Postal.io, Inc. offers an offline sales and marketing engagement platform designed for team management, content curation, and workflow automation. The platform targets various industries, including software, healthcare, finance, real estate, and insurance, by facilitating lead generation, sales enhancement, and customer retention. Postal.io automates the delivery and tracking of personalized physical assets within the sales process, ensuring seamless integration with existing customer relationship management systems and marketing automation tools, or functioning independently. Founded in 2019 by Erik Kostelnik, the company is based in San Luis Obispo, California, and is recognized for its experienced founding team, which has a history of successful ventures.
PatientPop, Inc. offers a comprehensive practice growth platform designed for healthcare providers, enabling them to improve patient acquisition and enhance their digital presence. Founded in 2014 and based in Santa Monica, California, PatientPop provides a range of services including website development, search engine optimization, online scheduling, appointment reminders, and reputation management. The platform streamlines the patient journey by automating processes from initial online engagement to post-appointment follow-ups, allowing healthcare professionals to attract more patients and manage their practices efficiently. By integrating features such as patient satisfaction surveys and EMR/EHR compatibility, PatientPop supports medical providers in modernizing patient experiences while focusing on quality care.
AcuityAds is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. A Self-Serve programmatic marketing platform, powered by machine learning, is at the core of its business. This is accompanied by strategic digital advertising solutions that cater to social, mobile and video-specific needs. AcuityAds empowers marketers by offering transparency on costs and brand safety, and real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results. AcuityAds is headquartered in Toronto, Canada with sales offices in New York City, Boston, Chicago, Los Angeles, San Francisco, San Diego, Vancouver, Calgary and Montreal. For more information, visit AcuityAds.com.
FastForward.ai is a social media engagement and commerce platform that empowers enterprises to connect with customers and facilitate transactions within social media and messaging applications. Founded in Mountain View, California, the company offers a software-as-a-service platform that modernizes digital marketing, commerce, and payment processes. Its patented technology enables businesses to engage users effectively with one-click digital commerce options, allowing customers to access personalized offers, make purchases, and review their transaction history seamlessly. By integrating with popular messaging apps, FastForward.ai aims to enhance user experiences and drive brand awareness, catering to the increasing time consumers spend online. The company was established in 2016 and continues to innovate in the realm of social retail marketing.
Private Equity Round in 2020
Partnerize helps the world's leading brands build powerful business partnerships that drive extraordinary business growth. The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world's largest brands leverage its real-time technology to manage more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. Partnerize is the trading name of the Performance Horizon group of companies.
Ceros is a cloud-based platform that enables marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, allowing users to create engaging content efficiently. Once completed, content can be published with ease, helping brands effectively share their stories and connect with their audiences.
Springbot, Inc. is a company that specializes in developing an e-commerce marketing platform designed specifically for small to medium-sized retailers. Established in 2011 and headquartered in Atlanta, Georgia, the company offers a Software as a Service (SaaS) platform that simplifies the management of marketing data and tools. Springbot's platform integrates various features such as signup forms, automation editors, email marketing, social media campaigns, and online advertising, allowing retailers to efficiently run and track multi-channel marketing efforts. By leveraging data management, marketing automation, and analytics, Springbot provides tailored, data-driven marketing recommendations to help online retailers enhance their revenue. The platform is compatible with popular e-commerce platforms like Big Commerce, Magento, and Shopify, making it accessible for a wide range of businesses seeking to optimize their marketing strategies.
HYP3R develops a marketing platform that allows businesses and brands to identify influential customers at their locations and engage them in real-time. Carlos Garcia, Jorge Luis Suarez Rodriguez, Juan Carlos Hernandez, and Omar Ramos founded it on March 1, 2015, with its headquarters in San Francisco in California.
MarketDial is a technology company established in 2016 by former management consultants from BCG and McKinsey. The company specializes in a platform that facilitates in-store experimentation, allowing partners to conduct statistically rigorous tests to inform critical business decisions across various sectors, including retail, restaurants, healthcare, and financial services. MarketDial's software provides capabilities for comprehensive testing of initiatives related to pricing, promotions, operations, staffing, and new products. It also integrates stored data to analyze the characteristics of retail chains and shopper demographics, enabling businesses to perform trade-area analysis and execute A/B testing effectively. Through strategic partnerships with leading management consulting firms and retail analytics organizations, MarketDial aims to deliver robust solutions that enhance decision-making for its clients.
