SoftBank Investment Advisers

SoftBank Investment Advisers is a venture capital firm based in London, United Kingdom, that specializes in growth equity and late-stage investments. It is a subsidiary of SoftBank Group Corp. The firm focuses primarily on the technology sector, targeting areas such as artificial intelligence, robotics, internet-of-things, telecommunications, computational biology, cloud technologies, fintech, consumer internet, and healthcare. SoftBank Investment Advisers typically invests a minimum of $100 million in both minority and majority stakes in private or public companies, with a strong emphasis on opportunities in the United States and globally. Established in 2017, the firm aims to leverage its operational expertise and extensive global network to foster innovation and drive growth in its portfolio companies.

Eric Chen

Managing Partner

Serena Dayal

Investment Director

Angela Du

Partner, Americas

Colin Fan

Managing Partner, Americas, Asia

Ted Fike

Director, Americas

Vishal Gupta

Director

Lydia Jett

Partner

Sumer Juneja

Partner and Head of India

Robert Kaplan

Partner, Americas

Greg Moon

Managing Partner, Asia

Karol Niewiadomski

Partner

Shu Nyatta

Managing Partner

Max Ohrstrand

Director

Vikas Parekh

Partner

Yanni Pipilis

Managing Partner

Kirthiga Reddy

Executive Partner

Brett Rochkind

Managing Partner

Ram Trichur

Partner

Bryant Wang

Investor

Aaron Wong

Vice President

Andrew Zloto

Partner, Americas

Past deals in Business Intelligence

ContentSquare

Series F in 2022
ContentSquare is a digital experience insights optimization platform that helps businesses analyze customer behavior through vast amounts of anonymous web, mobile, and app interactions, adhering to data privacy regulations such as the EU GDPR and California CCPA. By integrating diverse data sets, including content, user experience, product offerings, pricing, acquisition channels, and technical performance, the platform generates insights and AI-driven recommendations to enhance digital performance throughout the customer journey. Its solutions enable clients to better understand user interactions, measure content effectiveness, and clarify consumer intentions, ultimately leading to increased revenue and engagement while reducing operational costs. ContentSquare serves over 700 enterprise clients, including notable brands like American Express, Best Buy, and LVMH.

GeoIQ

Seed Round in 2022
Map-based intelligent platform with single-click access to street-level location data - demographics, competitions, movements - for retail.

CommerceIQ

Series D in 2022
CommerceIQ™ is the leader in Ecommerce Channel Optimization (ECO), the practice of using machine learning, analytics and automations to optimize the ecommerce channel across supply chain, marketing and sales operations to win at the moment of purchase and drive profitable market share growth. CommerceIQ has been adopted by leading consumer brands accounting for more than $6 billion in ecommerce sales and millions in marketing spend, including Avery Products, Georgia-Pacific, Spectrum Brands and 3 of the top-5 Fast-Moving Consumer Goods Companies in the U.S. These brands rely on CommerceIQ’s machine-based commerce technology and business processes, which are purpose-built to tune ecommerce algorithms, collaborate and share data-driven insights in real-time in response to changing variables across hundreds of products on leading retail sites. Using CommerceIQ as a single source of truth, customers have driven 40% increase in incremental sales, 20% improvement in profitability and 32% reduction in out of stock rates on Amazon. For more information, please visit CommerceIQ.

6Sense

Series E in 2022
6sense Insights Inc. is a predictive intelligence platform that aids B2B marketing and sales leaders in identifying potential prospects and understanding market dynamics through data-driven insights. Established in 2013 and headquartered in San Francisco, California, with additional offices in Texas and India, 6sense integrates various sources of time-sensitive activity, static data, and external information to offer a unified account engagement platform. This platform leverages artificial intelligence, big data, and machine learning to provide revenue teams with deep insights into buyer behavior, allowing them to prioritize accounts, engage resistant buying teams, and implement personalized multi-channel campaigns. By uncovering anonymous demand and optimizing data fragmentation, 6sense enables its users to predictably grow revenue and improve sales conversions.

Pixis

Series C in 2022
Pixis operates a marketing cloud platform designed to enhance the performance of brands' marketing campaigns through innovative data utilization. Founded in 2019 and based in Wilmington, Delaware, the company offers a suite of AI-driven solutions that streamline the marketing process. Its Creative AI tool allows brands to design and analyze campaigns, while the Targeting AI solution leverages user data from social media for effective audience targeting. Additionally, the Optimization AI component provides advanced campaign execution and real-time monitoring to maximize performance. With a focus on collaboration among marketing professionals, Pixis integrates various proprietary AI models within its ecosystem, enabling customers to implement data-driven strategies effectively. The company is part of Aiquire Inc., which also oversees its subsidiary, Leapus Technologies, in India.

