Salesforce is a leading cloud-based software company that specializes in customer relationship management (CRM) solutions. It offers a suite of applications designed to help businesses manage their sales, customer service, marketing, e-commerce, and analytics. The company's flagship Customer 360 platform integrates customer data from various systems and devices, providing a unified view that enhances decision-making and operational efficiency. Salesforce's offerings include Service Cloud for customer support, Marketing Cloud for digital marketing, and Commerce Cloud for e-commerce solutions, among others. Additionally, Salesforce Ventures, the company's investment arm, supports emerging enterprise software companies, providing them with funding, resources, and access to a vast network in the cloud ecosystem. Through its innovative solutions and strategic investments, Salesforce enables organizations to connect with their customers more effectively and drive business growth.
GM and Vice President, Media Cloud, Salesforce Industries
Suzanne DiBianca
EVP Corporate Relations and Chief Impact Officer
Paul Drews
Managing Director, Salesforce Ventures
Claudine Emeott
Senior Director, Impact Investing
Dan Farber
SVP Strategic Communications
Takuya Hosomura
Principal
Achyut Jajoo
SVP and GM, Manufacturing and Automotive
Kenneth I. Juster
EVP, Law, Policy and Corporate Strategy
Nowi Kallen
Managing Director
Alex Kayyal
SVP and Managing Partner
David Kellenberger
Principal
Rohit Mahna
SVP and General Manager
Sherrick Murdoff
Vice President, Partner Investments and M&A
Fatima Paruk MD
Senior Vice President and Chief Health Officer
Bill Patterson
EVP and GM, CRM Applications
Katie Schwartz
Principal, Salesforce Ventures
John Somorjai
Executive Vice President, Corporate Development
Jim Steele
President, Global Strategic Customers
Past deals in Western Asia
Zoomin
Acquisition in 2024
Zoomin develops a content publishing platform that delivers information across various customer touchpoints. The platform provides detailed analytics on how customers interact with content and generates actionable insights for growth and cost efficiency, allowing businesses to improve user engagement and provide quick answers to product-related questions.
Wiz
Series E in 2024
Wiz, Inc. is a cybersecurity company founded in 2020 and headquartered in Palo Alto, California, with an additional office in Tel Aviv, Israel. The company specializes in cloud security, providing a platform that enables enterprises to identify and address security issues within their public cloud infrastructure. Its innovative solution offers a comprehensive view of security risks across various environments, including clouds, containers, and workloads. By utilizing a cloud-native visibility approach, Wiz delivers detailed risk assessments and root cause analyses through an agentless system, allowing security teams to gain actionable insights and effectively manage their cloud security posture.
Balance
Series B in 2022
Balance is a digital payments platform that enhances the B2B online purchasing experience for both buyers and vendors. Founded in 2019 and headquartered in Tel Aviv, Israel, the company offers a sophisticated checkout platform that leverages a machine learning engine for real-time authentication and financial risk assessment. This technology provides businesses with the flexibility to manage payments according to their needs, streamlining the transaction process and improving overall efficiency. Balance aims to create a more enjoyable and secure purchasing environment in the B2B sector.
Laminar
Series A in 2022
Laminar's Cloud Data Security Platform protects data for everything you build and run in the cloud. The platform discovers and classifies datastores for complete visibility, prioritizes risk based on sensitivity and data risk posture, secures data by remediating weak controls, and actively monitors for anomalies. The multi-cloud architecture takes an API-only approach, without agents, and without sensitive data leaving your environment. Founded in 2020 by a brilliant team of award winning Israeli red team experts, Laminar is proudly backed by Insight Partners, Tiger Global, Salesforce Ventures, TLV Partners, and SentinelOne. More Information: https://laminarsecurity.com/.
Stord
Series D in 2022
Stord, Inc. is a technology company based in Atlanta, Georgia, that specializes in cloud-based warehousing and distribution services. Founded in 2015, Stord provides an integrated platform that allows clients to manage their product flow across multiple warehouses through a single dashboard. This platform is designed to optimize inventory and orders, facilitating on-demand scalability for shippers within a global logistics network. By leveraging a digital warehousing and distribution network, Stord enhances visibility and control over inventory, creating intelligent and self-correcting supply chains. The company partners with numerous brands to improve their ecommerce operations, enabling faster shipping, reliable delivery, and cost reductions while enhancing customer satisfaction. Stord's services are utilized by a range of well-known brands, positioning the company as a key player in the ecommerce enablement space.
