Silicon Valley Bank

Silicon Valley Bank, established in 1983, is a leading commercial bank headquartered in Santa Clara, California. It specializes in providing a wide array of financial services, including banking, treasury management, and international banking, to innovative technology, life science, and premium wine businesses, as well as venture capital and private equity firms. With a global presence through 27 U.S. offices and seven international operations, the bank leverages its industry knowledge, connections, and world-class service to support the success of its clients.

Greg Becker

CEO

Brian Foley

Managing Director

Peter Freyer

Managing Director of National Healthcare Sponsor Finance and Life Sciences

Scott McCarty

Director, Life Sciences

Andrew Merget

Managing Director

Christopher Morrison

Managing Director and Head of Boston Enterprise Software

Joan Parsons

Executive Vice President, Corporate Banking

Sameer Paul

Director

Marisa Phan

Managing Director - Enterprise Software

Peter Sletteland

Associate

Jordy Samiljan

Managing Director, I Leveraged Finance and Sponsor Coverage

John Benetti

Managing Director

Past deals in Advertising

Attain

Series B in 2022
Attain, founded by a team of data and ad tech veterans, provides access to millions of consumers' consented purchase data marketers can use to precisely target audiences, gather insights and measure performance.

Civis Analytics

Series B in 2021
Civis Analytics, Inc. is a data science software company that empowers organizations to make data-driven decisions. Founded in 2013 and based in Chicago, Illinois, Civis offers a range of tools and services, including the Civis platform for predictive analytics, which facilitates end-to-end data workflows. The company's offerings include the Community Outreach and Engagement Hub, designed for government and nonprofit teams to effectively reach and engage their target audiences; the Census Intelligence Center, which aids census coordinators and leadership; and various tools for audience targeting and message testing. Additionally, Civis provides data science consulting, consumer insights, market research, and media optimization services. By combining advanced software solutions with expertise in data science and survey methodology, Civis Analytics helps both public and private sector organizations enhance their decision-making processes and achieve a competitive edge.

TravelNest

Debt Financing in 2020
TravelNest Limited is an Edinburgh-based software company that operates an online platform for holiday rental owners to advertise their properties more effectively. Founded in 2014, the company aims to transform how property owners market their rentals by optimizing advertising across multiple channels. TravelNest's platform provides a comprehensive dashboard that allows vacation rental owners to manage their advertising efforts in one location. By offering insights into advertisement performance and property metrics, TravelNest enables hosts to maximize their revenue while simplifying the process of distributing listings across various global websites.

CoolerX

Series C in 2020
Cooler Screens is a company based in Chicago, Illinois, founded in 2017 by Arsen Avakian, Glen Tullman, and Jamie Koval. It specializes in transforming traditional retail cooler and freezer surfaces into interactive digital displays, enhancing the shopping experience for consumers. By replacing glass doors in store aisles with smart, IoT-based screens, Cooler Screens provides shoppers with easy access to relevant information that aids in making informed purchasing decisions aligned with their budgets, tastes, and health preferences. This innovative platform not only enhances consumer engagement but also enables retailers to boost sales through personalized advertising and improved visibility. Additionally, Cooler Screens offers consumer product companies a new avenue for brand promotion and market visibility at the point-of-sale, supported by real-time analytics that inform marketing strategies.

illumin Holdings

Post in 2020
Illumin Holdings Inc operates a journey advertising platform designed to assist marketers in effectively reaching consumers throughout their buying journeys. Launched in 2020 and rebranded from AcuityAds in 2023, the platform utilizes advanced machine learning algorithms and real-time data analytics to enhance the process of programmatic advertising, which automates the buying and selling of advertising inventory. By leveraging proprietary technology, Illumin enables marketers to connect with customers more efficiently, fostering trust and transparency at every stage of the advertising process. The company is dedicated to improving digital advertising outcomes through innovative technological solutions.

Springbot

Series C in 2018
Springbot develops an e-commerce marketing platform tailored for small and medium-sized businesses. Based in Atlanta, Georgia, the company offers a Software as a Service (SaaS) solution that integrates various data, content, and multi-channel marketing tools to simplify marketing efforts. Features include signup forms, automation editors, email campaigns, social marketing, online ads, and more. The platform aims to help online retailers boost revenue through data-driven marketing strategies. Founded in 2011, Springbot focuses on making digital marketing more efficient and effective for its clients.

