SoftBank Robotics Europe

Founded in 2019, Spotter is a platform dedicated to empowering independent content creators across digital platforms. It provides financial liquidity solutions, enabling prosumer creators to expand their content, remain independent, and access personalized AI software products for growth.

LTK is an influencer platform that specializes in creating marketing campaigns for brands of various sizes. The company offers a range of services, from self-service tools to full-service solutions, focusing on return on investment and comprehensive brand performance measurement from initial discovery to transaction. LTK's platform enables brands and style influencers to measure and monetize content influence across owned and social channels, enhancing their economic success. Additionally, the company provides consulting for brand partnerships, shopper distribution, and performance measurement, as well as a shopping app to streamline the consumer experience.

Treasure Data, Inc. is a company that specializes in developing managed cloud services designed for big data collection, storage, and analysis. Founded in 2011 and headquartered in Mountain View, California, with additional locations in Tokyo, Japan, Treasure Data's platform enables businesses to gather and analyze data from diverse sources, including web, application, mobile, and sensor data. The company's offerings include tools for data pipeline monitoring, anomaly detection, and end-to-end encryption, aimed at enhancing data management and driving insights. Serving clients across various industries such as digital gaming, advertising technology, media, mobile, retail, and telecommunications in Asia, North America, and Europe, Treasure Data empowers organizations to utilize data as a strategic asset, facilitating a deeper understanding of customer behavior and enabling data-driven decision-making. As of 2018, it operates as a subsidiary of ARM Holdings plc.

Founded in London in 2015 with a presence in New York, Permutive develops an ad-server for sponsored content. It specializes in creating custom ad-formats and rebuilding data in programmatic advertising to protect privacy.

Framen GmbH, established in 2018 and headquartered in Frankfurt am Main, Germany, specializes in public screen advertising services. It streams targeted advertisements, news, and stories on screens in various venues such as fitness studios, hotels, and shopping centers. Framen operates an internet-based platform that facilitates the discovery of advertising spaces, screens, and billboards, along with their ratings and reviews. Additionally, it offers browser-based software for tracking screen time and displayed content. The company caters to diverse clients including cultural organizations, artists, associations, and public institutions.

C Channel is an online video media provider that focuses on delivering high-quality content tailored to women aged 20 to 34. The company offers a diverse range of lifestyle-related information, including topics such as hairstyling, food, fashion, and travel tips. By leveraging video as its primary medium, C Channel aims to engage its audience with relevant and inspiring content. Additionally, the company operates as a marketing and advertising agency, specializing in the production and management of impactful influencers to enhance its outreach and effectiveness in connecting with its target demographic.

KE Holdings Inc., known as Beike, operates a comprehensive platform for housing transactions and services in China, enhancing the user experience through both online and offline channels. Founded in 2001 and headquartered in Beijing, the company facilitates a range of housing-related transactions, including the sale and rental of existing and new homes, home renovation, and real estate financial solutions. Beike operates through its branded Lianjia stores in major cities like Beijing and Shanghai, while also collaborating with various third-party agencies, including franchise partners. The platform aims to create a high-quality ecosystem for real estate services, supporting over 100,000 property agents and reaching more than 200 million households. Additionally, Beike has expanded its offerings internationally, providing services for Chinese families seeking overseas properties across 11 countries. The company's growth strategy includes plans to cover over 300 cities in China and build a robust network of accredited partners.

Mobile Posse, Inc. is a company based in Arlington, Virginia, specializing in mobile content discovery solutions that empower wireless carriers and device manufacturers to enhance their mobile advertising strategies. Founded in 2005, Mobile Posse offers the Firstly Mobile content discovery platform, which provides users with engaging curated content seamlessly, eliminating the need for swipes or searches. This frictionless experience not only improves user engagement but also helps carriers and original equipment manufacturers (OEMs) increase their advertising revenues. The company also provides a customer relationship management (CRM) solution for direct outreach to customers and a web portal that transforms default home pages into profitable assets. Mobile Posse operates as a subsidiary of Digital Turbine Media, Inc. as of February 2020.