Wiz
Series C in 2021
Wiz, Inc. is a cybersecurity company founded in 2020 and headquartered in Palo Alto, California, with an additional office in Tel Aviv, Israel. The company specializes in cloud security, providing a platform that enables enterprises to identify and address security issues within their public cloud infrastructure. Its innovative solution offers a comprehensive view of security risks across various environments, including clouds, containers, and workloads. By utilizing a cloud-native visibility approach, Wiz delivers detailed risk assessments and root cause analyses through an agentless system, allowing security teams to gain actionable insights and effectively manage their cloud security posture.
FullStory
Series D in 2021
FullStory, Inc. is a company that provides an online application designed to capture and analyze customer experience data on a single platform. Its technology enables pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation. This functionality empowers product managers, designers, developers, and support agents to enhance online experiences for customers. Founded in 2014 and headquartered in Atlanta, Georgia, FullStory was previously known as Monetology, LLC before changing its name in June 2015. The company has also established a strategic partnership with Digital Yalo to further its mission of improving customer interactions.
Popmenu
Series C in 2021
Popmenu, Inc. is a Software-as-a-Service company that specializes in providing a marketing platform for full-service restaurants and the hospitality industry. Founded in 2016 and headquartered in Atlanta, Georgia, with an additional office in Aliso Viejo, California, Popmenu's cloud-based application transforms traditional menus into interactive tools aimed at enhancing customer engagement. By utilizing smart algorithms, the platform allows restaurants to track and convert customer feedback, ratings, and other relevant data into a dynamic experience that facilitates direct communication between restaurants and patrons. This innovative approach empowers businesses to take control of their menus and improve customer retention by turning first-time visitors into regular customers.
Wiz
Series B in 2021
Wiz, Inc. is a cybersecurity company founded in 2020 and headquartered in Palo Alto, California, with an additional office in Tel Aviv, Israel. The company specializes in cloud security, providing a platform that enables enterprises to identify and address security issues within their public cloud infrastructure. Its innovative solution offers a comprehensive view of security risks across various environments, including clouds, containers, and workloads. By utilizing a cloud-native visibility approach, Wiz delivers detailed risk assessments and root cause analyses through an agentless system, allowing security teams to gain actionable insights and effectively manage their cloud security posture.
Salto
Series B in 2021
Salto is the leading solution for business application configuration. By adapting and applying software development concepts and best practices to the business operations world, Salto provides an Open Source and an Enterprise SaaS product that re-imagines multi-application configuration in the modern company. Salto's solution automatically extracts the configurations of different business applications - including Salesforce, NetSuite and HubSpot - and translates them to a new declarative representation called NaCl (“Not Another Configuration Language”). Using NaCl with Git, all applications’ configurations can be collaboratively edited and deployed back to the live business applications, or to a staging environment for testing. With Salto, configuration changes to multiple business applications can be easily tested, tracked or even rolled back if needed. Salto was founded in 2019 by veteran Israeli entrepreneurs Rami Tamir, Benny Schnaider and Gil Hoffer and is their latest startup, after successes with previous companies - Pentacom (acquired by Cisco), Qumranet (acquired by Red Hat) and Ravello Systems (acquired by Oracle). It is backed by leading investors such as Bessmer Venture Partners, Lightspeed Venture Partners and Salesforce Ventures and has offices in Tel Aviv and San Francisco.
Stord
Series C in 2021
Stord, Inc. is a technology company based in Atlanta, Georgia, that specializes in cloud-based warehousing and distribution services. Founded in 2015, Stord provides an integrated platform that allows clients to manage their product flow across multiple warehouses through a single dashboard. This platform is designed to optimize inventory and orders, facilitating on-demand scalability for shippers within a global logistics network. By leveraging a digital warehousing and distribution network, Stord enhances visibility and control over inventory, creating intelligent and self-correcting supply chains. The company partners with numerous brands to improve their ecommerce operations, enabling faster shipping, reliable delivery, and cost reductions while enhancing customer satisfaction. Stord's services are utilized by a range of well-known brands, positioning the company as a key player in the ecommerce enablement space.