HYP3R

Series A in 2018
HYP3R is a marketing platform specifically designed for the travel industry, focusing on the acquisition of high-value travelers. The company leverages location insights and real-time engagement to drive direct bookings at scale. By utilizing detailed analysis, HYP3R enables marketers to identify unique audiences and target them with timely, relevant campaigns, enhancing the effectiveness of customer relationship management. The platform aims to lower customer acquisition costs and improve return on advertising spend (ROAS) by providing geosocial marketing with greater context and relevance. Through strategic partnerships with its clients, HYP3R seeks to revolutionize how travel marketers engage with potential customers.

illumin Holdings

Post in 2018
Illumin Holdings Inc operates a journey advertising platform designed to assist marketers in effectively reaching consumers throughout their buying journeys. Launched in 2020 and rebranded from AcuityAds in 2023, the platform utilizes advanced machine learning algorithms and real-time data analytics to enhance the process of programmatic advertising, which automates the buying and selling of advertising inventory. By leveraging proprietary technology, Illumin enables marketers to connect with customers more efficiently, fostering trust and transparency at every stage of the advertising process. The company is dedicated to improving digital advertising outcomes through innovative technological solutions.

Spotright

Venture Round in 2017
SpotRight, Inc. is a developer of a marketing insights application that provides brands with tools to design and build custom audiences for digital, social, and mobile advertising. The company offers a software-as-a-service platform that utilizes an artificial intelligence engine to analyze over 60 billion consumer-level data points, including social behaviors, brand affinities, and demographic information. This technology enables users to create high-performing custom audiences, which can be activated across more than 300 media-buying platforms, thus streamlining the marketing process and improving return on investment. SpotRight's platform assists agencies and national advertisers in connecting their marketing strategies with media activation, enhancing their audience targeting capabilities, and enabling more effective measurement of campaign performance. Established in 2009 and headquartered in Little Rock, Arkansas, with an additional office in Niwot, Colorado, SpotRight operates as a subsidiary of Wiland, Inc.

PebblePost

Debt Financing in 2017
PebblePost Inc., established in 2014 and headquartered in New York, specializes in a direct mail marketing platform that bridges digital intent with physical mail. The company pioneered Programmatic Direct Mail, leveraging real-time online activity data to send targeted direct mail pieces, enhancing buying decisions at home and driving conversions across various channels. PebblePost's platform offers advanced targeting, algorithmic optimization, attribution analysis, and campaign management tools for marketers to engage consumers effectively.

NovoRoll

Debt Financing in 2017
NovoRoll is a prominent advertising technology company based in San Francisco, California, with additional offices in Seattle, Tel Aviv, and Eastern Europe. The company specializes in cross-platform video monetization and advertising solutions, catering to a diverse clientele that includes leading publishers, supply-side platforms (SSPs), and ad networks. NovoRoll's technology enables the seamless distribution of video ads across various devices and customizable formats, with features such as auto-play, which enhances user engagement. By providing these innovative solutions, NovoRoll helps its clients optimize their traffic monetization and improve fill rates for video advertisements.

Wunderkind

Series A in 2017
Wunderkind, Inc. is a technology company that specializes in cloud-based solutions for customer acquisition and behavioral marketing automation. Founded in 2010 and headquartered in New York City, with an additional office in London, Wunderkind offers a platform known as BounceX, which focuses on people-based marketing. This platform enables online publishers and retail website owners to engage visitors through targeted messaging and timely advertising, ultimately enhancing conversion rates and increasing revenue. Wunderkind's technology leverages real-time user behavior data, such as mouse movements and intent signals, to identify potential customers and deliver personalized experiences across various channels, including websites, email, and advertisements. The company's impressive client roster includes well-known brands like Uniqlo, Lufthansa, and CNN, and it is recognized for driving significant revenue growth for these businesses through its innovative marketing solutions.

Sidecar

Series C in 2017
Sidecar Interactive, Inc. is an e-commerce technology company that specializes in providing software solutions for retailers to enhance their online marketing efforts. The company's primary offering is the Sidecar Predictive Bid Engine, which optimizes advertising bids for intelligent product groupings based on real-time data analysis. This system ensures that products receive appropriate bids to maximize visibility and return on advertising spend, while also allowing high-performing products to be managed individually. Additionally, Sidecar's solutions include dynamic product advertisements on social media platforms, enabling retailers to showcase their entire product catalogs effectively. By leveraging machine learning and extensive data analytics, Sidecar assists online retailers in managing their product listing advertisement campaigns, ultimately improving business performance and efficiency. Founded in 2007 and based in Philadelphia, Pennsylvania, Sidecar was previously known as Snipi, Inc. until its name change in 2011.

Kaisa

Series B in 2016
Freespee AB is a technology company specializing in call monetization solutions for the performance advertising sector, primarily operating in Europe and North America. Founded in 2008 and headquartered in Uppsala, Sweden, with additional offices in Helsinki, Copenhagen, and Berlin, Freespee provides various products aimed at enhancing communication and marketing efforts. Its offerings include Freespee Performance, which allows publishers and advertising networks to monetize phone calls generated from their media properties, and Freespee Analytics, a comprehensive tool for tracking leads and analyzing call data. Additionally, the Freespee Mobile Tracking SDK assists app developers in understanding consumer engagement through phone calls. By integrating multiple data sources, Freespee aims to facilitate personalized interactions between brands and their customers, thereby improving the overall consumer experience.