OfBusiness

Series G in 2021
OfBusiness is a technology-driven platform designed to enhance the procurement and financing processes for small and medium enterprises (SMEs) in India. By integrating e-commerce with a robust product fulfillment engine, OfBusiness provides businesses with better access to raw materials at competitive prices and optimized timelines. The platform focuses on delivering a seamless experience for its users, allowing them to concentrate on their core operations. OfBusiness addresses key challenges in the B2B sector, including logistics, credit, and information flow, by managing end-to-end logistics and offering credit solutions through partnerships with non-banking financial companies. With a team that has extensive experience across various industrial sectors, OfBusiness is committed to understanding and meeting the needs of its customers, ultimately facilitating better operational efficiency for SMEs in the manufacturing and infrastructure domains.

OfBusiness

Secondary Market in 2021
OfBusiness is a technology-driven platform designed to enhance the procurement and financing processes for small and medium enterprises (SMEs) in India. By integrating e-commerce with a robust product fulfillment engine, OfBusiness provides businesses with better access to raw materials at competitive prices and optimized timelines. The platform focuses on delivering a seamless experience for its users, allowing them to concentrate on their core operations. OfBusiness addresses key challenges in the B2B sector, including logistics, credit, and information flow, by managing end-to-end logistics and offering credit solutions through partnerships with non-banking financial companies. With a team that has extensive experience across various industrial sectors, OfBusiness is committed to understanding and meeting the needs of its customers, ultimately facilitating better operational efficiency for SMEs in the manufacturing and infrastructure domains.

Reibus

Series B in 2021
Reibus is an online marketplace for buying and selling metals that connects businesses and simplifies metal transactions. The company connects buyers with a network of metal suppliers and offer logistics services to ensure smooth metal transportation. Reibus showcases features like anonymous buying, real-time leads for sellers, and transparent shipping.

Treasure Data

Venture Round in 2021
Treasure Data, Inc. is an enterprise customer data platform that provides a fully-managed cloud service for big data collection, storage, and analysis. Founded in 2011 and headquartered in Mountain View, California, with additional offices in Japan and Korea, the company enables businesses to aggregate and analyze vast amounts of data from diverse sources, including web, application, mobile, and sensor data. Treasure Data's platform simplifies data management by breaking down silos and offering tools for data pipeline monitoring, anomaly detection, and encryption. The company serves a wide range of industries, including digital gaming, advertising technology, media, retail, and telecommunications, and has more than 250 corporate clients, including notable firms such as Subaru and Warner Bros. By helping organizations harness data effectively, Treasure Data empowers decision-makers to enhance customer experiences and gain competitive advantages in the market.

OfBusiness

Series F in 2021
OfBusiness is a technology-driven platform designed to enhance the procurement and financing processes for small and medium enterprises (SMEs) in India. By integrating e-commerce with a robust product fulfillment engine, OfBusiness provides businesses with better access to raw materials at competitive prices and optimized timelines. The platform focuses on delivering a seamless experience for its users, allowing them to concentrate on their core operations. OfBusiness addresses key challenges in the B2B sector, including logistics, credit, and information flow, by managing end-to-end logistics and offering credit solutions through partnerships with non-banking financial companies. With a team that has extensive experience across various industrial sectors, OfBusiness is committed to understanding and meeting the needs of its customers, ultimately facilitating better operational efficiency for SMEs in the manufacturing and infrastructure domains.

Peak

Series C in 2021
Peak AI Ltd. is a data analytics and business intelligence company that specializes in AI-powered solutions for data integration, management, and security. Founded in 2014 and headquartered in Manchester, UK, with additional offices in India, Australia, and New York, the company offers a comprehensive SaaS platform that combines infrastructure, data processing, AI workflows, and applications. This platform allows organizations to utilize data from various sources across their operations, facilitating real-time automation and optimization of business processes. Peak serves a diverse clientele across multiple industries, including retail, consumer goods, construction, and supply chain management, helping businesses enhance decision-making and drive revenue growth through advanced data analysis and visualization services.

