Social Leverage

Founded in 2009, Social Leverage is a venture capital firm based in Scottsdale, Arizona. It specializes in early-stage and seed-stage investments in software, consumer, and fintech industries. The firm invests in companies with a viable product, serving a large addressable market, and solving a known pain point.

Gary Benitt

General Partner

Ross Hoffman

Venture Partner

Howard Lindzon

General Partner

Matt Ober

General Partner

Thomas Peterson

Co-Founder and General Partner

Past deals in Wealth Management

Frec

Series A in 2023
Frec is a financial technology company that provides an investment platform featuring a range of automated self-service products aimed at simplifying sophisticated investment strategies. The company focuses on direct indexing, portfolio lines of credit, and high-yield treasury offerings, which have typically been accessible only through wealth advisors. Frec's Direct Indexing solution allows users to track S&P indices while benefiting from tax savings and customization options, thereby enhancing the advantages of index investing. Additionally, Frec enables users to obtain instant loans without the need for underwriting or credit checks, making advanced financial tools more accessible to individual investors.

Seeds

Seed Round in 2022
Seeds empowers financial advisors to more deeply understand investors and to automatically deliver custom portfolios that align. Founded in 2018, Seeds is enabling the evolution toward truly intentional, purposeful, and personalized investing.

Covey

Seed Round in 2022
Covey is an analyst-led community focused on identifying and rewarding emerging talent in money management. The company has developed a financial platform that facilitates the creation and sharing of portfolios among users. This platform allows analysts to share portfolio analytics across various communities while aggregating trade-level data on equities. By providing a sophisticated mock portfolio trading suite, Covey assists hedge funds and investment institutions in refining their trading strategies, ultimately enhancing their investment decision-making processes.

Rally

Series B in 2021
Rally is an investment platform that enables individuals to buy and sell fractional equity shares in various collectible assets, such as sports cards, classic cars, vintage watches, and rare books. Founded in 2016 and headquartered in New York, Rally aims to democratize access to alternative investments, which have traditionally been limited to a select group of investors. By providing a marketplace that emphasizes liquidity and transparency, Rally allows members from all income levels to participate in the ownership of high-value collectibles, fostering a more inclusive investment environment.

Rally

Series B in 2020
Rally is an investment platform that enables individuals to buy and sell fractional equity shares in various collectible assets, such as sports cards, classic cars, vintage watches, and rare books. Founded in 2016 and headquartered in New York, Rally aims to democratize access to alternative investments, which have traditionally been limited to a select group of investors. By providing a marketplace that emphasizes liquidity and transparency, Rally allows members from all income levels to participate in the ownership of high-value collectibles, fostering a more inclusive investment environment.

Rally

Series A in 2018
Rally is an investment platform that enables individuals to buy and sell fractional equity shares in various collectible assets, such as sports cards, classic cars, vintage watches, and rare books. Founded in 2016 and headquartered in New York, Rally aims to democratize access to alternative investments, which have traditionally been limited to a select group of investors. By providing a marketplace that emphasizes liquidity and transparency, Rally allows members from all income levels to participate in the ownership of high-value collectibles, fostering a more inclusive investment environment.

Rally

Seed Round in 2018
Rally is an investment platform that enables individuals to buy and sell fractional equity shares in various collectible assets, such as sports cards, classic cars, vintage watches, and rare books. Founded in 2016 and headquartered in New York, Rally aims to democratize access to alternative investments, which have traditionally been limited to a select group of investors. By providing a marketplace that emphasizes liquidity and transparency, Rally allows members from all income levels to participate in the ownership of high-value collectibles, fostering a more inclusive investment environment.

SparkFin

Seed Round in 2016
SparkFin is a fintech company based in San Diego, California, specializing in stock discovery through its innovative mobile platform. The company has developed a user-friendly interface that allows users to easily track investment updates and receive real-time notifications and alerts about stocks. By providing hand-curated automated updates, SparkFin helps users monitor market movements and discover new investment opportunities. The firm aims to enhance the investment experience by facilitating the sharing and finding of stock ideas, positioning itself as a valuable resource for both individual and institutional investors.

SparkFin

Angel Round in 2015
SparkFin is a fintech company based in San Diego, California, specializing in stock discovery through its innovative mobile platform. The company has developed a user-friendly interface that allows users to easily track investment updates and receive real-time notifications and alerts about stocks. By providing hand-curated automated updates, SparkFin helps users monitor market movements and discover new investment opportunities. The firm aims to enhance the investment experience by facilitating the sharing and finding of stock ideas, positioning itself as a valuable resource for both individual and institutional investors.

ClearServe

Series A in 2015
ClearServe is a technology company focused on transforming the portfolio and wealth management landscape for family offices, multi-managers, and private investors. By developing a cloud-based platform, ClearServe aims to replace outdated manual processes and legacy software with a streamlined solution that enhances data transparency and usability. The platform integrates an alternative tracking system with intuitive design features, allowing users to make informed financial and investment decisions. ClearServe addresses significant pain points in the industry, promoting efficiency and clarity in portfolio management.

Engine by MoneyLion

Seed Round in 2015
Engine by MoneyLion is a financial technology company that specializes in embedded finance and marketplace platforms for financial services. The company offers a comprehensive suite of tools, including a search, comparison, and recommendation engine for various financial products, as well as tools for offer management and optimization. These services empower businesses to integrate financial products into their operations, enabling them to deliver personalized financial offers to their clients. Additionally, Engine by MoneyLion provides a diverse range of financial services, including loans, credit, insurance, and savings account solutions.

YCharts

Series A in 2010
YCharts, Inc. is a financial analytics company based in Chicago, Illinois, founded in 2009. It specializes in providing investment research tools and data solutions tailored for investment professionals, portfolio managers, and wealth advisors. The company offers a comprehensive suite of services, including fundamental equity data, financial alerts, stock charts, and a stock screener, enabling users to conduct comparative analysis and benchmarking across companies. Additionally, YCharts features Portfolio Sync, which integrates client portfolio holdings automatically. Its platform is designed to enhance client engagement and simplify complex financial topics through powerful visualization tools and advanced analytics. YCharts serves a diverse clientele, including wealth managers, asset managers, hedge funds, consultants, investment bankers, and equity research analysts, thereby facilitating informed investment decisions and fostering business opportunities.

Seeds

Seeds empowers financial advisors to more deeply understand investors and to automatically deliver custom portfolios that align. Founded in 2018, Seeds is enabling the evolution toward truly intentional, purposeful, and personalized investing.
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