Salesforce

Salesforce is a leading cloud-based software company that specializes in customer relationship management (CRM) solutions. It offers a suite of applications designed to help businesses manage their sales, customer service, marketing, e-commerce, and analytics. The company's flagship Customer 360 platform integrates customer data from various systems and devices, providing a unified view that enhances decision-making and operational efficiency. Salesforce's offerings include Service Cloud for customer support, Marketing Cloud for digital marketing, and Commerce Cloud for e-commerce solutions, among others. Additionally, Salesforce Ventures, the company's investment arm, supports emerging enterprise software companies, providing them with funding, resources, and access to a vast network in the cloud ecosystem. Through its innovative solutions and strategic investments, Salesforce enables organizations to connect with their customers more effectively and drive business growth.

Ken Asada

Partner, Head of Japan

Craig Butters

Director, Customer Success

Robert DeSisto

SVP, GM B2B and B2C Commerce

Christopher Dean

GM and Vice President, Media Cloud, Salesforce Industries

Suzanne DiBianca

EVP Corporate Relations and Chief Impact Officer

Paul Drews

Managing Director, Salesforce Ventures

Claudine Emeott

Senior Director, Impact Investing

Dan Farber

SVP Strategic Communications

Takuya Hosomura

Principal

Achyut Jajoo

SVP and GM, Manufacturing and Automotive

Kenneth I. Juster

EVP, Law, Policy and Corporate Strategy

Nowi Kallen

Managing Director

Alex Kayyal

SVP and Managing Partner

David Kellenberger

Principal

Rohit Mahna

SVP and General Manager

Sherrick Murdoff

Vice President, Partner Investments and M&A

Fatima Paruk MD

Senior Vice President and Chief Health Officer

Bill Patterson

EVP and GM, CRM Applications

Katie Schwartz

Principal, Salesforce Ventures

John Somorjai

Executive Vice President, Corporate Development

Jim Steele

President, Global Strategic Customers

Past deals in Middle East

Zoomin

Acquisition in 2024
Zoomin develops a content publishing platform that delivers information across various customer touchpoints. The platform provides detailed analytics on how customers interact with content and generates actionable insights for growth and cost efficiency, allowing businesses to improve user engagement and provide quick answers to product-related questions.

Wiz

Series E in 2024
Wiz, Inc. is a cybersecurity company founded in 2020 and headquartered in Palo Alto, California, with an additional office in Tel Aviv, Israel. The company specializes in cloud security, providing a platform that enables enterprises to identify and address security issues within their public cloud infrastructure. Its innovative solution offers a comprehensive view of security risks across various environments, including clouds, containers, and workloads. By utilizing a cloud-native visibility approach, Wiz delivers detailed risk assessments and root cause analyses through an agentless system, allowing security teams to gain actionable insights and effectively manage their cloud security posture.

Balance

Series B in 2022
Balance is a digital payments platform that enhances the B2B online purchasing experience for both buyers and vendors. Founded in 2019 and headquartered in Tel Aviv, Israel, the company offers a sophisticated checkout platform that leverages a machine learning engine for real-time authentication and financial risk assessment. This technology provides businesses with the flexibility to manage payments according to their needs, streamlining the transaction process and improving overall efficiency. Balance aims to create a more enjoyable and secure purchasing environment in the B2B sector.

Laminar

Series A in 2022
Laminar's Cloud Data Security Platform protects data for everything you build and run in the cloud. The platform discovers and classifies datastores for complete visibility, prioritizes risk based on sensitivity and data risk posture, secures data by remediating weak controls, and actively monitors for anomalies. The multi-cloud architecture takes an API-only approach, without agents, and without sensitive data leaving your environment. Founded in 2020 by a brilliant team of award winning Israeli red team experts, Laminar is proudly backed by Insight Partners, Tiger Global, Salesforce Ventures, TLV Partners, and SentinelOne. More Information: https://laminarsecurity.com/.

Wiz

Series C in 2021
Wiz, Inc. is a cybersecurity company founded in 2020 and headquartered in Palo Alto, California, with an additional office in Tel Aviv, Israel. The company specializes in cloud security, providing a platform that enables enterprises to identify and address security issues within their public cloud infrastructure. Its innovative solution offers a comprehensive view of security risks across various environments, including clouds, containers, and workloads. By utilizing a cloud-native visibility approach, Wiz delivers detailed risk assessments and root cause analyses through an agentless system, allowing security teams to gain actionable insights and effectively manage their cloud security posture.

Wiz

Series B in 2021
Wiz, Inc. is a cybersecurity company founded in 2020 and headquartered in Palo Alto, California, with an additional office in Tel Aviv, Israel. The company specializes in cloud security, providing a platform that enables enterprises to identify and address security issues within their public cloud infrastructure. Its innovative solution offers a comprehensive view of security risks across various environments, including clouds, containers, and workloads. By utilizing a cloud-native visibility approach, Wiz delivers detailed risk assessments and root cause analyses through an agentless system, allowing security teams to gain actionable insights and effectively manage their cloud security posture.

Salto

Series B in 2021
Salto is the leading solution for business application configuration. By adapting and applying software development concepts and best practices to the business operations world, Salto provides an Open Source and an Enterprise SaaS product that re-imagines multi-application configuration in the modern company. Salto's solution automatically extracts the configurations of different business applications - including Salesforce, NetSuite and HubSpot - and translates them to a new declarative representation called NaCl (“Not Another Configuration Language”). Using NaCl with Git, all applications’ configurations can be collaboratively edited and deployed back to the live business applications, or to a staging environment for testing. With Salto, configuration changes to multiple business applications can be easily tested, tracked or even rolled back if needed. Salto was founded in 2019 by veteran Israeli entrepreneurs Rami Tamir, Benny Schnaider and Gil Hoffer and is their latest startup, after successes with previous companies - Pentacom (acquired by Cisco), Qumranet (acquired by Red Hat) and Ravello Systems (acquired by Oracle). It is backed by leading investors such as Bessmer Venture Partners, Lightspeed Venture Partners and Salesforce Ventures and has offices in Tel Aviv and San Francisco.