RPA Holdings Japan, established in 2000, is a Tokyo-based company that specializes in robot outsourcing services within Japan. It operates PRESCO, an online advertising and affiliate business, and also provides office-work outsourcing services.

Social Native is an online platform designed to facilitate the creation of customized branded content by connecting brands with relevant creators based on shared interests and brand affinity. By operating as an advertising marketplace, it enables brands to source and optimize visual content, thereby enhancing brand awareness and performance. The platform offers a range of services, including on-demand images and videos, personalized content, age-targeting, testimonials, product placements, and brand affinity insights. Additionally, Social Native employs a data-driven engine that provides brands with insights to scale content creation, measure the impact of their efforts, and optimize their content strategy effectively.

C Channel is an online video media provider that focuses on delivering high-quality content tailored to women aged 20 to 34. The company offers a diverse range of lifestyle-related information, including topics such as hairstyling, food, fashion, and travel tips. By leveraging video as its primary medium, C Channel aims to engage its audience with relevant and inspiring content. Additionally, the company operates as a marketing and advertising agency, specializing in the production and management of impactful influencers to enhance its outreach and effectiveness in connecting with its target demographic.

MicroAd operates in the online advertising sector, focusing on ad platform and ad network services. The company offers two main products: MicroAd BLADE, a demand-side platform (DSP), and MicroAd COMPASS, a supply-side platform (SSP). These advanced technologies facilitate effective display ad serving, which has become prevalent in the United States. MicroAd aims to create beneficial solutions for both advertisers, by optimizing ad delivery, and publishers, by enhancing revenue generation.

William Morris Endeavor (WME) is a prominent talent agency headquartered in Beverly Hills, with additional offices in New York, Nashville, London, and Miami. Established in 2009 through the merger of Endeavor and the William Morris Agency, WME represents leading artists across various entertainment sectors, including film, television, music, theatre, advertising, literature, and digital media. In addition to its talent representation, WME offers advisory services to major consumer brands, helping them develop entertainment-based marketing strategies. The agency also invests in companies within the digital media landscape, further diversifying its role in the entertainment industry.

SocialFlow, Inc. is a software company that specializes in social media distribution and monetization solutions tailored for publishers and media organizations. Founded in 2009 and based in New York, SocialFlow utilizes an advanced algorithm to optimize the timing, relevance, and audience targeting of social media posts. The platform identifies high-performing content for amplification through advertising and integrates these posts into platform-specific advertising formats. Furthermore, it establishes a feedback loop that analyzes audience responses, facilitating the development of new advertising opportunities that enhance client reach to segmented audiences. SocialFlow’s technologies enable publishers to distribute engaging content effectively while generating new revenue streams, and its client roster includes prominent organizations such as Condé Nast, The Associated Press, and CNN. The software supports tens of thousands of journalists globally in extending the reach and engagement of editorial content across various social platforms.

Jump Ramp Games, Inc., established in 2011 and headquartered in New York, specializes in developing mobile gaming applications. Its flagship product, Lucktastic, offers free mobile casual games with real-world rewards, including gift cards from major brands. The company generates revenue through online advertising, lead generation, and mobile video services within the app. With nearly 10 million installs in the U.S., Lucktastic consistently ranks among the top lifestyle apps on both Google Play and the Apple Store. Jump Ramp, now a subsidiary of MobilityWare, aims to expand its brand and grow a network of apps internationally, while fostering a fast-paced, innovative work environment.

Quixey, Inc. is a mobile technology company based in Mountain View, California, with additional offices in Beijing, Bengaluru, and Tel Aviv. Founded in 2009, Quixey operates a platform that enhances user access and engagement with applications through its innovative Deep View Cards. This solution connects users directly to app functionalities, enabling quick actions such as booking a hotel or ordering a ride without the need for user registration. By employing content acquisition techniques and application mining technology, Quixey effectively delivers relevant app content through various channels, including ads, search, and social messaging platforms. The company's offerings cater to both users and leading mobile brands, streamlining the process of finding and utilizing application features in a visually engaging manner.