Adverity

Series D in 2021
Adverity GmbH is a marketing analytics platform that specializes in transforming data from various marketing applications and media tools into actionable insights. Founded in 2014 and based in Vienna, Austria, the company offers a web-based solution that collects, normalizes, and analyzes data from a diverse range of sources, including big data platforms, databases, and spreadsheets. Its platform features a flexible API-like connector builder and a data transformation engine that creates accurate and aligned datasets. By automating data integration and reporting, Adverity enables marketing teams to optimize campaigns, manage client reporting through shareable dashboards, and connect sales and marketing performance. The platform's powerful data visualizations help users demonstrate the return on investment of multichannel campaigns, revealing real-time opportunities for growth. Adverity supports the marketing intelligence of prominent brands and agencies, enhancing their ability to make data-driven decisions efficiently.

OfBusiness

Series E in 2021
OfBusiness is a technology-driven platform designed to enhance the procurement and financing processes for small and medium enterprises (SMEs) in India. By integrating e-commerce with a robust product fulfillment engine, OfBusiness provides businesses with better access to raw materials at competitive prices and optimized timelines. The platform focuses on delivering a seamless experience for its users, allowing them to concentrate on their core operations. OfBusiness addresses key challenges in the B2B sector, including logistics, credit, and information flow, by managing end-to-end logistics and offering credit solutions through partnerships with non-banking financial companies. With a team that has extensive experience across various industrial sectors, OfBusiness is committed to understanding and meeting the needs of its customers, ultimately facilitating better operational efficiency for SMEs in the manufacturing and infrastructure domains.

Eightfold.ai

Series E in 2021
Eightfold.ai develops a talent intelligence platform designed to enhance talent acquisition and management for organizations. Founded in 2016 and based in Mountain View, California, the platform aggregates comprehensive people data from applicants to alumni. It utilizes artificial intelligence to assess individuals' capabilities, enabling enterprises to match candidates with suitable opportunities and predict future roles and performance. The platform also helps organizations retain top talent by facilitating upskilling and reskilling, promoting diversity, and creating a talent network that identifies top performers and performance trends. Additionally, it provides tools for building job descriptions and generating a pipeline of qualified candidates for open roles, while assisting employees in understanding potential growth opportunities within the organization.

AInnovation

Series D in 2021
AInnovation owns and operates a company that offers products and services based on artificial intelligence to different companies. Its platform uses technologies such as recognition of vision in computers, learning machines, and processing natural languages and offers advantages on efficiency and algorithm that permit companies to improve productivity and performance, enabling businesses to enhance efficiency and value and achieve digital transformation.

ContentSquare

Series E in 2021
ContentSquare is a digital experience insights optimization platform that helps businesses analyze customer behavior through vast amounts of anonymous web, mobile, and app interactions, adhering to data privacy regulations such as the EU GDPR and California CCPA. By integrating diverse data sets, including content, user experience, product offerings, pricing, acquisition channels, and technical performance, the platform generates insights and AI-driven recommendations to enhance digital performance throughout the customer journey. Its solutions enable clients to better understand user interactions, measure content effectiveness, and clarify consumer intentions, ultimately leading to increased revenue and engagement while reducing operational costs. ContentSquare serves over 700 enterprise clients, including notable brands like American Express, Best Buy, and LVMH.

Beisen

Series F in 2021
Beijing Beisen Cloud Computing Co., Ltd. is a Chinese company that specializes in developing a software as a service (SaaS) integrated talent management platform. Founded in 2005 and based in Beijing, the company offers a comprehensive suite of services, including recruitment management, talent assessment, performance management, succession planning, and talent development. Beisen also provides platform as a service (PaaS) solutions for third-party developers, alongside system implementation and custom development services. Additionally, the company focuses on internet recruitment through its Human Resource Service Platform and operates a Business People Service Network that facilitates information exchange and recruitment services. With integrated functionalities for feedback and employee surveys, Beisen aims to enhance talent management for its clients.

Workboard

Series D in 2021
WorkBoard Inc. is an enterprise SaaS company based in Redwood City, California, founded in 2013. The company specializes in providing an OKR (Objectives and Key Results) software platform designed to enhance alignment and accountability within organizations. Its flagship product, the WorkBoard Enterprise Results Platform, allows businesses to localize company objectives to individual teams, facilitating alignment on outcomes and measurement of results. The platform supports the automation of business reviews and the execution of strategic goals, enabling organizations to transform traditional approaches to strategy alignment into a dynamic, data-driven practice. By promoting transparency and accountability, WorkBoard helps teams develop habits that drive results and maintain focus as organizations grow.