Zoomin

Series C in 2021
Zoomin develops a content publishing platform that delivers information across various customer touchpoints. The platform provides detailed analytics on how customers interact with content and generates actionable insights for growth and cost efficiency, allowing businesses to improve user engagement and provide quick answers to product-related questions.

Zoomin

Series B in 2020
Zoomin develops a content publishing platform that delivers information across various customer touchpoints. The platform provides detailed analytics on how customers interact with content and generates actionable insights for growth and cost efficiency, allowing businesses to improve user engagement and provide quick answers to product-related questions.

Salto

Series A in 2020
Salto is the leading solution for business application configuration. By adapting and applying software development concepts and best practices to the business operations world, Salto provides an Open Source and an Enterprise SaaS product that re-imagines multi-application configuration in the modern company. Salto's solution automatically extracts the configurations of different business applications - including Salesforce, NetSuite and HubSpot - and translates them to a new declarative representation called NaCl (“Not Another Configuration Language”). Using NaCl with Git, all applications’ configurations can be collaboratively edited and deployed back to the live business applications, or to a staging environment for testing. With Salto, configuration changes to multiple business applications can be easily tested, tracked or even rolled back if needed. Salto was founded in 2019 by veteran Israeli entrepreneurs Rami Tamir, Benny Schnaider and Gil Hoffer and is their latest startup, after successes with previous companies - Pentacom (acquired by Cisco), Qumranet (acquired by Red Hat) and Ravello Systems (acquired by Oracle). It is backed by leading investors such as Bessmer Venture Partners, Lightspeed Venture Partners and Salesforce Ventures and has offices in Tel Aviv and San Francisco.

TechSee

Series C in 2020
TechSee is a technology company based in Tel Aviv, Israel, that focuses on enhancing customer support through visual technology and augmented reality. Founded in 2015 by Eitan Cohen, Amir Yoffe, and Gabby Sarussi, TechSee's platform utilizes artificial intelligence, deep learning, and proprietary algorithms to create a scalable system that improves with each customer interaction. The platform allows users to engage with customers via a live virtual channel, facilitating guidance through augmented reality and annotations. This innovative approach aims to transform traditional customer support by enabling call center agents to deliver a more interactive and effective service, ultimately reducing support costs and enhancing overall customer satisfaction.

Cloudinary

Secondary Market in 2020
Cloudinary Ltd. offers a cloud-based image and video management solution that simplifies media management for web and mobile applications. Founded in 2011 and headquartered in Petah Tikva, Israel, the company caters to a diverse range of clients, from startups to large enterprises, enabling them to enhance user experiences and accelerate development. Cloudinary’s platform leverages AI technologies to optimize the management of nearly 30 billion digital assets, allowing brands to focus on delivering high-quality visual content efficiently. The solution is accessible through popular cloud services like Amazon Web Services. With a customer base of approximately 5,500, notable clients include well-known brands such as Forbes, DoorDash, and Walmart Labs, highlighting Cloudinary's prominence in the digital asset management space.

AllCloud

Venture Round in 2019
AllCloud is a cloud solutions provider based in Rosh Ha'ayin, Israel, established in 2008. The company specializes in cloud stack, infrastructure, platform, and Software-as-a-Service, focusing on enabling organizations to maximize the value of cloud technology. It offers comprehensive support throughout the cloud lifecycle, including architecture, implementation, integration, and management services. By leveraging a strong ecosystem of technology partners and proven methodologies, AllCloud assists clients in transforming their operations through effective integration of Salesforce and AWS. The company is dedicated to guiding customers through their cloud journey, ultimately accelerating their growth and optimizing their cloud environments.

TechSee

Series B in 2018
TechSee is a technology company based in Tel Aviv, Israel, that focuses on enhancing customer support through visual technology and augmented reality. Founded in 2015 by Eitan Cohen, Amir Yoffe, and Gabby Sarussi, TechSee's platform utilizes artificial intelligence, deep learning, and proprietary algorithms to create a scalable system that improves with each customer interaction. The platform allows users to engage with customers via a live virtual channel, facilitating guidance through augmented reality and annotations. This innovative approach aims to transform traditional customer support by enabling call center agents to deliver a more interactive and effective service, ultimately reducing support costs and enhancing overall customer satisfaction.

TechSee

Corporate Round in 2018
TechSee is a technology company based in Tel Aviv, Israel, that focuses on enhancing customer support through visual technology and augmented reality. Founded in 2015 by Eitan Cohen, Amir Yoffe, and Gabby Sarussi, TechSee's platform utilizes artificial intelligence, deep learning, and proprietary algorithms to create a scalable system that improves with each customer interaction. The platform allows users to engage with customers via a live virtual channel, facilitating guidance through augmented reality and annotations. This innovative approach aims to transform traditional customer support by enabling call center agents to deliver a more interactive and effective service, ultimately reducing support costs and enhancing overall customer satisfaction.

RedKix

Seed Round in 2016
RedKix is an Israeli company that develops and markets enterprise software focused on enhancing workplace communication and collaboration. As a subsidiary of Facebook, RedKix offers a unified communication application that integrates real-time messaging, group channels, and email, aiming to streamline team interactions and eliminate friction in collaboration. Its solutions are designed to facilitate seamless communication among teams, customers, and partners, ultimately creating a more efficient and anxiety-free work environment.
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