Taykey is a technology company specializing in real-time advertising solutions for Fortune 500 brands. It mines data from thousands of online sources to identify trends specific to target audiences, automating the media buying process. This enables brands like American Express and Volkswagen to create more relevant ads and improve marketing strategies by leveraging real-time insights into consumer sentiment and trending conversations.

InMobi is a mobile advertising company that develops a platform and services to help brands reach consumers on mobile devices. The company provides an advertising serving algorithm to optimize ad ranking and offers campaign management from strategy and design to execution and optimization, including ad creation and targeting. It delivers monetization strategies that blend performance and branding for publishers, along with near real-time reporting and campaign tracking. Its Lifetime Value Platform identifies in-app user groups and provides behavioral insights to publishers and app developers. InMobi also supports personalized, video-based advertising through deep learning optimization engines and contextual recommendations. The company maintains partnerships and operates from its headquarters in Bengaluru, India, with additional offices in New Delhi and Mumbai. By combining technology and data-driven insights, InMobi helps advertisers and publishers optimize ad delivery and measurement across mobile environments.

Founded in 2010, Geniee is a leading Asia-Pacific AdTech company with headquarters in Japan. It specializes in providing SaaS solutions for advertising and marketing technology, helping clients enhance their revenue and success. With international offices across APAC, including Singapore, Japan, Thailand, Indonesia, and Vietnam, Geniee offers services such as Geniee SSP, Geniee Trading Desk, DMP, Data Exchange, and more.

DramaFever, a subsidiary of Warner Bros. Entertainment Inc., is a leading online platform specializing in the distribution of international televised content. It offers on-demand streaming services featuring movies, documentaries, and TV shows, predominantly from Asia and Latin America, with professional subtitles in multiple languages. The company's extensive library includes Korean dramas, Latin American telenovelas, and kids programming, catering to a global audience. DramaFever also provides advertising opportunities and has partnerships with companies like AMC Networks to develop next-generation online entertainment sites. Based in New York, the company employs over 130 people, with a significant portion dedicated to engineering and improving the user experience for its millions of viewers.

GroundTruth is a global location technology company that specializes in location-based marketing and advertising. It utilizes its proprietary Blueprints technology to provide valuable consumer insights based on real-world behaviors and interactions. With an extensive first-party database of 95 million active monthly users and 17 million daily users, GroundTruth monitors activities across 100 million places and points of interest. This vast dataset allows the company to deliver in-store visitation insights and competitive analysis for marketers, helping them to enhance brand awareness, increase website and in-store traffic, and ultimately drive sales. GroundTruth operates in 21 countries worldwide, positioning itself as a leader in leveraging location data to inform marketing strategies.

Jump Ramp Games, Inc., established in 2011 and headquartered in New York, specializes in developing mobile gaming applications. Its flagship product, Lucktastic, offers free mobile casual games with real-world rewards, including gift cards from major brands. The company generates revenue through online advertising, lead generation, and mobile video services within the app. With nearly 10 million installs in the U.S., Lucktastic consistently ranks among the top lifestyle apps on both Google Play and the Apple Store. Jump Ramp, now a subsidiary of MobilityWare, aims to expand its brand and grow a network of apps internationally, while fostering a fast-paced, innovative work environment.

ActionX is a platform that focuses on enhancing mobile customer acquisition and retargeting to foster transactions and increase customer lifetime value. The company specializes in creating highly interactive sporting events globally, providing engaging experiences that aim to connect with audiences in meaningful ways. Through its innovative approach, ActionX effectively bridges the gap between attracting new customers and re-engaging existing ones, ultimately driving business growth and customer satisfaction.

Taykey is a technology company specializing in real-time advertising solutions for Fortune 500 brands. It mines data from thousands of online sources to identify trends specific to target audiences, automating the media buying process. This enables brands like American Express and Volkswagen to create more relevant ads and improve marketing strategies by leveraging real-time insights into consumer sentiment and trending conversations.

