Cooler Screens Inc. specializes in developing interactive digital displays that replace traditional glass doors on retail cooler surfaces. Founded in 2017 and based in Chicago, Illinois, the company provides IoT-enabled screens that enhance the shopping experience by delivering targeted advertisements and relevant product information. These screens allow consumers to access details that assist in making informed purchasing decisions based on their preferences and budgets. Retailers benefit from increased sales through improved visibility and personalized marketing opportunities, while consumer product companies can utilize this platform to enhance brand awareness and market their offerings effectively at the point-of-sale. Cooler Screens offers a variety of advertising formats, including full door and multi-door displays, banners, and promotional tags, supporting both engagement and nutritional transparency for shoppers.
AcuityAds is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. A Self-Serve programmatic marketing platform, powered by machine learning, is at the core of its business. This is accompanied by strategic digital advertising solutions that cater to social, mobile and video-specific needs. AcuityAds empowers marketers by offering transparency on costs and brand safety, and real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results. AcuityAds is headquartered in Toronto, Canada with sales offices in New York City, Boston, Chicago, Los Angeles, San Francisco, San Diego, Vancouver, Calgary and Montreal. For more information, visit AcuityAds.com.
AdHawk Microsystems Inc. specializes in developing eye and gesture tracking software technology alongside micro-electromechanical systems for mobile and wearable devices. Founded in 2015 and located in Kitchener, Canada, the company offers a camera-free eye tracking system that facilitates mobile data capture and supports advancements in augmented and virtual reality solutions. AdHawk aims to create a seamless layer of technology that intuitively responds to the needs, intents, and emotional states of users, ultimately enhancing their everyday experiences.
Strala is a SaaS technology platform that helps leading brands automate and measure the effectiveness of content and communication across all customer touchpoints. Strala helps organizations define, collect, and unify all customer touchpoint interactions across paid, owned, and earned media. Strala seamlessly integrates with communication platforms and transaction and CRM systems of record to create pinpoint accuracy of insights and measurement. This data creates the foundation of experience data that solves a majority of problems with big data, personalization, attribution, and AI.
Eventbase Technology Inc. specializes in mobile applications tailored for premium events, offering a suite of products including Eventbase Premium, Eventbase Enterprise, and Eventbase Free. The Eventbase Premium app provides a comprehensive platform featuring integrated rich media, social media connections, push messaging, and sponsorship activation. The company serves a distinguished clientele, including major technology firms like IBM and Cisco, and has developed official applications for significant global events such as SXSW, CES, Comic-Con, Sundance, and three Olympic Games. Eventbase is recognized for its innovative approach, having pioneered the "Intelligent Event App" and utilizing advanced technologies like chatbots and proximity beacons for enhanced networking experiences. Established in 2009 and headquartered in Vancouver, Canada, with an additional office in London, Eventbase caters to clients across Canada and the EMEA region. The company, formerly known as Xomo, rebranded in 2014 and has garnered multiple awards for its excellence in event technology.
AcuityAds is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. A Self-Serve programmatic marketing platform, powered by machine learning, is at the core of its business. This is accompanied by strategic digital advertising solutions that cater to social, mobile and video-specific needs. AcuityAds empowers marketers by offering transparency on costs and brand safety, and real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results. AcuityAds is headquartered in Toronto, Canada with sales offices in New York City, Boston, Chicago, Los Angeles, San Francisco, San Diego, Vancouver, Calgary and Montreal. For more information, visit AcuityAds.com.
Snatch Media Limited is a mobile game development company based in Tunbridge Wells, United Kingdom, specializing in free-to-play virtual treasure hunt games. Founded in 2015 and originally known as Pass the Parcel App UK Limited, the company offers a unique gaming experience through augmented reality technology. Players engage in interactive treasure hunts to find parcels containing various rewards, including holiday tickets, exclusive discounts, and cash prizes, all sponsored by brand partners. The games are available for download on both the App Store and Google Play. Snatch aims to transform brand engagement by providing an enjoyable and rewarding way for users to interact with products and services. The company was co-founded by Jamal Hirani and Joe Martin in 2016.
SpotRight is a developer of an audience insight and targeting platform to provide direct and brand marketers with social data and influence. The company's SaaS application, artificial intelligence engine, and patented technology used over 60B consumer-level data points with 150M refreshes daily to analyze, design, and build audiences. Their application then can load the audiences into 300+ media-buyer platforms for audience targeting.
With SpotRight agencies and national advertisers design, build, and activate custom people-based audiences from a single application, which eliminates massive waste between planning and activation. Their AI, patented technology, and proprietary data identify the targets that are 10 times more likely to buy, resulting in exceptional performance and ROI.
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.
NovoRoll is a leading advertising technology company, specializing in delivering cross-platform video monetization and advertising solutions. The company empowers hundreds of the world's leading publishers, SSPs, and ad networks to easily distribute video ads to any device and ad format. NovoRoll is headquartered in San Francisco, CA with offices in Seattle, Tel-Aviv and eastern Europe.
Wunderkind is a prominent performance marketing engine that specializes in delivering personalized experiences for digital businesses. By utilizing people-based marketing, Wunderkind enables companies to effectively recognize and engage users, facilitating the delivery of tailored messages across websites, emails, texts, and advertisements. This approach allows brands to achieve high levels of engagement at an unprecedented scale. Notably, Wunderkind generates approximately $1.2 billion in directly attributable revenue for major e-commerce clients, often ranking as one of their top revenue-generating channels. The company's focus on return on investment positions it as a crucial link between consumers and brands in an increasingly competitive marketplace.
