Soma Capital

Founded in 2015, Soma Capital is a venture capital firm headquartered in San Francisco. It focuses on investing seed capital in early-stage software startups globally, with a notable track record including investments in companies now valued at over $60 billion combined.

Douglas Carney

Investor

Mir Faiyaz

Investor

Fouad Farhat

Investor

Juliet Fern

Investor

Nikhita Jaaswal

Investor

Taryn Livingstone

Investor

Aneel Ranadive

Managing Partner

Warrick Shanly

Investor

Vishnu Srinivasan

Investor

Willem van den Bosch

Investor

Past deals in CRM

Artisan AI

Series A in 2025
Artisan AI specializes in creating digital workers, known as Artisans, to automate sales processes. Their first Artisan, Ava, handles the entire outbound sales process, from initial contact to scheduling meetings. Ava uses a database of over 270 million contacts to craft personalized email sequences and can be easily set up and managed via Slack. By automating repetitive tasks, Artisan AI allows sales teams to focus on high-value prospects and relationships.

Artisan AI

Seed Round in 2024
Artisan AI specializes in creating digital workers, known as Artisans, to automate sales processes. Their first Artisan, Ava, handles the entire outbound sales process, from initial contact to scheduling meetings. Ava uses a database of over 270 million contacts to craft personalized email sequences and can be easily set up and managed via Slack. By automating repetitive tasks, Artisan AI allows sales teams to focus on high-value prospects and relationships.

Hona

Series A in 2024
Hona offers an AI-powered receptionist for law firms, automating intake processes and providing a client portal. It enhances client communication by updating them on project statuses, reducing redundant messages.

Artisan AI

Seed Round in 2024
Artisan AI specializes in creating digital workers, known as Artisans, to automate sales processes. Their first Artisan, Ava, handles the entire outbound sales process, from initial contact to scheduling meetings. Ava uses a database of over 270 million contacts to craft personalized email sequences and can be easily set up and managed via Slack. By automating repetitive tasks, Artisan AI allows sales teams to focus on high-value prospects and relationships.

Kalder

Pre Seed Round in 2022
Kalder is a developer of a unified platform designed to facilitate the launch of co-branded cards and management of loyalty programs for brands, sports teams, and retailers. The platform offers comprehensive customer relationship management tools that support collaborations and advocacy campaigns, transforming customers into brand influencers. Kalder enables the creation of exclusive loyalty tiers and tracks engagement data across both online and in-person interactions. Additionally, the platform allows for the monetization of cashback partner networks, enhancing customer rewards and engagement. Through these services, Kalder aims to help brands improve customer engagement and drive business growth efficiently.

PropelAuth

Seed Round in 2022
PropelAuth is a business-to-business (B2B) service provider specializing in user authentication solutions. It offers a comprehensive platform designed to simplify user onboarding and management for B2B companies without straining developer resources or time. PropelAuth's solution includes features tailored to B2B needs, such as organization management, test environments, and hierarchical roles, all accessible through intuitive self-service interfaces.

Village Labs

Pre Seed Round in 2022
Village Labs streamlines modern work by employing AI to automate mundane tasks. It integrates with teams' SaaS tools, creating no-code AI apps that save time and enhance individual productivity.

Atlas

Venture Round in 2022
Atlas is an all-in-one customer support tool that helps you transform your customer support team from a cost center into an engine of product innovation. We bring together key information from across your customers’ journey into a single location so you can give faster, more effective responses and can analyze and learn from your customers’ holistic needs.

Bolster

Seed Round in 2021
Bolster is a comprehensive platform used by thousands of contractors to increase sales, automate project management, and maximize profits in the residential construction industry.

Albiware

Seed Round in 2021
Albi is a cloud-based job management platform that makes technology easy and accessible for home service contractors. Albiware is a solution for CRM, job management, and job documentation, helping restorers complete more jobs and get paid faster. Albiware's data model structure is AI-ready, highlighting critical areas that require attention and providing contractors with immediate recommendations to improve their business.

Alloy Automation

Seed Round in 2021
Alloy Automation is a no-code platform that facilitates the creation and management of integrations for various software-as-a-service (SaaS) applications. Launched in 2019, Alloy enables businesses to efficiently connect sales, marketing, customer support, and messaging applications while automating complex workflows without the need for coding. This approach allows companies to streamline operations, reduce manual tasks, and focus on growth. Alloy's platform is utilized by notable clients, including Amazon and Gorgias, to expedite the deployment of user-facing integrations, offering a significant advantage over in-house development. The company has received substantial backing from prominent investors, including a16z and Y Combinator.

Omni

Seed Round in 2020
Omni is a provider of knowledge base software designed to enhance the efficiency of customer success, support, and sales teams by enabling them to quickly access accurate and up-to-date information. The platform consolidates various information sources within an organization, presenting them as searchable cards. By utilizing artificial intelligence, Omni automatically suggests relevant answers and ensures document verification, allowing representatives to find precise information during customer interactions. Additionally, features like smart suggestions and instant screen recording further streamline the process, empowering employees to provide timely and informed responses to customer inquiries.

Upcall

Seed Round in 2017
Upcall, Inc. is a technology company that offers an outbound calling platform designed to help businesses, non-profits, and individuals enhance customer engagement and retention. Founded in 2016 and headquartered in San Francisco, with additional offices in Brussels, Upcall provides access to a network of thousands of vetted U.S.-based callers. Its platform includes features such as script templates, call analytics, and recording capabilities, along with integrations for popular tools like Slack, Salesforce, Google Calendar, and Outlook. By enabling users to manage call campaigns efficiently, Upcall supports organizations in acquiring, qualifying, and converting leads through effective communication strategies. The company has gained recognition as a participant in the Y Combinator startup accelerator.

ListenLoop

Seed Round in 2015
ListenLoop is a B2B marketing platform that offers innovative advertising software tailored for account-based marketing (ABM) strategies. The platform empowers users to select target accounts, upload advertisements, and launch campaigns with ease. It enables companies to engage these accounts through a series of banner ads delivered over time via drip campaigns, ensuring that advertisements remain fresh and relevant. Additionally, ListenLoop provides account-level reporting that integrates with Salesforce, allowing businesses to measure the impact of their campaigns on specific target accounts. The platform also enhances user engagement by incorporating in-application questions triggered by user behavior, facilitating the collection of valuable customer insights.
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