SocialFlow, Inc. is a software company that specializes in social media distribution and monetization solutions tailored for publishers and media organizations. Founded in 2009 and based in New York, SocialFlow utilizes an advanced algorithm to optimize the timing, relevance, and audience targeting of social media posts. The platform identifies high-performing content for amplification through advertising and integrates these posts into platform-specific advertising formats. Furthermore, it establishes a feedback loop that analyzes audience responses, facilitating the development of new advertising opportunities that enhance client reach to segmented audiences. SocialFlow’s technologies enable publishers to distribute engaging content effectively while generating new revenue streams, and its client roster includes prominent organizations such as Condé Nast, The Associated Press, and CNN. The software supports tens of thousands of journalists globally in extending the reach and engagement of editorial content across various social platforms.

Spanfeller Media Group, Inc. is a content-focused media company based in New York, founded in 2010. It operates notable online platforms, including The Daily Meal, which specializes in food-related content, and The Active Times, dedicated to sports and fitness. The company aims to revolutionize the creation, sharing, and monetization of premium content by leveraging its expertise in digital media. Spanfeller Media Group offers a range of services, including content creation, digital content aggregation, curation, and online advertising revenue generation. Additionally, the company is focused on launching new websites that cater to niche vertical content areas that lack dominant players in the market.

Celtra Inc. is a provider of a creative management platform that offers cloud-based, self-service software for managing the lifecycle of digital advertising. Founded in 2006 and headquartered in Boston, Massachusetts, the company has additional locations in New York, San Francisco, London, Ljubljana, and Singapore. Celtra serves a diverse clientele that includes advertisers, publishers, and branding agencies, empowering them with technology to create, distribute, and optimize data-driven ads across various screens, such as mobile devices, tablets, and desktops. Its flagship product, AdCreator 4, facilitates the execution of large-scale and complex advertising campaigns through a streamlined platform that integrates ad creation, performance optimization, and consolidated reporting, allowing users to access common metrics across all channels. Celtra operates as a subsidiary of The Unilever Group.

Cheezburger is a Seattle-based company that operates a digital humor network of social humor websites and content platforms. It enables visitors to view, create, remix, and share humorous images, memes, GIFs, videos, and news across sites such as I Can Has Cheezburger, FAIL Blog, Know Your Meme, and Memebase, and offers advertising services. Founded in 2007 by Ben Huh and Eric Nakagawa, the company builds a community around meme culture and user-generated humor.

GroundTruth is a global location technology company that specializes in location-based marketing and advertising. It utilizes its proprietary Blueprints technology to provide valuable consumer insights based on real-world behaviors and interactions. With an extensive first-party database of 95 million active monthly users and 17 million daily users, GroundTruth monitors activities across 100 million places and points of interest. This vast dataset allows the company to deliver in-store visitation insights and competitive analysis for marketers, helping them to enhance brand awareness, increase website and in-store traffic, and ultimately drive sales. GroundTruth operates in 21 countries worldwide, positioning itself as a leader in leveraging location data to inform marketing strategies.

Founded in Paris, Criteo is a global leader in commerce marketing, specializing in performance display and retargeting. It employs machine-learning technology and data-driven insights to deliver measurable ROI for clients worldwide.

Mobile Posse, Inc. is a company based in Arlington, Virginia, specializing in mobile content discovery solutions that empower wireless carriers and device manufacturers to enhance their mobile advertising strategies. Founded in 2005, Mobile Posse offers the Firstly Mobile content discovery platform, which provides users with engaging curated content seamlessly, eliminating the need for swipes or searches. This frictionless experience not only improves user engagement but also helps carriers and original equipment manufacturers (OEMs) increase their advertising revenues. The company also provides a customer relationship management (CRM) solution for direct outreach to customers and a web portal that transforms default home pages into profitable assets. Mobile Posse operates as a subsidiary of Digital Turbine Media, Inc. as of February 2020.

Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

ActionX is a platform that focuses on enhancing mobile customer acquisition and retargeting to foster transactions and increase customer lifetime value. The company specializes in creating highly interactive sporting events globally, providing engaging experiences that aim to connect with audiences in meaningful ways. Through its innovative approach, ActionX effectively bridges the gap between attracting new customers and re-engaging existing ones, ultimately driving business growth and customer satisfaction.