Sidecar Interactive, Inc. is an e-commerce technology company that specializes in providing software solutions for retailers to enhance their online marketing efforts. The company's primary offering is the Sidecar Predictive Bid Engine, which optimizes advertising bids for intelligent product groupings based on real-time data analysis. This system ensures that products receive appropriate bids to maximize visibility and return on advertising spend, while also allowing high-performing products to be managed individually. Additionally, Sidecar's solutions include dynamic product advertisements on social media platforms, enabling retailers to showcase their entire product catalogs effectively. By leveraging machine learning and extensive data analytics, Sidecar assists online retailers in managing their product listing advertisement campaigns, ultimately improving business performance and efficiency. Founded in 2007 and based in Philadelphia, Pennsylvania, Sidecar was previously known as Snipi, Inc. until its name change in 2011.
Bamba Corp. is an online data collection platform based in Nairobi, Kenya, founded in 2012. The company specializes in facilitating data gathering for various sectors, including market research, education, health, government, infrastructure, and retail. Bamba allows organizations to conduct surveys and collect insights from users worldwide through its cloud-based platform, which can be accessed easily via web browsers. This innovative approach addresses the inefficiencies of traditional paper-based data collection methods, which are often costly and time-consuming. Bamba enhances response rates by incentivizing participants with mobile airtime, available in 122 countries. By leveraging data from SMS, web, and social media, Bamba provides businesses with cost-effective and high-quality consumer insights, enabling them to better understand and reach their target markets.
Snipp Interactive Inc. is a loyalty and promotions technology company that specializes in mobile marketing solutions, rebates, and loyalty programs. Headquartered in Toronto, Canada, Snipp operates in the United States, Canada, Ireland, and other international markets. The company's offerings include SnippCheck, a mobile receipt processing solution that facilitates purchase-based promotions; SnippWin, a platform for various promotional activities; and SnippLoyalty, which supports a range of loyalty programs. Additionally, Snipp provides SnippRewards, a rewards platform, and SnippInsights, a data analytics program that aggregates and analyzes data from its services. Snipp's solutions are designed to help brands and advertising agencies engage consumers effectively and drive sales through integrated marketing technology. Founded in 2007, the company has powered numerous programs for Fortune 1000 brands and has gained recognition for its growth and innovation in the industry.
Freespee AB is a technology company specializing in call monetization solutions for the performance advertising sector, primarily operating in Europe and North America. Founded in 2008 and headquartered in Uppsala, Sweden, with additional offices in Helsinki, Copenhagen, and Berlin, Freespee provides various products aimed at enhancing communication and marketing efforts. Its offerings include Freespee Performance, which allows publishers and advertising networks to monetize phone calls generated from their media properties, and Freespee Analytics, a comprehensive tool for tracking leads and analyzing call data. Additionally, the Freespee Mobile Tracking SDK assists app developers in understanding consumer engagement through phone calls. By integrating multiple data sources, Freespee aims to facilitate personalized interactions between brands and their customers, thereby improving the overall consumer experience.
Verve Group’s omnichannel ad platform connects advertisers, agencies, brands, and publishers to people in real time. With a privacy-first approach, Verve Group offers advertising innovation at scale with full-stack programmatic solutions in brand-safe environments. The global company is a trusted partner of 5,000+ advertisers and brands with direct connections to 4,000+ publishers and apps globally. Verve Group is part of Media and Games Invest (MGI) and has an international presence with over 200 employees in 20+ offices worldwide, spanning the Americas, EMEA, and APAC. Learn more at www.verve.com.
Signal Digital, Inc. is a digital marketing technology company that specializes in customer identity solutions for enterprises. Founded in 2009 and headquartered in Chicago, Illinois, Signal offers a platform designed to enhance the customer experience by delivering contextual relevance at various engagement points. Its key services include Onboard to Activate, which helps businesses engage the right customers while eliminating duplicate and outdated audiences; Onsite Identity Resolution, which identifies anonymous visitors; and a Measurement solution that provides detailed insights into media impressions and return on investment. The Signal Open Data Platform enables marketers to collect and synchronize data from multiple offline and online sources in real-time, facilitating improved customer interactions across all channels. In June 2014, the company changed its name from BrightTag Inc. and operates as a subsidiary of TransUnion, with additional offices in London, Tokyo, and Sydney.
Wrap Media, LLC is a digital transformation platform that specializes in mobile engagement technology, providing a web-based native app alternative for brands, publishers, and digital businesses. Founded in 2014 and based in San Francisco, Wrap enables companies to deliver app-like experiences through its SaaS platform without requiring users to download an application. Its offerings include tools for commerce, storytelling, lead generation, and content publishing, allowing for deeper customer engagement and activation. Wrap’s unique authoring tools facilitate the creation of interactive, multi-functional web experiences that are easily shareable and portable across various digital platforms. This approach empowers businesses to develop new models, foster customer loyalty, and ultimately enhance revenue and profitability. As a subsidiary of DXC Technology Company, Wrap continues to innovate within the mobile engagement landscape.
Innovid is an independent advertising and analytics platform designed specifically for television. It offers a comprehensive suite of services that includes ad serving, measurement, and creative optimization for TV advertisements across various environments, such as connected TV, mobile TV, and desktop TV. The platform enables advertisers to personalize, deliver, and assess innovative advertising experiences across multiple devices and media outlets. Innovid serves a diverse clientele, including advertisers, publishers, and media agencies, and operates in regions including the U.S., Canada, EMEA, APAC, and LATAM, with the majority of its revenue generated in the U.S.
