Swirl Networks
Series C in 2015
Swirl is a provider of an in-store mobile marketing platform aimed at helping retailers enhance consumer engagement during the shopping experience. The company utilizes proprietary micro-location technology to deliver targeted messages, content, and offers to shoppers' smartphones based on their specific locations within the store. By integrating patent-pending indoor location beacons with cloud-based marketing campaign management services, Swirl enables retailers to create a personalized in-store mobile experience. Additionally, their software development kit allows retailers to incorporate these capabilities into existing mobile applications, ultimately increasing store traffic, customer engagement, and sales conversions.
InMobi
Venture Round in 2014
InMobi is a mobile advertising company that develops a platform and services to help brands reach consumers on mobile devices. The company provides an advertising serving algorithm to optimize ad ranking and offers campaign management from strategy and design to execution and optimization, including ad creation and targeting. It delivers monetization strategies that blend performance and branding for publishers, along with near real-time reporting and campaign tracking. Its Lifetime Value Platform identifies in-app user groups and provides behavioral insights to publishers and app developers. InMobi also supports personalized, video-based advertising through deep learning optimization engines and contextual recommendations. The company maintains partnerships and operates from its headquarters in Bengaluru, India, with additional offices in New Delhi and Mumbai. By combining technology and data-driven insights, InMobi helps advertisers and publishers optimize ad delivery and measurement across mobile environments.
Swirl Networks
Series B in 2013
Swirl is a provider of an in-store mobile marketing platform aimed at helping retailers enhance consumer engagement during the shopping experience. The company utilizes proprietary micro-location technology to deliver targeted messages, content, and offers to shoppers' smartphones based on their specific locations within the store. By integrating patent-pending indoor location beacons with cloud-based marketing campaign management services, Swirl enables retailers to create a personalized in-store mobile experience. Additionally, their software development kit allows retailers to incorporate these capabilities into existing mobile applications, ultimately increasing store traffic, customer engagement, and sales conversions.
Swirl Networks
Series A in 2012
Swirl is a provider of an in-store mobile marketing platform aimed at helping retailers enhance consumer engagement during the shopping experience. The company utilizes proprietary micro-location technology to deliver targeted messages, content, and offers to shoppers' smartphones based on their specific locations within the store. By integrating patent-pending indoor location beacons with cloud-based marketing campaign management services, Swirl enables retailers to create a personalized in-store mobile experience. Additionally, their software development kit allows retailers to incorporate these capabilities into existing mobile applications, ultimately increasing store traffic, customer engagement, and sales conversions.
InMobi is a mobile advertising company that develops a platform and services to help brands reach consumers on mobile devices. The company provides an advertising serving algorithm to optimize ad ranking and offers campaign management from strategy and design to execution and optimization, including ad creation and targeting. It delivers monetization strategies that blend performance and branding for publishers, along with near real-time reporting and campaign tracking. Its Lifetime Value Platform identifies in-app user groups and provides behavioral insights to publishers and app developers. InMobi also supports personalized, video-based advertising through deep learning optimization engines and contextual recommendations. The company maintains partnerships and operates from its headquarters in Bengaluru, India, with additional offices in New Delhi and Mumbai. By combining technology and data-driven insights, InMobi helps advertisers and publishers optimize ad delivery and measurement across mobile environments.
RockYou Media
Venture Round in 2010
RockYou, Inc. is an interactive media and entertainment company that specializes in in-game video advertising and the development of social games. Founded in 2005 and based in San Francisco, the company operates a video advertising platform that connects premium brands with users across various digital environments, including Facebook, the web, and mobile devices. RockYou's advertising network reaches approximately 68 million monthly viewers, providing brands and publishers with engaging content tailored for a multicultural audience. The company's portfolio includes a diverse range of free-to-play games spanning multiple genres and platforms, aimed at entertaining users while facilitating connections in an online networking space. However, in February 2019, RockYou, Inc. filed for voluntary liquidation under Chapter 7 in the US Bankruptcy Court for the Southern District of New York.
RockYou Media
Series D in 2009
RockYou, Inc. is an interactive media and entertainment company that specializes in in-game video advertising and the development of social games. Founded in 2005 and based in San Francisco, the company operates a video advertising platform that connects premium brands with users across various digital environments, including Facebook, the web, and mobile devices. RockYou's advertising network reaches approximately 68 million monthly viewers, providing brands and publishers with engaging content tailored for a multicultural audience. The company's portfolio includes a diverse range of free-to-play games spanning multiple genres and platforms, aimed at entertaining users while facilitating connections in an online networking space. However, in February 2019, RockYou, Inc. filed for voluntary liquidation under Chapter 7 in the US Bankruptcy Court for the Southern District of New York.
RockYou Media
Series C in 2008
RockYou, Inc. is an interactive media and entertainment company that specializes in in-game video advertising and the development of social games. Founded in 2005 and based in San Francisco, the company operates a video advertising platform that connects premium brands with users across various digital environments, including Facebook, the web, and mobile devices. RockYou's advertising network reaches approximately 68 million monthly viewers, providing brands and publishers with engaging content tailored for a multicultural audience. The company's portfolio includes a diverse range of free-to-play games spanning multiple genres and platforms, aimed at entertaining users while facilitating connections in an online networking space. However, in February 2019, RockYou, Inc. filed for voluntary liquidation under Chapter 7 in the US Bankruptcy Court for the Southern District of New York.
Ad Infuse
Series B in 2008
Ad Infuse specializes in providing mobile advertising solutions, focusing on dynamic ad insertion at the point of content delivery. The company offers a mobile advertisement management platform and content publishing tools to organizations, enabling them to deliver targeted ads effectively.
UpSnap, Inc. specializes in mobile advertising and direct mail solutions, offering services both in the United States and internationally. The company employs geo-fencing technology to target consumers based on zip codes, behaviors, and demographics within specific areas. Its advertising solutions cater to various sectors, including targeted campaigns for colleges and universities aimed at career changers, transfer students, and budget-conscious individuals, as well as location-based services for small businesses. By leveraging first-party proprietary data and real-time analytics, UpSnap creates highly-targeted, results-driven campaigns designed to engage and attract the ideal audience for brands of all sizes. Founded in 2000 and headquartered in Toronto, Canada, the company was previously known as VoodooVox Inc., adopting the name UpSnap, Inc. in July 2014.