Zoomin
Series C in 2021
Zoomin develops a content publishing platform that delivers information across various customer touchpoints. The platform provides detailed analytics on how customers interact with content and generates actionable insights for growth and cost efficiency, allowing businesses to improve user engagement and provide quick answers to product-related questions.
Zoomin
Series B in 2020
Zoomin develops a content publishing platform that delivers information across various customer touchpoints. The platform provides detailed analytics on how customers interact with content and generates actionable insights for growth and cost efficiency, allowing businesses to improve user engagement and provide quick answers to product-related questions.
AppsFlyer
Venture Round in 2020
AppsFlyer Ltd. is a mobile app measurement platform that assists app developers, brands, and advertising agencies in optimizing their mobile customer acquisition strategies through a real-time dashboard. Founded in 2011 and headquartered in Herzliya, Israel, the company has expanded its presence with offices in major cities worldwide, including London, San Francisco, and Tokyo. AppsFlyer's platform integrates with numerous media partners, allowing advertisers to track and measure the effectiveness of their mobile app promotional campaigns across various sources, such as paid, organic, and social channels. The company's analytics tools empower marketers to enhance their campaigns, while solutions like Ad Revenue Attribution and Agency Transparency offer insights into revenue sources and campaign performance. Additionally, AppsFlyer provides Protect360, a robust fraud protection system, ensuring data integrity and user privacy. With a commitment to improving customer experiences, AppsFlyer supports a wide array of applications on platforms like the Apple App Store and Google Play, serving over 10,000 technology partners globally.
Salto
Series A in 2020
Salto is the leading solution for business application configuration. By adapting and applying software development concepts and best practices to the business operations world, Salto provides an Open Source and an Enterprise SaaS product that re-imagines multi-application configuration in the modern company. Salto's solution automatically extracts the configurations of different business applications - including Salesforce, NetSuite and HubSpot - and translates them to a new declarative representation called NaCl (“Not Another Configuration Language”). Using NaCl with Git, all applications’ configurations can be collaboratively edited and deployed back to the live business applications, or to a staging environment for testing. With Salto, configuration changes to multiple business applications can be easily tested, tracked or even rolled back if needed. Salto was founded in 2019 by veteran Israeli entrepreneurs Rami Tamir, Benny Schnaider and Gil Hoffer and is their latest startup, after successes with previous companies - Pentacom (acquired by Cisco), Qumranet (acquired by Red Hat) and Ravello Systems (acquired by Oracle). It is backed by leading investors such as Bessmer Venture Partners, Lightspeed Venture Partners and Salesforce Ventures and has offices in Tel Aviv and San Francisco.
TechSee
Series C in 2020
TechSee is a technology company based in Tel Aviv, Israel, that focuses on enhancing customer support through visual technology and augmented reality. Founded in 2015 by Eitan Cohen, Amir Yoffe, and Gabby Sarussi, TechSee's platform utilizes artificial intelligence, deep learning, and proprietary algorithms to create a scalable system that improves with each customer interaction. The platform allows users to engage with customers via a live virtual channel, facilitating guidance through augmented reality and annotations. This innovative approach aims to transform traditional customer support by enabling call center agents to deliver a more interactive and effective service, ultimately reducing support costs and enhancing overall customer satisfaction.
Cloudinary
Secondary Market in 2020
Cloudinary Ltd. offers a cloud-based image and video management solution that simplifies media management for web and mobile applications. Founded in 2011 and headquartered in Petah Tikva, Israel, the company caters to a diverse range of clients, from startups to large enterprises, enabling them to enhance user experiences and accelerate development. Cloudinary’s platform leverages AI technologies to optimize the management of nearly 30 billion digital assets, allowing brands to focus on delivering high-quality visual content efficiently. The solution is accessible through popular cloud services like Amazon Web Services. With a customer base of approximately 5,500, notable clients include well-known brands such as Forbes, DoorDash, and Walmart Labs, highlighting Cloudinary's prominence in the digital asset management space.
