Salesforce

Salesforce is a cloud-based software company that provides enterprise customer relationship management software and applications on a subscription basis. It designs and develops cloud-based enterprise software for sales, customer service, marketing automation, e-commerce, analytics, and application development, offering a comprehensive suite including Service Cloud, Marketing Cloud, Commerce Cloud, MuleSoft for data integration, and the Salesforce Platform. Its Customer 360 platform unifies customer data across systems, apps, and devices to help organizations sell, service, market, and conduct commerce more effectively.

Samuel Ackah-Yensu

Investor

Adrianna Alterman

Principal

Ken Asada

Partner

Jess Bartos

Investor

Marc Benioff

Co-Founder, Co-CEO and Chairman

Arundhati Bhattacharya

Chairperson and CEO

Kevin Chen

Investor

Robert DeSisto

SVP, GM B2B and B2C Commerce

Olivia Donatelli

Investor

Paul Drews

Managing Director

Claudine Emeott

Partner

Dan Farber

SVP Strategic Communications

Kartik Gupta

Investor

Kartikeya Gupta

Principal

Takuya Hosomura

Principal

Achyut Jajoo

Senior Vice President and General Manager of Manufacturing and Automotive

Nowi Kallen

Managing Director

David Kellenberger

Principal

Jody Kohner

EVP, Global Enablement

Zak Kokosa

Investor

Rohit Mahna

SVP and General Manager

Sherrick Murdoff

Partner

Fatima Paruk

SVP and Chief Health Officer, Salesforce Health and Life Sciences

Bill Patterson

EVP and GM, CRM Applications

Lauryn Poyser

Investor

Dom Pusateri

Investor

Alexandra Quie

Investor

Laura Rowson

Investor

Katie Schwartz Thiry

Managing Director

John Somorjai

President

Jason Spinell

Partner, Slack Fund

Jim Steele

President, Global Strategic Customers

Emily Zhao

Investor

Past deals in US Rockies

Spiff

Acquisition in 2023
Spiff Inc. is a developer of a cloud-based sales commission automation software designed to streamline and enhance the management of sales compensation. Founded in 2017 and headquartered in Sandy, Utah, with an additional office in Mountain View, California, Spiff's platform allows organizations to design and modify commission plans, create rules, and manage complex team structures with ease. The software provides sales representatives with personalized dashboards that track their performance against goals, offers detailed commission traces, and generates payroll reports. Utilizing machine learning, Spiff integrates seamlessly with various commission systems, including ERP, payments, and payroll, to minimize errors and ensure accurate data management. The solution is tailored for finance and sales operations, as well as sales and marketing teams, enabling businesses to optimize their commission structures and ultimately drive sales growth.

Spiff

Series C in 2023
Spiff Inc. is a developer of a cloud-based sales commission automation software designed to streamline and enhance the management of sales compensation. Founded in 2017 and headquartered in Sandy, Utah, with an additional office in Mountain View, California, Spiff's platform allows organizations to design and modify commission plans, create rules, and manage complex team structures with ease. The software provides sales representatives with personalized dashboards that track their performance against goals, offers detailed commission traces, and generates payroll reports. Utilizing machine learning, Spiff integrates seamlessly with various commission systems, including ERP, payments, and payroll, to minimize errors and ensure accurate data management. The solution is tailored for finance and sales operations, as well as sales and marketing teams, enabling businesses to optimize their commission structures and ultimately drive sales growth.

AppOmni

Series C in 2022
AppOmni Inc. is a technology company specializing in security and management solutions for Software as a Service (SaaS) applications. Founded in 2018 and headquartered in San Bruno, California, with an additional office in Carbondale, Colorado, AppOmni offers a platform that enables enterprises to safeguard their cloud data. The platform performs in-depth scans of APIs, security controls, and configuration settings to identify and rectify risky configurations, improper access controls, and potential data exposures. It provides users with a comprehensive dashboard that offers visibility into the state of their cloud applications, highlights deviations from intended business practices, and allows for verification of application functionality and security. AppOmni's innovative approach to data access management and security is supported by a leadership team with extensive experience in the SaaS and cybersecurity sectors. The company has received recognition for its contributions to cybersecurity, being named in various industry lists as a notable player in the field.