MNTN is a provider of cloud-based advertising software designed for direct marketers, agencies, and brands of all sizes. Its comprehensive advertising suite enables users to effectively launch retargeting and prospecting campaigns across various platforms, including display, mobile, and social media. Additionally, MNTN offers a creative suite that empowers users to design visually appealing advertisements utilizing available content. The platform is known for its emphasis on transparency and control, allowing advertisers to manage their campaigns efficiently with one of the fastest go-live times in the industry. MNTN has received multiple accolades for its innovative solutions and workplace culture, establishing itself as a prominent player in the digital advertising landscape.
Ensighten, Inc. provides enterprise tag management and cybersecurity solutions that assist marketers in analytics and media tracking across multiple platforms. Their tag management platform allows businesses to efficiently manage website tags while offering precise control tailored to individual visitors, sessions, and pages across various devices, including mobile and desktop. Ensighten's offerings include a Tag Delivery Network for diverse media types, the Ensighten Activate platform for customizing digital data to enhance business outcomes, and the Ensighten Agile Marketing Platform (AMP) for personalized marketing initiatives. Additionally, Ensighten is a leader in client-side cybersecurity, safeguarding against data loss, ad injection, and cyber threats while ensuring compliance with global data privacy regulations such as CCPA and GDPR. Founded in 2009 and headquartered in Menlo Park, California, the company also has a presence in the United Kingdom.
PulsePoint is a data and technology company that specializes in programmatic solutions for healthcare organizations, focusing on personalizing information to enhance health outcomes. By leveraging advanced advertising technology, PulsePoint enables healthcare providers to effectively reach consumers and physicians with contextually relevant content. The company's platform utilizes programmatic automation to analyze customer journey signals, facilitating a better understanding of engagement and relevance. This allows organizations to seamlessly activate health options and improve the delivery of care, education, and support when it is most needed. Through actionable insights, PulsePoint aims to foster meaningful connections in the healthcare landscape.
Unified Enterprises, Corp. is a marketing and analytics technology company that specializes in connecting marketing data sets to optimize advertising investments. Founded in 2011 and headquartered in New York City, with additional offices in San Francisco, Los Angeles, Chicago, and Atlanta, Unified offers a range of services, including advertising strategy and execution, professional data solutions, and campaign automation. The company's proprietary business intelligence platform is designed specifically for social advertising, enabling marketers to make informed decisions by providing insights into their data and strategies. Unified has a proven track record of managing over one billion dollars in social investment data, serving Fortune 2000 brands and advertising agencies to enhance transparency and optimize marketing performance.
Integral Ad Science operates as a global technology and data company focused on digital advertising verification and optimization. Its media valuation platform enables buyers and sellers in the advertising ecosystem to assess the value of advertising opportunities across various channels and devices. The company offers a range of solutions for marketers, traders, and sellers, including customizable verification tools that help advertisers eliminate wasted spend, dynamic data solutions for informed programmatic buying, and real-time inventory scoring metrics. By leveraging data science and engineering, Integral Ad Science provides insights that enhance the effectiveness of advertising strategies and optimize consumer engagement. Headquartered in New York, the company has a significant presence in multiple countries, serving brands, agencies, publishers, and technology firms. Established in 2008, Integral Ad Science has gained recognition for its innovation and growth within the advertising industry.
AdStage, Inc. is a San Francisco-based company that specializes in developing a cloud-based advertisement management platform. This platform enables advertisers to create, launch, and manage targeted advertising campaigns across various social networks while automating tasks and generating comprehensive dashboards and reports. AdStage's tools allow marketers to consolidate and analyze their advertising efforts, evaluate campaign performance through customizable dashboards, and schedule actions based on specific time zones. Incorporated in 2012, the company serves a diverse range of industries, providing essential modules for automation, data integration, and reporting. As a subsidiary of TapClicks, AdStage supports marketers in demonstrating the return on ad spend and facilitating data-driven decision-making for business growth.
Tapad is a global marketing technology company providing a comprehensive suite of identity-based marketing solutions. By leveraging the company’s proprietary and privacy-safe Tapad Graph. Their groundbreaking, proprietary technology assimilates billions of data points to find the human relationship between smartphones, desktops, laptops, tablets, connected TVs, and game consoles. The result: an unprecedented understanding of consumer behavior across related screens and the ability to reach the right people on the right device at the right time.
With Tapad, publishers and advertisers can deepen consumer engagement with a more fluid experience while increasing campaign cost-effectiveness. The company is reinventing personalization for the modern marketer through its identity-driven solutions. The Tapad Graph combines the company’s proprietary Device Graph with behavioral signals so marketers can finally see their customers as unique individuals, and ultimately, deliver personalization at scale.
Skimlinks is the leading commerce content monetization platform, supporting publishers’ creation of a new revenue stream that allows them to be less dependent on advertising. Commerce can contribute as much as a quarter of publishers’ overall revenue. Skimlinks technology automatically earns publishers a share of sales they drive through monetized product links in commerce-related content. These links generate revenue when clicked on by readers who go on to make a purchase as a result. In its platform, Skimlinks offers a growing suite of innovative solutions designed to increase the number of clicks and earnings per click of commerce-related content. It also aggregates access for publishers to over 60 affiliate networks, enabling them to earn commission from 27,000 merchants around the world instantly. Annual ecommerce transactions in Skimlinks’ network totalled $1 billion in 2017. Clients include over half of the top 100 US & UK publishers by revenue including Conde Nast, Hearst, Buzzfeed, Huffington Post, Trinity Mirror, MailOnline, and more.
