Redpoint

Founded in 1999, Redpoint is a venture capital firm based in Menlo Park, California. It partners with visionary founders to create new markets and invests across seed, early, and growth phases of startups. The firm manages over $4 billion across multiple funds, focusing on technology, media, and alternative energy companies.

Kwesi Acquay

Principal

Alex Bard

Managing Director

Urvashi Barooah

Investor

Logan Bartlett

Managing Director

Jeff Brody

Partner

Past deals in Mobile Advertising

FreeMonee

Series B in 2012
FreeMonee is transforming advertising by allowing stores and restaurants to attract customers through cash gifts, known as FreeMonee Gifts. These gifts, which are delivered directly to cardholders of major financial institutions, are tailored to align with consumer interests, enabling recipients to shop freely at designated locations. The company's proprietary Gift Underwriting Engine ensures that the gifts effectively engage consumers while providing a strong return on investment for merchants. Unlike traditional coupons, FreeMonee Gifts resemble personal gifts, encouraging customer visits without the stigma of discounts. Retailers benefit from increased customer traffic, while banks and credit card companies can enhance customer loyalty through positive engagement. Founded in 2009 and based in San Mateo, California, FreeMonee has raised significant funding from notable investors and aims to reach millions of households through partnerships with leading financial institutions.

Jumptap

Venture Round in 2012
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.

Domob

Series C in 2012
Domob Network Technology (Beijing) Co., Ltd. is a Chinese company specializing in mobile internet advertising services, founded in 2010 and headquartered in Beijing. The company operates an advertising platform focused on smartphones, facilitating connections between advertisers and application developers. Domob's services include in-app advertisements, leveraging mass data processing to optimize ad placements within mobile applications. By integrating various advertisement sources, Domob provides promotional services that benefit application developers while offering efficient marketing solutions for branded advertisers. The company's commitment to technological innovation enhances its ability to support clients in promoting their brands across social media platforms and within mobile environments.

Domob

Series B in 2011
Domob Network Technology (Beijing) Co., Ltd. is a Chinese company specializing in mobile internet advertising services, founded in 2010 and headquartered in Beijing. The company operates an advertising platform focused on smartphones, facilitating connections between advertisers and application developers. Domob's services include in-app advertisements, leveraging mass data processing to optimize ad placements within mobile applications. By integrating various advertisement sources, Domob provides promotional services that benefit application developers while offering efficient marketing solutions for branded advertisers. The company's commitment to technological innovation enhances its ability to support clients in promoting their brands across social media platforms and within mobile environments.

FreeMonee

Series A in 2011
FreeMonee is transforming advertising by allowing stores and restaurants to attract customers through cash gifts, known as FreeMonee Gifts. These gifts, which are delivered directly to cardholders of major financial institutions, are tailored to align with consumer interests, enabling recipients to shop freely at designated locations. The company's proprietary Gift Underwriting Engine ensures that the gifts effectively engage consumers while providing a strong return on investment for merchants. Unlike traditional coupons, FreeMonee Gifts resemble personal gifts, encouraging customer visits without the stigma of discounts. Retailers benefit from increased customer traffic, while banks and credit card companies can enhance customer loyalty through positive engagement. Founded in 2009 and based in San Mateo, California, FreeMonee has raised significant funding from notable investors and aims to reach millions of households through partnerships with leading financial institutions.

Jumptap

Venture Round in 2011
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.

Adap.tv

Series C in 2011
Adap.tv, now integrated into ONE by AOL, specializes in programmatic video advertising, facilitating the buying and selling of video ads across various platforms, including desktop, mobile, and television. The company provides innovative tools and services designed for video publishers, most notably through its Adap.tv OneSource platform. This open video advertising solution enables publishers to efficiently manage and serve advertisements from both their in-house sales teams and external advertising networks within a single, user-friendly interface. By focusing on enhancing the advertising experience, Adap.tv positions itself as a key partner for publishers, advertisers, and agencies aiming to optimize their online brand value.

Domob

Series A in 2011
Domob Network Technology (Beijing) Co., Ltd. is a Chinese company specializing in mobile internet advertising services, founded in 2010 and headquartered in Beijing. The company operates an advertising platform focused on smartphones, facilitating connections between advertisers and application developers. Domob's services include in-app advertisements, leveraging mass data processing to optimize ad placements within mobile applications. By integrating various advertisement sources, Domob provides promotional services that benefit application developers while offering efficient marketing solutions for branded advertisers. The company's commitment to technological innovation enhances its ability to support clients in promoting their brands across social media platforms and within mobile environments.

Adap.tv

Series B in 2008
Adap.tv, now integrated into ONE by AOL, specializes in programmatic video advertising, facilitating the buying and selling of video ads across various platforms, including desktop, mobile, and television. The company provides innovative tools and services designed for video publishers, most notably through its Adap.tv OneSource platform. This open video advertising solution enables publishers to efficiently manage and serve advertisements from both their in-house sales teams and external advertising networks within a single, user-friendly interface. By focusing on enhancing the advertising experience, Adap.tv positions itself as a key partner for publishers, advertisers, and agencies aiming to optimize their online brand value.

Jumptap

Series D in 2008
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.

Adap.tv

Series A in 2007
Adap.tv, now integrated into ONE by AOL, specializes in programmatic video advertising, facilitating the buying and selling of video ads across various platforms, including desktop, mobile, and television. The company provides innovative tools and services designed for video publishers, most notably through its Adap.tv OneSource platform. This open video advertising solution enables publishers to efficiently manage and serve advertisements from both their in-house sales teams and external advertising networks within a single, user-friendly interface. By focusing on enhancing the advertising experience, Adap.tv positions itself as a key partner for publishers, advertisers, and agencies aiming to optimize their online brand value.

Jumptap

Series C in 2006
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.

Jumptap

Series B in 2005
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.
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