Cortex

Series B in 2020
Cortex Intelligence Tecnologia S.A. develops and operates insights platform for sales and marketing. The company’s big data platform combines user’s internal data with external information, such as pricing, market statistics, economic indices, Social media, news articles, governmental public sources, and others. Its platform is used by various companies in the areas of market, business, sales, retail, and trade intelligence, as well as data driven communications. The company was founded in 2003 and is based in Rio de Janeiro, Brazil.

Brain

Series D in 2020
Brain Corporation, founded in 2009 and headquartered in San Diego, California, specializes in artificial intelligence and robotics automation software. The company develops a cloud-based AI platform designed for self-driving robots, which integrates with off-the-shelf hardware and sensors through its proprietary BrainOS operating system. This technology equips robots with advanced computer vision and AI capabilities, allowing them to navigate complex environments effectively. Brain Corporation's solutions are employed across various sectors, including delivery, healthcare, security, and personal services, and notably power commercial floor scrubbers. With additional offices in Amsterdam and Tokyo, the company has established itself as a key player in the robotics industry, recognized for its transformative core technology and comprehensive support for autonomous machine builders.

Behavox

Venture Round in 2020
Behavox Ltd. specializes in compliance surveillance software, catering primarily to the capital markets sector. Founded in 2014 and based in London, with additional offices in St Petersburg and Tokyo, Behavox offers solutions such as Behavox Compliance, which monitors employee activities and assesses risk, and Behavox Voice, which analyzes voice recordings with features like multi-lingual support. The company's enterprise platform consolidates various data types into a single data lake, enabling users to apply machine learning for detecting misconduct and insider threats. Behavox's technology leverages advanced algorithms and machine learning to continuously enhance detection capabilities. The company aims to address complex challenges in financial services through sophisticated engineering and innovative applications of academic research.

Datavant

Venture Round in 2018
Datavant, Inc. is a healthcare data platform that aggregates and analyzes biomedical data using machine learning and artificial intelligence. Founded in 2017 and based in San Francisco, the company focuses on enhancing the clinical trial process by organizing and structuring healthcare data to provide actionable insights. Datavant's services cater to the clinical development and commercial pharmaceutical sectors, as well as researchers, by facilitating the protection, matching, and sharing of health data. The platform is designed to help pharmaceutical companies manage privacy, security, compliance, and trust, thereby enabling safe data sharing and improving the design and interpretation of clinical trials.

Findability Sciences

Series A in 2017
Findability Sciences applies the power of big data, cognitive computing, and artificial intelligence (AI) in its core product: the award winning Findability Platform®. The Findability Platform makes use of its proprietary technologies to add context to data and incorporates self-learning capabilities to deliver turnkey solutions to major global corporations in the insurance, retail, manufacturing, financial services, trading, healthcare, and transportation industries. The Findability Platform’s unique framework makes it possible for business executives to achieve AI competency in just weeks with minimal expense and without dependence on data scientists. The Findability Platform: 1. Unifies structured, unstructured, internal and external data to maximize the value of data assets 2. Enables conversational computing to provide humanlike interactions through chatbots and virtual agents 3. Produces applicative insights that let marketing executives identify and cater to various consumer personas based on their personalities, needs, and values 4. Automatically generates predictions from diverse datasets to create leading indicators in areas such as raw material costs, finished goods pricing, risks of fraud in financial services, and maintenance needs more accurately than ever before possible A SoftBank Corp portfolio company, Findability Sciences is also an investor in both a joint venture with SoftBank and in a privately held predictive modeling technology company. Findability Sciences partners with leading technology providers and is part of the IBM Watson Partner Ecosystem. Headquartered outside Boston, MA, Findability Sciences serves its customers through offices in the United States, Japan, and India.

Brain

Series C in 2017
Brain Corporation, founded in 2009 and headquartered in San Diego, California, specializes in artificial intelligence and robotics automation software. The company develops a cloud-based AI platform designed for self-driving robots, which integrates with off-the-shelf hardware and sensors through its proprietary BrainOS operating system. This technology equips robots with advanced computer vision and AI capabilities, allowing them to navigate complex environments effectively. Brain Corporation's solutions are employed across various sectors, including delivery, healthcare, security, and personal services, and notably power commercial floor scrubbers. With additional offices in Amsterdam and Tokyo, the company has established itself as a key player in the robotics industry, recognized for its transformative core technology and comprehensive support for autonomous machine builders.

