Serra Ventures

Opendorse is a technology company focused on the athlete endorsement industry, providing an open endorsement platform that enables athletes to understand, build, and monetize their name, image, and likeness (NIL) value. The platform, utilized by over 100,000 athletes, helps manage endorsement opportunities and facilitates social media campaigns by connecting athletes with brands and sponsors. Opendorse operates under a SaaS-enabled Marketplace model, where sports organizations, including teams and athletic departments, pay annual subscription fees to manage endorsements, while brands and supporters pay transaction fees for booking athlete endorsements. The company collaborates with prominent organizations such as the US Olympic and Paralympic Committee, NFL Players Association, and over 100 NCAA athletic departments. Founded in 2012 by Adi Kunalic, Blake Lawrence, and Timothy Braun, Opendorse is headquartered in Lincoln, Nebraska, and has established itself as the largest provider of technology in the NIL space.

Opendorse is a technology company focused on the athlete endorsement industry, providing an open endorsement platform that enables athletes to understand, build, and monetize their name, image, and likeness (NIL) value. The platform, utilized by over 100,000 athletes, helps manage endorsement opportunities and facilitates social media campaigns by connecting athletes with brands and sponsors. Opendorse operates under a SaaS-enabled Marketplace model, where sports organizations, including teams and athletic departments, pay annual subscription fees to manage endorsements, while brands and supporters pay transaction fees for booking athlete endorsements. The company collaborates with prominent organizations such as the US Olympic and Paralympic Committee, NFL Players Association, and over 100 NCAA athletic departments. Founded in 2012 by Adi Kunalic, Blake Lawrence, and Timothy Braun, Opendorse is headquartered in Lincoln, Nebraska, and has established itself as the largest provider of technology in the NIL space.

Opendorse is a technology company focused on the athlete endorsement industry, providing an open endorsement platform that enables athletes to understand, build, and monetize their name, image, and likeness (NIL) value. The platform, utilized by over 100,000 athletes, helps manage endorsement opportunities and facilitates social media campaigns by connecting athletes with brands and sponsors. Opendorse operates under a SaaS-enabled Marketplace model, where sports organizations, including teams and athletic departments, pay annual subscription fees to manage endorsements, while brands and supporters pay transaction fees for booking athlete endorsements. The company collaborates with prominent organizations such as the US Olympic and Paralympic Committee, NFL Players Association, and over 100 NCAA athletic departments. Founded in 2012 by Adi Kunalic, Blake Lawrence, and Timothy Braun, Opendorse is headquartered in Lincoln, Nebraska, and has established itself as the largest provider of technology in the NIL space.