Seraph Group

AreaMetrics is a data analytics company based in Honolulu, Hawaii, specializing in providing tools for data-driven decision-making to enhance customer attraction, engagement, and retention. The company offers a platform that aggregates geo-location data and customer information, allowing businesses in sectors such as restaurants, retail, travel, and services to recognize trends and habits. By utilizing a network of in-store sensors, AreaMetrics delivers insights on offline foot traffic and captures key performance indicators, including retention rates and customer demographics. This enables brands and marketers to refine their strategies, improve customer targeting, and drive business growth. AreaMetrics was acquired by Point Inside in January 2020, further expanding its capabilities in alternative data intelligence.

AreaMetrics is a data analytics company based in Honolulu, Hawaii, specializing in providing tools for data-driven decision-making to enhance customer attraction, engagement, and retention. The company offers a platform that aggregates geo-location data and customer information, allowing businesses in sectors such as restaurants, retail, travel, and services to recognize trends and habits. By utilizing a network of in-store sensors, AreaMetrics delivers insights on offline foot traffic and captures key performance indicators, including retention rates and customer demographics. This enables brands and marketers to refine their strategies, improve customer targeting, and drive business growth. AreaMetrics was acquired by Point Inside in January 2020, further expanding its capabilities in alternative data intelligence.

AreaMetrics is a data analytics company based in Honolulu, Hawaii, specializing in providing tools for data-driven decision-making to enhance customer attraction, engagement, and retention. The company offers a platform that aggregates geo-location data and customer information, allowing businesses in sectors such as restaurants, retail, travel, and services to recognize trends and habits. By utilizing a network of in-store sensors, AreaMetrics delivers insights on offline foot traffic and captures key performance indicators, including retention rates and customer demographics. This enables brands and marketers to refine their strategies, improve customer targeting, and drive business growth. AreaMetrics was acquired by Point Inside in January 2020, further expanding its capabilities in alternative data intelligence.