RevTech Ventures

RevTech Ventures, founded in 2012 and based in Dallas, Texas, is a venture capital firm specializing in early-stage investments within the retail technology sector. The firm focuses on identifying and supporting innovative companies at the intersection of retail and technology. RevTech Ventures initiates numerous small investments in promising startups and provides larger follow-on funding to those that exhibit significant growth and a sustainable competitive edge. The firm is dedicated to assisting the retail industry in adapting to the challenges posed by evolving market dynamics, particularly in the context of increasing competition from major online retailers.

Laura Baldwin

Managing Director

David Matthews

Managing Director

Past deals in Texas

Pensa Systems

Series A in 2021
Pensa Systems, Inc. specializes in developing autonomous perception systems designed to enhance inventory visibility and management for retailers and manufacturers. Founded in 2016 and headquartered in Austin, Texas, with an office in Den Haag, the Netherlands, Pensa employs advanced computer vision and artificial intelligence to provide real-time insights into retail shelf inventory. The company's predictive technology automates the identification of products on shelves and forecasts out-of-stock situations, helping consumer packaged goods (CPG) brands and retailers reduce stockouts and increase revenue. By partnering with prominent CPG brands and retailers, Pensa addresses significant challenges in inventory management, offering a cost-effective solution that improves operational efficiency in the retail sector.

Pressed Roots

Seed Round in 2021
Pressed Roots Inc. operates a beauty salon chain that specializes in caring for and styling textured hair, particularly for women with curly hair. Founded by Piersten Gaines in 2018 and headquartered in Dallas, Texas, the salon aims to make luxury hair care accessible while offering a salon experience tailored to the unique needs of customers with textured hair. Pressed Roots provides a range of services, education, and products, focusing on personalized diagnosis and custom treatment plans to ensure clients achieve smooth and healthy hair. The company is dedicated to enhancing the beauty and confidence of women with curly hair through expert care and specialized solutions.

Topl

Seed Round in 2020
Topl is a company that specializes in blockchain infrastructure aimed at enabling businesses and communities to monetize their ethical and sustainable practices. Founded in 2017 and based in both Maastricht, Netherlands, and Houston, Texas, Topl offers blockchain-as-a-service solutions tailored for supply chain management and certification. Its primary product, the Topl Blockchain, serves as a protocol designed specifically for the impact sector, allowing organizations to verify and monetize their positive contributions. In addition to the blockchain, Topl provides a suite of hosted services and tools that facilitate user interaction with its technology, supporting projects across various industries and borders. Overall, Topl seeks to empower companies to transform their social and environmental impact into tangible assets.

The Citizenry

Series A in 2020
The Citizenry, Inc., founded in 2013 and headquartered in Dallas, Texas, is an online retailer specializing in handmade household products. The company partners with master artisans worldwide to create exclusive home decor collections that blend modern design with traditional craftsmanship. Their product offerings include a diverse range of items such as baskets, blankets, furniture, pillows, and rugs, all made from high-quality materials. By eliminating middlemen and markups, The Citizenry provides ethically crafted luxuries at accessible prices. The brand is committed to supporting artisan communities, reinvesting 10% of its proceeds back into these groups. Through this model, The Citizenry not only delivers unique home goods to consumers but also honors and celebrates the rich cultural traditions of artisans across the globe.

Neighborhood Goods

Series A in 2020
Neighborhood Goods, Inc. operates a department store that features a diverse array of apparel, accessories, cosmetics, and groceries. Established in 2017 and headquartered in Dallas, Texas, the company provides an evolving selection of brands and products while also creating community spaces for social engagement. Neighborhood Goods offers both in-store and online shopping experiences, allowing customers to explore and purchase a variety of daily use items. The store also hosts events and activities, fostering connections among visitors through immersive content and live discussions.