Verve

Debt Financing in 2016
Verve Wireless, Inc. is a mobile marketing platform that specializes in location-based advertising solutions for various industries, including retail, automotive, consumer packaged goods, and restaurants. Founded in 2005 and based in Carlsbad, California, the company utilizes proprietary location intelligence and advanced technology to create unique consumer profiles by combining real-world location data with offline demographic and transactional information. Verve offers a Local Merchant Offers platform, enabling multi-location retailers and small to medium-sized businesses to develop and manage dynamic mobile advertisements targeting consumers in close proximity to their stores. The company's omnichannel advertising platform connects advertisers, agencies, brands, and publishers, facilitating real-time engagement while prioritizing user privacy. Verve serves over 5,000 advertisers and maintains direct relationships with more than 4,000 publishers and apps worldwide, enhancing the effectiveness and reach of mobile advertising campaigns.

Innovid

Debt Financing in 2015
Innovid is an independent omni-channel advertising and analytics platform designed specifically for television. The company offers a comprehensive software solution that enables advertisers to personalize, deliver, and measure innovative advertising experiences across various devices and media outlets. Its services encompass ad serving, measurement, and creative optimization for TV advertisements, catering to advertisers, publishers, and media agencies. With a strong presence in the U.S., Canada, EMEA, APAC, and LATAM, Innovid focuses on enhancing the effectiveness of TV advertising by providing tools that facilitate the creation and analysis of ads in connected TV, mobile TV, and desktop environments.

MNTN

Venture Round in 2015
MNTN Performance TV is a connected TV advertising platform that specializes in delivering measurable results for marketers through its advanced suite of targeting, measurement, and automated optimization technologies. The company develops a cloud-based advertising platform designed to enhance measurable conversions, revenue, and site visits for clients. It offers an integrated cross-device advertising system that encompasses social, mobile, and display advertising. Key features of the platform include audience segmentation, campaign management, a creative ad builder, and comprehensive reporting tools. This enables marketers and advertisers to maintain complete control and transparency over their campaigns, ensuring that their television advertising initiatives not only meet their goals but also create a lasting business impact.

PulsePoint

Debt Financing in 2015
PulsePoint is a data and technology company focused on providing programmatic solutions tailored for healthcare organizations. The company aims to enhance the personalization of information and improve health outcomes through its advanced advertising technology platform. By leveraging programmatic automation, PulsePoint interprets complex customer journey signals, facilitating a better understanding of the connections between relevance and engagement. This capability allows healthcare organizations to deliver personalized health information efficiently and effectively. Through its suite of tools, PulsePoint empowers clients to activate health options seamlessly, fostering meaningful connections with consumers and healthcare professionals while enhancing the overall delivery of care and support.

Unified

Debt Financing in 2015
Unified Enterprises, Corp. is a marketing and analytics technology company that specializes in connecting marketing data sets to optimize advertising investments. Founded in 2011 and headquartered in New York City, with additional offices in San Francisco, Los Angeles, Chicago, and Atlanta, Unified offers a range of services, including advertising strategy and execution, professional data solutions, and campaign automation. The company's proprietary business intelligence platform is designed specifically for social advertising, enabling marketers to make informed decisions by providing insights into their data and strategies. Unified has a proven track record of managing over one billion dollars in social investment data, serving Fortune 2000 brands and advertising agencies to enhance transparency and optimize marketing performance.

Integral Ad Science

Debt Financing in 2015
Integral Ad Science operates as a media valuation platform that enables digital buyers and sellers to assess the value of every advertising opportunity across various channels and screens, facilitating informed decisions in the digital advertising ecosystem. The company offers solutions such as Firewall for blocking unwanted impressions, Causal Impact for quantifying buying strategies' effectiveness, Bid Expert for dynamic data-driven programmatic buying, Server Link for API data exchange integration, and Pub Expert for detailed analysis of individual advertising units. Integral Ad Science's technology provides insights across multiple media quality metrics to enhance online advertising potential. The company serves brands, agencies, publishers, and ad-tech companies, with a mission to be the global benchmark for trust and transparency in digital media quality. Founded in 2008 and headquartered in New York, Integral Ad Science has additional offices globally.

Springbot

Series A in 2015
Springbot develops an e-commerce marketing platform tailored for small and medium-sized businesses. Based in Atlanta, Georgia, the company offers a Software as a Service (SaaS) solution that integrates various data, content, and multi-channel marketing tools to simplify marketing efforts. Features include signup forms, automation editors, email campaigns, social marketing, online ads, and more. The platform aims to help online retailers boost revenue through data-driven marketing strategies. Founded in 2011, Springbot focuses on making digital marketing more efficient and effective for its clients.

