Seedcamp

Seedcamp, established in 2007, is a London-based venture capital firm specializing in early-stage investments. It focuses on identifying and supporting world-class founders tackling large, global markets with innovative technology solutions. With over 400 startups in its portfolio, Seedcamp has a proven track record of backing successful companies such as UiPath, Wise, Revolut, and Hopin. The firm provides immediate access to capital, lifelong community support, and a global network built over a decade of experience to fast-track founders' visions and create value. Seedcamp primarily invests in the software and technology sectors across Europe, North America, Asia, and Africa.

Will Bennett

Associate

Andy Budd

Venture Partner

Brian Caulfield

Venture Partner

Carlos Espinal

Managing Partner

Siavoche Houchangnia

Partner

Sia Houchangnia

General Partner

Devin Hunt

Venture Partner

Felix Martinez

Principal

Kate McGinn

Associate

Joe Tyndall

Finance Principal

Antonia Whitecourt

Head of Finance and Director

Tom Wilson

Partner

Past deals in Simulation

Buynomics

Series B in 2025
Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing pricing machine software and innovative AI solutions. The company creates Virtual Customers that simulate the buying behavior of real consumers, allowing businesses in the consumer-packaged goods and telecommunications sectors to gain accurate insights into customer preferences. By leveraging big data analytics and computer simulations, Buynomics enables its clients to make informed decisions regarding pricing, promotions, product offerings, and trade terms. This holistic approach links critical revenue levers and provides actionable recommendations, facilitating data-driven commercial strategies that promote profitability and sustainability.

Buynomics

Series A in 2022
Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing pricing machine software and innovative AI solutions. The company creates Virtual Customers that simulate the buying behavior of real consumers, allowing businesses in the consumer-packaged goods and telecommunications sectors to gain accurate insights into customer preferences. By leveraging big data analytics and computer simulations, Buynomics enables its clients to make informed decisions regarding pricing, promotions, product offerings, and trade terms. This holistic approach links critical revenue levers and provides actionable recommendations, facilitating data-driven commercial strategies that promote profitability and sustainability.

Buynomics

Seed Round in 2021
Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing pricing machine software and innovative AI solutions. The company creates Virtual Customers that simulate the buying behavior of real consumers, allowing businesses in the consumer-packaged goods and telecommunications sectors to gain accurate insights into customer preferences. By leveraging big data analytics and computer simulations, Buynomics enables its clients to make informed decisions regarding pricing, promotions, product offerings, and trade terms. This holistic approach links critical revenue levers and provides actionable recommendations, facilitating data-driven commercial strategies that promote profitability and sustainability.

Machinations

Seed Round in 2020
Machinations is a browser-based platform focused on designing, balancing, and simulating game systems. It provides game development studios with tools to create complex gameplay systems using a turn-complete language presented through interactive diagrams. The platform integrates both machine and human analysis, facilitating visualization to enhance the game design process. By enabling clients to run multiple stochastic simulations, Machinations helps reduce uncertainty and predict player outcomes, allowing for more informed decision-making in game development.

Machinations

Pre Seed Round in 2019
Machinations is a browser-based platform focused on designing, balancing, and simulating game systems. It provides game development studios with tools to create complex gameplay systems using a turn-complete language presented through interactive diagrams. The platform integrates both machine and human analysis, facilitating visualization to enhance the game design process. By enabling clients to run multiple stochastic simulations, Machinations helps reduce uncertainty and predict player outcomes, allowing for more informed decision-making in game development.
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