Social Starts

Social Starts is a California-based venture capital firm established in 2012, specializing in Series A investments in the healthcare and technology sectors. It is recognized as the first venture capital partnership dedicated to the emerging science of individual health and the promotion of happiness through health. The firm manages a family of funds, including Social Starts A, Social Starts 1 through 3, and Joyance Partners in the US and Europe. Social Starts aims to identify and support leading technologists and scientists globally, prioritizing innovations in health, biotech, and therapeutics. By leveraging advancements in medical care focused on prevention and personalization, as well as artificial intelligence to anticipate individual needs, the firm views health and happiness science as a significant early-stage investment opportunity. Its approach has yielded substantial returns, and the firm has received recognition as a top fund and active global venture capital player.

Kevin Dasch

Partner

Jun Deng

Partner

Holly Jacobus

Partner

Julien Tizot

Venture Partner

Past deals in Durables and Apparel

Outer

Series A in 2021
Outer, Inc. is a direct-to-consumer company specializing in the manufacture of outdoor furniture. Founded in 2017 and based in Santa Monica, California, Outer has transitioned from its previous name, Jia Outdoor, Inc., in April 2018. The company focuses on creating durable, eco-friendly outdoor furniture that is designed to withstand harsh conditions, utilizing sustainable materials in its production. Outer’s products are manufactured in a family-owned factory located near Shanghai. Since its inception, the company has experienced significant growth, increasing its revenue elevenfold by 2020 and expanding its workforce substantially within a short period. Outer aims to enhance outdoor living experiences for its customers through innovative and environmentally conscious furniture solutions.

Attn: Grace

Pre Seed Round in 2020
Attn: Grace, Inc. is a Boston-based company that specializes in manufacturing and selling wellness products focused on women's hygiene, particularly for those experiencing urinary incontinence. Established in 2017, the company offers a range of products including pads, briefs, liners, and wipes, all designed with sustainability in mind. Attn: Grace aims to provide discreet and elegantly packaged solutions that utilize natural fibers derived from sugarcane waste, catering to the needs of women as they age. The company sells its products online, addressing life’s inconvenient challenges with thoughtful and environmentally conscious offerings.

Outer

Seed Round in 2020
Outer, Inc. is a direct-to-consumer company specializing in the manufacture of outdoor furniture. Founded in 2017 and based in Santa Monica, California, Outer has transitioned from its previous name, Jia Outdoor, Inc., in April 2018. The company focuses on creating durable, eco-friendly outdoor furniture that is designed to withstand harsh conditions, utilizing sustainable materials in its production. Outer’s products are manufactured in a family-owned factory located near Shanghai. Since its inception, the company has experienced significant growth, increasing its revenue elevenfold by 2020 and expanding its workforce substantially within a short period. Outer aims to enhance outdoor living experiences for its customers through innovative and environmentally conscious furniture solutions.

Made In Cookware

Venture Round in 2019
Made In Cookware, founded in 2016 and based in Boston, Massachusetts, is a premium direct-to-consumer cookware brand that designs, manufactures, and distributes a range of cooking tools, including frying pans, sauce pans, sauté pans, stock pots, and various accessories. By leveraging an online e-commerce platform, the company aims to provide modern cooks with high-quality cookware at affordable prices. Made In focuses on appealing to Millennials and seeks to establish itself as the preferred kitchen brand across multiple categories.

Andie

Venture Round in 2019
Andie Co. is an online retailer specializing in women's swimwear, particularly known for its designer-quality one-piece swimsuits. Founded in 2016 and based in New York, the company operates as a direct-to-consumer brand, allowing customers to purchase swimwear directly through its eCommerce platform. By eliminating retail middlemen, Andie provides high-design, luxurious swimsuits at accessible prices, enabling women to try on their selections at home to find the best fit. In addition to swimsuits, Andie also offers accessories and gift cards, positioning itself as a compelling alternative within the swimwear market.

Burrow

Series B in 2019
Burrow, Inc. is a furniture design and manufacturing company based in New York, founded in 2016. It specializes in creating luxury furniture for homes, offering a diverse range of products including sofas, sectionals, sleepers, loveseats, armchairs, and ottomans, as well as tables, rugs, and various accessories like pillows and throws. The furniture is handcrafted from sustainably-sourced hardwood and features non-toxic, scratch- and stain-resistant fabrics. Burrow sells its products through physical showrooms located in several states, including Washington, Massachusetts, Texas, and California, as well as online. The company also operates a manufacturing facility in Mexico City, Mexico.

Outer

Seed Round in 2019
Outer, Inc. is a direct-to-consumer company specializing in the manufacture of outdoor furniture. Founded in 2017 and based in Santa Monica, California, Outer has transitioned from its previous name, Jia Outdoor, Inc., in April 2018. The company focuses on creating durable, eco-friendly outdoor furniture that is designed to withstand harsh conditions, utilizing sustainable materials in its production. Outer’s products are manufactured in a family-owned factory located near Shanghai. Since its inception, the company has experienced significant growth, increasing its revenue elevenfold by 2020 and expanding its workforce substantially within a short period. Outer aims to enhance outdoor living experiences for its customers through innovative and environmentally conscious furniture solutions.