TrackMaven, Inc. is a marketing analytics and attribution software company that specializes in providing a comprehensive platform for measuring and optimizing marketing performance across various digital channels. Founded in 2012 and based in Washington, D.C., TrackMaven's software integrates with existing tools used by marketers, such as social media networks and web analytics providers, allowing for a unified view of marketing effectiveness. The platform offers capabilities in social and content attribution, competitive intelligence, and news monitoring, enabling users to assess the impact of their marketing activities against competitors and industry influencers. Additionally, TrackMaven provides insights into campaign performance, content strategy, and executive reporting. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
Advice Interactive Group is an Internet marketing agency based in McKinney, Texas, that offers a comprehensive range of services for organizations in the United States and internationally. The company specializes in search engine optimization (SEO) and local SEO, which includes competitive analysis, keyword research, content marketing, and social media optimization. Additionally, it provides social media marketing services such as content curation and engagement strategies. Advice Interactive Group also excels in web design, delivering services that encompass landing page design, user experience, graphic design, and mobile website development. Furthermore, the agency offers pay-per-click (PPC) management, which includes advanced keyword research, retargeting, and performance audits. Founded in 2008, the agency aims to help clients establish a clear and distinct voice in the competitive online marketplace.
TrackMaven, Inc. is a marketing analytics and attribution software company that specializes in providing a comprehensive platform for measuring and optimizing marketing performance across various digital channels. Founded in 2012 and based in Washington, D.C., TrackMaven's software integrates with existing tools used by marketers, such as social media networks and web analytics providers, allowing for a unified view of marketing effectiveness. The platform offers capabilities in social and content attribution, competitive intelligence, and news monitoring, enabling users to assess the impact of their marketing activities against competitors and industry influencers. Additionally, TrackMaven provides insights into campaign performance, content strategy, and executive reporting. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
Yashi, Inc. is a digital advertising company based in Toms River, New Jersey, specializing in optimization tools for online video advertising. Founded in 2007, Yashi operates a demand-side platform that utilizes location-focused technology to deliver various video advertising solutions, including pre-roll, in-page, and in-game formats. The company also provides traditional and custom advertising options, such as sponsorships, contests, and advergames. Yashi's platform processes billions of video advertisements each month across numerous websites, establishing its presence in the programmatic video advertising sector. In February 2012, the company rebranded from its original name, GamersMedia, Inc., and as of early 2015, it functions as a subsidiary of Nexstar Broadcasting Group.
GroundTruth is a global location technology company that leverages real-world data to enhance marketing and advertising strategies. By utilizing its proprietary Blueprints technology, GroundTruth provides valuable consumer insights, helping businesses understand audience behavior and optimize their marketing efforts. The company boasts an extensive first-party database with 95 million active monthly users and 17 million daily users, covering 100 million places and points of interest. This data enables GroundTruth to deliver in-store visitation insights across various markets and competitors, empowering marketers to improve brand awareness, increase website traffic, and drive in-store visits. Currently, GroundTruth operates in 21 countries worldwide, making it a significant player in the location-based marketing landscape.
Altitude Digital is a video advertising technology company based in Denver, Colorado, with additional offices in New York and San Francisco. The company operates the Altitude ARENA® platform, which facilitates seamless connections between publishers and advertisers through programmatic technology. This platform provides publishers with comprehensive control over their mobile and desktop video content, offering real-time actionable insights and transparent pricing. By integrating proprietary data and insights from third-party sources, Altitude ARENA® helps publishers understand inventory quality and performance, enabling them to optimize their offerings and maximize revenue. The focus on innovative technology enhances user experience while improving overall performance for advertisers.
Touch of Modern is an online shopping platform tailored for men, offering a curated selection of unique products, fashion brands, and accessories aimed at enhancing their lifestyle. The platform focuses on providing access to one-of-a-kind, in-season items from both established brands and emerging designers, which are often unavailable in mainstream retail outlets. Touch of Modern distinguishes itself through a discovery-based model that allows urban male shoppers to explore a diverse range of goods, including clothing, accessories, home goods, and tech products, often at discounted prices. With over seven and a half million registered users and a significant growth trajectory, the company has rapidly established itself as a leader in the men’s e-commerce market.
VigLink, Inc. operates a platform dedicated to monetizing content-driven commerce by transforming ordinary links into revenue-generating opportunities. Founded in 2009 and based in San Francisco, the company serves a vast network of over 30,000 retailers and processes more than ten billion page views and five hundred million clicks each month. VigLink offers three primary products: VigLink Convert, which turns existing product links into revenue-earning connections; VigLink Insert, which uses advanced semantic technology to automatically link relevant text mentions to valuable destinations; and VigLink Anywhere, which enables users to monetize links shared across social networks and emails. By automating the monetization process, VigLink allows content publishers to focus on creating high-quality material without the burden of managing multiple affiliate programs. The platform provides detailed analytics to help publishers identify their most successful links and maximize earnings, while leveraging its scale to negotiate higher commission rates with merchants. As of December 2018, VigLink operates as a subsidiary of sovrn Holdings, Inc.
