requiring no coding or design skills, making it accessible for independent businesses to sell online effectively. Cococart's focus is on empowering these businesses by simplifying the online selling process and reducing financial burdens.

Better Opinions

Pre Seed Round in 2022
Better Opinions is a stock market of opinions platform that allows users to trade their opinion on an outcome of an event.

Aviato

Pre Seed Round in 2022
Imagine seamless communication with, and discovery of startups & investors—Through short-form video pitches, where pitches rule the day and deal closures rule the night. The entire world of innovators and investors is connected online.

TradeX

Seed Round in 2022
TradeX enables people to trade on opinions that matter to them and predicts Yes or No on different topics and get rewarded based on the outcome of the events.

PropReturns

Seed Round in 2021
PropReturns is India's first online property investment marketplace, specializing in hand-picked commercial and residential investment-grade properties. The platform offers a curated selection of pre-leased commercial and distressed residential properties for investors. Each listing is accompanied by detailed financial analyses generated through advanced algorithms, enabling users to make informed investment decisions. By focusing on transparency and data-driven insights, PropReturns aims to simplify the real estate investment process, catering to both seasoned investors and newcomers in the market.

Vendease

Seed Round in 2021
VendEase is a marketplace that lets restaurants in Africa, order directly from farms and food manufacturers. Think of us as Instacart, but for businesses.

Bubblehouse

Pre Seed Round in 2021
Bubblehouse is a digital platform that facilitates content expression for creators in innovative and appealing ways. The company specializes in a loyalty and engagement marketplace that allows brands to enhance customer relationships through personalized digital assets. By integrating with major customer relationship management and point-of-sale systems, Bubblehouse offers a seamless and frictionless experience for its clients. This approach enables brands to issue tailored digital rewards that incentivize customer loyalty and encourage repeat business.

BridgeLinx

Seed Round in 2021
BridgeLinx is a digital freight network and marketplace designed to enhance logistics services for businesses, particularly large manufacturers and retailers. By leveraging machine learning, the platform efficiently connects shippers with various carriers, including truckers, owner-operators, transporters, and private fleets. This connection provides both asset-like reliability and broker-like flexibility, allowing for streamlined shipping processes. Additionally, BridgeLinx offers comprehensive support that includes port operations, documentation, and settlement services, ensuring end-to-end coverage for freight movement. This approach simplifies the logistics chain, enabling carriers to operate more effectively while facilitating the transportation needs of businesses.

Vendease

Seed Round in 2021
VendEase is a marketplace that lets restaurants in Africa, order directly from farms and food manufacturers. Think of us as Instacart, but for businesses.

Atmos

Seed Round in 2020
Atmos is an online platform that facilitates the homebuilding process by connecting homebuyers with builders and providing financing options. Founded in 2019 and based in Oakland, California, the company offers a managed marketplace where customers can design and construct their homes according to their preferences. Atmos simplifies the homebuilding experience by providing a variety of designs and customizable packages, enabling users to tailor their homes to fit their individual needs and financial situations. Through its comprehensive approach, Atmos aims to make the process of creating a personalized home more accessible and efficient.

Queue

Seed Round in 2020
Queue enables creatives in the passion economy to start and scale their business online in the easiest way possible. We make it easy for you to manage clients, give feedback on any media files in real time, get paid faster, and build an online portfolio that gets you hired more. Used by thousands of video producers, esport coaches, and much more every day. Powering their business end-to-end.

Via

Seed Round in 2020
SaaS customer engagement platform that helps businesses with customer discovery and customer acquisition

Nexu

Seed Round in 2020
Nexu is a financing platform used by car dealerships to offer financing to more car buyers in a 100% digital and real-time experience. Nexu's platform uses AI, statistical algorithms and technology automation.

Nexu

Seed Round in 2020
Nexu is a financing platform used by car dealerships to offer financing to more car buyers in a 100% digital and real-time experience. Nexu's platform uses AI, statistical algorithms and technology automation.

Pillar

Seed Round in 2019
Pillar is a company focused on the development of a sophisticated software platform for e-sports leagues, akin to the NCAA but tailored for the college e-sports environment. Based in San Francisco, it operates as an intelligent marketplace that facilitates competition among college e-sports teams. Additionally, Pillar offers a Shop tool that enables streamers to create no-code storefronts, which can be linked to their social media accounts like Twitch, Twitter, and Instagram. This tool serves as a centralized location for fans to access a variety of endorsed products from multiple brands, enhancing the engagement between streamers and their audiences while streamlining sponsorship opportunities.

SkydropX

Funding Round in 2018
Skydropx, Inc. is a logistics marketplace based in Mexico that connects businesses with independent local distributors and shipping providers for efficient product delivery. The company offers a platform that manages and regulates shipments, consolidating volume to provide discounted rates. Its technology integrates seamlessly with users' shopping carts through API, allowing for real-time tracking and management of shipments. By utilizing a network of independent drivers, Skydropx enables companies to send and receive parcels in a streamlined manner, enhancing the overall delivery process.

WaystoCap

Seed Round in 2017
WaystoCap is a B2B marketplace where businesses in Africa can buy and sell products. Beyond just product discovery and verification, WaystoCap helps businesses in obtaining financing and insurance, managing their shipments, and ensuring payments security. WaystoCap facilitates the whole trading operation so that its buyers can find the most competitive products and obtain financing; and its suppliers can access new markets and trade in a secure environment.

Returnbase

Venture Round in 2017
Returnbase offers reverse logistics as a service to help retailers sell returned and excess inventory.

Returnbase

Seed Round in 2017
Returnbase offers reverse logistics as a service to help retailers sell returned and excess inventory.

PartnerStack

Seed Round in 2015
PartnerStack Canada Inc. develops a platform, which enables companies to build and manage partner channel marketing programs. The platform allows supporting all of the channels including advocates, affiliates, ambassadors, resellers, and referral partnerships. Its features includes referral links, custom company page, automated email campaigns, dashboard and analytics, customer map tracking, and auto-generated partner profiles. PartnerStack Canada Inc. was founded in 2015 and is headquartered in Toronto, Canada.

Instawork

Seed Round in 2015
Instawork operates an online job marketplace designed to connect hospitality businesses with qualified workers. The platform automates the recruitment process, allowing businesses to fill job shifts on demand while enabling professionals to choose work that fits their schedules. By streamlining traditional recruiting methods, Instawork creates economic opportunities for both local businesses and workers. The company is rapidly expanding its reach across the United States, focusing on meeting the evolving needs of the hospitality sector.

Popular Pays

Series A in 2015
Popular Pays, Inc. operates a platform that connects brands with content creators to facilitate the production of custom content. Founded in 2013 and headquartered in Chicago, Illinois, with an additional location in New York, the company offers a marketplace where brands and creators can collaborate effectively. Its platform includes features like a brief builder, creator profiles, in-app messaging, and API integrations, which streamline communication and campaign management. Popular Pays also has an in-house developed iOS app for creators and a dashboard for brands, providing tools for direct interaction and robust analytics. Additionally, the company partners with social media platforms, enhancing its service offerings for brands looking to engage with creators across various channels.

Kickpay

Seed Round in 2014
Kickpay Inc. is a San Francisco-based company established in 2014 that operates a marketplace facilitating the sale of invoices from businesses to investors at a discount. This innovative platform is particularly beneficial for hardware companies, as it utilizes client data to provide access to financing options that were previously out of reach. By enabling businesses to convert invoices into immediate cash, Kickpay supports their growth and helps improve their financial flexibility.
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