ServiceNow
ServiceNow provides cloud-based enterprise software that defines, structures, manages, and automates services across an organization. The company offers IT service management, IT operations management, IT asset management, IT business management, and enterprise development operations to connect workflows across employees, customers, and partners. It also provides customer service management, HR service delivery, security operations, and governance, risk, and compliance solutions, and field service management, all delivered via the Now Platform which enables workflow automation, service catalogs, and collaboration tools. In addition, it offers professional services, training, and customer support programs. ServiceNow serves industries including government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products, selling its software through a direct sales force and partners. Founded in 2004 and headquartered in Santa Clara, California, the company focuses on expanding its cloud-based workflow automation across enterprise functions beyond IT.
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Past deals in Acquisition
Logik.io
Acquisition in 2025
Logik.io develops high-performance headless configuration technology for enterprise businesses. Its platform eliminates operational limitations of traditional configurators, streamlining complex selling processes and enabling omnichannel e-commerce sales.
Moveworks
Acquisition in 2025
Moveworks is a cloud-based AI platform for enterprises that automates IT support and related administrative tasks. The platform autonomously handles requests such as ordering hardware, provisioning software and account access, locating colleagues and conference rooms, checking ticket status, and obtaining software licenses, all through conversational interfaces. It integrates with enterprise chat tools like Slack to interact with users and trigger automated workflows. The solution uses a Reasoning Engine that combines public and proprietary large language models to interpret complex requests, execute multi-step processes, and adapt from past interactions. It surfaces information and automates tasks across multiple systems with an agentic AI assistant that enables conversational automation across business functions. Moveworks was founded in 2016 and is headquartered in Mountain View, California, with an additional office in Culver City, California.
Quality 360
Acquisition in 2025
Quality 360 solution enables producers to proactively detect and handle quality issues at all stages of production and service delivery, including source identification, containment, corrective action, and resolution.
CueIn
Acquisition in 2025
CueIn unifies customer support data from diverse sources onto a single platform. It uses generative AI to answer varied queries, enhancing efficiency for customer experience teams by providing real-world conversation insights. The company focuses on improving observability and control over generative LLM-based chatbots to streamline customer support operations.
Mission Secure
Acquisition in 2024
Mission Secure, Inc. is a cybersecurity firm specializing in the protection of operational technology and control systems for critical industries such as oil and gas, power, chemicals, and defense. Established in 2014 and headquartered in Charlottesville, Virginia, with additional offices in Houston, Texas, and Cheltenham, United Kingdom, the company has developed the MSi Platform, which provides comprehensive cyber defense solutions. This platform integrates features such as visibility, segmentation, protection, threat hunting, and incident response, thereby delivering robust security against cyber threats, supply chain risks, and insider attacks. Mission Secure’s offerings are designed to be user-friendly, allowing non-IT professionals to effectively manage and deploy cybersecurity measures, ensuring that essential operations remain safe and uninterrupted. The company has formed a strategic partnership with Comodo Cybersecurity to enhance its service capabilities.
Raytion
Acquisition in 2024
Raytion is an IT consultancy firm specializing in information management, collaboration, search, and cloud solutions. The company develops analytical software that facilitates secure access to information from diverse systems, optimizing enterprise search services. Its technology provides unified real-time access to critical business data, enhancing the search experience for users. By diagnosing and analyzing user search behavior, Raytion enables clients to improve and add value to existing enterprise search engines, thus promoting efficiency and personalized AI search capabilities across a single technology platform.
Intella
Acquisition in 2024
Intella is a unit of Advance Solutions Corporation that provides a natural extension.
4Industry
Acquisition in 2024
4Industry builds innovative applications on the ServiceNow platform that digitizes, improve and transform manufacturing processes.
UltimateSuite
Acquisition in 2023
UltimateSuite is a company focused on enhancing organizational efficiency through automation and innovative solutions. It specializes in workforce intelligence and offers a task mining platform that provides automated business process analysis. By analyzing internal processes and tasks, UltimateSuite enables businesses to identify opportunities for improvement and implement strategies that enhance operational efficiencies. The company's approach emphasizes delivering insights that are proven to yield return on investment, helping organizations achieve their objectives and optimize their operations effectively.