Strala is a SaaS technology platform that helps leading brands automate and measure the effectiveness of content and communication across all customer touchpoints. Strala helps organizations define, collect, and unify all customer touchpoint interactions across paid, owned, and earned media. Strala seamlessly integrates with communication platforms and transaction and CRM systems of record to create pinpoint accuracy of insights and measurement. This data creates the foundation of experience data that solves a majority of problems with big data, personalization, attribution, and AI.
AcuityAds is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. A Self-Serve programmatic marketing platform, powered by machine learning, is at the core of its business. This is accompanied by strategic digital advertising solutions that cater to social, mobile and video-specific needs. AcuityAds empowers marketers by offering transparency on costs and brand safety, and real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results. AcuityAds is headquartered in Toronto, Canada with sales offices in New York City, Boston, Chicago, Los Angeles, San Francisco, San Diego, Vancouver, Calgary and Montreal. For more information, visit AcuityAds.com.
MarketMuse, Inc. is an AI-based content intelligence and strategy platform that assists users in researching, planning, creating, and optimizing content. Founded in 2013 and based in Boston, Massachusetts, the company provides a comprehensive suite designed for SEOs, content strategists, editors, and marketers. The platform analyzes vast amounts of online content to develop detailed blueprints that guide users on how to effectively cover topics. By assessing a customer's website and identifying topical gaps, MarketMuse recommends prioritized improvements within an SEO impact framework. This approach significantly accelerates content research and strategy formulation, enabling brands to achieve substantial increases in organic search traffic. Over 120 organizations, including notable names such as IBM and GSK, utilize MarketMuse to enhance their content marketing efforts.
SpotRight is a developer of an audience insight and targeting platform to provide direct and brand marketers with social data and influence. The company's SaaS application, artificial intelligence engine, and patented technology used over 60B consumer-level data points with 150M refreshes daily to analyze, design, and build audiences. Their application then can load the audiences into 300+ media-buyer platforms for audience targeting.
With SpotRight agencies and national advertisers design, build, and activate custom people-based audiences from a single application, which eliminates massive waste between planning and activation. Their AI, patented technology, and proprietary data identify the targets that are 10 times more likely to buy, resulting in exceptional performance and ROI.
PatientPop, Inc. offers a comprehensive practice growth platform designed for healthcare providers, enabling them to improve patient acquisition and enhance their digital presence. Founded in 2014 and based in Santa Monica, California, PatientPop provides a range of services including website development, search engine optimization, online scheduling, appointment reminders, and reputation management. The platform streamlines the patient journey by automating processes from initial online engagement to post-appointment follow-ups, allowing healthcare professionals to attract more patients and manage their practices efficiently. By integrating features such as patient satisfaction surveys and EMR/EHR compatibility, PatientPop supports medical providers in modernizing patient experiences while focusing on quality care.
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.
Wunderkind is a prominent performance marketing engine that specializes in delivering personalized experiences for digital businesses. By utilizing people-based marketing, Wunderkind enables companies to effectively recognize and engage users, facilitating the delivery of tailored messages across websites, emails, texts, and advertisements. This approach allows brands to achieve high levels of engagement at an unprecedented scale. Notably, Wunderkind generates approximately $1.2 billion in directly attributable revenue for major e-commerce clients, often ranking as one of their top revenue-generating channels. The company's focus on return on investment positions it as a crucial link between consumers and brands in an increasingly competitive marketplace.
Snipp Interactive Inc. is a loyalty and promotions technology company that specializes in mobile marketing solutions, rebates, and loyalty programs. Headquartered in Toronto, Canada, Snipp operates in the United States, Canada, Ireland, and other international markets. The company's offerings include SnippCheck, a mobile receipt processing solution that facilitates purchase-based promotions; SnippWin, a platform for various promotional activities; and SnippLoyalty, which supports a range of loyalty programs. Additionally, Snipp provides SnippRewards, a rewards platform, and SnippInsights, a data analytics program that aggregates and analyzes data from its services. Snipp's solutions are designed to help brands and advertising agencies engage consumers effectively and drive sales through integrated marketing technology. Founded in 2007, the company has powered numerous programs for Fortune 1000 brands and has gained recognition for its growth and innovation in the industry.