AdStage

Debt Financing in 2015
AdStage, Inc. is a cloud-based advertisement management platform based in San Francisco, California, that empowers advertisers to create, launch, and manage customized campaigns across multiple social networks. Established in 2012, the platform allows marketers to automate tasks, analyze, and optimize advertisement campaigns by providing comprehensive dashboards and web reports that assess performance. Users can schedule campaign actions, set time zones, and customize date ranges to gain deeper insights into their campaigns. The platform serves as a trusted resource for paid marketers across various industries, facilitating closed-loop reporting and workflow automation to enhance return on ad spend and streamline campaign optimization. AdStage operates as a subsidiary of TapClicks, Inc.

Ahalogy

Series B in 2015
Ahalogy is a digital marketing company that operates as the Passion to Purchase Platform, focusing on helping brands and agencies connect with consumers through their interests. The company provides a range of services, including category trend data, authentic influencer content, and social optimization technology, which enable clients to enhance user engagement and drive sales. As an official Pinterest Marketing Partner, Ahalogy collaborates with leading social networks to deliver effective marketing solutions. Headquartered in Cincinnati, Ohio, Ahalogy also has offices in New York, Chicago, Los Angeles, and San Francisco, positioning itself in key markets for brand marketing. Through its innovative platform, Ahalogy aims to provide proven return on investment for its clients by leveraging data-driven insights and creative content strategies.

Advice Interactive Group

Series A in 2014
Advice Interactive Group is a full-service internet marketing agency based in McKinney, Texas, that serves clients both domestically and internationally. Founded in 2008, the company specializes in a range of services including search engine optimization (SEO), local SEO, social media marketing, and web design. Their SEO services encompass competitive analysis, keyword research, content marketing, and video optimization. The agency also offers social media marketing solutions, which involve social profiling, content curation, and engagement strategies. In addition, Advice Interactive Group provides comprehensive web design services, focusing on user experience, graphic design, and e-commerce. Their pay-per-click (PPC) management services include optimization of advertising strategies and thorough performance assessments, ensuring effective online marketing campaigns.

Hootsuite

Series C in 2014
Hootsuite is a social media management platform that assists businesses in engaging with their customers across various social media channels. The platform provides a comprehensive suite of tools designed to simplify marketing efforts, enhance sales, and improve customer service. Users can create, schedule, publish, and manage content and advertising campaigns from a single, secure web-based dashboard. Hootsuite's features enable organizations to manage all their social media profiles efficiently, discover effective content, and analyze trends through relevant data insights. This functionality helps businesses optimize their social media strategies and connect more effectively with their audiences.

Yashi

Debt Financing in 2014
Yashi, Inc. is a digital advertising company based in Toms River, New Jersey, specializing in video advertising and optimization tools. Founded in 2007, Yashi operates an online video demand side platform that utilizes location-focused technology to enhance the effectiveness of video ad campaigns. The company analyzes vast amounts of video ads in real time across numerous websites, offering various advertising solutions, including pre-roll, in-page, and in-game video ads. Additionally, Yashi provides traditional and custom advertising opportunities such as sponsorships, contests, and advergames. Originally established as GamersMedia, Inc., the company rebranded to Yashi, Inc. in February 2012 and has since established itself as a leader in programmatic video advertising. As of 2015, Yashi operates as a subsidiary of Nexstar Broadcasting Group, Inc.

GroundTruth

Series D in 2014
GroundTruth is a global location technology company that specializes in location-based marketing and advertising. It utilizes its proprietary Blueprints technology to provide valuable consumer insights based on real-world behaviors and interactions. With an extensive first-party database of 95 million active monthly users and 17 million daily users, GroundTruth monitors activities across 100 million places and points of interest. This vast dataset allows the company to deliver in-store visitation insights and competitive analysis for marketers, helping them to enhance brand awareness, increase website and in-store traffic, and ultimately drive sales. GroundTruth operates in 21 countries worldwide, positioning itself as a leader in leveraging location data to inform marketing strategies.

MediaMath

Debt Financing in 2014
MediaMath, Inc. is a digital advertising technology company that specializes in providing solutions for advertisers globally. Founded in 2007 and headquartered in New York, the company offers its TerminalOne platform, which facilitates data activation, automated execution, and optimization of advertising interactions across various media channels. MediaMath's programmatic marketing platform enhances customer engagement by utilizing predictive audience targeting and machine learning to ensure relevant messaging. In addition to its technology offerings, the company provides professional services that include programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. MediaMath operates additional offices in several cities across the United States and internationally, including London, Madrid, Berlin, Singapore, Tokyo, Sao Paulo, Sydney, Melbourne, and Bengaluru.