Arcadia

Series E in 2022
Arcadia, Inc. is a technology company based in Washington, D.C., founded in 2014, that focuses on providing access to clean energy solutions. Through its platform, Arc, the company connects subscribers to renewable energy sources such as wind farms and community solar projects. By enabling users to manage their accounts, track energy usage, and participate in clean energy initiatives, Arcadia aims to democratize access to renewable energy and combat the fossil fuel monopoly. The platform aggregates energy data from over 125 utilities, representing more than 80% of U.S. electric utility accounts, thus facilitating a significant shift toward sustainable energy practices. Additionally, Arcadia's community solar program addresses energy injustice while promoting economic growth, contributing over five Terawatt-hours of energy demand from residential and commercial users.

NFWF

Grant in 2022
The National Fish and Wildlife Foundation (NFWF) is a not-for-profit organization established in 1984 and headquartered in Washington, D.C. It collaborates with various stakeholders, including public and private sectors, to sustain and restore fish, wildlife, plants, and natural habitats across the United States. NFWF focuses on fostering strategic partnerships and funding initiatives aimed at creating a lasting positive impact on the environment for future generations. Through its efforts, the foundation seeks to enhance biodiversity and promote healthy ecosystems, ensuring the protection and restoration of vital natural resources.

World Resources Institute

Grant in 2022
World Research Institute is a global research organization that is focused on protecting the Earth’s environment and its capacity to provide for the needs and aspirations of current and future generations. Its duties include protecting communities and natural ecosystems from damage caused by greenhouse gas emissions, and generating opportunities for people by catalyzing a global transition to a low-carbon economy; driving the scale-up of clean, affordable power systems throughout the world to deliver sustainable socio-economic development; ensuring the world’s food systems reduce their impact on the environment, drive economic opportunity, and sustainably feed 9.6 billion people by 2050; alleviating poverty, enhance food security, conserve biodiversity, and mitigating climate change by reducing forest loss and restoring productivity to degraded, deforested lands; achieving a water-secure future by mapping, measuring, and mitigating global water risks; and improving the quality of life in cities by developing and scaling environmentally, socially, and economically sustainable urban and transport solutions. World Research Institute spans across more than 50 countries and constitutes of an employee base of 450 experts and staff. The organization is based in Washington, D.C., United States.

Highspot

Series F in 2022
Highspot is a cloud-based sales enablement platform that helps organizations improve customer engagement and drive revenue. The platform combines intelligent content management, training and coaching, contextual guidance, and engagement analytics to optimize pitches and content. It supports unified sales enablement with features such as semantic search, content recommendations, and CRM integration, along with the creation of sales playbooks and portals for marketing and sales teams. It enables targeting by role, profile, and industry, and provides real-time alerts on how customers interact with content to inform guidance and coaching. Founded in 2012, Highspot is headquartered in Seattle, with an additional office in London.

CARTO

Series C in 2021
Carto is a location intelligence platform that turns spatial data into actionable insights for logistics, marketing, and site optimization. The cloud-based mapping, analysis, and visualization engine enables data scientists, developers, and analysts to treat location as an active analytical dimension, solving spatial problems, optimizing business processes, and predicting outcomes. Founded in 2012 and headquartered in New York City, Carto operates with offices in Madrid, Seville, and Washington, DC, and serves thousands of customers worldwide, including Mastercard, Vodafone, Bain & Company, and Coca-Cola, with hundreds of thousands of users. The company is backed by leading venture investors Accel Partners, Salesforce Ventures, Earlybird Ventures, and Kibo Ventures, underscoring its position in location intelligence.