Ceros is a cloud-based platform that enables marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, allowing users to create engaging content efficiently. Once completed, content can be published with ease, helping brands effectively share their stories and connect with their audiences.
Verve Group’s omnichannel ad platform connects advertisers, agencies, brands, and publishers to people in real time. With a privacy-first approach, Verve Group offers advertising innovation at scale with full-stack programmatic solutions in brand-safe environments. The global company is a trusted partner of 5,000+ advertisers and brands with direct connections to 4,000+ publishers and apps globally. Verve Group is part of Media and Games Invest (MGI) and has an international presence with over 200 employees in 20+ offices worldwide, spanning the Americas, EMEA, and APAC. Learn more at www.verve.com.
Signal Digital, Inc. is a digital marketing technology company that specializes in customer identity solutions for enterprises. Founded in 2009 and headquartered in Chicago, Illinois, Signal offers a platform designed to enhance the customer experience by delivering contextual relevance at various engagement points. Its key services include Onboard to Activate, which helps businesses engage the right customers while eliminating duplicate and outdated audiences; Onsite Identity Resolution, which identifies anonymous visitors; and a Measurement solution that provides detailed insights into media impressions and return on investment. The Signal Open Data Platform enables marketers to collect and synchronize data from multiple offline and online sources in real-time, facilitating improved customer interactions across all channels. In June 2014, the company changed its name from BrightTag Inc. and operates as a subsidiary of TransUnion, with additional offices in London, Tokyo, and Sydney.
Insightpool is an information technology company based in Atlanta, Georgia, that specializes in influencer marketing and social media outreach. Founded in 2012, it provides a platform that helps brands identify and engage with ideal influencers, prospects, and customers, thereby enhancing their social media performance. The platform focuses on audience cultivation and conversion, utilizing data about users' interests, friends, and followers to tailor marketing messages. By leveraging this information, Insightpool enables businesses to drive sales and enhance their revenue through more effective social media strategies.
Innovid is an independent advertising and analytics platform designed specifically for television. It offers a comprehensive suite of services that includes ad serving, measurement, and creative optimization for TV advertisements across various environments, such as connected TV, mobile TV, and desktop TV. The platform enables advertisers to personalize, deliver, and assess innovative advertising experiences across multiple devices and media outlets. Innovid serves a diverse clientele, including advertisers, publishers, and media agencies, and operates in regions including the U.S., Canada, EMEA, APAC, and LATAM, with the majority of its revenue generated in the U.S.
MNTN is a provider of cloud-based advertising software designed for direct marketers, agencies, and brands of all sizes. Its comprehensive advertising suite enables users to effectively launch retargeting and prospecting campaigns across various platforms, including display, mobile, and social media. Additionally, MNTN offers a creative suite that empowers users to design visually appealing advertisements utilizing available content. The platform is known for its emphasis on transparency and control, allowing advertisers to manage their campaigns efficiently with one of the fastest go-live times in the industry. MNTN has received multiple accolades for its innovative solutions and workplace culture, establishing itself as a prominent player in the digital advertising landscape.
Ensighten, Inc. provides enterprise tag management and cybersecurity solutions that assist marketers in analytics and media tracking across multiple platforms. Their tag management platform allows businesses to efficiently manage website tags while offering precise control tailored to individual visitors, sessions, and pages across various devices, including mobile and desktop. Ensighten's offerings include a Tag Delivery Network for diverse media types, the Ensighten Activate platform for customizing digital data to enhance business outcomes, and the Ensighten Agile Marketing Platform (AMP) for personalized marketing initiatives. Additionally, Ensighten is a leader in client-side cybersecurity, safeguarding against data loss, ad injection, and cyber threats while ensuring compliance with global data privacy regulations such as CCPA and GDPR. Founded in 2009 and headquartered in Menlo Park, California, the company also has a presence in the United Kingdom.