G2K
Acquisition in 2023
G2K develops smart solutions for more security and intelligent data management.
Era Software
Acquisition in 2022
Era Software specializes in observability data management, providing modern IT and security organizations with tools to efficiently route, ingest, store, and analyze vast amounts of data for actionable insights. The company’s platform, EraSearch, simplifies the management of log data in real-time while significantly reducing costs compared to traditional solutions. As enterprises face challenges in handling exponentially growing data volumes, Era Software addresses critical visibility gaps that can arise from data collection limitations. Additionally, the company has developed a time-series database tailored for machine learning and anomaly detection, which resolves issues of scale, performance, and cost associated with modern application architectures, including cloud, containers, and microservices. By offering unified access to data, Era Software facilitates faster collaboration and innovation among IT teams.
Hitch Works
Acquisition in 2022
Hitch is a SaaS-based talent mobility platform for the enterprise that accelerates the productivity and performance of existing talents.
The platform helps companies become more inclusive, adaptive, and innovative by connecting the right talent with the right tasks based on skills, experiences, and career aspirations. Its AI-powered solution enables upskilling and reskilling, dynamic teaming, and fosters a culture of learning and growth while accelerating productivity and performance.
DotWalk
Acquisition in 2021
DotWalk is a software development company that provides one-click automated regression testing solutions specifically designed for the ServiceNow platform. The company's technology focuses on automating testing processes and application upgrades, streamlining workflows for users of the Now Platform. DotWalk specializes in bootstrap and cloud test runners, enabling organizations to efficiently manage and execute tests with minimal manual intervention. By enhancing the testing process, DotWalk aims to improve the reliability and performance of applications built on ServiceNow, ultimately supporting businesses in achieving their operational goals.
Mapwize
Acquisition in 2021
Mapwize is an indoor mapping platform that provides navigation solutions for various buildings and events. Launched in 2014 by Mederic Morel and Mathieu Gerard, the platform enhances user experience by offering precise directions across multiple floors and buildings, customized maps, and restricted access to sensitive information. Mapwize features a search engine that allows users to locate resources within the mapped environment and a direction engine that computes routes to destinations. Additionally, it enables clients to seamlessly integrate indoor mapping into their projects and digitalize existing floor plans, making it a versatile tool for improving navigation and accessibility in complex spaces. The company is based in Lille, Nord-Pas-de-Calais.
Contexeo
Acquisition in 2021
Contexeo has developed Mapwize App that allows interior building visualization, self positioning, surroundings discovery, and directions. I
Swarm64
Acquisition in 2021
Swarm64 is a Norwegian company founded in 2013 that specializes in providing accelerators for relational databases, enabling real-time analytics for high-velocity data. With a strong focus on FPGA acceleration and real-time database design, Swarm64 develops micro-server architecture technology that enhances cloud-based computing. The company's solutions utilize SQL for big data analysis on native data in real-time, supporting both Online Analytical Processing (OLAP) and Online Transaction Processing (OLTP) workloads simultaneously while ensuring improved transaction safety. By simplifying the complexities associated with Extract, Transform, Load (ETL) processes, Swarm64 empowers businesses to derive significant value from their big data and achieve in-memory database performance at competitive costs. The company operates from its headquarters in Norway and has a presence in Berlin, Germany.
LightStep
Acquisition in 2021
LightStep Inc., established in 2013 and based in San Francisco, specializes in application performance management (APM) software solutions. The company's flagship product, LightStepPM, monitors and manages the performance of production systems at scale, providing real-time insights into end-to-end system behavior and interactions across organizational boundaries. It offers features such as SAML support, flexible data scrubbing, and is built on open standards. LightStep aims to deliver confidence in software application management by analyzing 100% of unsampled transaction data, accelerating root cause analysis for complex systems.