TRM Labs

Series A in 2021
TRM Labs Inc. is a blockchain intelligence company that provides a platform focused on token relationship management, utilizing machine learning to assist clients in managing customer relationships and detecting suspicious activities. The platform offers solutions for on-chain anti-money laundering (AML) compliance, including customer due diligence, transaction monitoring, and relationship management specifically tailored for digital asset firms. Additionally, TRM Labs develops enterprise applications and tools that enable organizations to launch blockchain-based products aimed at identifying fraudulent activities such as money laundering and market manipulation. Founded in 2017 and headquartered in San Francisco, California, the company serves a diverse clientele, including financial institutions, cryptocurrency businesses, and government agencies, and has established partnerships with notable organizations such as PayPal, Visa, and federal agencies. TRM Labs is committed to enhancing the safety of the financial ecosystem through advanced data engineering and threat intelligence, backed by a team of experts with extensive experience in law enforcement and technology.

Outreach

Series G in 2021
Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Spiff

Series B in 2021
Spiff Inc. is a developer of a cloud-based sales commission automation software designed to streamline and enhance the management of sales compensation. Founded in 2017 and headquartered in Sandy, Utah, with an additional office in Mountain View, California, Spiff's platform allows organizations to design and modify commission plans, create rules, and manage complex team structures with ease. The software provides sales representatives with personalized dashboards that track their performance against goals, offers detailed commission traces, and generates payroll reports. Utilizing machine learning, Spiff integrates seamlessly with various commission systems, including ERP, payments, and payroll, to minimize errors and ensure accurate data management. The solution is tailored for finance and sales operations, as well as sales and marketing teams, enabling businesses to optimize their commission structures and ultimately drive sales growth.

AppOmni

Series B in 2021
AppOmni Inc. is a technology company specializing in security and management solutions for Software as a Service (SaaS) applications. Founded in 2018 and headquartered in San Bruno, California, with an additional office in Carbondale, Colorado, AppOmni offers a platform that enables enterprises to safeguard their cloud data. The platform performs in-depth scans of APIs, security controls, and configuration settings to identify and rectify risky configurations, improper access controls, and potential data exposures. It provides users with a comprehensive dashboard that offers visibility into the state of their cloud applications, highlights deviations from intended business practices, and allows for verification of application functionality and security. AppOmni's innovative approach to data access management and security is supported by a leadership team with extensive experience in the SaaS and cybersecurity sectors. The company has received recognition for its contributions to cybersecurity, being named in various industry lists as a notable player in the field.

Highspot

Series E in 2021
Highspot is a cloud-based sales enablement platform that helps organizations improve customer engagement and drive revenue. The platform combines intelligent content management, training and coaching, contextual guidance, and engagement analytics to optimize pitches and content. It supports unified sales enablement with features such as semantic search, content recommendations, and CRM integration, along with the creation of sales playbooks and portals for marketing and sales teams. It enables targeting by role, profile, and industry, and provides real-time alerts on how customers interact with content to inform guidance and coaching. Founded in 2012, Highspot is headquartered in Seattle, with an additional office in London.

AppOmni

Venture Round in 2020
AppOmni Inc. is a technology company specializing in security and management solutions for Software as a Service (SaaS) applications. Founded in 2018 and headquartered in San Bruno, California, with an additional office in Carbondale, Colorado, AppOmni offers a platform that enables enterprises to safeguard their cloud data. The platform performs in-depth scans of APIs, security controls, and configuration settings to identify and rectify risky configurations, improper access controls, and potential data exposures. It provides users with a comprehensive dashboard that offers visibility into the state of their cloud applications, highlights deviations from intended business practices, and allows for verification of application functionality and security. AppOmni's innovative approach to data access management and security is supported by a leadership team with extensive experience in the SaaS and cybersecurity sectors. The company has received recognition for its contributions to cybersecurity, being named in various industry lists as a notable player in the field.

Auth0

Series F in 2020
Auth0, Inc. is a cloud-based identity platform that specializes in providing authentication and authorization solutions for developers and security professionals. Founded in 2013 and headquartered in Bellevue, Washington, the company offers a comprehensive suite of APIs and tools that streamline the process of user authentication across various applications and platforms. The platform supports single sign-on capabilities, allowing users to authenticate via multiple identity providers while enabling developers to customize the authentication pipeline. Auth0's services also include multi-factor authentication and passwordless login options, enhancing security and user experience. Additionally, the company offers Auth0 Signals, a set of threat intelligence tools designed to protect against identity attacks by leveraging information from the dark web. With a global presence that includes offices in London, Singapore, Buenos Aires, Sydney, and Tokyo, Auth0 serves a diverse clientele, ranging from startups to large enterprises.