Q1Media

Debt Financing in 2014
Q1Media is a digital advertising company that provides services to national, regional, and local brands. It specializes in reaching custom audiences through high-performing ad inventory across various platforms, including mobile, video, display, and connected TV. The company employs advanced mobile location-based targeting and measurement techniques, alongside high-performing cross-device ad units, to enhance the effectiveness of digital advertising campaigns. Q1Media also offers robust advertising technology and campaign execution services, enabling web publishers to optimize display and video advertising revenue across desktop, tablet, and mobile devices. Its in-house optimization teams further empower advertisers to effectively manage their digital advertising efforts.

InMobi

Debt Financing in 2014
InMobi is a mobile advertising company based in Bengaluru, India, with additional offices in New Delhi and Mumbai. Founded in 2006, it specializes in providing mobile advertising services across Asia and Africa, focusing on optimizing advertisement delivery through advanced algorithms. The company offers a range of services including campaign management, advertisement creation, and targeting strategies for advertisers, as well as monetization solutions for publishers. InMobi's platform allows for personalized advertising experiences, leveraging deep learning technology to enhance video advertising and enable contextual recommendations. Clients can access near real-time reports to track campaign performance and site monetization. Additionally, InMobi provides tools such as the InMobi Ad Tracker for conversion tracking and the Lifetime Value Platform for behavioral insights, further supporting advertisers and application developers.

Integrate

Debt Financing in 2013
Integrate is a provider of a cloud-based platform designed to manage and measure demand generation programs. Founded in 2010 and headquartered in Phoenix, Arizona, the company offers a unified solution that integrates various marketing channels, enabling marketers to effectively acquire prospects and customers. The platform features tools for workflow automation, data governance, and analytics, as well as access to a marketplace of high-quality media partners, all through an intuitive dashboard. By combining technology, data, and services, Integrate helps businesses optimize their demand generation investments and drive revenue growth.

PaeDae

Venture Round in 2013
PaeDae partners with local and international non-profits to create pro-bono campaigns for charitable causes. PaeDae is the world's largest mobile ad engagement network. Based in Santa Monica, California with satellite offices in New York and San Francisco. They has to date raised more than $12M in funding to expand its unique user-centric advertising platform, which includes mobile video, rich media, and app discovery.

The Mobile Majority

Venture Round in 2013
The Mobile Majority is an ad tech startup based in Santa Monica, with additional offices in New York City, San Francisco, Chicago, and Sao Paulo. As a vertically integrated mobile advertising platform, it focuses on providing a comprehensive solution for mobile advertising needs. The company employs advanced technology designed to minimize redundancy and eliminate waste, resulting in more efficient and cost-effective advertising campaigns. The leadership team consists of seasoned entrepreneurs and media industry professionals who are dedicated to addressing key challenges identified by clients in the mobile advertising space.

Ezoic

Seed Round in 2013
Ezoic, Inc. is a technology company that provides a comprehensive suite of tools designed to assist small website owners in optimizing their online presence. Founded in 2010 and headquartered in Carlsbad, California, with additional offices in Gateshead and London, Ezoic specializes in a multivariate testing platform that enhances website layouts based on user interactions across devices such as mobile, tablet, and desktop. The platform employs machine learning to personalize user experiences, improve site speed, and increase ad revenue by predicting visitor responses to automated changes. Ezoic's services cater to publishers, bloggers, and ad operation professionals, offering solutions that streamline ad implementation, optimization, and testing. By optimizing over 1.3 billion user experiences each month, Ezoic aims to enhance both user experience metrics and revenue generation for its clients.

Martini Media Network

Series D in 2013
Martini Media Network, Inc. is a digital media and content platform based in San Francisco, California, specializing in engaging affluent audiences. Founded in 2007, the company offers tailored solutions for brands to deliver media campaigns that integrate content, videos, and social functionality across niche sites. Martini Media focuses on invitation-only platforms centered around business and lifestyle categories, enabling effective engagement with influential consumers. By leveraging insights into online behaviors and interests of the affluent market, the company partners with clients and agencies to craft customized advertising, publishing, and storytelling programs that align with specific marketing objectives. As of June 2015, Martini Media operates as a subsidiary of Evolve Media, LLC.

Springbot

Series A in 2013
Springbot develops an e-commerce marketing platform tailored for small and medium-sized businesses. Based in Atlanta, Georgia, the company offers a Software as a Service (SaaS) solution that integrates various data, content, and multi-channel marketing tools to simplify marketing efforts. Features include signup forms, automation editors, email campaigns, social marketing, online ads, and more. The platform aims to help online retailers boost revenue through data-driven marketing strategies. Founded in 2011, Springbot focuses on making digital marketing more efficient and effective for its clients.

Cognitive Networks

Debt Financing in 2013
Cognitive Networks, founded in 2008 and based in San Francisco, California, collaborates with television set manufacturers to enhance viewer engagement and interactivity in TV programming. The company's Automatic Content Recognition (ACR) platform allows Smart TVs to recognize the content being displayed, facilitating transactions, information requests, and personalized viewing experiences. By connecting content providers and advertisers with audiences in a more meaningful way, Cognitive Networks aims to transform traditional television into a more interactive medium.