Unified Enterprises, Corp. is a marketing and analytics technology company that specializes in connecting marketing data sets to optimize advertising investments. Founded in 2011 and headquartered in New York City, with additional offices in San Francisco, Los Angeles, Chicago, and Atlanta, Unified offers a range of services, including advertising strategy and execution, professional data solutions, and campaign automation. The company's proprietary business intelligence platform is designed specifically for social advertising, enabling marketers to make informed decisions by providing insights into their data and strategies. Unified has a proven track record of managing over one billion dollars in social investment data, serving Fortune 2000 brands and advertising agencies to enhance transparency and optimize marketing performance.
Integral Ad Science operates as a global technology and data company focused on digital advertising verification and optimization. Its media valuation platform enables buyers and sellers in the advertising ecosystem to assess the value of advertising opportunities across various channels and devices. The company offers a range of solutions for marketers, traders, and sellers, including customizable verification tools that help advertisers eliminate wasted spend, dynamic data solutions for informed programmatic buying, and real-time inventory scoring metrics. By leveraging data science and engineering, Integral Ad Science provides insights that enhance the effectiveness of advertising strategies and optimize consumer engagement. Headquartered in New York, the company has a significant presence in multiple countries, serving brands, agencies, publishers, and technology firms. Established in 2008, Integral Ad Science has gained recognition for its innovation and growth within the advertising industry.
Springbot, Inc. is a company that specializes in developing an e-commerce marketing platform designed specifically for small to medium-sized retailers. Established in 2011 and headquartered in Atlanta, Georgia, the company offers a Software as a Service (SaaS) platform that simplifies the management of marketing data and tools. Springbot's platform integrates various features such as signup forms, automation editors, email marketing, social media campaigns, and online advertising, allowing retailers to efficiently run and track multi-channel marketing efforts. By leveraging data management, marketing automation, and analytics, Springbot provides tailored, data-driven marketing recommendations to help online retailers enhance their revenue. The platform is compatible with popular e-commerce platforms like Big Commerce, Magento, and Shopify, making it accessible for a wide range of businesses seeking to optimize their marketing strategies.
AdStage, Inc. is a San Francisco-based company that specializes in developing a cloud-based advertisement management platform. This platform enables advertisers to create, launch, and manage targeted advertising campaigns across various social networks while automating tasks and generating comprehensive dashboards and reports. AdStage's tools allow marketers to consolidate and analyze their advertising efforts, evaluate campaign performance through customizable dashboards, and schedule actions based on specific time zones. Incorporated in 2012, the company serves a diverse range of industries, providing essential modules for automation, data integration, and reporting. As a subsidiary of TapClicks, AdStage supports marketers in demonstrating the return on ad spend and facilitating data-driven decision-making for business growth.
Ahalogy is a content marketing platform that specializes in connecting brands and agencies with consumers by leveraging their interests. The company provides valuable insights through category trend data, authentic influencer content, and social optimization technology, helping clients enhance user engagement and drive return on investment. Ahalogy is recognized as an official partner of Pinterest and collaborates with other prominent social networks. Headquartered in Cincinnati, Ohio, Ahalogy also has offices in major cities such as New York, Chicago, Los Angeles, and San Francisco, positioning itself at the heart of brand marketing.
Partnerize helps the world's leading brands build powerful business partnerships that drive extraordinary business growth. The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world's largest brands leverage its real-time technology to manage more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. Partnerize is the trading name of the Performance Horizon group of companies.
Skimlinks is the leading commerce content monetization platform, supporting publishers’ creation of a new revenue stream that allows them to be less dependent on advertising. Commerce can contribute as much as a quarter of publishers’ overall revenue. Skimlinks technology automatically earns publishers a share of sales they drive through monetized product links in commerce-related content. These links generate revenue when clicked on by readers who go on to make a purchase as a result. In its platform, Skimlinks offers a growing suite of innovative solutions designed to increase the number of clicks and earnings per click of commerce-related content. It also aggregates access for publishers to over 60 affiliate networks, enabling them to earn commission from 27,000 merchants around the world instantly. Annual ecommerce transactions in Skimlinks’ network totalled $1 billion in 2017. Clients include over half of the top 100 US & UK publishers by revenue including Conde Nast, Hearst, Buzzfeed, Huffington Post, Trinity Mirror, MailOnline, and more.