MediaMath, Inc. is a provider of digital advertising media and data management technology solutions for advertisers globally. The company's TerminalOne platform facilitates the activation of data, automates execution, and optimizes advertising interactions across various addressable media. Additionally, MediaMath offers an Omnichannel programmatic marketing platform that enhances personalized customer engagement, accesses media at scale, and utilizes machine learning for measurement and optimization. Beyond technology, MediaMath provides professional services in programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. Founded in 2007, MediaMath is headquartered in New York City and operates additional offices in various locations, including California, Massachusetts, Illinois, Florida, North Carolina, the United Kingdom, Spain, Germany, Singapore, Japan, Brazil, Australia, and India.
Q1Media is a digital advertising company that caters to national, regional, and local brands by providing targeted advertising solutions across various platforms, including mobile, video, display, and connected TV. It specializes in mobile location-based targeting and measurement, enabling advertisers to effectively reach custom audiences. The company offers advanced cross-device advertising units and has in-house teams dedicated to optimizing campaigns. Additionally, Q1Media supports web publishers in maximizing their display and video advertising revenue across desktop, tablet, and mobile devices, making it a comprehensive platform for managing digital advertising efforts.
Skimlinks is the leading commerce content monetization platform, supporting publishers’ creation of a new revenue stream that allows them to be less dependent on advertising. Commerce can contribute as much as a quarter of publishers’ overall revenue. Skimlinks technology automatically earns publishers a share of sales they drive through monetized product links in commerce-related content. These links generate revenue when clicked on by readers who go on to make a purchase as a result. In its platform, Skimlinks offers a growing suite of innovative solutions designed to increase the number of clicks and earnings per click of commerce-related content. It also aggregates access for publishers to over 60 affiliate networks, enabling them to earn commission from 27,000 merchants around the world instantly. Annual ecommerce transactions in Skimlinks’ network totalled $1 billion in 2017. Clients include over half of the top 100 US & UK publishers by revenue including Conde Nast, Hearst, Buzzfeed, Huffington Post, Trinity Mirror, MailOnline, and more.
PaeDae partners with local and international non-profits to create pro-bono campaigns for charitable causes. PaeDae is the world's largest mobile ad engagement network. Based in Santa Monica, California with satellite offices in New York and San Francisco. PaeDae is now Mobile Majority. PaeDae has to date raised more than $12M in funding to expand its unique user-centric advertising platform, which includes mobile video, rich media, and app discovery.
The Mobile Majority is an ad tech startup based in Santa Monica, with additional offices in New York City, San Francisco, Chicago, and Sao Paulo. As a vertically integrated mobile advertising platform, it focuses on providing a comprehensive solution for mobile advertising needs. The company employs advanced technology designed to minimize redundancy and eliminate waste, resulting in more efficient and cost-effective advertising campaigns. The leadership team consists of seasoned entrepreneurs and media industry professionals who are dedicated to addressing key challenges identified by clients in the mobile advertising space.
Ezoic, Inc. is a technology company that provides a comprehensive suite of tools aimed at assisting small website owners in managing and optimizing their online presence. Founded in 2010 and headquartered in Carlsbad, California, with additional offices in the United Kingdom, Ezoic develops a multivariate testing platform that leverages machine learning to enhance website layouts based on user interactions across various devices, including mobile, tablet, and desktop. The platform supports publishers and site owners by enabling them to improve user experience, optimize ad performance, and increase revenue through features like ad testing, SEO enhancements, and site speed improvements. Ezoic operates on a self-serve or subscription model and has been recognized as a Google Certified Publishing Partner, previously winning the Business Innovation Award for its contributions to the digital advertising space.
Martini Media Network, Inc. provides solutions for delivering brand campaigns across the passion-based niche sites this audience interacts with at work and at play. The company specializes in reaching and engaging the affluent online; and provides insights focused on the affluent market, and their online engagement and behavior. It provides solutions for brands, clients/agencies, and publishers. The company was incorporated in 2007 and is based in San Francisco, California. As of June 16, 2015, Martini Media Network, Inc. operates as a subsidiary of Evolve Media, LLC.
TagMan is a leading provider of tag management and marketing data solutions, specializing in helping businesses navigate the complexities of web analytics, e-commerce, and marketing data. The platform enables clients to manage and unify tag-based technologies, resulting in a streamlined flow of clean marketing data across multiple channels. TagMan’s offerings include a visual insights suite, marketing attribution, data optimization, and conversion tracking tools, which assist e-commerce professionals and digital marketers in visualizing customer journeys and optimizing campaign effectiveness. The company serves a diverse range of industries, including travel, fashion, consumer goods, and telecommunications, with notable clients such as Travelocity, Virgin Atlantic, Kellogg's, The Body Shop, Air New Zealand, and Vodafone. By leveraging TagMan’s technology, organizations can enhance their marketing execution and gain comprehensive insights into consumer behavior, ultimately driving improved marketing return on investment.
Optimal Inc. is the leading social media advertising and analytics platform. Optimal helps brands and advertisers manage social advertising campaigns in real-time with its media acquisition and optimization platform and proprietary analytics tools.
CrowdOptic uses real-time sensor data from electronic devices and its own patented CrowdOptic algorithms to identify and track where devices are aimed (focus) and to identify groups of people with the same focus (clusters). CrowdOptic technology, which includes sensor data smoothing, EXIF data mining and focal analytics, is instantly deployable in a range of mobile applications and technology environments to enhance broadcasting, security, social media sharing and advertising.