Crave Retail

Pre Seed Round in 2019
Crave Retail, Inc. is a technology company based in Austin, Texas, founded in 2018, that focuses on enhancing the in-store shopping experience. The company has developed a platform connecting shoppers with in-store inventory, featuring solutions such as digital fitting room screens that allow customers to request different sizes and colors. Additionally, Crave provides a store experience dashboard that delivers real-time insights into store performance, customer engagement, and associate productivity. By integrating advanced technologies like AI and RFID, Crave Retail aims to modernize retail environments and empower sales associates, ultimately improving customer satisfaction and increasing sales conversions in a rapidly evolving retail landscape.

Pensa Systems

Venture Round in 2019
Pensa Systems, Inc. specializes in developing autonomous perception systems designed to enhance inventory visibility and management for retailers and manufacturers. Founded in 2016 and headquartered in Austin, Texas, with an office in Den Haag, the Netherlands, Pensa employs advanced computer vision and artificial intelligence to provide real-time insights into retail shelf inventory. The company's predictive technology automates the identification of products on shelves and forecasts out-of-stock situations, helping consumer packaged goods (CPG) brands and retailers reduce stockouts and increase revenue. By partnering with prominent CPG brands and retailers, Pensa addresses significant challenges in inventory management, offering a cost-effective solution that improves operational efficiency in the retail sector.

Pressed Roots

Convertible Note in 2019
Pressed Roots Inc. operates a beauty salon chain that specializes in caring for and styling textured hair, particularly for women with curly hair. Founded by Piersten Gaines in 2018 and headquartered in Dallas, Texas, the salon aims to make luxury hair care accessible while offering a salon experience tailored to the unique needs of customers with textured hair. Pressed Roots provides a range of services, education, and products, focusing on personalized diagnosis and custom treatment plans to ensure clients achieve smooth and healthy hair. The company is dedicated to enhancing the beauty and confidence of women with curly hair through expert care and specialized solutions.

EnTouch Controls

Venture Round in 2019
EnTouch Controls, Inc. specializes in designing and developing wireless building management systems tailored for small and medium businesses across various sectors, including retail, healthcare, and hospitality. Founded in 2008 and based in Richardson, Texas, the company offers a comprehensive SaaS-based energy management system that integrates installation, management analytics, and issue resolution tracking. This platform, known as EnTouch 360°, provides real-time dashboards and analytics to enhance enterprise visibility and optimize asset performance. By focusing on HVAC maintenance detection and performance optimization, EnTouch Controls aims to reduce energy costs for its clients, which include national chains, franchise owners, schools, and offices.

Neighborhood Goods

Series A in 2019
Neighborhood Goods, Inc. operates a department store that features a diverse array of apparel, accessories, cosmetics, and groceries. Established in 2017 and headquartered in Dallas, Texas, the company provides an evolving selection of brands and products while also creating community spaces for social engagement. Neighborhood Goods offers both in-store and online shopping experiences, allowing customers to explore and purchase a variety of daily use items. The store also hosts events and activities, fostering connections among visitors through immersive content and live discussions.

Theatro

Convertible Note in 2019
Theatro is a software company that specializes in developing business applications designed for wearable computing devices aimed at enhancing the productivity and communication of the indoor mobile workforce. Initially focusing on the retail and hospitality sectors, Theatro provides a suite of solutions that includes cloud services, wearable computers, and analytics tools. These offerings enable real-time management and information dissemination for employees in fast-paced environments. Theatro's platform utilizes artificial intelligence and voice-controlled technology to facilitate efficient communication and operational management in brick-and-mortar businesses, thereby optimizing employee performance and sales operations. The company, founded in 2011, is headquartered in Dallas, Texas, with an additional office in Bengaluru, India.

EnTouch Controls

Convertible Note in 2019
EnTouch Controls, Inc. specializes in designing and developing wireless building management systems tailored for small and medium businesses across various sectors, including retail, healthcare, and hospitality. Founded in 2008 and based in Richardson, Texas, the company offers a comprehensive SaaS-based energy management system that integrates installation, management analytics, and issue resolution tracking. This platform, known as EnTouch 360°, provides real-time dashboards and analytics to enhance enterprise visibility and optimize asset performance. By focusing on HVAC maintenance detection and performance optimization, EnTouch Controls aims to reduce energy costs for its clients, which include national chains, franchise owners, schools, and offices.