Optimal

Debt Financing in 2013
Optimal Inc. is the leading social media advertising and analytics platform. Optimal helps brands and advertisers manage social advertising campaigns in real-time with its media acquisition and optimization platform and proprietary analytics tools.

CrowdOptic

Venture Round in 2013
CrowdOptic is a technology company that specializes in real-time sensor data analysis to enhance various applications, including broadcasting, security, social media sharing, and advertising. Utilizing its patented algorithms, CrowdOptic identifies and tracks the focus of electronic devices and groups people with shared focus areas. This innovative approach includes advanced features such as sensor data smoothing, EXIF data mining, and focal analytics, making its technology easily deployable across multiple mobile platforms. Additionally, CrowdOptic has developed interactive live streaming technology tailored for medical device training, integrating video feeds from medical devices with footage from pan-tilt-zoom cameras. This system, supported by a dedicated cloud server and web interface, facilitates collaborative remote training for physician educators globally, streamlining the educational process in the medical field.

CrowdOptic

Debt Financing in 2012
CrowdOptic is a technology company that specializes in real-time sensor data analysis to enhance various applications, including broadcasting, security, social media sharing, and advertising. Utilizing its patented algorithms, CrowdOptic identifies and tracks the focus of electronic devices and groups people with shared focus areas. This innovative approach includes advanced features such as sensor data smoothing, EXIF data mining, and focal analytics, making its technology easily deployable across multiple mobile platforms. Additionally, CrowdOptic has developed interactive live streaming technology tailored for medical device training, integrating video feeds from medical devices with footage from pan-tilt-zoom cameras. This system, supported by a dedicated cloud server and web interface, facilitates collaborative remote training for physician educators globally, streamlining the educational process in the medical field.

Unified

Series A in 2012
Unified Enterprises, Corp. is a marketing and analytics technology company that specializes in connecting marketing data sets to optimize advertising investments. Founded in 2011 and headquartered in New York City, with additional offices in San Francisco, Los Angeles, Chicago, and Atlanta, Unified offers a range of services, including advertising strategy and execution, professional data solutions, and campaign automation. The company's proprietary business intelligence platform is designed specifically for social advertising, enabling marketers to make informed decisions by providing insights into their data and strategies. Unified has a proven track record of managing over one billion dollars in social investment data, serving Fortune 2000 brands and advertising agencies to enhance transparency and optimize marketing performance.

PubMatic

Series D in 2012
PubMatic, Inc. is a leading provider of cloud infrastructure for real-time programmatic advertising transactions, headquartered in Redwood City, California. Founded in 2006, the company offers an extensive suite of solutions that facilitate digital advertising, including PubMatic Cloud, an adaptable platform as a service, and various tools for header bidding and in-app bidding. The platform supports a diverse range of ad formats across multiple devices, including mobile, desktop, and connected television. PubMatic's publisher-first approach allows advertisers to access premium inventory at scale while helping publishers optimize ad fill rates and maximize revenue. With a global infrastructure that processes nearly one trillion ad impressions monthly, PubMatic plays a crucial role in connecting consumers, content, and brands in the evolving landscape of digital advertising. The company operates 12 offices and nine data centers worldwide, reflecting its commitment to data and technology innovation in the programmatic advertising industry.

Vubiquity

Private Equity Round in 2012
Vubiquity, Inc., formerly known as Avail Media, is a leading global provider of multiplatform video services. The company specializes in content processing and distribution, offering services such as Video On Demand (VOD), advanced advertising, and creative services. It manages over 28,000 hours of content monthly from more than 340 content providers, reaching over 75 million households through nearly 300 service providers across 39 territories and in 15 languages. Vubiquity's capabilities include subscriber authentication, programming and delivery of ad content, and comprehensive asset management. Additionally, it provides data analytics and creative services for brand development and on-screen graphics. Founded in 2006 and based in Burbank, California, Vubiquity operates as a subsidiary of Amdocs Limited since 2018.

Martini Media Network

Venture Round in 2011
Martini Media Network, Inc. is a digital media and content platform based in San Francisco, California, specializing in engaging affluent audiences. Founded in 2007, the company offers tailored solutions for brands to deliver media campaigns that integrate content, videos, and social functionality across niche sites. Martini Media focuses on invitation-only platforms centered around business and lifestyle categories, enabling effective engagement with influential consumers. By leveraging insights into online behaviors and interests of the affluent market, the company partners with clients and agencies to craft customized advertising, publishing, and storytelling programs that align with specific marketing objectives. As of June 2015, Martini Media operates as a subsidiary of Evolve Media, LLC.