TrackMaven, Inc. is a marketing analytics and attribution software company that specializes in providing a comprehensive platform for measuring and optimizing marketing performance across various digital channels. Founded in 2012 and based in Washington, D.C., TrackMaven's software integrates with existing tools used by marketers, such as social media networks and web analytics providers, allowing for a unified view of marketing effectiveness. The platform offers capabilities in social and content attribution, competitive intelligence, and news monitoring, enabling users to assess the impact of their marketing activities against competitors and industry influencers. Additionally, TrackMaven provides insights into campaign performance, content strategy, and executive reporting. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
Advice Interactive Group is an Internet marketing agency based in McKinney, Texas, that offers a comprehensive range of services for organizations in the United States and internationally. The company specializes in search engine optimization (SEO) and local SEO, which includes competitive analysis, keyword research, content marketing, and social media optimization. Additionally, it provides social media marketing services such as content curation and engagement strategies. Advice Interactive Group also excels in web design, delivering services that encompass landing page design, user experience, graphic design, and mobile website development. Furthermore, the agency offers pay-per-click (PPC) management, which includes advanced keyword research, retargeting, and performance audits. Founded in 2008, the agency aims to help clients establish a clear and distinct voice in the competitive online marketplace.
TrackMaven, Inc. is a marketing analytics and attribution software company that specializes in providing a comprehensive platform for measuring and optimizing marketing performance across various digital channels. Founded in 2012 and based in Washington, D.C., TrackMaven's software integrates with existing tools used by marketers, such as social media networks and web analytics providers, allowing for a unified view of marketing effectiveness. The platform offers capabilities in social and content attribution, competitive intelligence, and news monitoring, enabling users to assess the impact of their marketing activities against competitors and industry influencers. Additionally, TrackMaven provides insights into campaign performance, content strategy, and executive reporting. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
Insightpool is an information technology company based in Atlanta, Georgia, that specializes in influencer marketing and social media outreach. Founded in 2012, it provides a platform that helps brands identify and engage with ideal influencers, prospects, and customers, thereby enhancing their social media performance. The platform focuses on audience cultivation and conversion, utilizing data about users' interests, friends, and followers to tailor marketing messages. By leveraging this information, Insightpool enables businesses to drive sales and enhance their revenue through more effective social media strategies.
Hootsuite Media Inc. operates a leading social media management platform that enables organizations to manage their social media presence across various networks from a single, integrated dashboard. Founded in 2008 and headquartered in Vancouver, Canada, Hootsuite serves over 15 million users, including more than 800 Fortune 1000 companies. The platform provides tools for scheduling posts, managing content, measuring performance, and organizing social streams, as well as offering educational resources and certification programs. Hootsuite features several plans tailored for different users, including a free option for personal use, a Pro plan for small businesses, and an Enterprise plan for larger organizations. The company also offers specific tools such as Hootlet for link shortening and Google My Business integration for managing customer interactions. Hootsuite caters to various industries, including finance, government, healthcare, and education, and has a global presence with offices in major cities around the world.
Altitude Digital is a video advertising technology company based in Denver, Colorado, with additional offices in New York and San Francisco. The company operates the Altitude ARENA® platform, which facilitates seamless connections between publishers and advertisers through programmatic technology. This platform provides publishers with comprehensive control over their mobile and desktop video content, offering real-time actionable insights and transparent pricing. By integrating proprietary data and insights from third-party sources, Altitude ARENA® helps publishers understand inventory quality and performance, enabling them to optimize their offerings and maximize revenue. The focus on innovative technology enhances user experience while improving overall performance for advertisers.
MediaMath, Inc. is a provider of digital advertising media and data management technology solutions for advertisers globally. The company's TerminalOne platform facilitates the activation of data, automates execution, and optimizes advertising interactions across various addressable media. Additionally, MediaMath offers an Omnichannel programmatic marketing platform that enhances personalized customer engagement, accesses media at scale, and utilizes machine learning for measurement and optimization. Beyond technology, MediaMath provides professional services in programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. Founded in 2007, MediaMath is headquartered in New York City and operates additional offices in various locations, including California, Massachusetts, Illinois, Florida, North Carolina, the United Kingdom, Spain, Germany, Singapore, Japan, Brazil, Australia, and India.
