Service Provider Capital

Service Provider Capital is a venture capital firm established in 2014 and based in Colorado. The firm focuses on early-stage investments, notably seed-stage opportunities, and participates as a co-investor in Series A rounds led by institutional venture funds. Its portfolio interests span a broad range of technology sectors, including artificial intelligence, machine learning, blockchain, cybersecurity, e-commerce, education technology, fintech, hardware, information technology, robotics, health, and cannabis.

Patrick Cerone

Managing Director

Ned Hill

Managing Director

Edward Hill

Managing Director

Galen Mason JD

Managing Director

Jody Shepherd

Co-Founder and Managing Director

Douglas Spear JD

Managing Director

Past deals in CRM

Mobly

Seed Round in 2024
Mobly is the first event-agnostic lead capture, enrichment and engagement app. Users can snap a photo of any attendee badge or business card, and have that person's contact info instantly enriched (25+ fields) and pushed to their CRM. THey can then follow up via text, email, phone or social from the app, and the activity actually logs back to the CRM. No card/badge? No problem. SImply search name + company in the search bar for the same result.

Respondology

Series A in 2023
Respondology LLC is a Boulder, Colorado-based company that operates a Cost-Per-Click reply-based advertising platform designed to transform social media channels into effective advertising mediums. By analyzing millions of social posts daily, Respondology identifies customer sentiment and intent, enabling real-time marketing responses. The platform not only facilitates engagement with consumers based on their immediate wants and needs but also offers management tools for marketers to estimate, build, and optimize campaigns for better return on investment. Additionally, Respondology provides robust comment moderation solutions, allowing businesses to manage their online presence by swiftly removing harmful comments and spam across various social media platforms. This combination of advertising and moderation capabilities positions Respondology as a unique player in the social media landscape, helping brands maintain control and enhance their marketing efforts. The company was founded in 2008.

Canopy

Seed Round in 2020
Canopy is a technology company that develops and operates an online platform designed for frontline sales managers. The platform provides insights into user data, facilitating a deep understanding of sales performance at the individual seller level. By utilizing data snapshotting, Canopy identifies key opportunities and potential risks, allowing managers to proactively address issues before they affect deals. The platform enhances decision-making, aids in tracking team performance, and supports effective coaching by providing managers with the necessary context to guide their sales representatives. Canopy's innovative approach aims to improve forecast accuracy and drive strategic changes, ultimately enabling clients to achieve consistent success within their sales teams. Founded in 2019 and based in Indianapolis, Indiana, the company was previously known as Loupe Software, Inc.

springbig

Series A in 2018
Springbig, Inc. develops loyalty marketing, communication, and customer relationship management (CRM) software specifically for cannabis dispensaries and brands. Founded in 2012 and headquartered in Boca Raton, Florida, Springbig offers a platform that enhances customer retention and revenue while fostering brand loyalty through effective marketing campaigns. The platform enables cannabis retailers to implement loyalty programs and rewards, manage digital communications via SMS and email, and gather customer feedback. Additionally, it supports referral programs and brand advertising services, thereby facilitating stronger connections between consumers and cannabis retailers. Springbig serves clients across the United States and Canada, focusing on improving customer engagement within the cannabis industry.

CaliberMind

Seed Round in 2018
CaliberMind provides a B2B customer data platform for revenue marketers that integrates data, enables marketing attribution, engagement scoring, funnel insights, and churn analysis to optimize sales and marketing outcomes. Positioned as a buyer intelligence solution, the platform helps organizations leverage their sales, marketing, and customer data to improve productivity, engagement, and revenue through features such as account engagement, chain-based attribution, and marketing workflow automation, and by linking data across touchpoints to inform pipeline decisions and identify churn risk.

Nutshell

Series A in 2015
Nutshell, Inc. is a customer relationship management (CRM) company founded in 2009 and headquartered in Ann Arbor, Michigan. The company offers a modern CRM platform that simplifies customer and sales management for small businesses. Nutshell's application features integration with Google apps, mobile support through native iPhone and Android applications, and robust sales reporting capabilities. Its platform includes tools for sales automation, email marketing, performance tracking, pipeline management, and contact management, all designed to enhance the sales process and improve customer experiences.

Apto

Series B in 2015
Apto, Inc., headquartered in Denver, Colorado, develops cloud-based software specifically for commercial real estate brokers. Founded in 2011, Apto provides a web-based platform that facilitates the management of contacts, properties, listings, and deals, streamlining the entire deal lifecycle from prospecting to closing. The software enhances operational efficiency by consolidating, organizing, and securely storing critical data, enabling brokers to execute transactions more effectively. By utilizing Apto's tools, clients can ensure that essential details are managed systematically, allowing them to focus on finding and winning deals.

Simplus

Seed Round in 2015
Simplus is a Platinum Salesforce partner focused on quote-to-cash implementations and enterprise-wide digital transformation. The company offers a range of services, including advisory, implementation, change management, and custom configuration, as well as managed services. Additionally, Simplus develops cloud integration software that helps organizations streamline workflows and business processes. Its proprietary integration platform provides data synchronization services that facilitate the integration of data, allowing clients to efficiently manage and move data between systems without unnecessary complexity. Through these capabilities, Simplus supports businesses in achieving operational efficiency and enhanced productivity.
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