Made In Cookware

Seed Round in 2019
Made In Cookware, founded in 2016 and based in Boston, Massachusetts, is a premium direct-to-consumer cookware brand that designs, manufactures, and distributes a range of cooking tools, including frying pans, sauce pans, sauté pans, stock pots, and various accessories. By leveraging an online e-commerce platform, the company aims to provide modern cooks with high-quality cookware at affordable prices. Made In focuses on appealing to Millennials and seeks to establish itself as the preferred kitchen brand across multiple categories.

Andie

Seed Round in 2019
Andie Co. is an online retailer specializing in women's swimwear, particularly known for its designer-quality one-piece swimsuits. Founded in 2016 and based in New York, the company operates as a direct-to-consumer brand, allowing customers to purchase swimwear directly through its eCommerce platform. By eliminating retail middlemen, Andie provides high-design, luxurious swimsuits at accessible prices, enabling women to try on their selections at home to find the best fit. In addition to swimsuits, Andie also offers accessories and gift cards, positioning itself as a compelling alternative within the swimwear market.

Made In Cookware

Seed Round in 2018
Made In Cookware, founded in 2016 and based in Boston, Massachusetts, is a premium direct-to-consumer cookware brand that designs, manufactures, and distributes a range of cooking tools, including frying pans, sauce pans, sauté pans, stock pots, and various accessories. By leveraging an online e-commerce platform, the company aims to provide modern cooks with high-quality cookware at affordable prices. Made In focuses on appealing to Millennials and seeks to establish itself as the preferred kitchen brand across multiple categories.

Burrow

Series A in 2018
Burrow, Inc. is a furniture design and manufacturing company based in New York, founded in 2016. It specializes in creating luxury furniture for homes, offering a diverse range of products including sofas, sectionals, sleepers, loveseats, armchairs, and ottomans, as well as tables, rugs, and various accessories like pillows and throws. The furniture is handcrafted from sustainably-sourced hardwood and features non-toxic, scratch- and stain-resistant fabrics. Burrow sells its products through physical showrooms located in several states, including Washington, Massachusetts, Texas, and California, as well as online. The company also operates a manufacturing facility in Mexico City, Mexico.

Andie

Seed Round in 2018
Andie Co. is an online retailer specializing in women's swimwear, particularly known for its designer-quality one-piece swimsuits. Founded in 2016 and based in New York, the company operates as a direct-to-consumer brand, allowing customers to purchase swimwear directly through its eCommerce platform. By eliminating retail middlemen, Andie provides high-design, luxurious swimsuits at accessible prices, enabling women to try on their selections at home to find the best fit. In addition to swimsuits, Andie also offers accessories and gift cards, positioning itself as a compelling alternative within the swimwear market.

Everywear

Angel Round in 2017
Everywear is a United States-based company that offers an online one-to-one styling service for women. It specializes in B2B eCommerce software that enhances the shopping experience through personalization. By leveraging data-driven editorial expertise, auto-styling features, and comprehensive data analytics, Everywear's software aims to improve sales conversion rates and increase customer lifetime value. The company's approach allows e-commerce sellers to optimize their sales strategies and better predict future purchasing behavior, thereby driving significant growth in their business.

Viyet Inc

Seed Round in 2017
Viyet Inc operates an online platform specializing in the buying and selling of designer furniture, offering a wide range of products including chairs, tables, lighting, storage solutions, decorative objects, and textiles. Founded in 2013 and based in New York, the company enables owners of high-end furniture to sell their pieces conveniently, especially during times of relocation or redecorating. The platform provides access to luxury designer brands at significantly reduced prices, making sought-after furniture and accessories more accessible to consumers. As of February 2018, Viyet Inc functions as a subsidiary of Sotheby's, enhancing its capabilities in the consignment of pre-owned luxury items.

Everywear

Venture Round in 2015
Everywear is a United States-based company that offers an online one-to-one styling service for women. It specializes in B2B eCommerce software that enhances the shopping experience through personalization. By leveraging data-driven editorial expertise, auto-styling features, and comprehensive data analytics, Everywear's software aims to improve sales conversion rates and increase customer lifetime value. The company's approach allows e-commerce sellers to optimize their sales strategies and better predict future purchasing behavior, thereby driving significant growth in their business.

Fashion Project

Seed Round in 2014
Fashion Project, Inc. is an online platform that allows members to donate clothing and shop for causes they are passionate about. The company offers a range of items, including apparel, shoes, and accessories, with many products donated by celebrities and philanthropists. Members can purchase various clothing types such as dresses, denims, jackets, and footwear, while the majority of the proceeds from sales are directed to charitable organizations. Established in 2011 and headquartered in Boston, Massachusetts, Fashion Project also provides opportunities for clients to initiate fundraising programs, enhancing its commitment to philanthropy. The company was previously known as Swapfish, Inc. before rebranding in June 2012.
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