Radiate Media

Debt Financing in 2011
Radiate Media formerly Matchbin, provides software and services that empower local media and businesses to find and capture the audience that matters most. From local news, weather, and traffic information to online and broadcast marketing tools, Radiate Media’s technology and nationwide network allows clients to grow revenue by reaching customers on-air, online, and on the go.

Connexity

Debt Financing in 2011
Connexity, Inc. is a technology-driven marketing solutions company that specializes in price comparison shopping and customer acquisition. Founded in 1996 and headquartered in Santa Monica, California, with additional offices in London and Karlsruhe, Connexity connects retailers to consumers globally through various marketing channels, including its publisher and social influencer networks. The company provides a range of services that assist online retailers in acquiring new customers and driving sales, such as search marketing, syndicated product listings, targeted display advertising, and audience targeting. Connexity's platform also offers marketers and their agencies the ability to reach targeted audiences across multiple devices through programmatic media buying. Formerly known as Shopzilla, Inc., the company rebranded to Connexity in September 2014, reflecting its focus on enhancing eCommerce capabilities and insights for retailers and brands.

W4

Debt Financing in 2011
W4 LLC is a performance-based online advertising company founded in 2009 and headquartered in Los Angeles, California. The company specializes in developing a platform that effectively manages, tracks, and optimizes online response-based campaigns. With a focus on cost-per-action advertising, W4 distributes its campaigns through a wide network of publishers across various channels, including search, pay-per-click, display, social media, and email. W4 is committed to adhering to best practices in affiliate media distribution, which contributes to its reputation for high campaign optimization, quality affiliate partnerships, and transparency. As of mid-2018, W4 operates as a subsidiary of Digital Media Solutions, LLC.

Adconion Media Group

Venture Round in 2011
Adconion Media Group is a technology company that operates a comprehensive digital distribution platform designed for content owners, app developers, and device manufacturers. The platform facilitates the monetization of global audiences across multiple devices by leveraging proprietary data profiles and models developed from extensive consumer insights. Adconion's system processes over 50 billion events monthly, enabling it to create detailed audience profiles for targeted advertising. The company also provides performance solutions through its subsidiary Adconion Direct, which offers services in display, email, and social media advertising. Additionally, Adconion owns smartclip, a video and brand advertising platform that specializes in multi-screen delivery. Founded by Fred Krueger and Tyler Moebius, Adconion Media Group emphasizes innovative advertising solutions and audience targeting capabilities, including behavioral and demographic targeting, to enhance the effectiveness of advertising campaigns.

Auditude

Series B in 2011
Auditude is a prominent video management and monetization technology company that enhances video revenue for content owners and aggregators. Its proprietary platform, Auditude Connect, serves as an advanced ad management system tailored for premium video websites, enabling efficient management of business requirements and ad serving needs. Auditude collaborates with major players in the online video sector, including Comcast, Major League Baseball, MTV Networks, MySpace Music and Video, Universal Music Group, and Yahoo!. The company’s team comprises experts from leading technology firms such as DoubleClick, eBay, Google, PayPal, and Yahoo!. Headquartered in Palo Alto, Auditude also maintains offices in Los Angeles and New York City.

MediaMath

Debt Financing in 2009
MediaMath, Inc. is a digital advertising technology company that specializes in providing solutions for advertisers globally. Founded in 2007 and headquartered in New York, the company offers its TerminalOne platform, which facilitates data activation, automated execution, and optimization of advertising interactions across various media channels. MediaMath's programmatic marketing platform enhances customer engagement by utilizing predictive audience targeting and machine learning to ensure relevant messaging. In addition to its technology offerings, the company provides professional services that include programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. MediaMath operates additional offices in several cities across the United States and internationally, including London, Madrid, Berlin, Singapore, Tokyo, Sao Paulo, Sydney, Melbourne, and Bengaluru.

Tumri

Debt Financing in 2009
Tumri, founded in 2004, is an online advertising solutions provider that focuses on enhancing the digital advertising experience through its innovative platform. The company offers a range of services, including Dynamic Media, which optimizes media selection for marketing campaigns; Dynamic Messaging, which personalizes display advertising in real time; and Dynamic Response, a tool for optimizing landing pages after user interactions. Additionally, Tumri provides Dynamic Insight, a real-time analytics solution that streamlines campaign launches and enhances the effectiveness of dynamic creative marketing. The Tumri Ensemble platform serves as a self-serve option for advertisers to manage creative and offer optimization efficiently. In 2011, Tumri was acquired by Collective, furthering its reach in the advertising technology landscape.