Movable Ink develops cloud-based software that enables businesses to create personalized email experiences for their customers. Its flagship product, the Movable Ink content platform, integrates content, data, and business logic to produce dynamic emails. The company also offers tools such as Signals, which engages customers based on their online behaviors, and Builder, which generates HTML email templates from image files. Founded in 2010 and headquartered in New York City, Movable Ink operates additional offices in San Francisco, Chicago, and London. The company serves over 700 global brands, helping them deliver unique and relevant visual experiences across various digital channels. By leveraging real-time data and insights, Movable Ink allows marketers to create intelligent, personalized content at scale, addressing the challenges of traditional email production.
Silverpop is a digital marketing software company that specializes in email marketing and marketing automation solutions. The company focuses on enhancing customer experiences by leveraging customer data and individual behaviors to inform real-time interactions. Silverpop enables marketers to automate personalized communications at scale, catering to both B2C and B2B sectors across various industries. With a strong reputation, Silverpop serves over 5,000 brands worldwide, providing tools that enhance engagement and drive revenue through effective customer communication strategies.
Appia is a prominent mobile user acquisition network that specializes in delivering mobile app downloads to over 1 billion users across 200 countries. The company provides a platform designed to meet the needs of mobile advertisers, ensuring a high volume of app installs and maximizing profit per install for its clients. Trusted by notable brands such as ngmoco, AppBrain, and Playtika, Appia combines a robust network with advanced technology to connect quality apps with engaged consumers. The company supports mobile application developers by offering a distribution point while providing advertisers with tools to acquire high-value customers. Appia has received $30 million in funding from various investors and has established itself as the largest non-incentivized network in the industry. With offices in San Francisco and Durham, Appia continues to evolve its product offerings and expand its network of publishers and advertisers.
Altitude Digital is a video advertising technology company based in Denver, Colorado, with additional offices in New York and San Francisco. The company operates the Altitude ARENA® platform, which facilitates seamless connections between publishers and advertisers through programmatic technology. This platform provides publishers with comprehensive control over their mobile and desktop video content, offering real-time actionable insights and transparent pricing. By integrating proprietary data and insights from third-party sources, Altitude ARENA® helps publishers understand inventory quality and performance, enabling them to optimize their offerings and maximize revenue. The focus on innovative technology enhances user experience while improving overall performance for advertisers.
CrowdOptic uses real-time sensor data from electronic devices and its own patented CrowdOptic algorithms to identify and track where devices are aimed (focus) and to identify groups of people with the same focus (clusters). CrowdOptic technology, which includes sensor data smoothing, EXIF data mining and focal analytics, is instantly deployable in a range of mobile applications and technology environments to enhance broadcasting, security, social media sharing and advertising.
Unified Enterprises, Corp. is a marketing and analytics technology company that specializes in connecting marketing data sets to optimize advertising investments. Founded in 2011 and headquartered in New York City, with additional offices in San Francisco, Los Angeles, Chicago, and Atlanta, Unified offers a range of services, including advertising strategy and execution, professional data solutions, and campaign automation. The company's proprietary business intelligence platform is designed specifically for social advertising, enabling marketers to make informed decisions by providing insights into their data and strategies. Unified has a proven track record of managing over one billion dollars in social investment data, serving Fortune 2000 brands and advertising agencies to enhance transparency and optimize marketing performance.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
Signal Digital, Inc. is a digital marketing technology company that specializes in customer identity solutions for enterprises. Founded in 2009 and headquartered in Chicago, Illinois, Signal offers a platform designed to enhance the customer experience by delivering contextual relevance at various engagement points. Its key services include Onboard to Activate, which helps businesses engage the right customers while eliminating duplicate and outdated audiences; Onsite Identity Resolution, which identifies anonymous visitors; and a Measurement solution that provides detailed insights into media impressions and return on investment. The Signal Open Data Platform enables marketers to collect and synchronize data from multiple offline and online sources in real-time, facilitating improved customer interactions across all channels. In June 2014, the company changed its name from BrightTag Inc. and operates as a subsidiary of TransUnion, with additional offices in London, Tokyo, and Sydney.
Martini Media Network, Inc. provides solutions for delivering brand campaigns across the passion-based niche sites this audience interacts with at work and at play. The company specializes in reaching and engaging the affluent online; and provides insights focused on the affluent market, and their online engagement and behavior. It provides solutions for brands, clients/agencies, and publishers. The company was incorporated in 2007 and is based in San Francisco, California. As of June 16, 2015, Martini Media Network, Inc. operates as a subsidiary of Evolve Media, LLC.
Radiate Media formerly Matchbin, provides software and services that empower local media and businesses to find and capture the audience that matters most. From local news, weather, and traffic information to online and broadcast marketing tools, Radiate Media’s technology and nationwide network allows clients to grow revenue by reaching customers on-air, online, and on the go.
W4 LLC, founded in 2009 and based in Los Angeles, California, specializes in managing and optimizing online response-based advertising campaigns. The company offers a diverse array of performance-based online advertising solutions, primarily focusing on cost-per-action (CPA) campaigns. W4 distributes these campaigns through an extensive network of publishers across various channels, including search, pay-per-click, display, social media, and email. By adhering to best practices in affiliate media distribution, W4 emphasizes campaign optimization, quality partnerships, and transparency. As of July 2018, W4 operates as a subsidiary of Digital Media Solutions, LLC.