Intellibot.io
Acquisition in 2021
Intellibot is an artificial intelligence company that specializes in robotic process automation (RPA) solutions tailored for modern enterprises. Its proprietary platform incorporates advanced features such as machine learning, natural language processing, and computer vision, allowing organizations to develop their own software robots that efficiently manage everyday business processes. Intellibot's technology enhances operational efficiency by improving search capabilities and enabling natural language queries across various channels, including on-site, voice, and chatbots. The platform also includes entity extraction functionalities that classify text elements, minimizing the need for human intervention. With a focus on security and scalability, Intellibot aims to streamline automation adoption for businesses, ultimately transforming their digital workforce and driving significant improvements in process management.
Element AI
Acquisition in 2020
Element AI is an artificial intelligence company that develops and delivers AI solutions for organizations to identify opportunities to deploy AI and machine learning. It operates an AI as a Service platform that enables businesses to launch and scale AI initiatives in partnership with large corporations. The company maintains an in-house research and development laboratory to advance AI technologies and their deployment in computing infrastructure. Element AI serves industries including insurance, banking and capital markets, manufacturing, logistics, retail, and consumer packaged goods. Founded in 2016 and headquartered in Montreal with an additional office in Toronto, it combines software products, services, and tools that help clients operationalize AI, augment decision-making, and improve business performance. Element AI also maintains collaborations with academia and engages in policy discussions related to technology's societal impact, while acting as an integrator to help organizations adopt and implement AI solutions.
Sweagle
Acquisition in 2020
Sweagle, headquartered in Kampenhout, Belgium, is a configuration data management company that provides a SaaS-based platform aimed at improving the management, security, and validation of configuration data files across enterprise applications. As a subsidiary of ServiceNow, Sweagle emphasizes the importance of effective governance of configuration data for the operational success of organizations, a task often overlooked despite its critical role. The company's platform consolidates configuration data, transforming it into validated and actionable insights, which enables enterprises to securely manage and govern their application configurations. With a focus on automation, Sweagle supports DevSecOps practices, allowing DevOps teams to concentrate on delivering business value. The company serves over 100 tenants and more than 80 customer environments globally, operating in various sectors, including banking, telecom, and e-commerce.
Passage AI
Acquisition in 2020
Passage AI, Inc. is a technology company that specializes in creating an artificial intelligence-driven conversational interface platform designed to enhance customer interactions for businesses. Founded in 2016 and headquartered in Mountain View, California, with additional offices in Pune, India; Hubert, Canada; Hamburg, Germany; and Tokyo, Japan, Passage AI enables companies to design, build, and deploy chatbots across various channels, including websites, mobile platforms, messaging services, and voice interfaces. The platform incorporates advanced natural language processing and deep learning technologies, allowing businesses to automate customer service, marketing, IT, human resources, and virtual assistance tasks. Additionally, the platform features tools for adding intents, webhooks, and decision trees, along with a real-time analytics dashboard to monitor performance. As of February 2020, Passage AI operates as a subsidiary of ServiceNow, Inc.
Loom Systems
Acquisition in 2020
Loom Systems Ltd. is an artificial intelligence-powered analysis platform that specializes in predicting and preventing IT incidents, particularly for organizations undergoing digital transformation or cloud migration. Founded in 2015 and based in San Francisco, California, with an additional office in Tel Aviv, Israel, the company offers a range of services including network monitoring, predictive ticketing, cloud migration monitoring, and digital business monitoring. Its platform continuously learns from a business's digital assets by analyzing log data to detect anomalies, providing alerts and recommended resolutions in plain English. This proactive approach enables IT and DevOps teams to address potential issues before they impact operations, thereby improving overall business productivity. As of early 2020, Loom Systems operates as a subsidiary of ServiceNow, Inc.
Fairchild Resiliency Systems
Acquisition in 2019
Fairchild Resiliency Systems is a provider of innovative software and consulting solutions focused on enhancing business continuity, disaster recovery, and information security for its clients. The company aims to improve the effectiveness and efficiency of client responses to disasters, whether they be natural events like hurricanes or cyber threats. Fairchild is committed to being a transformative force in the industry, continuously evolving its products and services to meet the dynamic challenges faced by organizations. Their approach combines a strong emphasis on customer service with collaborative strategies, ensuring tailored solutions that propel clients to new levels of performance in risk management.