Pensa Systems

Series A in 2019
Pensa Systems, Inc. specializes in developing autonomous perception systems designed to enhance inventory visibility and management for retailers and manufacturers. Founded in 2016 and headquartered in Austin, Texas, with an office in Den Haag, the Netherlands, Pensa employs advanced computer vision and artificial intelligence to provide real-time insights into retail shelf inventory. The company's predictive technology automates the identification of products on shelves and forecasts out-of-stock situations, helping consumer packaged goods (CPG) brands and retailers reduce stockouts and increase revenue. By partnering with prominent CPG brands and retailers, Pensa addresses significant challenges in inventory management, offering a cost-effective solution that improves operational efficiency in the retail sector.

Arcade

Seed Round in 2018
Arcade Solutions, Inc. specializes in workforce engagement solutions, primarily through its platform known as Arcade. This software is designed for sales teams and aims to enhance performance and employee retention by gamifying goals. Arcade offers a comprehensive suite of features that includes rewards, recognition, contests, communication, and staff training. By facilitating streamlined communication and providing gamified incentives, the platform boosts employee productivity and engagement. Founded in 2016 and headquartered in Dallas, Texas, with an additional office in Melbourne, Australia, Arcade serves a diverse range of customers across various industries, catering to both small and large teams worldwide.

Neighborhood Goods

Seed Round in 2018
Neighborhood Goods, Inc. operates a department store that features a diverse array of apparel, accessories, cosmetics, and groceries. Established in 2017 and headquartered in Dallas, Texas, the company provides an evolving selection of brands and products while also creating community spaces for social engagement. Neighborhood Goods offers both in-store and online shopping experiences, allowing customers to explore and purchase a variety of daily use items. The store also hosts events and activities, fostering connections among visitors through immersive content and live discussions.

Pensa Systems

Seed Round in 2018
Pensa Systems, Inc. specializes in developing autonomous perception systems designed to enhance inventory visibility and management for retailers and manufacturers. Founded in 2016 and headquartered in Austin, Texas, with an office in Den Haag, the Netherlands, Pensa employs advanced computer vision and artificial intelligence to provide real-time insights into retail shelf inventory. The company's predictive technology automates the identification of products on shelves and forecasts out-of-stock situations, helping consumer packaged goods (CPG) brands and retailers reduce stockouts and increase revenue. By partnering with prominent CPG brands and retailers, Pensa addresses significant challenges in inventory management, offering a cost-effective solution that improves operational efficiency in the retail sector.

Arcade

Funding Round in 2016
Arcade Solutions, Inc. specializes in workforce engagement solutions, primarily through its platform known as Arcade. This software is designed for sales teams and aims to enhance performance and employee retention by gamifying goals. Arcade offers a comprehensive suite of features that includes rewards, recognition, contests, communication, and staff training. By facilitating streamlined communication and providing gamified incentives, the platform boosts employee productivity and engagement. Founded in 2016 and headquartered in Dallas, Texas, with an additional office in Melbourne, Australia, Arcade serves a diverse range of customers across various industries, catering to both small and large teams worldwide.

Xclaim Mobile

Convertible Note in 2016
Xclaim Mobile, Inc. is a company that specializes in developing an enterprise-grade mobile offer platform aimed at enhancing digital marketing efforts. Founded in 2016 and based in Dallas, Texas, Xclaim offers a platform that streamlines the transition to mobile marketing by integrating location-based technology. This software detects user devices, locations, and wallet types, allowing for customized offers compatible with major mobile payment systems such as Apple Pay, Android Pay, and Microsoft Wallet. By enabling marketers to deliver targeted content through mobile wallets, Xclaim helps brands engage consumers effectively based on time and location triggers. The platform serves various industries, including telecommunications, consumer lending, automotive, and retail, facilitating improved customer interaction and driving revenue through enhanced digital advertising strategies.

