Red Cedar Ventures

Approva is an all-in-one home loan solution that simplifies and accelerates the house loan process by providing users with the best mortgage deal in real-time.

Vetr Health operates a subscription-based veterinary service, offering routine and wellness care for pets. Their unique model includes in-home vet visits, providing convenience and reducing stress for both pet owners and their pets, particularly those with busy schedules or anxiety issues. Additionally, they offer unlimited telehealth visits, ensuring pet owners have access to veterinary care whenever needed.

Reel Free designed a medical device, similar to an automated reel-in garden hose, for managing oxygen tubing. This innovation enhances user mobility and reduces the risk of falls.

QCG is a technology-based coin grading service platform to assess the value of coins.

Akeila Bio is developing novel small molecule drugs targeting RXR nuclear receptor biology with applications in a variety of disease areas

Protein Pints is a premium ice cream manufacturer specializing in high-protein, low-sugar desserts. Their product line includes various flavors like chocolate, strawberry, cookie dough, and mint, all made with natural ingredients and lactose-free, gluten-free whey protein isolates. The company caters to health-conscious individuals seeking to meet their daily nutritional goals through indulgent, guilt-free treats.

UniServices operates an online platform that connects college students with local residents and businesses seeking assistance with various tasks such as dog walking, painting, or tutoring. This marketplace facilitates the completion of odd jobs within communities, enabling students to earn additional income while providing convenient services to those in need.

Deepview is a technology company focused on bringing to market the world’s best AI Cameras for manufacturing and automotive applications.

Vetr Health operates a subscription-based veterinary service, offering routine and wellness care for pets. Their unique model includes in-home vet visits, providing convenience and reducing stress for both pet owners and their pets, particularly those with busy schedules or anxiety issues. Additionally, they offer unlimited telehealth visits, ensuring pet owners have access to veterinary care whenever needed.

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MagPlasma specializes in developing plasma systems for air purification and surface disinfection. Their primary focus is on creating advanced technologies that protect individuals from airborne contaminants, with a particular emphasis on healthcare settings.

Titan Bioplastics is a material engineering company focused on nano-technology based composites and sustainable material solutions for manufacturing. It commercializes material innovations for multiple industries, including defense and energy/environmental technology, and specializes in coatings, polymer composites, nano barrier technology, graphene oxide and graphene resin composites, masterbatches, pilot-scale compounding, material testing, bioremediation, and energy capture technology. The company also manufactures plant-based composites and bioplastics for packaging, construction, and related applications, emphasizing recycled plastics, carbon-negative materials, and helping customers meet recycled-content standards while reducing waste.

JustAir Solutions is an air pollution monitoring company. They provide mapping, monitoring, and visualizing. Monitor the air people breathe at a neighborhood level. They observe the activity and trends that drive air quality.

Will Winn Games is a game development studio focused on creating engaging multiplayer video game experiences. The company is dedicated to designing, developing, and marketing innovative games that facilitate social connections among players. By rebuilding their games from the ground up as fully online multiplayer experiences, Will Winn Games aims to provide gamers with immersive experiences across all major gaming platforms, enabling them to forge friendships and rivalries through gameplay.

KindKatch is a technology company that specializes in audience engagement solutions. It empowers brands to create personalized video content, enabling them to capture attention, build deeper relationships with audiences, and drive conversions more effectively.

Founded in 2017 by Josh Nichols, CrossBraining develops a video-based learning platform that enhances skill retention and competency assessment. Its platform enables users to record and teach back tasks using step-by-step video modules, facilitating feedback and proficiency validation for educational institutions and employers.

SBE Medical specializes in the development of innovative urinary catheters designed specifically for female patients. Their catheter aims to enhance patient comfort, reduce the risk of urinary tract infections, and save clinicians time.

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Will Winn Games is a game development studio focused on creating engaging multiplayer video game experiences. The company is dedicated to designing, developing, and marketing innovative games that facilitate social connections among players. By rebuilding their games from the ground up as fully online multiplayer experiences, Will Winn Games aims to provide gamers with immersive experiences across all major gaming platforms, enabling them to forge friendships and rivalries through gameplay.

TiiCKER is an intelligent software platform that helps publicly traded companies engage, verify, and reward their retail investors. It enables investors to view and manage their holdings, access commission-free trading, and discover benefits linked to their shares in a single place. For companies, the platform provides tools to measure retail investor engagement, convert consumers to shareholders, and deliver verified shareholder perks, direct-to-shareholder marketing, insights, and content. The service supports attracting new investors and assessing shareholder lifetime value through analytics, thereby strengthening investor relationships and long-term engagement.

