Reflex Capital

Founded in 2012 and headquartered in Prague with additional offices in San Francisco, Reflex Capital is a venture capital firm specializing in seed investments. It is led by accomplished entrepreneurs who make quick investment decisions due to their independence from third-party partners.

Roman Horacek

Partner

Marek Liska

Partner

Eduard Mika

Partner

Michal Taborsky

Partner

Zdenka Šimánková

Partner

Past deals in Czech Republic

Product Fruits

Seed Round in 2024
Product Fruits is a company that specializes in enhancing web applications through its product adoption engagement platform, which was founded in 2019 and is headquartered in Praha, Czech Republic. The platform offers a range of features, including interactive guides, hints, tips, and customer feedback tools, all designed to improve user experience without the need for coding. Additionally, it allows clients to receive bug reports complete with screenshots and videos, facilitating easier identification and resolution of issues. By integrating these features, Product Fruits aims to increase free trial conversions, accelerate product adoption, and boost overall user engagement, while simultaneously reducing customer care and IT costs for its clients.

Smartsupp

Venture Round in 2020
Smartsupp is a B2B SaaS company building a global product for conversational ecommerce. We help SMBs in ecommerce and automotive to drive online sales and improve online shopping experience by seamlessly combining live chat and AI chatbots. TOP 5 player in Europe with 100 000 webshops and websites actively using Smartsupp (market analysis by BuiltWith.com) 24th fastest growing company in Central and Eastern Europe (Deloitte Technology Fast 50 ranking) 11th fastest growing company in Czechia (Deloitte Technology Fast 50 ranking)

signageOS

Seed Round in 2020
Founded in Prague in 2014, signageOS develops a unification technology platform for digital signage. It offers solutions such as signageOS Open for building native digital signage apps, signageOS Platform for end-to-end network management, and signageOS Device Management Solutions for monitoring and managing AV devices.

Webnode

Seed Round in 2019
Webnode is a Czech Republic-based company founded in 2008 that specializes in website building solutions. The platform offers users an intuitive tool to create, design, and manage websites and web applications with minimal technical skills. Utilizing a drag-and-drop interface, Webnode allows users to incorporate various elements such as blogs, forums, photo libraries, and feedback boxes into their sites. This accessibility makes it particularly beneficial for small businesses and start-ups, enabling them to establish an online presence without significant challenges. The platform is available for free, promoting ease of use and encouraging a wide range of users to engage with web development.

Pricefx

Series A in 2018
Pricefx is a provider of comprehensive pricing management solutions, established in 2011 by Christian Tratz, Marcin Cichon, and Martin Wricke. Headquartered in Pfaffenhofen an der Glonn, Germany, the company also has significant operations in Chicago, Brisbane, Prague, and Ostrava. Its cloud-based platform supports a holistic pricing process, offering modules for price analysis, quoting, list price management, rebate management, promotion management, and price optimization. Pricefx's software includes features such as data charts, heatmaps, and margin analysis, which help businesses accurately define pricing, calculate key performance indicators, and identify pricing opportunities with enhanced transparency. The platform is designed for easy integration with various CRM systems and can connect to ERP, POS, and other operational systems, making it adaptable to diverse business needs.

Apiary

Venture Round in 2016
Apiary Inc. is a software development company specializing in application programming interface (API) integration through its flagship product, API Flow. Founded in 2011 and based in San Francisco, California, with engineering operations in Prague, Apiary provides a comprehensive cloud-based platform that enables developers to design, test, and document APIs efficiently. The API Flow platform supports industry standards such as API Blueprint and OpenAPI, streamlining the API creation lifecycle and facilitating the development of cloud-based applications. Its features include a user-friendly dashboard, access control, role management, and customization options, all aimed at enhancing the developer experience and fostering strong relationships between API owners and users. As of early 2017, Apiary operates as a subsidiary of Oracle Corporation.

Smartsupp

Seed Round in 2016
Smartsupp is a B2B SaaS company building a global product for conversational ecommerce. We help SMBs in ecommerce and automotive to drive online sales and improve online shopping experience by seamlessly combining live chat and AI chatbots. TOP 5 player in Europe with 100 000 webshops and websites actively using Smartsupp (market analysis by BuiltWith.com) 24th fastest growing company in Central and Eastern Europe (Deloitte Technology Fast 50 ranking) 11th fastest growing company in Czechia (Deloitte Technology Fast 50 ranking)

Mall.cz

Venture Round in 2016
MALL.cz is an online retailer based in the Czech Republic, operating across several Central European countries including Germany, Poland, Hungary, and Slovakia. The company manages over 45 e-shops, offering a diverse range of products across 1,200 categories. Its platform specializes in daily necessities, featuring items such as white goods, household appliances, electronics, office and home furniture, toys, and health and beauty products. MALL.cz enables customers to conveniently purchase a variety of consumer goods online and have them delivered directly to their homes.

WPC Woodplastic

Series A in 2012
WPC – WOODPLASTIC a.s. is a prominent manufacturer based in Prague, Czech Republic, specializing in wood-plastic composite (WPC) products. The company, licensed under Strandex Corporation, has established itself as a pioneer in introducing WPC terraces and fences to Czech customers. Their offerings include premium planks made from a blend of 60% wood and 40% high-density polyethylene (HDPE), available in various designs, sizes, and colors. WPC Woodplastic products are distinguished by their durability, high quality, and aesthetic appeal, requiring minimal maintenance, which provides significant advantages to clients seeking long-lasting outdoor solutions.

Tradiční dům

Series A in 2012
Tradiční dům is an architectural firm specializing in the construction and renovation of mountain cabins. They offer services focused on building and modifying wood cabins in traditional architectural styles, enabling clients to construct or renovate wooden houses in the Czech mountains.
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