Q1Media is a digital advertising company that caters to national, regional, and local brands by providing targeted advertising solutions across various platforms, including mobile, video, display, and connected TV. It specializes in mobile location-based targeting and measurement, enabling advertisers to effectively reach custom audiences. The company offers advanced cross-device advertising units and has in-house teams dedicated to optimizing campaigns. Additionally, Q1Media supports web publishers in maximizing their display and video advertising revenue across desktop, tablet, and mobile devices, making it a comprehensive platform for managing digital advertising efforts.
Skimlinks is the leading commerce content monetization platform, supporting publishers’ creation of a new revenue stream that allows them to be less dependent on advertising. Commerce can contribute as much as a quarter of publishers’ overall revenue. Skimlinks technology automatically earns publishers a share of sales they drive through monetized product links in commerce-related content. These links generate revenue when clicked on by readers who go on to make a purchase as a result. In its platform, Skimlinks offers a growing suite of innovative solutions designed to increase the number of clicks and earnings per click of commerce-related content. It also aggregates access for publishers to over 60 affiliate networks, enabling them to earn commission from 27,000 merchants around the world instantly. Annual ecommerce transactions in Skimlinks’ network totalled $1 billion in 2017. Clients include over half of the top 100 US & UK publishers by revenue including Conde Nast, Hearst, Buzzfeed, Huffington Post, Trinity Mirror, MailOnline, and more.
Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.
The Mobile Majority is an ad tech startup based in Santa Monica, with additional offices in New York City, San Francisco, Chicago, and Sao Paulo. As a vertically integrated mobile advertising platform, it focuses on providing a comprehensive solution for mobile advertising needs. The company employs advanced technology designed to minimize redundancy and eliminate waste, resulting in more efficient and cost-effective advertising campaigns. The leadership team consists of seasoned entrepreneurs and media industry professionals who are dedicated to addressing key challenges identified by clients in the mobile advertising space.
Martini Media Network, Inc. provides solutions for delivering brand campaigns across the passion-based niche sites this audience interacts with at work and at play. The company specializes in reaching and engaging the affluent online; and provides insights focused on the affluent market, and their online engagement and behavior. It provides solutions for brands, clients/agencies, and publishers. The company was incorporated in 2007 and is based in San Francisco, California. As of June 16, 2015, Martini Media Network, Inc. operates as a subsidiary of Evolve Media, LLC.
TagMan is a leading provider of tag management and marketing data solutions, specializing in helping businesses navigate the complexities of web analytics, e-commerce, and marketing data. The platform enables clients to manage and unify tag-based technologies, resulting in a streamlined flow of clean marketing data across multiple channels. TagMan’s offerings include a visual insights suite, marketing attribution, data optimization, and conversion tracking tools, which assist e-commerce professionals and digital marketers in visualizing customer journeys and optimizing campaign effectiveness. The company serves a diverse range of industries, including travel, fashion, consumer goods, and telecommunications, with notable clients such as Travelocity, Virgin Atlantic, Kellogg's, The Body Shop, Air New Zealand, and Vodafone. By leveraging TagMan’s technology, organizations can enhance their marketing execution and gain comprehensive insights into consumer behavior, ultimately driving improved marketing return on investment.
Springbot, Inc. is a company that specializes in developing an e-commerce marketing platform designed specifically for small to medium-sized retailers. Established in 2011 and headquartered in Atlanta, Georgia, the company offers a Software as a Service (SaaS) platform that simplifies the management of marketing data and tools. Springbot's platform integrates various features such as signup forms, automation editors, email marketing, social media campaigns, and online advertising, allowing retailers to efficiently run and track multi-channel marketing efforts. By leveraging data management, marketing automation, and analytics, Springbot provides tailored, data-driven marketing recommendations to help online retailers enhance their revenue. The platform is compatible with popular e-commerce platforms like Big Commerce, Magento, and Shopify, making it accessible for a wide range of businesses seeking to optimize their marketing strategies.