MyPlasma is a webshop for electric lighters.

Rebound is an e-commerce business metric aggregation platform that provides insights from online marketplaces, websites, and SaaS tools. The company offers an innovative AI assistant that delivers instant answers, alerts, and insights related to revenue, profitability, inventory, and other essential metrics. By eliminating the need for dashboards or applications, Rebound enables clients to access key business information quickly and efficiently through text messages, allowing for better decision-making and time savings. This approach streamlines the process of monitoring business performance, making it easier for users to stay informed about their operations.

Tandem is a software company that provides scheduling and office-management platforms for educational institutions and businesses. Its tools help schools schedule resources and events, streamline operations, and keep students, staff, and stakeholders informed about activities. The company also serves as a partner in strategy, design, and technology, delivering custom software to improve workflows and enhance engagement.

Starchtek is a company focused on developing starch-based compostable foam specifically designed for the protective packaging market. By utilizing advanced starch-based technology, Starchtek provides an affordable, plastic-free alternative to traditional packaging materials such as expanded polystyrene (EPS), commonly known as styrofoam. The company's environmentally friendly solutions cater to the protective and cold chain packaging sectors, allowing clients to ensure the safety of their products while contributing to environmental sustainability.

The Patient Company designs and manufactures SimPull, an automated lateral patient transfer device. SimPull aims to protect clinicians from injuries, shorten transfer times, and eliminate waste associated with disposable components of competing products. Founded in 2019 and based in Grand Rapids, Michigan, the company also maintains operations in Scottsdale, Arizona. The motorized device is fully automated and can be operated by a single care team member, enabling safe, efficient transfers with automated management while reducing risk to staff and supporting respectful patient handling.

IASO is a provider of cloud-based backup software and storage solutions designed for consumers, small to mid-sized businesses, managed service providers, and enterprises. The company offers an ultra-fast and reliable online backup service, utilizing advanced and secure technology to ensure data recovery. With a network of 600 direct partnerships worldwide, IASO emphasizes the importance of effective data recovery in its solutions, reflecting its name’s origin from Greek mythology, where Iaso is the goddess of recovery. This focus on reliability and security makes IASO a significant player in the online backup software industry.

Motion Grazer AI is a technology company based in East Lansing, Michigan, founded in 2020 by John McIntyre, Madonna Benjamin, Daniel Morris, and Michael Lavagnino. The company specializes in developing a monitoring system for livestock using a computer and a real-sense camera. Their hardware platform, SIM, focuses on sow monitoring and health assessment, providing individual sensing, monitoring, and analyses to support precision livestock farming (PLF) for sows and other animals. This system offers automated and quantifiable indicators of reproductive potential, body condition, and locomotion, aiming to enhance productivity and profitability while ensuring animal health and welfare at a reduced cost.

Building Catalyst is a software-as-a-service (SaaS) platform designed to enhance the building process by integrating various aspects of project management. The platform utilizes data science to inform decision-making, allowing for a comparative analysis of project elements such as program, design, and budget. By automating data and technology solutions, it enables builders and contractors to optimize resources, predict construction outcomes, and streamline efforts, ultimately improving project results while reducing time and costs.

3DFoundri is a metal manufacturing company that provides 3D metal printing, metal finishing, and polishing services. It develops technology designed to reduce manufacturing costs and enable more complex parts, combining 3D metal printing with magnetic-field assisted finishing and compatible CNC workflows. The company works with additive manufacturing materials to produce metal components with improved surface quality and reduced machining marks, enabling faster production and shorter lead times. Its solutions target industries such as automotive and other sectors requiring precise, complex metal parts, focusing on increasing manufacturing efficiency and enabling customers to realize complex geometries that are difficult with traditional processes.

Airway Innovations, LLC is a company that specializes in designing and manufacturing advanced airway management solutions aimed at preventing unplanned extubations in intubated patients. Its flagship product, TubeTrac, is an innovative endotracheal tube holder that transfers pull force from the endotracheal tube to the back of the patient’s head, effectively preventing self-extubations. The patented design of TubeTrac allows for greater adjustability, facilitating oral care and repositioning of the tube to minimize the risk of lip ulcers and pressure sores. This product not only enhances patient comfort but also supports improved quality of care and safety in healthcare settings. Founded in 2014 and based in Grand Rapids, Michigan, Airway Innovations is dedicated to raising the standard of care for intubated patients through its practical and effective solutions.