Peer39

Series C in 2009
Peer39 Tech, LLC is a New York-based company that specializes in AI-powered contextual targeting and fraud detection tools for digital advertising. Founded in 2006, the company has developed a platform that employs natural language processing and machine learning to perform comprehensive analyses of web pages, facilitating page-level intelligence for advertisers. Peer39 offers a suite of services, including intelligent page-level analysis, keyword suggestion engines, and custom category automation, which help brands find relevant contexts for their media investments. Additionally, the platform features advanced fraud detection capabilities and metrics to filter out invalid traffic, ensuring the integrity of advertising campaigns. By providing a comprehensive library of pre-bid contextual categories, Peer39 supports advertisers in delivering targeted and safe messages to their audiences, positioning itself as a leader in the non-cookie based data space within the digital media landscape.

Rubicon Project

Debt Financing in 2009
Rubicon Project is a technology company that specializes in the automation of digital advertising. The company automates the buying and selling of advertising by offering products to connect buyers and sellers.

Digg

Series C in 2008
Digg, established in 2004, is a social news aggregator that curates and presents the most talked-about stories and videos from the internet. Users can discover, read, and share content across various platforms, including a website, mobile applications, and daily emails. Digg also offers advertising services for brands and consumers. Headquartered in New York, Digg operates as a subsidiary of BuySellAds.com, Inc.

LeadPoint

Series E in 2008
LeadPoint, Inc. is a performance advertising company founded in 2004 and headquartered in Los Angeles, California, with an additional presence in London, United Kingdom. It pioneered the online lead generation industry by creating the first online lead marketplace, facilitating connections between lead buyers and sellers through public and private auctions. The company offers Lead MarketPlace, a platform that auctions voice and text leads across various sectors, including consumer lending, automotive lending, education, and business services. Additionally, LeadPoint provides PrecisionAds, a consumer-focused vertical search platform that delivers real-time rate information. With a client base exceeding 2,000 customers, including many Fortune 500 companies, LeadPoint trades millions of leads annually in North America and Europe, alongside offering analytics tools to enhance campaign performance and integrate with lead management systems.

Mode Media

Debt Financing in 2008
Mode Media, founded in Silicon Valley in 2004, is a top 10 U.S. media property with 136 million unique users a month. The company aims to help people discover relevant content by combining human curation with technology that distributes content to the right audience at the right time. Mode Media is focused on building the largest independent premium video and content platform for creators, utilizing distribution and streaming technology to deliver targeted native videos, content, and branded entertainment in real-time. With Mode.com as its owned social networking platform, creators can upload videos and create content stories that are curated by professional editors and personalized through the Mode content algorithm technology. Within six months of its launch, Mode has attracted 31 million unique monthly users and has exceeded 1 billion streamed video views.

Four Interactive

Series B in 2007
Four Interactive Private Limited operates the website www.asklaila.com, which serves as a comprehensive local information platform for users in India, Malaysia, Singapore, Qatar, and the United Arab Emirates. The site provides detailed listings and information about various service providers and businesses, including packers and movers, electronics and appliance stores, healthcare facilities, educational institutions, and entertainment options. Established in 2006 and headquartered in Bengaluru, India, the company focuses on delivering relevant information about local establishments, events, lifestyle choices, and shopping across major Indian cities such as Bangalore, Mumbai, and Delhi-NCR. Additionally, Four Interactive has formed a strategic partnership with Airtel to enhance its service offerings.

Mondo Media

Series C in 2001
Mondo Media, Inc. is a multi-platform distributor specializing in animated content aimed at teens and young adults. Founded in 1988 and headquartered in San Francisco, the company produces animated short films that are distributed across various digital and traditional platforms. Its offerings include a YouTube animation channel, the interactive website MondoMedia.com, and the Mondo Mojo network, which supports animation-focused channels with tools for growth. Additionally, Mondo Media inserts pre-roll video advertising on its syndication network, CindyClips.com, and licenses its intellectual property for use across television, online, home video, and mobile platforms globally. The company also engages in merchandise sales, offering products such as bed sheets and T-shirts online, further extending its brand presence.

Mondo Media

Series B in 2000
Mondo Media, Inc. is a multi-platform distributor specializing in animated content aimed at teens and young adults. Founded in 1988 and headquartered in San Francisco, the company produces animated short films that are distributed across various digital and traditional platforms. Its offerings include a YouTube animation channel, the interactive website MondoMedia.com, and the Mondo Mojo network, which supports animation-focused channels with tools for growth. Additionally, Mondo Media inserts pre-roll video advertising on its syndication network, CindyClips.com, and licenses its intellectual property for use across television, online, home video, and mobile platforms globally. The company also engages in merchandise sales, offering products such as bed sheets and T-shirts online, further extending its brand presence.

Powered

Series A in 2000
Powered is a social marketing consultancy focused on assisting companies in enhancing their engagement within the digital and social landscape. The firm employs a comprehensive approach to social marketing, offering services that include strategy development, program planning and execution, content marketing, and blogger outreach. Additionally, Powered specializes in influencer activation, advocacy programs, and the creation of branded communities and events. By leveraging effective practices and technologies, Powered enables brands and publishers to connect with customers and build meaningful relationships through online communities.
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