Optimal Inc. is the leading social media advertising and analytics platform. Optimal helps brands and advertisers manage social advertising campaigns in real-time with its media acquisition and optimization platform and proprietary analytics tools.
Movable Ink develops cloud-based software that enables businesses to create personalized email experiences for their customers. Its flagship product, the Movable Ink content platform, integrates content, data, and business logic to produce dynamic emails. The company also offers tools such as Signals, which engages customers based on their online behaviors, and Builder, which generates HTML email templates from image files. Founded in 2010 and headquartered in New York City, Movable Ink operates additional offices in San Francisco, Chicago, and London. The company serves over 700 global brands, helping them deliver unique and relevant visual experiences across various digital channels. By leveraging real-time data and insights, Movable Ink allows marketers to create intelligent, personalized content at scale, addressing the challenges of traditional email production.
Silverpop is a digital marketing software company that specializes in email marketing and marketing automation solutions. The company focuses on enhancing customer experiences by leveraging customer data and individual behaviors to inform real-time interactions. Silverpop enables marketers to automate personalized communications at scale, catering to both B2C and B2B sectors across various industries. With a strong reputation, Silverpop serves over 5,000 brands worldwide, providing tools that enhance engagement and drive revenue through effective customer communication strategies.
Altitude Digital is a video advertising technology company based in Denver, Colorado, with additional offices in New York and San Francisco. The company operates the Altitude ARENA® platform, which facilitates seamless connections between publishers and advertisers through programmatic technology. This platform provides publishers with comprehensive control over their mobile and desktop video content, offering real-time actionable insights and transparent pricing. By integrating proprietary data and insights from third-party sources, Altitude ARENA® helps publishers understand inventory quality and performance, enabling them to optimize their offerings and maximize revenue. The focus on innovative technology enhances user experience while improving overall performance for advertisers.
Unified Enterprises, Corp. is a marketing and analytics technology company that specializes in connecting marketing data sets to optimize advertising investments. Founded in 2011 and headquartered in New York City, with additional offices in San Francisco, Los Angeles, Chicago, and Atlanta, Unified offers a range of services, including advertising strategy and execution, professional data solutions, and campaign automation. The company's proprietary business intelligence platform is designed specifically for social advertising, enabling marketers to make informed decisions by providing insights into their data and strategies. Unified has a proven track record of managing over one billion dollars in social investment data, serving Fortune 2000 brands and advertising agencies to enhance transparency and optimize marketing performance.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
Signal Digital, Inc. is a digital marketing technology company that specializes in customer identity solutions for enterprises. Founded in 2009 and headquartered in Chicago, Illinois, Signal offers a platform designed to enhance the customer experience by delivering contextual relevance at various engagement points. Its key services include Onboard to Activate, which helps businesses engage the right customers while eliminating duplicate and outdated audiences; Onsite Identity Resolution, which identifies anonymous visitors; and a Measurement solution that provides detailed insights into media impressions and return on investment. The Signal Open Data Platform enables marketers to collect and synchronize data from multiple offline and online sources in real-time, facilitating improved customer interactions across all channels. In June 2014, the company changed its name from BrightTag Inc. and operates as a subsidiary of TransUnion, with additional offices in London, Tokyo, and Sydney.
Martini Media Network, Inc. provides solutions for delivering brand campaigns across the passion-based niche sites this audience interacts with at work and at play. The company specializes in reaching and engaging the affluent online; and provides insights focused on the affluent market, and their online engagement and behavior. It provides solutions for brands, clients/agencies, and publishers. The company was incorporated in 2007 and is based in San Francisco, California. As of June 16, 2015, Martini Media Network, Inc. operates as a subsidiary of Evolve Media, LLC.
W4 LLC, founded in 2009 and based in Los Angeles, California, specializes in managing and optimizing online response-based advertising campaigns. The company offers a diverse array of performance-based online advertising solutions, primarily focusing on cost-per-action (CPA) campaigns. W4 distributes these campaigns through an extensive network of publishers across various channels, including search, pay-per-click, display, social media, and email. By adhering to best practices in affiliate media distribution, W4 emphasizes campaign optimization, quality partnerships, and transparency. As of July 2018, W4 operates as a subsidiary of Digital Media Solutions, LLC.
