Seedcamp

Seedcamp is a London-based venture capital firm founded in 2007, focused on identifying and investing in early-stage technology startups. The firm specializes in supporting world-class founders who are addressing significant global challenges through innovative solutions. Seedcamp has fostered a community known as the "Seedcamp Nation," which comprises over 400 startups, including notable companies like UiPath, Wise, Revolut, Hopin, and Sorare. By providing access to smart capital and a supportive network, Seedcamp aims to accelerate the growth of its portfolio companies, leveraging more than a decade of experience in nurturing exceptional talent and building transformative businesses.

Will Bennett

Associate

Sia Houchangnia

Partner

Devin Hunt

Venture Partner

Kate McGinn

Analyst

Will Neale

Investor (LP)

Reshma Sohoni

Co-Founder and Managing Partner

Joe Tyndall

Finance Principal

Tom Wilson

Partner

Past deals in Simulation

Buynomics

Series B in 2025
Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing pricing machine software and innovative AI solutions. The company creates Virtual Customers that simulate the buying behavior of real consumers, allowing businesses in the consumer-packaged goods and telecommunications sectors to gain accurate insights into customer preferences. By leveraging big data analytics and computer simulations, Buynomics enables its clients to make informed decisions regarding pricing, promotions, product offerings, and trade terms. This holistic approach links critical revenue levers and provides actionable recommendations, facilitating data-driven commercial strategies that promote profitability and sustainability.

Buynomics

Series A in 2022
Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing pricing machine software and innovative AI solutions. The company creates Virtual Customers that simulate the buying behavior of real consumers, allowing businesses in the consumer-packaged goods and telecommunications sectors to gain accurate insights into customer preferences. By leveraging big data analytics and computer simulations, Buynomics enables its clients to make informed decisions regarding pricing, promotions, product offerings, and trade terms. This holistic approach links critical revenue levers and provides actionable recommendations, facilitating data-driven commercial strategies that promote profitability and sustainability.

Buynomics

Seed Round in 2021
Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing pricing machine software and innovative AI solutions. The company creates Virtual Customers that simulate the buying behavior of real consumers, allowing businesses in the consumer-packaged goods and telecommunications sectors to gain accurate insights into customer preferences. By leveraging big data analytics and computer simulations, Buynomics enables its clients to make informed decisions regarding pricing, promotions, product offerings, and trade terms. This holistic approach links critical revenue levers and provides actionable recommendations, facilitating data-driven commercial strategies that promote profitability and sustainability.

Machinations

Seed Round in 2020
Machinations is a browser-based platform focused on designing, balancing, and simulating game systems. It provides game development studios with tools to create complex gameplay systems using a turn-complete language presented through interactive diagrams. The platform integrates both machine and human analysis, facilitating visualization to enhance the game design process. By enabling clients to run multiple stochastic simulations, Machinations helps reduce uncertainty and predict player outcomes, allowing for more informed decision-making in game development.

Machinations

Pre Seed Round in 2019
Machinations is a browser-based platform focused on designing, balancing, and simulating game systems. It provides game development studios with tools to create complex gameplay systems using a turn-complete language presented through interactive diagrams. The platform integrates both machine and human analysis, facilitating visualization to enhance the game design process. By enabling clients to run multiple stochastic simulations, Machinations helps reduce uncertainty and predict player outcomes, allowing for more informed decision-making in game development.
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