Tanium

Venture Round in 2020
Tanium Inc. is a provider of security and systems management solutions designed for enterprises and government organizations. Founded in 2007 and headquartered in Kirkland, Washington, the company offers a comprehensive platform that enables real-time data collection and management of millions of endpoints. Its key offerings include the Tanium Endpoint Platform for securing and managing endpoints, as well as tools for asset tracking, software deployment, threat detection, and incident response. The platform enhances visibility and control, allowing security and IT teams to respond swiftly to potential threats and maintain business resilience. With applications in various industries, including banking and retail, Tanium also has strategic partnerships with firms like PwC and Palo Alto Networks. The company operates globally, with additional offices in several major cities across the United States and internationally.

Outreach

Series F in 2020
Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Highspot

Series D in 2019
Highspot is a cloud-based sales enablement platform that helps organizations improve customer engagement and drive revenue. The platform combines intelligent content management, training and coaching, contextual guidance, and engagement analytics to optimize pitches and content. It supports unified sales enablement with features such as semantic search, content recommendations, and CRM integration, along with the creation of sales playbooks and portals for marketing and sales teams. It enables targeting by role, profile, and industry, and provides real-time alerts on how customers interact with content to inform guidance and coaching. Founded in 2012, Highspot is headquartered in Seattle, with an additional office in London.

Zennify

Venture Round in 2019
Founded in 2013, Zennify is a leading Salesforce-centric business and IT consultancy firm based in Meridian, Idaho. With decades of experience and a customer satisfaction rating of 4.8/5, they deliver top-tier consulting services tailored to clients' unique needs. Zennify offers a wide range of solutions, from new implementations and complex integrations to innovation strategy and training, always focusing on strategic advising and exceeding client expectations.

Highspot

Series D in 2019
Highspot is a cloud-based sales enablement platform that helps organizations improve customer engagement and drive revenue. The platform combines intelligent content management, training and coaching, contextual guidance, and engagement analytics to optimize pitches and content. It supports unified sales enablement with features such as semantic search, content recommendations, and CRM integration, along with the creation of sales playbooks and portals for marketing and sales teams. It enables targeting by role, profile, and industry, and provides real-time alerts on how customers interact with content to inform guidance and coaching. Founded in 2012, Highspot is headquartered in Seattle, with an additional office in London.

Rebel

Acquisition in 2018
Rebel is a company based in Washington, D.C., that specializes in in-email checkout products, allowing businesses to transform their email communications into interactive marketing tools. Founded in 2014 and known originally as Rebelmail, the company rebranded to Rebel in June 2018. By enabling actionable experiences directly within the inbox, Rebel enhances user engagement and increases conversion rates, effectively turning email into a powerful extension of a brand's app or website. This innovative approach helps businesses drive more actions from recipients, leveraging email as a key revenue driver. As of October 2018, Rebel operates as a subsidiary of Salesforce.

Highspot

Series C in 2018
Highspot is a cloud-based sales enablement platform that helps organizations improve customer engagement and drive revenue. The platform combines intelligent content management, training and coaching, contextual guidance, and engagement analytics to optimize pitches and content. It supports unified sales enablement with features such as semantic search, content recommendations, and CRM integration, along with the creation of sales playbooks and portals for marketing and sales teams. It enables targeting by role, profile, and industry, and provides real-time alerts on how customers interact with content to inform guidance and coaching. Founded in 2012, Highspot is headquartered in Seattle, with an additional office in London.

Conga

Venture Round in 2018
Conga develops cloud-based software to turn Salesforce data into ready-to-use documents and insights, supporting the quote-to-cash lifecycle. Its Conga Suite includes document generation, reporting, and revenue management tools that automate creation, sharing, and approval of documents, and optimize revenue operations. The platform enables users to leverage data for decisions across sales, finance, and operations, improving efficiency and accuracy in documentation and transactions. Founded in 2006 by Mark Whiteside and Michael Markham and based in Broomfield, Colorado, Conga serves customers worldwide across industries.