Adconian Media Group is a technology company that provides customized solutions and innovative products delivered across multiple screens on a single platform. The company’s digital distribution platform enables content owners, app developers and device manufacturers to monetize their global audiences across multiple devices and screens. This is done by building proprietary data profiles and models on their consumers and then selling these profiles to the highest bidder in a real-time marketplace. The Adconion DDP is collecting data on the 50+ billion events a month that take place across the platform. This data is ingested, mapped, and segmented, providing Adconion with a 360° audience profile across one platform. Adconion Media Group wholly owns Adconion Direct, providing performance solutions spanning display, email and social media; along with smartclip, the video and brand advertising platform specializing in multi-screen delivery. Adconion Media Group was founded by Fred Krueger and Tyler Moebius in.
Games2Win India Pvt. Ltd., founded in 2005 and based in Mumbai, specializes in the development and offering of casual online and mobile games. The company provides a diverse range of gaming experiences, including action, adventure, arcade, sports, and trivia games, designed to be engaging and accessible. In addition to proprietary games, Games2Win operates online gaming portals and in-game advertising networks, enhancing the monetization of its gaming content. The company has also forged a strategic partnership with LINE Corporation to expand its reach. As a subsidiary of Contests2win.com India Pvt. Ltd., Games2Win continues to focus on delivering fun and addictive gaming experiences to a broad audience.
ecoATM, LLC specializes in the recycling of electronic devices, including cell phones, tablets, and MP3 players, through automated kiosks located throughout the United States. Founded in 2008 and based in San Diego, the company provides a convenient platform for consumers to sell unwanted electronics, offering cash on the spot for devices they no longer use. The kiosks, strategically placed in high-traffic areas such as malls and grocery stores, evaluate the worth of the devices and facilitate the transformation of used electronics into valuable materials like copper, silver, gold, and palladium. In 2015, ecoATM expanded its services by acquiring Gazelle, enhancing both online and kiosk experiences for consumers. Through its services, ecoATM promotes responsible consumption by providing an easy, safe, and fast way for individuals to trade in their devices while also offering certified pre-owned electronics at competitive prices.
Auditude is a prominent video management and monetization technology company focused on enhancing video revenues for content owners and aggregators. Its proprietary system, Auditude Connect, serves as an advanced ad management platform that addresses the needs of premium video websites and content providers. By facilitating effective ad serving and management, Auditude has partnered with major players in the online video industry, including Comcast, Major League Baseball, MTV Networks, MySpace Music and Video, Universal Music Group, and Yahoo!. The company employs a team of experts with backgrounds in leading technology firms such as DoubleClick, eBay, Google, and PayPal. Headquartered in Palo Alto, Auditude also maintains offices in Los Angeles and New York City.
Private Equity Round in 2011
Location Based Technologies' products are both switch and network-based and utilize wireless data services, voice recognition, and location-based tracking capabilities.
Our PocketFinder ™ Personal Locator devices are completely wireless –providing a solution for potential users who are looking for a way to monitor the safety and location of family members, furry friends and valuables using GPS and GPRS technologies.
By implementing the latest technology in location services, users can monitor both the location of their individual PocketFinderâ„¢ and other PocketFinder Personal Locator devices
AisleBuyer is a mobile shopping platform that enhances the in-store retail experience by integrating smartphone technology with traditional retail elements. The company offers a virtual shopping assistant and a mobile self-checkout system, enabling consumers to easily scan product barcodes using their smartphones. This functionality allows shoppers to access detailed product information, read reviews, and find real-time coupons and discounts, all while facilitating in-store purchases without the need to wait in line. AisleBuyer's solutions provide retailers with comprehensive tools to increase sales, lower operational costs, and gain valuable insights into consumer shopping behavior.
MediaMath, Inc. is a provider of digital advertising media and data management technology solutions for advertisers globally. The company's TerminalOne platform facilitates the activation of data, automates execution, and optimizes advertising interactions across various addressable media. Additionally, MediaMath offers an Omnichannel programmatic marketing platform that enhances personalized customer engagement, accesses media at scale, and utilizes machine learning for measurement and optimization. Beyond technology, MediaMath provides professional services in programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. Founded in 2007, MediaMath is headquartered in New York City and operates additional offices in various locations, including California, Massachusetts, Illinois, Florida, North Carolina, the United Kingdom, Spain, Germany, Singapore, Japan, Brazil, Australia, and India.
Founded in 2004 with the vision to re-imagine the online advertising experience, Tumri has developed an advertising platform that creates an interactive advertising experience. The Tumri solution—the AdPod—enables advertisers to craft highly targeted marketing messages to consumers on-the-fly. Tumri was acquired by Collective in July 2011.
Peer39 Tech, LLC specializes in AI-powered solutions for contextual targeting, fraud detection, and reporting. Utilizing natural language processing and machine learning, the company's platform analyzes web pages to provide a comprehensive suite of page-level intelligence products compatible with various demand-side platforms. Key offerings include intelligent page-level analysis, a keyword suggestion engine, category availability, and custom category automation, all designed to enhance advertisers' media investments and improve campaign insights. Founded in 2006 and based in New York, Peer39 has pioneered non-cookie-based data solutions, focusing on semantic contextual categories, brand safety, and page quality. The company has established itself as a leading provider of scalable and reliable data points, enabling brands and advertisers to optimize their digital media performance effectively.
Rubicon Project (NYSE: RUBI) has engineered the Advertising Automation Cloud, one of the largest real-time cloud and Big Data computing systems. The Company's mission is to automate the buying and selling of advertising by offering innovative products to connect buyers and sellers globally.