AllCloud
Venture Round in 2019
AllCloud is a cloud solutions provider based in Rosh Ha'ayin, Israel, established in 2008. The company specializes in cloud stack, infrastructure, platform, and Software-as-a-Service, focusing on enabling organizations to maximize the value of cloud technology. It offers comprehensive support throughout the cloud lifecycle, including architecture, implementation, integration, and management services. By leveraging a strong ecosystem of technology partners and proven methodologies, AllCloud assists clients in transforming their operations through effective integration of Salesforce and AWS. The company is dedicated to guiding customers through their cloud journey, ultimately accelerating their growth and optimizing their cloud environments.
FullStory
Series C in 2019
FullStory, Inc. is a company that provides an online application designed to capture and analyze customer experience data on a single platform. Its technology enables pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation. This functionality empowers product managers, designers, developers, and support agents to enhance online experiences for customers. Founded in 2014 and headquartered in Atlanta, Georgia, FullStory was previously known as Monetology, LLC before changing its name in June 2015. The company has also established a strategic partnership with Digital Yalo to further its mission of improving customer interactions.
MapAnything
Acquisition in 2019
MapAnything, Inc. specializes in geo-productivity software solutions designed for Salesforce and ServiceNow, enabling businesses to enhance their operational efficiency through location intelligence. The company offers a range of applications, including MapAnything for route planning, field productivity, and territory management, as well as MapAnything Live, which focuses on IoT workflows and vehicle telematics. Additionally, MapAnything Guide assists with multi-day route scheduling and optimization, while MapAnything Data bridges the gap between teams and new opportunities. The company also provides a map-based solution for IT service and asset management within ServiceNow and integrates ESRI ArcGIS data into Salesforce for strategic analysis. Founded in 2009 and based in Charlotte, North Carolina, with offices in Atlanta, Sydney, and London, MapAnything serves a diverse clientele across sectors such as finance, healthcare, manufacturing, and government. As of May 2019, it operates as a subsidiary of Salesforce.
TechSee
Series B in 2018
TechSee is a technology company based in Tel Aviv, Israel, that focuses on enhancing customer support through visual technology and augmented reality. Founded in 2015 by Eitan Cohen, Amir Yoffe, and Gabby Sarussi, TechSee's platform utilizes artificial intelligence, deep learning, and proprietary algorithms to create a scalable system that improves with each customer interaction. The platform allows users to engage with customers via a live virtual channel, facilitating guidance through augmented reality and annotations. This innovative approach aims to transform traditional customer support by enabling call center agents to deliver a more interactive and effective service, ultimately reducing support costs and enhancing overall customer satisfaction.
TechSee
Corporate Round in 2018
TechSee is a technology company based in Tel Aviv, Israel, that focuses on enhancing customer support through visual technology and augmented reality. Founded in 2015 by Eitan Cohen, Amir Yoffe, and Gabby Sarussi, TechSee's platform utilizes artificial intelligence, deep learning, and proprietary algorithms to create a scalable system that improves with each customer interaction. The platform allows users to engage with customers via a live virtual channel, facilitating guidance through augmented reality and annotations. This innovative approach aims to transform traditional customer support by enabling call center agents to deliver a more interactive and effective service, ultimately reducing support costs and enhancing overall customer satisfaction.
MapAnything
Series C in 2017
MapAnything, Inc. specializes in geo-productivity software solutions designed for Salesforce and ServiceNow, enabling businesses to enhance their operational efficiency through location intelligence. The company offers a range of applications, including MapAnything for route planning, field productivity, and territory management, as well as MapAnything Live, which focuses on IoT workflows and vehicle telematics. Additionally, MapAnything Guide assists with multi-day route scheduling and optimization, while MapAnything Data bridges the gap between teams and new opportunities. The company also provides a map-based solution for IT service and asset management within ServiceNow and integrates ESRI ArcGIS data into Salesforce for strategic analysis. Founded in 2009 and based in Charlotte, North Carolina, with offices in Atlanta, Sydney, and London, MapAnything serves a diverse clientele across sectors such as finance, healthcare, manufacturing, and government. As of May 2019, it operates as a subsidiary of Salesforce.