PnP Loyalty

Seed Round in 2015
PnP Loyalty, L.L.C. is a Dallas-based company that specializes in providing a cloud-based Software-as-a-Service platform designed for loyalty marketing in chain restaurants and retail stores. The platform offers clients the ability to customize non-transactional segments, such as day parts and age ranges, and includes features such as point-of-sale integration, email and SMS communications, and robust ROI reporting. PnP Loyalty's tools enable businesses to analyze guest behavior through intuitive check-level analytics and automate marketing campaigns, allowing for targeted communications and offers that aim to enhance customer engagement and drive incremental sales.

EverThread

Seed Round in 2015
EverThread, Inc. specializes in the design, development, and manufacturing of digitally printed textiles for both domestic and international markets. The company allows customers to select and customize designs, colors, fabrics, and scales, primarily focusing on natural fiber materials such as cotton, linen, and silk. Their products are suitable for various applications, including apparel and home décor items like chairs and curtains. EverThread operates an online marketplace that connects designers with a community of creative professionals and enthusiasts, facilitating a platform for on-demand customization and personalization. Based in Dallas, Texas, the company leverages innovative visualization technology to streamline the production of image assets, enhancing the online consumer experience for retailers and reducing marketing and operational costs.

The Citizenry

Seed Round in 2015
The Citizenry, Inc., founded in 2013 and headquartered in Dallas, Texas, is an online retailer specializing in handmade household products. The company partners with master artisans worldwide to create exclusive home decor collections that blend modern design with traditional craftsmanship. Their product offerings include a diverse range of items such as baskets, blankets, furniture, pillows, and rugs, all made from high-quality materials. By eliminating middlemen and markups, The Citizenry provides ethically crafted luxuries at accessible prices. The brand is committed to supporting artisan communities, reinvesting 10% of its proceeds back into these groups. Through this model, The Citizenry not only delivers unique home goods to consumers but also honors and celebrates the rich cultural traditions of artisans across the globe.

CultureMap

Seed Round in 2013
CultureMap, LLC is a digital lifestyle brand based in Houston, Texas, with additional offices in Dallas and Austin. It provides an online magazine that delivers insights and opinions on various topics, including entertainment, city life, fashion, food, real estate, music, events, society, and travel. Engaging over 2.5 million users monthly, CultureMap leverages web, mobile, video, and iBeacon technology to enhance user experience and local news coverage. The company has expanded its operations into key Texas markets and is planning to broaden its reach into major cities such as New York, Los Angeles, Chicago, San Francisco, and Atlanta. As a subsidiary of Gow Broadcasting, CultureMap has secured approximately $1 million in seed capital and generates around $360,000 in monthly revenue, operating on a breakeven basis. Through its innovative approach, the company aims to achieve significant growth, projecting annual revenues of $100 million within three years following its expansion.

OrderMyGear

Seed Round in 2013
OrderMyGear LLC is an e-commerce platform based in Dallas, Texas, specializing in group and team shopping cart software for online stores. Established in 2008, the company connects teams, leagues, schools, distributors, and manufacturers to simplify the group ordering process for sporting goods, including uniforms, team apparel, and decorated items. Its platform provides tools for merchandising, ordering, and fulfillment, allowing users to conveniently purchase a wide range of products. In addition to its core services, OrderMyGear offers training, onboarding, and customer support through live chat, as well as options for creating custom artwork and managing inventory. Recognized for its quality and customer service, OrderMyGear has set a standard in the sports gear industry.

OrderMyGear

Convertible Note in 2012
OrderMyGear LLC is an e-commerce platform based in Dallas, Texas, specializing in group and team shopping cart software for online stores. Established in 2008, the company connects teams, leagues, schools, distributors, and manufacturers to simplify the group ordering process for sporting goods, including uniforms, team apparel, and decorated items. Its platform provides tools for merchandising, ordering, and fulfillment, allowing users to conveniently purchase a wide range of products. In addition to its core services, OrderMyGear offers training, onboarding, and customer support through live chat, as well as options for creating custom artwork and managing inventory. Recognized for its quality and customer service, OrderMyGear has set a standard in the sports gear industry.
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