Appsee
Acquisition in 2019
Appsee, established in 2012 and headquartered in Tel Aviv, specializes in a SaaS platform for optimizing mobile apps. It serves hundreds of companies across diverse industries like travel, news, gaming, and real estate. Appsee's platform automatically analyzes user experience and behavior within mobile applications, empowering clients to enhance their offerings and drive business growth.
FriendlyData
Acquisition in 2018
FriendlyData, Inc. is a San Francisco-based enterprise software company that specializes in developing a natural language interface for databases. Established in 2016, the company’s solution allows users, particularly those without technical expertise, to interact with business data platforms like sales and ERP/CRM systems using everyday language. By translating human language into SQL queries, FriendlyData enables users to access and manipulate data more intuitively. The results are returned in JSON format, facilitating greater engagement and productivity within organizations. As of October 2018, FriendlyData operates as a subsidiary of ServiceNow, Inc.
Parlo
Acquisition in 2018
Parlo, Inc. is a technology company that specializes in artificial intelligence and natural language understanding solutions aimed at enhancing customer and employee interactions within enterprises. Founded in 2003 and located in Sunnyvale, California, Parlo develops advanced bots designed for various operational needs, such as IT Help Desk Bots for managing and resolving support tickets, HR Bots for employee benefits management, and Customer Support Bots to address frequently asked questions. The company's proprietary NLU engine, known as Broca, enables these bots to comprehend complex language and execute contextually relevant tasks, thereby streamlining communication and operational efficiency. By integrating machine learning, Parlo’s solutions continuously improve their performance, ultimately supporting human workers, enhancing customer satisfaction, and reducing costs for enterprises. As of mid-2018, Parlo operates as a subsidiary of ServiceNow, Inc.
VendorHawk
Acquisition in 2018
VendorHawk Inc. is a Seattle-based company that specializes in developing a cloud-based application designed to centralize and analyze costs associated with Software as a Service (SaaS) and software vendors. The VendorHawk application aids users in optimizing their SaaS spending and improving the utilization of applications and vendor services. In addition to its software offerings, VendorHawk provides consulting services aimed at identifying wasteful expenditures and delivering actionable recommendations for cost optimization. Established in 2016, VendorHawk operates as a subsidiary of ServiceNow, Inc.
SkyGiraffe
Acquisition in 2017
SkyGiraffe, Inc. is a developer of an enterprise mobility platform that enables businesses to access their line of business applications and enterprise data from any device. Founded in 2012 and based in San Mateo, California, the company provides a secure, code-free platform that allows organizations to create and deploy mobile applications tailored to the specific needs of their workforce. SkyGiraffe’s technology supports real-time data management by enabling employees to read from and write back to existing backend systems through customized mobile apps. The platform is designed to serve various industries including logistics, retail, manufacturing, healthcare, energy, hospitality, pharmaceuticals, telecommunications, real estate, and finance, offering enhanced security and user-based app permissions while reducing maintenance costs.
Telepathy
Acquisition in 2017
Telepathy is a San Diego-based web design company that aims to enhance the online experience through strategic design solutions. Founded in 2001 and with an additional office in San Francisco, the company specializes in a range of services including web consulting, user interface and user experience design, web application development, and custom WordPress development. Telepathy is known for its innovative products such as SlideDeck, which allows users to dynamically showcase content on their websites, and The Hello Bar, designed to improve user engagement. The company's approach to design is centered on its Objectives-Based Design Process, which focuses on iterative improvements that align design strategies with business metrics, ensuring that each project has a measurable positive impact. Telepathy has operated as a subsidiary of ServiceNow since 2017, reinforcing its commitment to delivering high-quality web solutions.
Qlue
Acquisition in 2017
Qlue is a technology company that provides smart city and enterprise software solutions to improve public services and customer engagement. The company operates a cloud-based platform that supports government and private sector decision-making through data-driven insights, computer vision, and workforce management, including components such as QlueDashboard and QlueSense. Its public service applications enable citizens to file complaints, monitor follow-ups, and review reports, enhancing communication between governments and residents. Originating as a tech startup, Qlue expanded into a comprehensive smart city provider with deployments in Indonesia and other markets. In 2017, it was acquired by ServiceNow, integrating its digital solutions into a broader platform for automating service delivery.