Highspot

Series B in 2017
Highspot is a cloud-based sales enablement platform that helps organizations improve customer engagement and drive revenue. The platform combines intelligent content management, training and coaching, contextual guidance, and engagement analytics to optimize pitches and content. It supports unified sales enablement with features such as semantic search, content recommendations, and CRM integration, along with the creation of sales playbooks and portals for marketing and sales teams. It enables targeting by role, profile, and industry, and provides real-time alerts on how customers interact with content to inform guidance and coaching. Founded in 2012, Highspot is headquartered in Seattle, with an additional office in London.

Conga

Venture Round in 2017
Conga develops cloud-based software to turn Salesforce data into ready-to-use documents and insights, supporting the quote-to-cash lifecycle. Its Conga Suite includes document generation, reporting, and revenue management tools that automate creation, sharing, and approval of documents, and optimize revenue operations. The platform enables users to leverage data for decisions across sales, finance, and operations, improving efficiency and accuracy in documentation and transactions. Founded in 2006 by Mark Whiteside and Michael Markham and based in Broomfield, Colorado, Conga serves customers worldwide across industries.

tectonic

Venture Round in 2015
Tectonic is a technology and business services firm that caters to mid-sized and enterprise clients, specializing in cloud-based automation and actionable insights. Headquartered in Denver, with additional offices in Chicago, Houston, and Los Angeles, the company focuses on integrating big data, analytics, and marketing automation. Tectonic assists clients in modernizing their operations by automating processes related to data management, customer relationship management, and marketing technology. This approach enables organizations to predict and influence customer behavior, facilitating a comprehensive transformation of their business practices in both digital and physical environments.

CARTO

Series B in 2015
Carto is a location intelligence platform that turns spatial data into actionable insights for logistics, marketing, and site optimization. The cloud-based mapping, analysis, and visualization engine enables data scientists, developers, and analysts to treat location as an active analytical dimension, solving spatial problems, optimizing business processes, and predicting outcomes. Founded in 2012 and headquartered in New York City, Carto operates with offices in Madrid, Seville, and Washington, DC, and serves thousands of customers worldwide, including Mastercard, Vodafone, Bain & Company, and Coca-Cola, with hundreds of thousands of users. The company is backed by leading venture investors Accel Partners, Salesforce Ventures, Earlybird Ventures, and Kibo Ventures, underscoring its position in location intelligence.

2lemetry

Venture Round in 2015
2lemetry, Inc. is an Internet of Things (IoT) platform and technology company based in Denver, Colorado, founded in 2011. The company specializes in powering the connected enterprise by integrating people, processes, data, and devices, thereby transforming raw data into real-time actionable intelligence. Its primary offering, the ThingFabric platform, allows businesses to efficiently consume and act on device data, regardless of scale and complexity. This platform facilitates the integration of device data into enterprise decision-making systems, enabling business users to model and build complex processes more easily. Additionally, 2lemetry provides solutions such as 2lemetry Integrate, which simplifies integration with key enterprise applications, and 2lemetry Incoming, which offers location and proximity sensing capabilities. The company's services cater to various industries, including transportation, oil and gas, manufacturing, mining, HVAC, and industrial machinery. As of March 2015, 2lemetry operates as a subsidiary of Amazon.com Inc.

Domo

Series C in 2014
Domo operates a cloud-based platform that digitally connects employees at all levels with real-time data and insights, enabling business management via smartphones.

Tanium

Series A in 2007
Tanium Inc. is a provider of security and systems management solutions designed for enterprises and government organizations. Founded in 2007 and headquartered in Kirkland, Washington, the company offers a comprehensive platform that enables real-time data collection and management of millions of endpoints. Its key offerings include the Tanium Endpoint Platform for securing and managing endpoints, as well as tools for asset tracking, software deployment, threat detection, and incident response. The platform enhances visibility and control, allowing security and IT teams to respond swiftly to potential threats and maintain business resilience. With applications in various industries, including banking and retail, Tanium also has strategic partnerships with firms like PwC and Palo Alto Networks. The company operates globally, with additional offices in several major cities across the United States and internationally.
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