OSIsoft

Private Equity Round in 2017
OSIsoft, LLC specializes in providing an open enterprise infrastructure designed to connect sensor-based data, operations, and personnel, facilitating real-time insights for various industries. Its flagship product, the PI System, serves as the industry standard for managing real-time data and events, enabling organizations to analyze, collect, visualize, and historize enterprise data. This system supports a wide range of sectors including oil and gas, utilities, manufacturing, life sciences, and critical facilities, allowing users to enhance asset management, comply with regulations, and improve operational efficiency. Additionally, OSIsoft offers the PI Integrator, which integrates sensor-based data with advanced analytics and visualization tools. With installations in over 107 countries, the company maintains a global presence and has formed strategic alliances with notable firms such as Microsoft and SAP. Founded in 1980 and headquartered in San Leandro, California, OSIsoft operates as a subsidiary of Estudillo Holdings Corp.

OSIsoft

Acquisition in 2017
OSIsoft, LLC specializes in providing an open enterprise infrastructure designed to connect sensor-based data, operations, and personnel, facilitating real-time insights for various industries. Its flagship product, the PI System, serves as the industry standard for managing real-time data and events, enabling organizations to analyze, collect, visualize, and historize enterprise data. This system supports a wide range of sectors including oil and gas, utilities, manufacturing, life sciences, and critical facilities, allowing users to enhance asset management, comply with regulations, and improve operational efficiency. Additionally, OSIsoft offers the PI Integrator, which integrates sensor-based data with advanced analytics and visualization tools. With installations in over 107 countries, the company maintains a global presence and has formed strategic alliances with notable firms such as Microsoft and SAP. Founded in 1980 and headquartered in San Leandro, California, OSIsoft operates as a subsidiary of Estudillo Holdings Corp.

Fly Hover

Angel Round in 2015
Developer of integrated business administration and productivity software. The company specializes in developing integrated business administration systems that automate project management, human capital management, finance and account processing, corporate training, and incentives control, providing innovative, comprehensive corporate administration solutions for companies in various industries.

Beabloo

Venture Round in 2015
Beabloo is an innovative company that offers an integrated and easy-to-use marketing tool to create and manage digital communications platforms. Beabloo delivers this through a simple software that allows content creation and publishing to digital signage screens, websites, mobile phones and social media. The software enables message creation, upload and scheduling, centralized control with wide deployment and campaign analytics. The product is supported by services such as hardware certification, live support and assistance, training and content management services.

TalkingData

Series B in 2014
TalkingData’s advanced data statistics and analytic software have reached nearly 1.5 billion mobile devices in China, providing the most data-rich, reliable and profound market reports from benchmark KPIs, to user behavior studies, to industry movements, trends, and forecasts. Our insightful reports can provide you powerful insights into the Chinese Mobile Internet market. TalkingData offers the best-in-class Big Data products varying from highly-scalable data mining, deep data analytics, DMP (Data Management Platform), analytical reports, industry benchmarking, and deep-dive market insight reports. Today, 80% of the Top 50 developers in China rely on us to track their app metrics, analyze user data points, and monetization. Talkingdata was established in Sep. 2011 in Beijing. The Company finished Series A/B funding rounds of over tens of millions of dollars in 2013 and 2014 respectively. After nearly 4 years of rapid development, we now have close collaboration with 90% of the Top 10 distribution channels (Mobile app stores) and Top 10 Ad Networks in China. We are also developing cross-border cooperation with financial and other traditional industries.

Broad Daylight

Series C in 2001
Broad Daylight is an e-service software development company specialized in providing solutions for customer self-service and employee self-help. The company’s solutions help reduce customer support costs, while capturing and retaining corporate knowledge. Its customers include Cisco Systems, Deluxe Corp., Eastman Kodak Company, Hilton Hotels, Tyco International, and the U.S. Securities and Exchange Commission. Founded in 1997, Broad Daylight is headquartered in Santa Clara, California.

beMANY

Series A in 2000
beMANY is an e-business that helps consumers and businesses buy and manage their communication, utility and other everyday services, through the benefits of combined buying power, consolidated billing and customer service, and a commitment to customer advocacy

Asteria

Series B in 1999
Infoteria Corporation is a Japanese company that specializes in providing software and related support, consulting, and training.
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