WorkWave's ServiceBot is an online ordering system designed for the home service sector. The company was founded in 2019 and is based in Grand Rapids, Michigan.

ARUtility is a company that provides augmented reality-powered utility locating, asset management, and Building Information Modeling visualization solutions. Its ARUtility platform enables users to see electric, water, gas, fiber, sewer, telecom and other underground utilities both above and below ground, supporting 3D integration and asset information mapping for architects, contractors, engineers, consultants and homeowners. The software facilitates collaboration by allowing utilities to share asset data and control access for project-specific viewing. It aims to reduce underground damages and make excavation more cost-effective by helping engineers identify conflicts before they occur and by supporting asset management for utilities. The company was founded in 2018 and is based in East Lansing, Michigan.

PhenoLogic Inc. is a technology company based in East Lansing, Michigan, that specializes in smart automated systems for agricultural applications. Founded in 2020, the company has developed an innovative inline fertilizer injection system designed for professional growers and farmers. This system, known as Poseidon, effectively proportions multiple fertilizers into a water line, ensuring that plants receive the right amounts of nutrients and water at optimal times. PhenoLogic's technology enhances communication between various agricultural systems, synchronizing lighting and fertigation processes while controlling operations through a centralized platform. This advanced approach enables farmers to optimize production yields and reduce costs in crop cultivation.

Founded in 2018, MenuBubble operates as a subscription-based platform offering healthy meal plans for individuals, families, and businesses. It delivers preservative-free meals weekly to customers in Michigan's major cities, focusing on accessibility, convenience, and variety.

BetterYou is a digital wellness platform that uses data from users' devices to help individuals align daily time with personal values and wellness goals. It reveals how time is spent and what matters, guiding users to focus on activities across physical, mental, social, and educational wellness. The platform also provides organizations with population-level insights to improve employee wellness and support health savings.

PhenoLogic Inc. is a technology company based in East Lansing, Michigan, that specializes in smart automated systems for agricultural applications. Founded in 2020, the company has developed an innovative inline fertilizer injection system designed for professional growers and farmers. This system, known as Poseidon, effectively proportions multiple fertilizers into a water line, ensuring that plants receive the right amounts of nutrients and water at optimal times. PhenoLogic's technology enhances communication between various agricultural systems, synchronizing lighting and fertigation processes while controlling operations through a centralized platform. This advanced approach enables farmers to optimize production yields and reduce costs in crop cultivation.

HealthOpX is a technology company that specializes in software solutions aimed at enhancing the health of at-risk patients through community-based engagement. It serves community organizations, health systems, and payers, enabling them to effectively implement programs and collaborate with government and healthcare entities. The company's predictive analytics platform assesses the risk of patient readmission, emergency room visits, and morbidity, thereby facilitating improved care coordination and medical adherence. By focusing on patient engagement and quality care outcomes, HealthOpX provides healthcare practitioners with tools to deliver convenient and cost-effective benefits to individuals seeking treatment.

MyPlasma is a webshop for electric lighters.

IASO is a provider of cloud-based backup software and storage solutions designed for consumers, small to mid-sized businesses, managed service providers, and enterprises. The company offers an ultra-fast and reliable online backup service, utilizing advanced and secure technology to ensure data recovery. With a network of 600 direct partnerships worldwide, IASO emphasizes the importance of effective data recovery in its solutions, reflecting its name’s origin from Greek mythology, where Iaso is the goddess of recovery. This focus on reliability and security makes IASO a significant player in the online backup software industry.

AgileCare Solutions is a health technology company that specializes in enhancing communication and decision-making for caregivers in the home-based care sector. Its innovative platform utilizes artificial intelligence and predictive analytics to streamline the process of connecting healthcare staff with patients and their families. The software offers tailored recommendations based on individual client needs, optimizing the match between caregivers and those in need of private care. This functionality enables private-duty home-care companies and healthcare agencies to efficiently find and hire qualified caregivers, thereby reducing scheduling errors and increasing caregiver retention and customer satisfaction. Overall, AgileCare Solutions aims to empower caregivers and improve the quality of home care services.

Oasis Systems is a provider of information technology, systems engineering, enterprise applications, and program management services, primarily serving the Department of Defense and U.S. Federal Agencies. The company is recognized for its ability to anticipate and respond to customer needs by delivering high-quality, cost-effective technical solutions and analytical services. With a skilled team of professionals, Oasis Systems specializes in engineering services, human factors engineering, and enterprise systems, ensuring that clients receive efficient and effective support tailored to their operational requirements.