Bluefin Labs is a social TV analytics company that specializes in providing solutions to brand advertisers, advertising agencies, and television networks. Founded in 2008 and based in Cambridge, MA, with an additional office in New York, NY, the company leverages advanced technology and data analytics to connect social media commentary with the television shows and commercials viewed by audiences. This ability allows clients to access and analyze data at scale, enhancing their understanding of viewer engagement and advertising effectiveness. Grounded in extensive research in cognitive science and machine learning from the MIT Media Lab, Bluefin Labs was acquired by Twitter in 2013.

Burstly is a company that provides a comprehensive suite of tools designed to support the entire lifecycle of mobile applications. Its offerings include TestFlight, a leading platform for beta testing apps; FlightPath, an intuitive analytics solution for mobile developers; and SkyRocket, a monetization tool that facilitates collaboration with various advertising partners. By equipping developers with essential resources, Burstly aims to simplify the complexities of navigating the crowded app ecosystem, enhancing both app performance and revenue generation. Additionally, Burstly features an Application Marketplace that allows applications to purchase placements on a Pay Per Install basis, further streamlining the mobile advertising process.

InMobi is a mobile advertising company that develops a platform and services to help brands reach consumers on mobile devices. The company provides an advertising serving algorithm to optimize ad ranking and offers campaign management from strategy and design to execution and optimization, including ad creation and targeting. It delivers monetization strategies that blend performance and branding for publishers, along with near real-time reporting and campaign tracking. Its Lifetime Value Platform identifies in-app user groups and provides behavioral insights to publishers and app developers. InMobi also supports personalized, video-based advertising through deep learning optimization engines and contextual recommendations. The company maintains partnerships and operates from its headquarters in Bengaluru, India, with additional offices in New Delhi and Mumbai. By combining technology and data-driven insights, InMobi helps advertisers and publishers optimize ad delivery and measurement across mobile environments.

Spanfeller Media Group, Inc. is a content-focused media company based in New York, founded in 2010. It operates notable online platforms, including The Daily Meal, which specializes in food-related content, and The Active Times, dedicated to sports and fitness. The company aims to revolutionize the creation, sharing, and monetization of premium content by leveraging its expertise in digital media. Spanfeller Media Group offers a range of services, including content creation, digital content aggregation, curation, and online advertising revenue generation. Additionally, the company is focused on launching new websites that cater to niche vertical content areas that lack dominant players in the market.

Jump Ramp Games, Inc., established in 2011 and headquartered in New York, specializes in developing mobile gaming applications. Its flagship product, Lucktastic, offers free mobile casual games with real-world rewards, including gift cards from major brands. The company generates revenue through online advertising, lead generation, and mobile video services within the app. With nearly 10 million installs in the U.S., Lucktastic consistently ranks among the top lifestyle apps on both Google Play and the Apple Store. Jump Ramp, now a subsidiary of MobilityWare, aims to expand its brand and grow a network of apps internationally, while fostering a fast-paced, innovative work environment.

Taykey is a technology company specializing in real-time advertising solutions for Fortune 500 brands. It mines data from thousands of online sources to identify trends specific to target audiences, automating the media buying process. This enables brands like American Express and Volkswagen to create more relevant ads and improve marketing strategies by leveraging real-time insights into consumer sentiment and trending conversations.

SocialFlow, Inc. is a software company that specializes in social media distribution and monetization solutions tailored for publishers and media organizations. Founded in 2009 and based in New York, SocialFlow utilizes an advanced algorithm to optimize the timing, relevance, and audience targeting of social media posts. The platform identifies high-performing content for amplification through advertising and integrates these posts into platform-specific advertising formats. Furthermore, it establishes a feedback loop that analyzes audience responses, facilitating the development of new advertising opportunities that enhance client reach to segmented audiences. SocialFlow’s technologies enable publishers to distribute engaging content effectively while generating new revenue streams, and its client roster includes prominent organizations such as Condé Nast, The Associated Press, and CNN. The software supports tens of thousands of journalists globally in extending the reach and engagement of editorial content across various social platforms.