Adconian Media Group is a technology company that provides customized solutions and innovative products delivered across multiple screens on a single platform. The company’s digital distribution platform enables content owners, app developers and device manufacturers to monetize their global audiences across multiple devices and screens. This is done by building proprietary data profiles and models on their consumers and then selling these profiles to the highest bidder in a real-time marketplace. The Adconion DDP is collecting data on the 50+ billion events a month that take place across the platform. This data is ingested, mapped, and segmented, providing Adconion with a 360° audience profile across one platform. Adconion Media Group wholly owns Adconion Direct, providing performance solutions spanning display, email and social media; along with smartclip, the video and brand advertising platform specializing in multi-screen delivery. Adconion Media Group was founded by Fred Krueger and Tyler Moebius in.
MediaMath, Inc. is a provider of digital advertising media and data management technology solutions for advertisers globally. The company's TerminalOne platform facilitates the activation of data, automates execution, and optimizes advertising interactions across various addressable media. Additionally, MediaMath offers an Omnichannel programmatic marketing platform that enhances personalized customer engagement, accesses media at scale, and utilizes machine learning for measurement and optimization. Beyond technology, MediaMath provides professional services in programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. Founded in 2007, MediaMath is headquartered in New York City and operates additional offices in various locations, including California, Massachusetts, Illinois, Florida, North Carolina, the United Kingdom, Spain, Germany, Singapore, Japan, Brazil, Australia, and India.
Digg Holdings, LLC operates a social news aggregator platform that enables users to discover, read, and share trending stories and videos from across the internet. Founded in 2004 and based in New York, Digg offers its services through a website, mobile applications, and a daily email newsletter. The platform focuses on curating engaging content related to various topics, including science, politics, and viral internet phenomena. In addition to content aggregation, Digg provides advertising services for brands and consumers. As of April 2018, Digg Holdings, LLC functions as a subsidiary of BuySellAds.com, Inc.
Mode Media, a top 10 U.S. media property with 136 million unique users a month, was founded in Silicon Valley in 2004 with a simple, yet powerful idea—to help people discover relevant content by combining the power of human curation of premium content with technology that distributes the right content to the right people at the right time. Today, Mode Media is building the largest independent premium video and content platform for creators powered by distribution and streaming technology that delivers targeted native videos, content and branded entertainment at scale in real-time. Mode.com is an owned & operated social networking platform where creators can upload videos and build content stories. Content on Mode is curated by professional editors and distributed in user feeds—personalized by the Mode content algorithm technology. Since launch six months ago, Mode has grown from zero to 31 million unique monthly users, and crossed over 1 billion streamed video views.
Media1st offers a range of interactive e-learning solutions in the form of videos. The company is based in Atlanta, Georgia.
Context Media is a provider of Enterprise Content Integration solutions that assists digital content marketing companies in managing and sharing their digital assets more effectively. The company offers services and technologies that enable content providers to create, package, and distribute their content across various digital platforms while linking it dynamically to relevant content from partners and affiliates. By unifying, organizing, and optimizing enterprise content, Context Media enhances the value of existing content management investments, allowing for better leverage of content across organizations. Founded by Dan Harple and based in Providence, Rhode Island, the company boasts a team that includes former Netscape management and Emmy-award-winning production professionals.
Powered is a consultancy focused on social marketing, assisting companies in enhancing their engagement within the digital and connected landscape. Since its inception in 2000, it has supported a wide range of businesses by offering comprehensive services that span the entire social marketing spectrum. These services include strategy development, program planning and execution, content marketing, influencer activation, and community building. By leveraging effective practices and technologies, Powered enables brands and publishers to establish meaningful connections with their customers through online communities, fostering relationships that are essential in today's increasingly social world.
Digital Paper is a software development company. It improves individuals’ business performances by enabling secure collaboration and exchange of intellectual capital over the internet. The company offers services for the sectors such as discrete manufacturing, aerospace, utilities, and government organizations. It develops solutions for companies such as General Motors, Nissan, and Lucent Technologies. Digital Paper is a U.S.-based company that was founded in 1995 and the company was acquired by ePlus on October 15, 2003.