DxContinuum
Acquisition in 2017
DxContinuum Inc. is a provider of predictive analytics solutions designed to enhance the effectiveness of sales representatives, management, and operations. Founded in 2012 and headquartered in Fremont, California, the company offers the DxCSalesSuite, a cloud-based software that addresses the challenges of sales predictability by continuously forecasting winnable opportunities with a high degree of accuracy. This solution synthesizes structured and unstructured data from various sources, including accounts, leads, and competitive intelligence, generating a DxCPropensity score that helps classify opportunities as wins or losses. DxContinuum's analytics platform employs big data, machine learning, and natural language processing technologies, allowing business users to access valuable insights without relying on IT support. This approach enables users to focus on high-potential opportunities and ultimately drive revenue growth. In 2017, DxContinuum became a subsidiary of ServiceNow, Inc.
BrightPoint Security
Acquisition in 2016
BrightPoint Security is a provider of a cyberthreat intelligence platform designed to enhance the efficiency of security and fraud prevention teams. The company's flagship product, BrightPoint Sentinel, addresses the challenge of overwhelming information by automating the collection, analysis, correlation, and sharing of data related to current and emerging cyber threats. This platform significantly reduces the time required to determine whether a breach has occurred by integrating both external and internal threat information with network infrastructure data. BrightPoint Security prioritizes data security, ensuring that sensitive information remains within the user's controlled environment and only utilizes secure methods for information sharing. Through its automated and collaborative approach, the company enables organizations to receive timely warnings of potential threats, ultimately minimizing discovery and remediation times while reducing overall cybersecurity risk.
ITapp
Acquisition in 2016
ITapp Inc. is a software development company based in Santa Clara, California, established in 2012. It specializes in hybrid cloud management solutions that enable organizations to utilize public cloud resources while maintaining data privacy and security. The company's flagship product, AppCenter, positions ITapp as a next-generation cloud services broker, facilitating the delivery of IT services from both internal and external cloud environments through an enterprise app store. ITapp's software significantly enhances productivity for development and quality assurance teams, allowing them to access their environments efficiently. By utilizing ITapp's solutions, customers can achieve substantial cost savings, reducing expenditures on external cloud services by 65% and improving utilization of internal infrastructure by over 50%. As of 2016, ITapp operates as a subsidiary of ServiceNow, Inc.
Intreis
Acquisition in 2015
Intreis is a provider of service management solutions designed to enhance operational efficiency within organizations. The company focuses on the integration and automation of various service management processes, as well as risk management, auditing, and compliance frameworks. By addressing ineffective processes, Intreis aims to improve service excellence, boost employee engagement and productivity, and foster a positive workplace environment. Through its specialized offerings, the company seeks to empower businesses by enhancing their internal control systems and promoting a streamlined approach to service delivery.
Neebula
Acquisition in 2014
Neebula’s Service Availability Management software improves IT performance and availability through an automated and unified approach to mapping business services which is 20 times faster and 80 percent lower cost compared to traditional solutions.
Engineered for SaaS delivery, Neebula encourages IT organizations to shift from monitoring data center silos (servers, network, storage, applications) to managing end-user business services (examples: CRM, billing, tax payment, fund transfer services). Believing that effective IT “Starts with the Map,” Neebula’s unique technology automatically creates and maintains a run-time map of business services including underlying physical, virtual, network, and storage infrastructure.
Mirror42
Acquisition in 2013
Mirror42 is a provider of performance management services focused on enabling businesses to effectively measure and analyze their performance without the need for significant investments in enterprise-level business intelligence systems. The company offers a platform that aggregates data from various IT management applications, allowing customers to track key performance indicators and identify trends. By leveraging advancements in Internet technology and Software as a Service, Mirror42 aims to facilitate improved communication and information sharing, making performance management accessible to organizations of all sizes.
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