Cheezburger is a Seattle-based company that operates a digital humor network of social humor websites and content platforms. It enables visitors to view, create, remix, and share humorous images, memes, GIFs, videos, and news across sites such as I Can Has Cheezburger, FAIL Blog, Know Your Meme, and Memebase, and offers advertising services. Founded in 2007 by Ben Huh and Eric Nakagawa, the company builds a community around meme culture and user-generated humor.

Spanfeller Media Group, Inc. is a content-focused media company based in New York, founded in 2010. It operates notable online platforms, including The Daily Meal, which specializes in food-related content, and The Active Times, dedicated to sports and fitness. The company aims to revolutionize the creation, sharing, and monetization of premium content by leveraging its expertise in digital media. Spanfeller Media Group offers a range of services, including content creation, digital content aggregation, curation, and online advertising revenue generation. Additionally, the company is focused on launching new websites that cater to niche vertical content areas that lack dominant players in the market.

Grab Media is a prominent video distribution company that specializes in connecting premium video content with a diverse array of professional sources and well-known advertisers. The company offers digital advertising and video syndication solutions, enabling marketers to effectively reach large, engaged audiences. By hosting, distributing, and monetizing streaming media, Grab Media allows brands to concentrate on promoting their messages while ensuring that their content reaches the right viewers.

GroundTruth is a global location technology company that specializes in location-based marketing and advertising. It utilizes its proprietary Blueprints technology to provide valuable consumer insights based on real-world behaviors and interactions. With an extensive first-party database of 95 million active monthly users and 17 million daily users, GroundTruth monitors activities across 100 million places and points of interest. This vast dataset allows the company to deliver in-store visitation insights and competitive analysis for marketers, helping them to enhance brand awareness, increase website and in-store traffic, and ultimately drive sales. GroundTruth operates in 21 countries worldwide, positioning itself as a leader in leveraging location data to inform marketing strategies.

[JellyCloud](http://www.jellycloud.com/) is a behavioral advertising network which leverages patented behavioral targeting technology on behalf of Advertisers, Publishers, Software providers and ISPs. The company aims to drive high consumer engagement rates for their advertising and publisher platforms.

Giant Realm is a New York-based media company that operates a network of online publishing sites aimed at the young male demographic, specifically targeting males aged 18 to 34. The company focuses on creating content that resonates with this audience while also providing a vertical advertising network that connects advertisers with its user base. By leveraging a strategy similar to that of other online media networks, Giant Realm seeks to engage young men through relevant content and advertising, positioning itself as a key player in the digital media landscape.

Ad Infuse specializes in providing mobile advertising solutions, focusing on dynamic ad insertion at the point of content delivery. The company offers a mobile advertisement management platform and content publishing tools to organizations, enabling them to deliver targeted ads effectively.

Mobile Posse, Inc. is a company based in Arlington, Virginia, specializing in mobile content discovery solutions that empower wireless carriers and device manufacturers to enhance their mobile advertising strategies. Founded in 2005, Mobile Posse offers the Firstly Mobile content discovery platform, which provides users with engaging curated content seamlessly, eliminating the need for swipes or searches. This frictionless experience not only improves user engagement but also helps carriers and original equipment manufacturers (OEMs) increase their advertising revenues. The company also provides a customer relationship management (CRM) solution for direct outreach to customers and a web portal that transforms default home pages into profitable assets. Mobile Posse operates as a subsidiary of Digital Turbine Media, Inc. as of February 2020.

Intent Media Works provides technology and services for the distribution of licensed digital media content and advertising via the internet and peer-to-peer file trading systems. The company also provides security and various licensing options for digital media files and allows its clients for territory restrictions, expiration dates, variable pricing, and device output selection.

The NewsMarket, Inc. is a web-based video marketing and distribution platform that connects brands, government agencies, and non-profit organizations to international media. Founded in 2000 and headquartered in New York, the company offers a diverse range of content including videos, audios, and images across various categories such as aerospace, automotive, education, entertainment, health care, and technology. The platform enables clients to effectively market and share their video content with media outlets, blogs, and online communities, thereby extending the reach of their messages. In addition to content distribution, The NewsMarket specializes in managing online newsrooms and delivering live interviews and event broadcasts. With a global presence that includes offices in cities such as Beijing, London, and Singapore, The NewsMarket has positioned itself as a key player in the digital marketing landscape.