Founded in 2015, Uru Sports operates an online platform connecting field hockey players, coaches, and teams globally. Its platform facilitates job searches for athletes and coaches overseas, while enabling teams to discover talent efficiently.

IASO is a provider of cloud-based backup software and storage solutions designed for consumers, small to mid-sized businesses, managed service providers, and enterprises. The company offers an ultra-fast and reliable online backup service, utilizing advanced and secure technology to ensure data recovery. With a network of 600 direct partnerships worldwide, IASO emphasizes the importance of effective data recovery in its solutions, reflecting its name’s origin from Greek mythology, where Iaso is the goddess of recovery. This focus on reliability and security makes IASO a significant player in the online backup software industry.

Lingco specializes in AI-driven language learning platforms. Its flagship product, Lingco Classroom, assesses students' language skills, provides personalized learning paths, and offers instructors real-time insights to enhance teaching effectiveness.

MySideKick is a proactive personal protection platform that uses AI/ML, real-time data, and automation to predict and prevent risks in institutional settings. It offers predictive safety software for athletic institutions and educational bodies, aiming to reduce liability and enhance safety practices by detecting threats such as violence or harassment before they escalate.

FibrosIX is a biotechnology company founded in 2016 and based in East Lansing, Michigan. The company focuses on developing small-molecule therapeutics aimed at preventing lung fibrosis in cancer patients. Its innovative drugs target and modulate a critical signaling pathway involved in the development of fibrotic diseases, which can lead to diminished lung function and respiratory issues. By addressing these challenges, FibrosIX aims to enhance the quality of life for patients undergoing cancer treatment.

Indapta Therapeutics is a biotechnology company focused on developing an off-the-shelf, non-engineered NK (natural killer) cell therapy platform for treating blood and solid tumor cancers. The company aims to enhance the immune response and improve antibody therapy cytotoxicity.

Orion Trading Systems develops a versatile financial platform that enables traders, educators, and brokers to customize their trading experience. The platform supports various assets such as stocks, options, futures, forex, and digital assets, and can be connected to multiple brokers or market data feeds.

Indapta Therapeutics is a biotechnology company focused on developing an off-the-shelf, non-engineered NK (natural killer) cell therapy platform for treating blood and solid tumor cancers. The company aims to enhance the immune response and improve antibody therapy cytotoxicity.

Operator of a Computer Numeric Control equipment manufacturing shop intended to specializes in sourcing custom sheet metal parts.

Ubiquitous Energy specializes in transparent photovoltaics, developing innovative solar technologies that generate electricity from glass surfaces. Its ClearView Power technology selectively captures ultraviolet and near-infrared light to power devices while remaining visually indistinguishable from standard windows. The company's solutions aim to extend battery life for mobile devices and IoT applications, and provide energy-efficient smart glass for buildings.

Treeborn, Inc. is a manufacturer and distributor of chestnut chips, primarily used as a unique ingredient in the brewing process. Founded in 2014 and based in East Lansing, Michigan, the company specializes in transforming sustainably grown chestnuts into thin wafers known as chestnut chips. These chips add a sweet, nutty flavor to various beers, including ales and stouts, and serve as an excellent base for gluten-free brewing. In addition to chestnut chips, Treeborn produces raw and roasted chestnut flour, catering to a diverse audience, including individuals with celiac disease. The company's commitment to quality and sustainability reflects its focus on providing innovative products for the brewing industry and consumers seeking gluten-free options.

Thermetrics provide industry-leading technologies for thermal manikin systems and other thermal testing equipment. Our products are used and trusted by commercial organisations, testing labs, and government clients all over the world. They are dedicated to developing cutting-edge thermal measurement testing solutions that will enable customers to develop game-changing technologies. The equipment meets the most stringent thermal comfort research standards.

Owner and operator of a blood center. The company operates as a blood bank as well as providing human cells, biological materials and other

Digitouch Health is a medical device company based in Valhalla, New York, specializing in the development of a smartphone device that enables users to measure and track their blood pressure. The device utilizes advanced algorithm-enabled technology and oscillometry to provide accurate blood pressure readings without the need for calibration. It facilitates the monitoring of hypertension and allows for the seamless transmission of data to electronic health records, thereby enhancing patient convenience and ensuring clinical accuracy. By collaborating with healthcare practitioners, Digitouch Health aims to support individuals in managing their cardiovascular health, ultimately contributing to longer and healthier lives.