Private Equity Round in 2009
One97 Communications Limited, founded in 2000 and headquartered in Noida, India, specializes in mobile content and commerce services. The company operates a digital goods and mobile commerce platform, providing payment solutions for e-commerce merchants through its RBI-approved semi-closed wallet. One97's offerings include mobile top-ups, ticket bookings, hotel reservations, entertainment content such as music and video, as well as gaming services. With a workforce of over 4,500 employees, One97 has established a significant presence across India, with regional offices in major cities, and extends its reach internationally to regions including Africa, Europe, the Middle East, and Southeast Asia. The company is backed by prominent investors such as Alibaba Group and Ant Financial, among others.
One97 Communications Limited, founded in 2000 and headquartered in Noida, India, specializes in mobile content and commerce services. The company operates a digital goods and mobile commerce platform, providing payment solutions for e-commerce merchants through its RBI-approved semi-closed wallet. One97's offerings include mobile top-ups, ticket bookings, hotel reservations, entertainment content such as music and video, as well as gaming services. With a workforce of over 4,500 employees, One97 has established a significant presence across India, with regional offices in major cities, and extends its reach internationally to regions including Africa, Europe, the Middle East, and Southeast Asia. The company is backed by prominent investors such as Alibaba Group and Ant Financial, among others.
LeadPoint, Inc. provides performance advertising solutions. It offers Lead MarketPlace, a trading platform and point of integration solution that auctions and routes leads directly to buyers and sellers; and PrecisionAds, which provides a consumer-focused vertical search platform that delivers real-time rate information to consumers. The company serves Fortune 500 companies, direct marketers, advertisers, and publishers in North America and Europe. LeadPoint, Inc. was founded in 2004 and is headquartered in Los Angeles, California with an exchange in London, United Kingdom.
DiVitas mobilizes business voice and messaging applications and provides single number reach and visual voicemail through mobile deskphone capabilities in addition to enterprise contacts, messaging, and presence services.
Mode Media, a top 10 U.S. media property with 136 million unique users a month, was founded in Silicon Valley in 2004 with a simple, yet powerful idea—to help people discover relevant content by combining the power of human curation of premium content with technology that distributes the right content to the right people at the right time. Today, Mode Media is building the largest independent premium video and content platform for creators powered by distribution and streaming technology that delivers targeted native videos, content and branded entertainment at scale in real-time. Mode.com is an owned & operated social networking platform where creators can upload videos and build content stories. Content on Mode is curated by professional editors and distributed in user feeds—personalized by the Mode content algorithm technology. Since launch six months ago, Mode has grown from zero to 31 million unique monthly users, and crossed over 1 billion streamed video views.
Games2Win India Pvt. Ltd., founded in 2005 and based in Mumbai, specializes in the development and offering of casual online and mobile games. The company provides a diverse range of gaming experiences, including action, adventure, arcade, sports, and trivia games, designed to be engaging and accessible. In addition to proprietary games, Games2Win operates online gaming portals and in-game advertising networks, enhancing the monetization of its gaming content. The company has also forged a strategic partnership with LINE Corporation to expand its reach. As a subsidiary of Contests2win.com India Pvt. Ltd., Games2Win continues to focus on delivering fun and addictive gaming experiences to a broad audience.
Thumbplay Ringtones, LLC, founded in 2004 and based in San Francisco, California, specializes in mobile entertainment in the United States. The company offers a variety of products, including ringtones, wallpapers, games, and text-based services for mobile phones. Through its platform, Thumbplay.com, it provides licensed music, video, and games from major entertainment companies such as EMI, Sony Music Entertainment, Universal Music Group, and Warner Music Group. In 2010, Thumbplay launched a cloud-based music service that allows users unlimited access to over 8 million songs from major record labels and independent artists. The service is accessible via mobile apps on BlackBerry and Android devices, as well as PCs and Macs, with plans to expand to iPhone users.
Mobilian Corporation is a wireless systems company that specializes in the development of chips, software, and reference designs for wireless radios. The company manufactures wireless networking chips designed for mobile phones and computer devices. Among its notable products is TrueRadio, a two-chip set that enhances wireless communication capabilities. Through its innovative offerings, Mobilian aims to advance wireless technology and improve connectivity solutions.
Mondo Media, Inc. is a multi-platform distributor specializing in animated short films aimed at teens and young adults. Founded in 1988 and headquartered in San Francisco, the company operates a YouTube animation channel and maintains MondoMedia.com, which allows fans to engage with show creators. Additionally, Mondo Media manages the Mondo Mojo network, a collection of animation-focused YouTube channels that receive tailored support to enhance their viewership and subscriber base. The company also generates revenue through pre-roll video advertising on CindyClips.com and licenses its intellectual property for various media formats, including television and mobile platforms. Furthermore, Mondo Media offers a range of merchandise, including clothing and home goods, available online.
Mondo Media, Inc. is a multi-platform distributor specializing in animated short films aimed at teens and young adults. Founded in 1988 and headquartered in San Francisco, the company operates a YouTube animation channel and maintains MondoMedia.com, which allows fans to engage with show creators. Additionally, Mondo Media manages the Mondo Mojo network, a collection of animation-focused YouTube channels that receive tailored support to enhance their viewership and subscriber base. The company also generates revenue through pre-roll video advertising on CindyClips.com and licenses its intellectual property for various media formats, including television and mobile platforms. Furthermore, Mondo Media offers a range of merchandise, including clothing and home goods, available online.