Focus Media Holding Limited is a prominent digital media company based in Central, Hong Kong, specializing in out-of-home advertising through a diverse array of platforms. The company operates an extensive network of liquid crystal display (LCD) screens and other advertising formats strategically located in high-traffic areas, including malls, hotels, and residential buildings. Its offerings encompass video media in commercial buildings, digital displays in stores, advertising in elevators, and large outdoor LED screens, as well as traditional billboards and cinema advertising. With a significant presence across approximately 112 cities in China, Focus Media has established a vast network that includes over 172,000 digital displays, more than 505,000 traditional poster frames, and extensive cinema partnerships. The company is known for its innovative business models and targeted audience segmentation, making it a key player in the media advertising industry.

Kefta was a prominent provider of dynamic marketing solutions, established in San Francisco in 2000 and acquired by Acxiom in 2007. The company developed a comprehensive personalization and targeting platform that allowed large retailers, banks, and telecommunications companies to enhance online customer experiences and significantly increase sales. Kefta's core technology integrated user profiling, a business rules engine, self-learning algorithms, and multi-channel delivery, offering solutions such as web personalization, landing page optimization, segmented multivariate tools, banner ad retargeting, and re-engagement of abandoned shopping carts through email campaigns. Delivered as a Software as a Service (SaaS), Kefta’s offerings included campaign management and strategic online marketing consulting. As one of the early players in online personalization and behavioral targeting, Kefta successfully helped numerous Fortune 1000 companies improve online conversion rates by 10-30% and achieve returns on investment ranging from 4 to 15 times. The company became profitable within a few years, leading to its acquisition by Acxiom, a global leader in data-driven marketing solutions.

As of January 2001, AllAdvantage Inc. went out of business. AllAdvantage.com, Inc. operates as an Internet advertising company. It pays its users/members a portion of the advertising revenue generated by their online viewing habits. The company also allows members to receive membership benefits that include sponsor discounts and rebates for surfing the Web. In addition, it provides incentives for advertisers to build one-on-one relationships with its members. The company was founded in 1999 and is based in Hayward, California with additional offices in Atlanta, Boston, Chicago, Dallas, Detroit, Hayward, London, Los Angeles, New York, Paris, Seattle, Sydney, and Washington DC.

SINA is an online media company based in the People's Republic of China, serving both domestic and global Chinese communities. It operates a network of localized websites, with its primary platforms being SINA.com for news and content, Weibo.com for microblogging, and SINA Mobile for mobile value-added services. The company offers a diverse range of services, including online portals, microblogging, video and music streaming, photo sharing, online gaming, email, search, classified listings, and e-commerce. SINA primarily generates revenue through online advertising and mobile services, supplemented by fee-based offerings. It aims to be a leading media platform for information retrieval, opinion sharing, and social networking, while also assisting businesses in marketing their products. The company's targeted content across its various websites is designed to enhance user engagement and expand its audience within the Chinese online community.

Zip2 was a mobile media company that developed applications aimed at enhancing interaction between business partners and their target audiences through mobile devices. It operated the Zumobi Network, a collection of interconnected mobile media applications that facilitated user discovery of apps and content. The network enabled cross-promotion among applications and supported viral distribution, allowing for improved engagement metrics on usage and user behavior. This platform provided businesses with tools to better connect with their customers, optimizing their marketing efforts in the mobile space. Zip2's innovative approach positioned it as a significant player in the evolving mobile media landscape.

Yahoo is a media technology company that connects people with their passions through a web portal and ecosystem of services. It offers a full-stack platform for businesses to reach audiences across advertising, search, and media, and operates core consumer products such as Yahoo Search, Yahoo Mail, and Yahoo News. The company provides advertising and media solutions that cover entertainment, finance, sports, shopping, and games, supporting publishers and advertisers with tools for content discovery and user engagement. Based in New York, Yahoo combines internet services, technology, and consumer experiences to facilitate online advertising, information discovery, and interoperable digital services for users and partners.