FullStory
Series B in 2017
FullStory, Inc. is a company that provides an online application designed to capture and analyze customer experience data on a single platform. Its technology enables pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation. This functionality empowers product managers, designers, developers, and support agents to enhance online experiences for customers. Founded in 2014 and headquartered in Atlanta, Georgia, FullStory was previously known as Monetology, LLC before changing its name in June 2015. The company has also established a strategic partnership with Digital Yalo to further its mission of improving customer interactions.
MapAnything
Series B in 2017
MapAnything, Inc. specializes in geo-productivity software solutions designed for Salesforce and ServiceNow, enabling businesses to enhance their operational efficiency through location intelligence. The company offers a range of applications, including MapAnything for route planning, field productivity, and territory management, as well as MapAnything Live, which focuses on IoT workflows and vehicle telematics. Additionally, MapAnything Guide assists with multi-day route scheduling and optimization, while MapAnything Data bridges the gap between teams and new opportunities. The company also provides a map-based solution for IT service and asset management within ServiceNow and integrates ESRI ArcGIS data into Salesforce for strategic analysis. Founded in 2009 and based in Charlotte, North Carolina, with offices in Atlanta, Sydney, and London, MapAnything serves a diverse clientele across sectors such as finance, healthcare, manufacturing, and government. As of May 2019, it operates as a subsidiary of Salesforce.
RedKix
Seed Round in 2016
RedKix is an Israeli company that develops and markets enterprise software focused on enhancing workplace communication and collaboration. As a subsidiary of Facebook, RedKix offers a unified communication application that integrates real-time messaging, group channels, and email, aiming to streamline team interactions and eliminate friction in collaboration. Its solutions are designed to facilitate seamless communication among teams, customers, and partners, ultimately creating a more efficient and anxiety-free work environment.
CoolaData
Series B in 2016
CoolaData Ltd. operates a behavioral analytics platform designed to help online businesses understand user interactions across web and mobile applications. Founded in 2012 and headquartered in Ramat Gan, Israel, with additional offices in Portland, Oregon, and London, United Kingdom, the company provides a comprehensive solution for collecting, unifying, and analyzing data from diverse sources, including websites, mobile applications, and marketing campaigns. This platform transforms complex user behavior into actionable business insights, enabling enterprises in sectors such as e-learning, e-commerce, and game analytics to make informed decisions. CoolaData's services include data analysis, sharing, machine learning, and customizable dashboards, offering a cost-effective alternative to developing proprietary analytics solutions. The company operates as a subsidiary of Medallia, Inc. as of June 2019.
MapAnything
Series A in 2015
MapAnything, Inc. specializes in geo-productivity software solutions designed for Salesforce and ServiceNow, enabling businesses to enhance their operational efficiency through location intelligence. The company offers a range of applications, including MapAnything for route planning, field productivity, and territory management, as well as MapAnything Live, which focuses on IoT workflows and vehicle telematics. Additionally, MapAnything Guide assists with multi-day route scheduling and optimization, while MapAnything Data bridges the gap between teams and new opportunities. The company also provides a map-based solution for IT service and asset management within ServiceNow and integrates ESRI ArcGIS data into Salesforce for strategic analysis. Founded in 2009 and based in Charlotte, North Carolina, with offices in Atlanta, Sydney, and London, MapAnything serves a diverse clientele across sectors such as finance, healthcare, manufacturing, and government. As of May 2019, it operates as a subsidiary of Salesforce.
Cloud Sherpas
Series B in 2012
Cloud Sherpas is a cloud advisory and technology services firm that focuses on enhancing customer experiences for leading global brands. With a diverse team of over 900 professionals, the company supports enterprise clients and numerous businesses worldwide by offering cloud strategy, implementation, integration, training, and platform enhancements across various industries. As a Global Strategic Cloud Alliance Partner with Salesforce and a three-time Google Enterprise Partner of the Year, Cloud Sherpas specializes in providing customer-centric solutions on the Salesforce platform. The company operates from its headquarters in Atlanta, Georgia, with additional offices throughout the United States and international operations in countries including Australia, India, Japan, New Zealand, the Philippines, Singapore, the United Arab Emirates, and the United Kingdom.
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